Slides used in a presentation on "Web 2.0: What Is It, How Can I Use It, How Can I Deploy It?" given by Brian Kelly at an Aslib Engineering Group seminar on "Engineering Information: Today And Tomorrow" on 22 November 2006.
See http://www.ukoln.ac.uk/web-focus/events/seminars/aslib-2006-11/
Web 2.0 is a webtechnology that facilitates interactive information sharing, interoperability, user-centered design and collaboration on the World Wide Web.
The document introduces Web 2.0 technologies like blogs, wikis, RSS, social networking, and mashups. It discusses how libraries and information professionals can use these tools to engage with users, share resources and monitor discussions. Specific examples are provided of blogs being used for marketing and keeping up with developments, wikis for collaboration, Flickr and del.icio.us for sharing photos and bookmarks. Risk management strategies for adopting new technologies are also outlined.
The document discusses the emergence of Web 2.0 technologies and their potential applications in education. Some key aspects covered include the rise of social media platforms that allow for collaborative writing, tagging and sharing of content; the growth of rich media like podcasting; and the potential for transmedia storytelling using multiple online platforms. Concerns about privacy and overuse of such technologies in education are also addressed.
This document discusses social software and its application in libraries and cultural organizations. It defines social software as a range of software systems that allow users to interact and share data. The document outlines several types of social software including social networking sites, media sharing sites, virtual worlds, social bookmarking, wikis, blogs, and RSS feeds. It provides examples of how libraries currently use these tools and the opportunities they provide for user engagement and building communities. However, it also notes risks must be considered and addressed.
This document provides an overview of social media tools, technologies, and platforms that libraries are currently using. It discusses opportunities and challenges of social media use, trends in how people access information, and examples of how some libraries are connecting with users through blogs, Twitter, Facebook, and mobile apps. The document also includes a list of useful social media tools and links for further research.
The document discusses the unique aspects of Web 2.0 applications compared to Web 1.0. It analyzes how well modern web applications implement the original aspirations of hypertext pioneers, such as supporting search, dynamic content, collaboration and more. Web 2.0 applications fulfill many of these aspirations through features like tagging, comments, APIs and continual updates. However, their structures are not always navigable due to the "feral hypertext" that emerges from widespread collaboration.
The document discusses the evolution of Web 2.0 and its applications for education. Some key aspects of Web 2.0 include user-generated content through blogs, wikis, social bookmarking and folksonomies. This allows for more collaborative and social forms of learning. The document provides examples of how Web 2.0 tools like RSS feeds, social networking, Google Docs, and wikis can be used to create a more distributed, collaborative model of e-learning called eLearning 2.0. This emphasizes social constructivism and peer learning through reflective blogging, collaborative writing and discussion.
Blogs, Wikis and more: Web 2.0 demystified for learning and teaching profess...
Presentation (Blogs, Wikis and more: Web 2.0 demystified for learning and teaching professionals) given by Marieke Guy, UKOLN at Eastern RSC event: on Wednesday 25th February from 11:00 - 12:00 .
The document discusses how digital natives have grown up in a world surrounded by emerging technologies and are accustomed to multitasking, random accessing information, and networking. It notes statistics on time spent on digital activities and contrasts how digital natives process information in a nonlinear, integrated manner compared to digital immigrants. The document then provides an overview of common activities done by digital natives online, such as communicating, sharing, buying/selling, exchanging, meeting, collecting, searching, analyzing, reporting, programming, socializing, learning, coordinating, evaluating and gaming. It concludes with discussing the concept of Web 2.0 and social software.
The document discusses the relevance of Web 2.0 applications for nursing informatics and professional development. It provides examples of how blogs, wikis, social networking, and other Web 2.0 tools can be used for content creation, sharing information, and connecting people in healthcare. Challenges in using these tools include privacy concerns, proprietary vs open-source platforms, and engagement of users.
Social bookmarking allows internet users to store, organize, search, and share bookmarks of web pages. Users can bookmark pages using popular tools like Delicious or StumbleUpon. Bookmarks are usually public but can be private, and users can share bookmarks with their network. Users assign tags or keywords to bookmarks to classify and search them. Social bookmarking ranks pages based on how often they are bookmarked rather than external links, and can surface pages not indexed by search engines. While easy to use, social bookmarking has drawbacks like lack of tagging standards and potential for spam.
This document discusses various internet tools related to Web 2.0 and their applications for teacher librarians. It covers blogs, wikis, social software, RSS feeds, podcasting, and mashups. It also discusses implications of these tools for education, including how they can help accommodate students' technology expectations and produce graduates able to function in a Web 2.0 world. The activities for today involve setting up a community blog, writing a reflection on Web 2.0 experiences, and sharing an introductory slideshow.
Social software enables people to connect and collaborate online through tools like social networking sites, blogs, and media sharing platforms. This document discusses how social software can be used for alternative learning in the Philippines. It provides statistics on internet usage in the Philippines and examples of how social software has been used in academic settings through class blogs and online communities. The document advocates exploring the potential of social software tools to empower learners and create new opportunities for learning.
Social bookmarking allows users to save, organize, and share web bookmarks. It enables users to build collections of resources and see what others have bookmarked. RSS feeds automatically notify users of updates on websites they follow without having to visit each site. Users can set up RSS readers to monitor websites and receive headlines of new articles or comments. Using social bookmarking and RSS together provides a powerful way for guidance professionals to efficiently gather and disseminate web-based resources.
1. The document discusses the use of social software tools like blogs, wikis, podcasts, and RSS feeds in health libraries.
2. It provides definitions and examples of different social media tools and their potential benefits for knowledge sharing and communication among health professionals.
3. The workshop engaged participants in hands-on activities using tools like blogs, wikis, and podcasts to experience their interactive features and discuss their future applications in health libraries.
This document discusses social networking and social software. It defines social networking as maps of relationships between individuals, and social software as allowing people to connect through computer networks. It then outlines different types of social networking sites like MySpace and LinkedIn, how users can customize profiles and make connections. It also covers tagging and folksonomies for organizing user-generated content on sites like Flickr, YouTube, and Delicious. Overall, the document examines the diverse social media landscape and how personal, collaborative, and DIY applications allow for sharing and republishing content.
