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Mastering the 2017 Job
Interview
Albert Qian
Founder, Albert’s List
January 30, 2017
Agenda
Setting the Right Intentions
Tip #1: Understand Their Story
Tip #2: Understand Your Story
Tip #3: Tell Your Story
Q&A
About Me
 Technology and marketing professional focused on
Cloud / DevOps space – past experience at Cisco, HP,
and Ingram Micro
 Founder, Albert’s List – community with 19,000
members
 Members have found work at companies like Google,
Cisco, GoPro, and Twitter
 Author, New Grad’s Guide to Finding a Marketing
Job in the San Francisco Bay Area (Amazon
Bestseller)
Before we begin, let’s set some
intentions for the evening.
Finding work is an inevitable
outcome.
It is Okay to Ask for Help
It is Okay to Find a Job for the Sake of
It
It’s Okay to Feel Vulnerable About Your
Search
Who is President Does NOT Trump Your Job
Hunting Ability
So with that said, let’s master the interview
Who’s ready?
Tip #1: Understanding Their Story
Mastering the 2017 Job Interview
The Rules of Engagement
Companies go into business to stay in business
Companies go into business to make a profit
It’s not a hobby
Competition is Fierce
Most markets are
crowded
Companies must
stand out
Ex: Sharing economy
There are still many
roles available
It’s up to you to figure what their
problems are and develop
solutions.
How?
Know Their Internal Needs
They are interviewing for a reason
Research staff on LinkedIn
Examine their optics
Know Their External Hindrances
Competitive landscape
Public-facing persona(s)
Financial Data
Know The General Landscape
Industry direction
Industry trends
Hiring data
Where To Find it All?
How to Master Understanding the
Company Story in 2017
Do your research
Know the company
Know the industry
Communicate each masterfully
Tip #2: Understand Your Story
Mastering the 2017 Job Interview
What is Your Story?
 Your Why
 Your self awareness
 Your career and personal journey
 Your fit with the company
 How you put it together
What is Your Why?
 What you believe in
 Why you do what you do
 Your vision for the world or yourself
What is Self Awareness?
Understanding and appreciating your journey
Self-worth and value
Understanding the world around you
Embracing Your Career Journey
 Accepting the ups and downs
 Acknowledging accomplishments
 Addressing where you fit
Addressing Where You Fit
Cultural fit
Career and skill fit
Authentic fit
Fiscal Fit – Revenue/Cost
How to Master Your Story in 2017
Know your why
Practice self-awareness
Acknowledge your journey
Embrace your strengths
Tip #3: Tell Your Story
Mastering the 2017 Job Interview
Knowing your story is half the battle.
Telling the story is a completely different
challenge.
Why do organizations interview?
To let the candidate tell their story
To gauge personality fit
To see if the candidate shows up
Types of Interview Questions
Historical
Behavioral
Logical
Technical
Situational
Interview Questions: Historical
Reason: To gauge your ability to explain your past
Looks Like: “Walk me through your resume”
Sounds like: Self-awareness, highlights
Interview Questions: Behavioral
Reason: To get to know you better
Looks Like: “What would your last boss say about
you?”
Sounds Like: Strategic honesty
Interview Questions: Logical
 Reason: To understand how you think
 Looks Like: “How many ping pong balls fit in a Boeing 747?”
 Sounds like: How, not what
Interview Questions: Technical
 Reason: To understand what you know.
 Looks Like: “Tell me how you would code this particular
website”
 Sounds like: You either know it or you don’t
Interview Questions: Situational
 Reason: Do past outcomes indicate future results?
 Looks Like: “Tell me about a time when…”
 Sounds Like: The STAR method
 Situation
 Task
 Action
 Result
Interview Questions: Informational
 Reason: To get to know your vision for the job
 Looks Like: “What are your salary expectations?”
 Sounds Like: Strategic maneuvering
 Know your worth
 Know your boundaries
 Know your needs
A Few Things to Keep in Mind
 Your mileage may vary
 Technical interviews are a completely different game
 Dress to impress
 Stay present and focused
 Everyone is nervous
Let’s practice!
How to Master Telling Your Story in 2017
Practice makes perfect
Understand what’s coming
Own your presence
Engage with Efficacy
Putting It All Together
Checklist for Your Interview Prep
Own the company story
Own your story
Own the communication of your story
Get a FREE checklist at http://bit.ly/job-checklist.
Q&A
Thank You

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Mastering the 2017 Job Interview

  • 1. Mastering the 2017 Job Interview Albert Qian Founder, Albert’s List January 30, 2017
  • 2. Agenda Setting the Right Intentions Tip #1: Understand Their Story Tip #2: Understand Your Story Tip #3: Tell Your Story Q&A
  • 3. About Me  Technology and marketing professional focused on Cloud / DevOps space – past experience at Cisco, HP, and Ingram Micro  Founder, Albert’s List – community with 19,000 members  Members have found work at companies like Google, Cisco, GoPro, and Twitter  Author, New Grad’s Guide to Finding a Marketing Job in the San Francisco Bay Area (Amazon Bestseller)
  • 4. Before we begin, let’s set some intentions for the evening.
  • 5. Finding work is an inevitable outcome.
  • 6. It is Okay to Ask for Help
  • 7. It is Okay to Find a Job for the Sake of It
  • 8. It’s Okay to Feel Vulnerable About Your Search
  • 9. Who is President Does NOT Trump Your Job Hunting Ability
  • 10. So with that said, let’s master the interview Who’s ready?
  • 11. Tip #1: Understanding Their Story
  • 13. The Rules of Engagement Companies go into business to stay in business Companies go into business to make a profit It’s not a hobby
  • 14. Competition is Fierce Most markets are crowded Companies must stand out Ex: Sharing economy There are still many roles available
  • 15. It’s up to you to figure what their problems are and develop solutions. How?
  • 16. Know Their Internal Needs They are interviewing for a reason Research staff on LinkedIn Examine their optics
  • 17. Know Their External Hindrances Competitive landscape Public-facing persona(s) Financial Data
  • 18. Know The General Landscape Industry direction Industry trends Hiring data
  • 19. Where To Find it All?
  • 20. How to Master Understanding the Company Story in 2017 Do your research Know the company Know the industry Communicate each masterfully
  • 21. Tip #2: Understand Your Story
  • 23. What is Your Story?  Your Why  Your self awareness  Your career and personal journey  Your fit with the company  How you put it together
  • 24. What is Your Why?  What you believe in  Why you do what you do  Your vision for the world or yourself
  • 25. What is Self Awareness? Understanding and appreciating your journey Self-worth and value Understanding the world around you
  • 26. Embracing Your Career Journey  Accepting the ups and downs  Acknowledging accomplishments  Addressing where you fit
  • 27. Addressing Where You Fit Cultural fit Career and skill fit Authentic fit Fiscal Fit – Revenue/Cost
  • 28. How to Master Your Story in 2017 Know your why Practice self-awareness Acknowledge your journey Embrace your strengths
  • 29. Tip #3: Tell Your Story
  • 31. Knowing your story is half the battle. Telling the story is a completely different challenge.