Slides for talk on "An Introduction to Web 2.0" given at the "Sharing Made Simple: a Practical Approach to Social Software" workshop on 6 June 2007.
See http://www.ukoln.ac.uk/web-focus/events/workshops/archivists-2007-06/
Web 2.0: What Can It Offer The Research Community?
What are the implications of Web 2.0 for the research community? In this presentation Brian Kelly, UKOLN describes how various Web 2.0 technologies are being exploited within the higher education sector and more widely.
See http://www.ukoln.ac.uk/web-focus/events/meetings/pparc-2007-03/
Web 2.0: Implications For The Cultural Heritage Sector
Brian Kelly, UKOLN gave a talk on "Web 2.0: Implications For The Cultural Heritage Sector" at a seminar on "From Bits to Blogs - Taking the IT Revolution into Museums, Libraries and Archives" organised by MLA North East and held at Teesside University, Middlesbrough on 18 October 2006.
See http://www.ukoln.ac.uk/web-focus/events/seminars/mla-ne-2006-10/
A talk on "Deployment Strategies For Web 2.0" given by Brian Kelly, UKOLN at the University of Nottingham on 12 March 2007.
See http://www.ukoln.ac.uk/web-focus/events/seminars/nottingham-2007-03/
Blogs, Wikis and more: Web 2.0 demystified for information professionalsMarieke Guy
Marieke Guy from UKOLN will help you find out how Web 2.0 applications are being used in libraries and information centres, and what actually works. Blogs, wikis, RSS? Podcasts, Slideshare, Flickr and del.icio.us? Social Networking, Social Bookmarking and Video Sharing are the buzz words.
Web 2.0 goes beyond blogs and includes elements like wikis, web services, folksonomies, social software, and more. It represents the socialization of the web where people interact and collaborate online. Key aspects include user innovation, social interactions and processes, and layered technologies that support sharing information and conversations on the web.
Web 2.0 is a webtechnology that facilitates interactive information sharing, interoperability, user-centered design and collaboration on the World Wide Web.
The document introduces Web 2.0 technologies like blogs, wikis, RSS, social networking, and mashups. It discusses how libraries and information professionals can use these tools to engage with users, share resources and monitor discussions. Specific examples are provided of blogs being used for marketing and keeping up with developments, wikis for collaboration, Flickr and del.icio.us for sharing photos and bookmarks. Risk management strategies for adopting new technologies are also outlined.
The document discusses the emergence of Web 2.0 technologies and their potential applications in education. Some key aspects covered include the rise of social media platforms that allow for collaborative writing, tagging and sharing of content; the growth of rich media like podcasting; and the potential for transmedia storytelling using multiple online platforms. Concerns about privacy and overuse of such technologies in education are also addressed.
This document discusses social software and its application in libraries and cultural organizations. It defines social software as a range of software systems that allow users to interact and share data. The document outlines several types of social software including social networking sites, media sharing sites, virtual worlds, social bookmarking, wikis, blogs, and RSS feeds. It provides examples of how libraries currently use these tools and the opportunities they provide for user engagement and building communities. However, it also notes risks must be considered and addressed.
This document provides an overview of social media tools, technologies, and platforms that libraries are currently using. It discusses opportunities and challenges of social media use, trends in how people access information, and examples of how some libraries are connecting with users through blogs, Twitter, Facebook, and mobile apps. The document also includes a list of useful social media tools and links for further research.
The document discusses the unique aspects of Web 2.0 applications compared to Web 1.0. It analyzes how well modern web applications implement the original aspirations of hypertext pioneers, such as supporting search, dynamic content, collaboration and more. Web 2.0 applications fulfill many of these aspirations through features like tagging, comments, APIs and continual updates. However, their structures are not always navigable due to the "feral hypertext" that emerges from widespread collaboration.
The document discusses the evolution of Web 2.0 and its applications for education. Some key aspects of Web 2.0 include user-generated content through blogs, wikis, social bookmarking and folksonomies. This allows for more collaborative and social forms of learning. The document provides examples of how Web 2.0 tools like RSS feeds, social networking, Google Docs, and wikis can be used to create a more distributed, collaborative model of e-learning called eLearning 2.0. This emphasizes social constructivism and peer learning through reflective blogging, collaborative writing and discussion.
Blogs, Wikis and more: Web 2.0 demystified for learning and teaching profess...Marieke Guy
Presentation (Blogs, Wikis and more: Web 2.0 demystified for learning and teaching professionals) given by Marieke Guy, UKOLN at Eastern RSC event: on Wednesday 25th February from 11:00 - 12:00 .
The document discusses how digital natives have grown up in a world surrounded by emerging technologies and are accustomed to multitasking, random accessing information, and networking. It notes statistics on time spent on digital activities and contrasts how digital natives process information in a nonlinear, integrated manner compared to digital immigrants. The document then provides an overview of common activities done by digital natives online, such as communicating, sharing, buying/selling, exchanging, meeting, collecting, searching, analyzing, reporting, programming, socializing, learning, coordinating, evaluating and gaming. It concludes with discussing the concept of Web 2.0 and social software.
The document discusses the relevance of Web 2.0 applications for nursing informatics and professional development. It provides examples of how blogs, wikis, social networking, and other Web 2.0 tools can be used for content creation, sharing information, and connecting people in healthcare. Challenges in using these tools include privacy concerns, proprietary vs open-source platforms, and engagement of users.
Social bookmarking allows internet users to store, organize, search, and share bookmarks of web pages. Users can bookmark pages using popular tools like Delicious or StumbleUpon. Bookmarks are usually public but can be private, and users can share bookmarks with their network. Users assign tags or keywords to bookmarks to classify and search them. Social bookmarking ranks pages based on how often they are bookmarked rather than external links, and can surface pages not indexed by search engines. While easy to use, social bookmarking has drawbacks like lack of tagging standards and potential for spam.
This document discusses various internet tools related to Web 2.0 and their applications for teacher librarians. It covers blogs, wikis, social software, RSS feeds, podcasting, and mashups. It also discusses implications of these tools for education, including how they can help accommodate students' technology expectations and produce graduates able to function in a Web 2.0 world. The activities for today involve setting up a community blog, writing a reflection on Web 2.0 experiences, and sharing an introductory slideshow.
Social software enables people to connect and collaborate online through tools like social networking sites, blogs, and media sharing platforms. This document discusses how social software can be used for alternative learning in the Philippines. It provides statistics on internet usage in the Philippines and examples of how social software has been used in academic settings through class blogs and online communities. The document advocates exploring the potential of social software tools to empower learners and create new opportunities for learning.
Social bookmarking allows users to save, organize, and share web bookmarks. It enables users to build collections of resources and see what others have bookmarked. RSS feeds automatically notify users of updates on websites they follow without having to visit each site. Users can set up RSS readers to monitor websites and receive headlines of new articles or comments. Using social bookmarking and RSS together provides a powerful way for guidance professionals to efficiently gather and disseminate web-based resources.
Using Social Software in Health Librariesubcphysioblog
1. The document discusses the use of social software tools like blogs, wikis, podcasts, and RSS feeds in health libraries.
2. It provides definitions and examples of different social media tools and their potential benefits for knowledge sharing and communication among health professionals.
3. The workshop engaged participants in hands-on activities using tools like blogs, wikis, and podcasts to experience their interactive features and discuss their future applications in health libraries.
This document discusses social networking and social software. It defines social networking as maps of relationships between individuals, and social software as allowing people to connect through computer networks. It then outlines different types of social networking sites like MySpace and LinkedIn, how users can customize profiles and make connections. It also covers tagging and folksonomies for organizing user-generated content on sites like Flickr, YouTube, and Delicious. Overall, the document examines the diverse social media landscape and how personal, collaborative, and DIY applications allow for sharing and republishing content.
Slides for talk on "An Introduction to Web 2.0" given at the "Sharing Made Simple: a Practical Approach to Social Software" workshop on 6 June 2007.
See http://www.ukoln.ac.uk/web-focus/events/workshops/archivists-2007-06/
Web 2.0: What Can It Offer The Research Community?lisbk
What are the implications of Web 2.0 for the research community? In this presentation Brian Kelly, UKOLN describes how various Web 2.0 technologies are being exploited within the higher education sector and more widely.
See http://www.ukoln.ac.uk/web-focus/events/meetings/pparc-2007-03/
Web 2.0: Implications For The Cultural Heritage Sectorlisbk
Brian Kelly, UKOLN gave a talk on "Web 2.0: Implications For The Cultural Heritage Sector" at a seminar on "From Bits to Blogs - Taking the IT Revolution into Museums, Libraries and Archives" organised by MLA North East and held at Teesside University, Middlesbrough on 18 October 2006.
See http://www.ukoln.ac.uk/web-focus/events/seminars/mla-ne-2006-10/
A talk on "Deployment Strategies For Web 2.0" given by Brian Kelly, UKOLN at the University of Nottingham on 12 March 2007.
See http://www.ukoln.ac.uk/web-focus/events/seminars/nottingham-2007-03/
Slides from a talk by Brian Kelly,UKOLN in the "Web 2.0: Behind The Hype" panel session given at the Institutional Web Management Workshop 2006 on 15 June 2006.
See http://www.ukoln.ac.uk/web-focus/events/workshops/webmaster-2006/talks/panel-1/
An Introduction to Web 2.0 and the Social Web".lisbk
Talk on "An Introduction to Web 2.0 and the Social Web" given at the Sharing MAde Simple workshop in Newport on 10 Sep 2008.
See http://www.ukoln.ac.uk/cultural-heritage/events/sharing-made-simple-20080910/
Web 2.0: characteristics and tools (2010 eng)Carlo Vaccari
The document provides an overview and program for a course on Web 2.0 technologies including blogs, wikis, tags, and social networks. It discusses what these tools are, how to use them, and their importance. It also covers related concepts like folksonomies, user-generated content, content aggregation, and microblogging. Examples and characteristics of Web 2.0 are provided to explain the shift from a read-only Web 1.0 to a more interactive Web 2.0.
The document provides an overview of a two-day workshop on Web 2.0 technologies. Day one explores various Web 2.0 applications and concepts from the client perspective. Participants will learn about social networking, tagging, AJAX and future directions such as social learning. Day two focuses on the server side, including content management systems, client-server architecture and installing/configuring web servers. Hands-on activities include dividing into groups to collaborate on learning tasks and strategies using Web 2.0 tools.
The document outlines a two-day workshop on web 2.0 technologies and applications from both a client and server perspective. Day one explores various web 2.0 sites and applications, underlying technologies, trends and tools for creating multimedia content. Day two focuses on server-side technologies including content management systems, databases, and hosting services. Participants are divided into groups and tasked with developing a learning program using an assigned web 2.0 technology.
Web 2.0 refers to second-generation web-based communities and services that facilitate user collaboration and sharing. Key aspects include social media sites, wikis, folksonomies, and harnessing collective intelligence. Web 2.0 represents a shift from static web pages to dynamic applications that use technologies like AJAX and APIs. It emphasizes openness, participation, and lightweight business models enabled by content syndication.
Web 2.0: Opportunity Or Threat For IT Support Staff?lisbk
Slides used in a talk on "Web 2.0: Opportunity Or Threat For IT Support Staff?" given by Brian Kelly, UKOLN at the UCISA SDG 2007 conference.
See http://www.ukoln.ac.uk/web-focus/events/conferences/ucisa-sdg-2007/
This document provides an introduction to Web 2.0 technologies and their potential applications for student services and marketing. It outlines key concepts of Web 2.0 like social networking, user-generated content, blogs, wikis and discusses how these can help engage students and improve services. The document also examines challenges of adopting Web 2.0 approaches in educational institutions.
How useful are Weblogs, RSS-Newsfeeds Wikis and Podcasting to information spe...Michael Fanning
The document discusses various Web 2.0 technologies and their potential usefulness for information specialists. It provides an overview of blogs, RSS feeds, wikis and podcasting. For each technology, it describes what they are, examples of their development and use, and potential pros and cons from the perspectives of users and providers. The document aims to help assess how these technologies could benefit organizations by increasing productivity and exploiting knowledge assets.