  • 32. Why do organizations interview? To let the candidate tell their story To gauge personality fit To see if the candidate shows up
  • 33. Types of Interview Questions Historical Behavioral Logical Technical Situational
  • 34. Interview Questions: Historical Reason: To gauge your ability to explain your past Looks Like: “Walk me through your resume” Sounds like: Self-awareness, highlights
  • 35. Interview Questions: Behavioral Reason: To get to know you better Looks Like: “What would your last boss say about you?” Sounds Like: Strategic honesty
  • 36. Interview Questions: Logical  Reason: To understand how you think  Looks Like: “How many ping pong balls fit in a Boeing 747?”  Sounds like: How, not what
  • 37. Interview Questions: Technical  Reason: To understand what you know.  Looks Like: “Tell me how you would code this particular website”  Sounds like: You either know it or you don’t
  • 38. Interview Questions: Situational  Reason: Do past outcomes indicate future results?  Looks Like: “Tell me about a time when…”  Sounds Like: The STAR method  Situation  Task  Action  Result
  • 39. Interview Questions: Informational  Reason: To get to know your vision for the job  Looks Like: “What are your salary expectations?”  Sounds Like: Strategic maneuvering  Know your worth  Know your boundaries  Know your needs
  • 40. A Few Things to Keep in Mind  Your mileage may vary  Technical interviews are a completely different game  Dress to impress  Stay present and focused  Everyone is nervous
  • 42. How to Master Telling Your Story in 2017 Practice makes perfect Understand what’s coming Own your presence Engage with Efficacy
  • 43. Putting It All Together
  • 44. Checklist for Your Interview Prep Own the company story Own your story Own the communication of your story Get a FREE checklist at http://bit.ly/job-checklist.
  • 45. Q&A

Editor's Notes

  1. Before we get into the meat of today’s discussion, I want to set some intentions for today and beyond, especially for those of you who are on the job search. I’ve discovered that my hunt for work is partially practical (what I have done in the past) and partially behavioral (driven by what I think).
  2. Some of you might be here because you haven’t found work in a few weeks. Some of you might be here because you haven’t found work in a while. Regardless of where you have come from, it only matters where you are going. The important attitude to have here is that your ability to find work is going to be an inevitable outcome. You cannot think any other way.
  3. We live in a world where asking for help is shunned upon, and in reality, nobody does any of this alone. I’ve built communities around the job search and field questions daily from interviews to offers. While Googling for what you need is absolutely something you should do, it’s important to find yourself the right communities that will give you what you need. Don’t shy away from help.
  4. We live in a world where messages like “love what you do and do what you love” are top of mind. The reality is, we live in the Bay Area where it’s expensive to even pay rent. If you need to find a job, put that first. It’s okay to not have your paycheck be your passion.
  5. Many of us feel vulnerable about our job search. Much like asking for help, we hide away from others because we feel shame for not working. The truth is, as long as you are moving forward in your career and doing the necessary work to move ahead, there is no reason not to feel vulnerable. Finding work is tough in the Bay Area, and everyone should be commended for doing so. Showing up is first and foremost.
  6. I get it. There’s a lot of fear around the direction of our country. Puns aside, I don’t like him either but your ability to get a job does not hinge on him being in office. You are still in control of your own future no matter what. This is the perfect time to own what is your career.
  7. First interview at Cisco
  8. Companies don’t hire for the sake of hiring – if they didn’t have to hire you, they simply wouldn’t because they are beholden to their shareholders.
  9. Fierce competition is harsh
  10. In attending these networking groups, your intention can be to discover what you are looking for, be that a new job, new connections in any industry, or just to go out and meet people in general. I did this early on because I was new to marketing and had very little idea around what I wanted. Your experience – and mileage – will vary. In depth networking is better for those who are targeting a closer goal. This is me now in my career, attending events where the makeup of professionals is very explicit. These types of events include: In attending these types of networking events, you’ll have a clearer idea of what you are interested in and be able to meet the right people. Back in 2014 when I was in between wondering whether I wanted to do PR or marketing or social media, I found myself at a lot of PRSA events in the City where I would meet recruiters. Ultimately I settled on product marketing.
  11. In attending these networking groups, your intention can be to discover what you are looking for, be that a new job, new connections in any industry, or just to go out and meet people in general. I did this early on because I was new to marketing and had very little idea around what I wanted. Your experience – and mileage – will vary. In depth networking is better for those who are targeting a closer goal. This is me now in my career, attending events where the makeup of professionals is very explicit. These types of events include: In attending these types of networking events, you’ll have a clearer idea of what you are interested in and be able to meet the right people. Back in 2014 when I was in between wondering whether I wanted to do PR or marketing or social media, I found myself at a lot of PRSA events in the City where I would meet recruiters. Ultimately I settled on product marketing.
  12. Building Albert’s List