“Library 2.0: Balancing the Risks and Benefits to Maximise the Dividends”bridgingworlds2008
The document discusses various challenges and barriers to the successful adoption of Library 2.0 and Web 2.0 technologies. It identifies issues such as sustainability of third-party services, data lock-in, lack of expertise, inappropriate content, and accessibility concerns. It proposes balanced approaches to address these barriers, including risk assessment and management, staff development, clarifying responsibilities, and embracing new media literacy.
How Recent Web Developments Offer Low-cost Opportunities for Service Developmentlisbk
Talk given at the London Museums Librarians and Archivists Group Biennial One Day Conference held at the British Museum, London on 26 April 2007.
See http://www.ukoln.ac.uk/web-focus/events/conferences/lmlag-2007-04/
The document discusses several topics related to Web 2.0 technologies including the long tail effect, wikis, blogs, Ajax, and potential developments in Web 3.0. It provides an overview of each topic, examples, and references for further reading.
Benefits of the Social Web: How Can It Help My Museum?lisbk
Slides for a talk on "Benefits of the Social Web: How Can It Help My Museum?" given by Brian Kelly, UKOLN at the AIM 2009 conference held in Ellesmere Port on 5 June 2009.
See http://www.ukoln.ac.uk/cultural-heritage/events/aim-2009/
The document discusses key concepts and technologies of Web 2.0, including allowing users to upload and share content, collaborative tagging, APIs, Ajax, and social networking features. It provides examples of Web 2.0 sites like Flickr, describes different levels of Web 2.0 applications, and discusses how universities are using social media and Web 2.0 technologies for marketing and engagement.
The document discusses key concepts and technologies associated with Web 2.0, including:
- Flickr, a website that allows users to upload and share photos, is provided as an example of a Web 2.0 site.
- Web 2.0 sites encourage user participation and interaction through features like user-generated content, tagging, APIs, and more.
- Higher education institutions are adopting Web 2.0 technologies like social media to engage with prospective students. However, measuring the effectiveness of these strategies remains a challenge.
Similar to Web 2.0: What Is It, How Can I Use It, How Can I Deploy It? (20)
This document provides an introduction to cloud storage and summarizes a presentation on the topic. It discusses the history of storage systems and how cloud storage works. Popular cloud storage services like Google Drive, Dropbox, and iCloud are examined. The document outlines some risks of cloud storage like security and privacy issues. It also provides a framework for selecting cloud services and questions to consider regarding purposes, benefits, costs and risks.
This document provides the agenda and brief technical tips for Wyld Morris Zoom Meeting No. 7, which is a new members evening that will include welcoming new potential members, learning about morris dancing from the squire, understanding the basic moves, and perspectives from a new dancer on why they enjoy morris dancing. The technical tips explain how to switch between speaker and gallery view and how to pin a video to focus on one participant.
The document provides information about an online meeting of the Wyld Morris group who enjoy morris dancing and singing. It outlines that the group will continue enjoying their interests during lockdown, support each other, and be even better when they next meet in person. The meeting agenda includes introductions, warm-ups, demonstrations, group dancing and music, an open discussion, and tips for using Zoom including muting audio when not speaking and only having one musician unmuted at a time. Links to online dance instruction videos and resources are also provided.
Predicting and Preparing For Emerging Learning Technologieslisbk
The document summarizes Brian Kelly's presentation on predicting and preparing for emerging learning technologies. It discusses identifying technology trends, drivers, and challenges through the Delphi process used by the NMC Horizon Report. It also provides tools and methods for institutions to plan for future technologies, including scenario planning, acknowledging risks, and engaging with challenges. The presentation aims to help attendees understand limitations of future forecasting and apply similar methodologies to plan locally.
Web Preservation, or Managing your Organisation’s Online Presence After the O...lisbk
Slides for talk on "Web Preservation, or Managing your Organisation’s Online Presence After the Organisation Ceases to Exist" given by Brian Kelly, UK Web Focus at the IRMS 2016 conference in Brighton on 17 May 2016.
See http://ukwebfocus.com/events/irms-2016-web-preservation
This document provides a summary and conclusions from a workshop on "Preparing for the Future: Technological Challenges and Beyond". It recaps the workshop which explored tools for thinking differently about the future, used a Delphi process to gather expert opinions, and developed an action brief planning template. It notes limitations in approaches and the importance of acknowledging risks while also learning from past examples. Contact details and additional resources are provided for those interested in further information.
This document discusses making a case to senior management for funding to explore innovative technologies. It provides guidance on identifying implications, risks, and risk management strategies for new technologies. It also presents an action brief statement template to convince management of a technology's potential benefits. The document concludes with an exercise where attendees in groups prepare a short presentation making a case for funding to investigate one technology.
This document discusses scenario planning as a strategic planning method. It describes the scenario planning process, which involves defining assumptions and drivers of change, developing initial scenarios, and identifying issues. The document then provides examples of scenarios for the library sector, including the effects of UK withdrawal from the EU or greater power for the European Court. Small groups are asked to develop scenarios focusing on alternative discovery sources, changed librarian roles, or other topics. Finally, the document summarizes scenarios developed in a previous workshop on commercialization of libraries, devolved ownership of services, universal skills, and niche librarians.
Slides "D1: The NMC Methodology" for a one-day workshop on "Preparing for the Future: Technological Challenges and Beyond" by Brian Kelly and Tony Hirst at the ILI 2015 conference. Held on Monday 19 October 2015
For further information see
http://ukwebfocus.com/events/ili-2015-preparing-for-the-future
Slides "C1: Future Technology Detecting Tools & Techniques" for a one-day workshop on "Preparing for the Future: Technological Challenges and Beyond" by Brian Kelly and Tony Hirst at the ILI 2015 conference. Held on Monday 19 October 2015
See http://ukwebfocus.com/events/ili-2015-preparing-for-the-future
This document discusses exploring emerging technologies. It provides information on discovering new technologies through peers, publications, experts, and online sources. The document outlines the ILI 2015 conference program and highlights some topics that may be relevant or surprising. It also describes the NMC Horizon Report, which is produced by an international community of experts and identifies important emerging technologies for libraries through a refined expert panel process. The conclusion emphasizes the importance of exploring emerging technologies through various approaches, but also understanding the wider context for implications and planning.
Preparing for the Future: Technological Challenges and Beyond A1 Introductionlisbk
Slides "A1 Introduction" for a one-day workshop on "Preparing for the Future: Technological Challenges and Beyond" by Brian Kelly and Tony Hirst at the ILI 2015 conference. Held on Monday 19 October 2015.
For further information seehttp://ukwebfocus.com/events/ili-2015-preparing-for-the-future
Slides for a talk on "Digital Life Beyond The Institution" given by Brian Kelly, UK Web Focus at the MmIT 2015 conference on “With Power Comes Great Responsibility – How Librarians can Harness the Power of Social Media for the Benefit of its Users” at the University of Sheffield on 14-15 September 2015.
See http://ukwebfocus.com/events/mmit-2015-digital-life-beyond-the-institution/
Developing an Ethical Approach to Using Wikipedia as the Front Matter to all ...lisbk
Slides for a talk on "Developing an Ethical Approach to Using Wikipedia as the Front Matter to all Research" given by Brian Kelly, UK Web Focus Ltd. at the Wikipedia Science 2015 conference at The Wellcome Trust, London on 3 September 2015.
See http://ukwebfocus.com/events/an-ethical-approach-to-using-wikipedia-as-the-front-matter-to-research/
Slides for a talk on "The Agile University" presented by Niall Lavery and Dan Babington, PwC at the IWMW 2015 event held at Edge Hill University, Ormskirk on 27-29 July 2015.
See http://iwmw.org/iwmw2015/talks/beyond-digital-the-agile-university/
This document provides information about the IWMW 2015 conference taking place from July 27-29 at Edge Hill University in Ormskirk. The conference theme is "Beyond Digital: Transforming the Institution" and will feature talks, workshops and master classes on digital transformation in higher education. Over the three days, participants can learn new skills, engage with peers, and identify new approaches for their institutions. Social events include a conference dinner and opportunities to explore Ormskirk and meet up in local bars and restaurants.
BS 8878: Systematic Approaches to Documenting Web Accessibility Policies and ...lisbk
Slides for a workshop session on "BS 8878: Systematic Approaches to Documenting Web Accessibility Policies and Practices" facilitated by Brian Kelly at the IWMW 2015 event held at Edge Hill University, Ormskirk on 27 July 2015.
See http://iwmw.org/iwmw2015/talks/systematic-approaches-to-documenting-web-accessibility-policies-and-practices/
Preparing Our Users For Digital Life Beyond the Institutionlisbk
Sides for a talk on "Digital Life Beyond the Institution" given by Brian Kelly, Innovation Advocate at Cetis, University of Bolton at a seminar for the iSchool, University of Northumbria on 11 February 2015.
See https://ukwebfocus.wordpress.com/events/digital-life-beyond-the-institution/
Why and how librarians should engage with Wikipedialisbk
Slides for a talk on "Why and How Librarians Should Engage With Wikipedia" given by Brian Kelly, Innovation Advocate at Cetis, University of Bolton at the CILIPS Autumn Gathering 2014 event in Edinburgh on 30 October 2014.
See http://ukwebfocus.wordpress.com/events/why-and-how-librarians-should-engage-with-wikipedia/
Slides for a talk on "Working with Wikimedia Serbia" given by Brian Kelly, Innovation Advocate at Cetis, University of Bolton at the Eduwiki 2014 conference in Edinburgh on Friday 31 October 2013.
See https://ukwebfocus.wordpress.com/events/eduwiki-2014/
Credit limit improvement system in odoo 17Celine George
In Odoo 17, confirmed and uninvoiced sales orders are now factored into a partner's total receivables. As a result, the credit limit warning system now considers this updated calculation, leading to more accurate and effective credit management.
Is Email Marketing Really Effective In 2024?Rakesh Jalan
Slide 1
Is Email Marketing Really Effective in 2024?
Yes, Email Marketing is still a great method for direct marketing.
Slide 2
In this article we will cover:
- What is Email Marketing?
- Pros and cons of Email Marketing.
- Tools available for Email Marketing.
- Ways to make Email Marketing effective.
Slide 3
What Is Email Marketing?
Using email to contact customers is called Email Marketing. It's a quiet and effective communication method. Mastering it can significantly boost business. In digital marketing, two long-term assets are your website and your email list. Social media apps may change, but your website and email list remain constant.
Slide 4
Types of Email Marketing:
1. Welcome Emails
2. Information Emails
3. Transactional Emails
4. Newsletter Emails
5. Lead Nurturing Emails
6. Sponsorship Emails
7. Sales Letter Emails
8. Re-Engagement Emails
9. Brand Story Emails
10. Review Request Emails
Slide 5
Advantages Of Email Marketing
1. Cost-Effective: Cheaper than other methods.
2. Easy: Simple to learn and use.
3. Targeted Audience: Reach your exact audience.
4. Detailed Messages: Convey clear, detailed messages.
5. Non-Disturbing: Less intrusive than social media.
6. Non-Irritating: Customers are less likely to get annoyed.
7. Long Format: Use detailed text, photos, and videos.
8. Easy to Unsubscribe: Customers can easily opt out.
9. Easy Tracking: Track delivery, open rates, and clicks.
10. Professional: Seen as more professional; customers read carefully.
Slide 6
Disadvantages Of Email Marketing:
1. Irrelevant Emails: Costs can rise with irrelevant emails.
2. Poor Content: Boring emails can lead to disengagement.
3. Easy Unsubscribe: Customers can easily leave your list.
Slide 7
Email Marketing Tools
Choosing a good tool involves considering:
1. Deliverability: Email delivery rate.
2. Inbox Placement: Reaching inbox, not spam or promotions.
3. Ease of Use: Simplicity of use.
4. Cost: Affordability.
5. List Maintenance: Keeping the list clean.
6. Features: Regular features like Broadcast and Sequence.
7. Automation: Better with automation.
Slide 8
Top 5 Email Marketing Tools:
1. ConvertKit
2. Get Response
3. Mailchimp
4. Active Campaign
5. Aweber
Slide 9
Email Marketing Strategy
To get good results, consider:
1. Build your own list.
2. Never buy leads.
3. Respect your customers.
4. Always provide value.
5. Don’t email just to sell.
6. Write heartfelt emails.
7. Stick to a schedule.
8. Use photos and videos.
9. Segment your list.
10. Personalize emails.
11. Ensure mobile-friendliness.
12. Optimize timing.
13. Keep designs clean.
14. Remove cold leads.
Slide 10
Uses of Email Marketing:
1. Affiliate Marketing
2. Blogging
3. Customer Relationship Management (CRM)
4. Newsletter Circulation
5. Transaction Notifications
6. Information Dissemination
7. Gathering Feedback
8. Selling Courses
9. Selling Products/Services
Read Full Article:
https://digitalsamaaj.com/is-email-marketing-effective-in-2024/
Ardra Nakshatra (आर्द्रा): Understanding its Effects and RemediesAstro Pathshala
Ardra Nakshatra, the sixth Nakshatra in Vedic astrology, spans from 6°40' to 20° in the Gemini zodiac sign. Governed by Rahu, the north lunar node, Ardra translates to "the moist one" or "the star of sorrow." Symbolized by a teardrop, it represents the transformational power of storms, bringing both destruction and renewal.
About Astro Pathshala
Astro Pathshala is a renowned astrology institute offering comprehensive astrology courses and personalized astrological consultations for over 20 years. Founded by Gurudev Sunil Vashist ji, Astro Pathshala has been a beacon of knowledge and guidance in the field of Vedic astrology. With a team of experienced astrologers, the institute provides in-depth courses that cover various aspects of astrology, including Nakshatras, planetary influences, and remedies. Whether you are a beginner seeking to learn astrology or someone looking for expert astrological advice, Astro Pathshala is dedicated to helping you navigate life's challenges and unlock your full potential through the ancient wisdom of Vedic astrology.
For more information about their courses and consultations, visit Astro Pathshala.
Front Desk Management in the Odoo 17 ERPCeline George
Front desk officers are responsible for taking care of guests and customers. Their work mainly involves interacting with customers and business partners, either in person or through phone calls.
Join educators from the US and worldwide at this year’s conference, themed “Strategies for Proficiency & Acquisition,” to learn from top experts in world language teaching.
How to Show Sample Data in Tree and Kanban View in Odoo 17Celine George
In Odoo 17, sample data serves as a valuable resource for users seeking to familiarize themselves with the functionalities and capabilities of the software prior to integrating their own information. In this slide we are going to discuss about how to show sample data to a tree view and a kanban view.
The membership Module in the Odoo 17 ERPCeline George
Some business organizations give membership to their customers to ensure the long term relationship with those customers. If the customer is a member of the business then they get special offers and other benefits. The membership module in odoo 17 is helpful to manage everything related to the membership of multiple customers.
No, it's not a robot: prompt writing for investigative journalismPaul Bradshaw
How to use generative AI tools like ChatGPT and Gemini to generate story ideas for investigations, identify potential sources, and help with coding and writing.
A talk from the Centre for Investigative Journalism Summer School, July 2024
Views in Odoo - Advanced Views - Pivot View in Odoo 17Celine George
In Odoo, the pivot view is a graphical representation of data that allows users to analyze and summarize large datasets quickly. It's a powerful tool for generating insights from your business data.
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Lecture_Notes_Unit4_Chapter_8_9_10_RDBMS for the students affiliated by alaga...Murugan Solaiyappan
Title: Relational Database Management System Concepts(RDBMS)
Description:
Welcome to the comprehensive guide on Relational Database Management System (RDBMS) concepts, tailored for final year B.Sc. Computer Science students affiliated with Alagappa University. This document covers fundamental principles and advanced topics in RDBMS, offering a structured approach to understanding databases in the context of modern computing. PDF content is prepared from the text book Learn Oracle 8I by JOSE A RAMALHO.
Key Topics Covered:
Main Topic : DATA INTEGRITY, CREATING AND MAINTAINING A TABLE AND INDEX
Sub-Topic :
Data Integrity,Types of Integrity, Integrity Constraints, Primary Key, Foreign key, unique key, self referential integrity,
creating and maintain a table, Modifying a table, alter a table, Deleting a table
Create an Index, Alter Index, Drop Index, Function based index, obtaining information about index, Difference between ROWID and ROWNUM
Target Audience:
Final year B.Sc. Computer Science students at Alagappa University seeking a solid foundation in RDBMS principles for academic and practical applications.
About the Author:
Dr. S. Murugan is Associate Professor at Alagappa Government Arts College, Karaikudi. With 23 years of teaching experience in the field of Computer Science, Dr. S. Murugan has a passion for simplifying complex concepts in database management.
Disclaimer:
This document is intended for educational purposes only. The content presented here reflects the author’s understanding in the field of RDBMS as of 2024.
Feedback and Contact Information:
Your feedback is valuable! For any queries or suggestions, please contact muruganjit@agacollege.in
DANH SÁCH THÍ SINH XÉT TUYỂN SỚM ĐỦ ĐIỀU KIỆN TRÚNG TUYỂN ĐẠI HỌC CHÍNH QUY N...
Web 2.0: What Is It, How Can I Use It, How Can I Deploy It?
1. Web 2.0: What Is It, How Can I Use It, How Can I Deploy It? Brian Kelly UKOLN University of Bath Bath Email [email_address] UKOLN is supported by: http://www.ukoln.ac.uk/web-focus/events/seminars/aslib-2006-11/ Acceptable Use Policy Recording/broadcasting of this talk, taking photographs, discussing the content using email, instant messaging, Blogs, SMS, etc. is permitted providing distractions to others is minimised. This work is licensed under a Attribution-NonCommercial-ShareAlike 2.0 licence (but note caveat) Resources bookmarked using ' aslib-2006-11 ' tag
2. About Me Brian Kelly: UK Web Focus: a Web advisory post based at UKOLN Funded by JISC and MLA to advise HE/FE and cultural heritage sectors Web enthusiast since Jan 1993 UKOLN: National centre of expertise in digital information management Located at the University of Bath
3. Contents Web 2.0 – What Is It? RSS Mashups Blogs Wikis Microformats Comms tools Social bookmarking … Deployment Strategies User Focus Risk assessment Safe experimentation
4. Web 2.0 What Is Web 2.0? Marketing term (derived from observing 'patterns') rather than technical standards - “an attitude not a technology” Web2MemeMap, Tim O’Reilly, 2005 Characteristics Of Web 2.0 Network as platform Always beta Clean URIs Remix and mash-ups Syndication (RSS) Architecture of participation Blogs & Wikis Social networking Social tagging (folksonomies) Trust and openness Web 2.0
5. Blogs Blogs – social phenomenon of the C21 st ? Need for information professionals to: Understand Blogging & related technologies (e.g. RSS, Technorati) Be able to find resources in the 'Bloggosphere' Explore how to Blogs to support business functions (support users, staff & organisation) Web 2.0 http://piclib.nhm.ac.uk/antarctica/ This blog … tells what it's like spending the winter in Antarctica conserving artefacts from the explorer's hut left behind by Ernest Shackleton in 1908. Openness Syndication Collaboration Key Characteristics http://www.archiveshub.ac.uk/blog/ Increasingly professional (e.g. developers) use Blogs to describe what they're doing. Note that a Comments field can allow you to engage in discussions
6. Blogs - Reading How do you keep informed of developments? Do you use a dedicated Blog reader? Are you alerted of changes to key Blogs? Do you focus on the content, and avoid the distractions of ads, etc. Web 2.0 Bloglines – a Web-based Blog reader. You are informed of changes since you last viewed the page. http://www.bloglines.com/myblogs Openness Syndication Collaboration BlogBridge – a desktop Blog reader. You are informed of changes since you last viewed the page.
7. What Are They Saying About Us? Blogs are very interconnected with each other (Bloggers discuss other Blog postings). This can help to provide feedback; measure impact; engage in discussions; etc. Web 2.0 http://piclib.nhm.ac.uk/antarctica/ Blogger Web Comments tool lights up if Blog comments about Web site have been made. Alternatively go to the Google Blog search http://pachome2.pacific.net.sg/~schizoid/para/ …
8. Finding Resources Technorati can help find Blog articles, etc. Technorati search for " Museum of Antiquities " finds: Blog posting about current exhibition posted 11 minutes ago! Google search finds: Museum home page Web 2.0 http://www.technorati.com/ … What do users want: the home page and what people are saying today. Google & Technorati are valuable tools, so organisations should ensure that their Web site can be found in both. RSS Syndication
9. Wikis Wikis – collaborative Web-based authoring tools I use Wikis for: Collaborative papers (avoiding emailed MS Word file around) Web 2.0 Writely – Web-based word processor or Wiki? Does it matter, it does the job http://www.writely.com/ Openness Syndication Collaboration http://www.ukoln.ac.uk/interop-focus/community/index/ IWMW2006_Discussion_Group_Notes_for_Group_A Note-taking at events Remember when notes were trapped in the non-interoperable world of flip charts & paper. This need no longer be the case. Social discussions at events http://www.ukoln.ac.uk/interop-focus/community/index/ IWMW2006_Information_About_Social_Aspects
10. Wikipedia Wikipedia – not only a community-developed encyclopedia, but also a well-linked Web site, which boosts Google rankings http://en.wikipedia.org/wiki/British_Museum Openness Syndication Collaboration http://www.google.co.uk/search ?q=british+museum In top 10 in Google list http://www.google.co.uk/search?q=culture Do you try and ensure your Web site is easily found when searching? If so, then an entry in Wikipedia could help with this business objective
11. Sharing - Flickr Web 2.0 includes community-building You can help support your community-building by making it easy to share photos at events (e.g. this seminar) Simply suggest a tag e.g. ‘aslib-2006-11-22’ and encourage delegates to upload their photos with this tag Web 2.0 http://www.flickr.com/search/ ?w=all&q=iwmw2006&m=text Openness Network effect Syndication Collaboration http://www.flickr.com/photos/tags/ iwmw2006/interesting/?page=6
12. Sharing – del.icio.us Another aspect of sharing is sharing bookmarks This can be used to: Manage your bookmarks Allow others to contribute resources Allow lists of bookmarks to be repurposed Carry out impact analysis Web 2.0 Who else has bookmarked this resources? What are their interests? (I may have similar interests) How many have bookmarked my resource? Openness Network effect Syndication Collaboration http://www.ukoln.ac.uk/web-focus/ events/seminars/aslib-2006-11/ http://del.icio.us/lisbk/aslib-2006-11
13. Microformats Add simple semantics using < span >, < div >, etc. classes: Pages on IWMW 2006 Web site have microformats Plugins such as Tails display contact and event details & allow them to be uploaded to Outlook, Google Calendar, etc Web 2.0 http://www.ukoln.ac.uk/web-focus/events/ workshops/webmaster-2006/sessions/kelly World Cup Web site also has microformats. This avoids the cumbersome downloading dates, entering calendar, selecting import, finding file, … http://www.worldcupkickoff.com/england/ Tags Collaboration
14. Upcoming.org can deliver traffic to your Web site, who may then book for the event They provide Event details Microformats (event, location) Web As A Platform Exporting functionality Community space Web 2.0 http://upcoming.org/event/69469/ Other people can take my data and use it to provide my event. They also provide additional functionality for me Network Users Tags Collaboration
15. Creative Commons Hasn’t Upcoming.com contributor infringed my copyright (even though it’s to my benefit?) Creative Commons licence assigned to publicity details Also described in microformat to allow software to find licence Web 2.0 http://www.ukoln.ac.uk/web-focus/events/ workshops/webmaster-2006/publicity/ Openness Tags Collaboration Note that the openness is a key aspect of Web 2.0: open source; open standards and open content can all help to bring benefits through maximising usage of services
16. Mapping Services & The Web Web 2.0 provides valuable opportunity to provide mapping & location services: Embedding Google maps on your Web sites Developing rich services using this Providing location metadata / microformats which can be processed by simple browser tools Web 2.0
17. Google Maps Mashups Google Map ‘mashup’ used for IWMW 2006 event: ~ 20 lines of JavaScript. Code taken from Googler Maps Web site and coordinates added Web 2.0 http://www.ukoln.ac.uk/web-focus/events/ workshops/webmaster-2006/maps/ Openness Mashup APIs http://northumbria.ac.uk/browse/radius5/ More sophisticated mapping applications are being developed, such as Radius 5 at Northumbria Univ.
18. Location Metadata (1) Embedded location metadata can now by exploited by 3 rd party tools Web 2.0 Openness Mashup Open source APIs Why don't all our organisation provide location data in this way? Note issues about quality of data & responsibilities for providing the data (e.g is this the right address?) http://www.ukoln.ac.uk/web-focus/events/ seminars/aslib-2006-11/ How? Install Greasemap script & add: <meta name="geo.position" content=" 51.498187, -0.102414 " /> <meta name="geo.placename" content=“LSBU" />
19. Location Metadata (2) Same location metadata can be used by other applications Web 2.0 Openness Sharing Open standards Always beta http://geourl.org/near?p=http://www.ukoln.ac.uk/web-focus/events/seminars/aslib-2006-11/ In this example the GeoURL service gives details of registered services which are located close to this venue Note that the software described is not the important feature – it's the data and the use of open standards that's important. New software and services will come and go (remember 'always beta')
20. Communications Realtime discussion is a key part of the Web 2.0 and the .net generation (IM, SMS messaging, …) How much effort does it take to provide an instant messaging service for your organisation? Try Gabbly.com Note: Most effective with ‘clean URIs’ Data an be exported using RSS User support? What user support? Web 2.0 Communications Clean URIs http://www.gabbly.com/ http://gabbly.com/http://www.aslib.co.uk/ members/engineering/
21. Web 2.0 Backlash When significant new things appear: Enthusiasts / early adopters predict a transformation of society Sceptics outline the limitations & deficiencies There’s a need to: Promote the benefits to the wider community (esp. those willing to try if convinced of benefits) Be realistic and recognise limitations Address inappropriate criticisms Web 2.0: It’s a silly name. It’s just a marketing term. There are lots of poor Web 2.0 services. There wasn’t a Web 1.0. What follows it? It does have a marketing aspect – and that’s OK. It isn’t formally defined – it describes a pattern of related usage. There will be poor (and good) Web 2.0 services – just like anything else. Any usage will arrive at a follow-up term. Deployment Challenges
22. Takeup Of New Technologies The Gartner curve Developers Rising expectations Trough of despair Service plateau Enterprise software Large budgets … Early adopters Chasm Failure to go beyond developers & early adopters (cf Gopher) Need for: Advocacy Listening to users Addressing concerns Deployment strategies … This talks looks at approaches for avoiding the chasm
23. Beware The IT Fundamentalists We need to avoid simplistic solutions to the complexities: Open Standards Fundamentalist: we just need XML Open Source Fundamentalist: we just need Linux Vendor Fundamentalist: we must need next version of our enterprise system (and you must fit in with this) Accessibility Fundamentalist: we must do WAI WCAG User Fundamentalist: we must do whatever users want Legal Fundamentalist: it breaches copyright, … Ownership Fundamentalist: must own everything we use Perfectionist : It doesn't do everything, so we'll do nothing Simplistic Developer : I've developed a perfect solution – I don't care if it doesn't run in the real world IT Services Barrier
24. The Librarian Fundamentalists Librarians: Think they know better than the user e.g. they don't like people using Google Scholar; they should use Web of Knowledge (who cares that users find it easier to use Google Scholar & finds references they need that way?) Think that users should be forced to learn Boolean searching & other formal search techniques because this is good for them (despite Sheffield's study). Don't want the users to search for themselves (cf folksonomies) because they won't get it right. They still want to classify the entire Web - despite the fact that users don't use their lists of Web links. Want services to be perfect before they release them to users. They are uneasy with the concept of 'forever beta' (they don't believe that users have the ability to figure things out themselves and work around the bugs). Library Barrier
25. Deployment Strategies Interested in using Web 2.0 in your organisation? Worried about corporate inertia, power struggles, etc? There’s a need for a deployment strategy: Addressing business needs Low-hanging fruits Encouraging the enthusiasts Gain experience of the browser tools – and see what you’re missing! Information literacy strategy Staff training & development Address areas you feel comfortable with Risk management strategy … Deployment Challenges
26. Staff Development There's a need for your staff to: Understand what Web 2.0 is about Learn how to make use of Web 2.0 subject to constraints of lack of time; resources; etc. The Library 2.0 Podcasts Web sites provides a useful resources for learning about new tools, techniques, etc. Deployment Challenges http://podcasts.alablog.org/blog/ _archives/2006/4/12/1881517.html
27. Wikipedia A Wikipedia entry for Aslib: Easy to create Provides high-profile information (Google-friendly) Allows your community to enhance & develop content Opportunities For Aslib http://en.wikipedia.org/wiki/Aslib http://en.wikipedia.org/wiki/SCONUL SCONUL (UK HE Library organisation) created their Wikipedia entry a few days after my talk at UCISA conference. Note, though, initial version was flagged as ‘marketing’.
28. Information Literacy Librarything is a good example of a Web 2.0 service: Catalogue your books AJAX interface Exploit data provided by the community Export capabilities Other books you may like … http://www.librarything.com/ tag/Embarrassing Service may have potential to support information literacy. Not only understanding the service, but also to illustrate possible dangers of creating embarrassing content
29. IWMW 2006 & Risk Management IWMW 2006 has taken a risk management approach to its evaluation of Web 2.0 technologies: Agreements : e.g. in the case of the Chatbot. Use of well-established services : Google & del.icio.us are well-established and have financial security. Notification : warnings that services could be lost. Engagement : with the user community: users actively engage in the evaluation of the services. Provision of alternative services: multiple OMPL tools. Use in non-mission critical areas: not for bookings! Long term experiences of services: usage stats Availability of alternative sources of data : e.g. standard Web server log files. Data export and aggregation: RSS feeds, aggregated in Suprglu, OPML viewers, etc. Deployment Strategy
30. Conclusions To conclude: Web 2.0 can provide real benefits for our users However organisations tend to be conservative We therefore need: Advocacy To listen to users' concerns To address users' concerns e.g. through a risk management approach We can all benefit by adopting Web 2.0 principles of openness and sharing. So let us: Share our advocacy resources, risk management techniques, etc. Develop your own social network based on openness, trust, collaboration, … Read my UKWebFocus.wordpress.com Blog Conclusions