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AMA Career Workshop #3 Nailing the Interview Lynn Hazan Lynn Hazan & Associates James Heckman American Marketing Association
Repeat after me… (Lynn’s Mantra) If you look like… Walk like… Talk like… Sound like…
A Duck!
Do you mirror the job specs? Or not?
The more duck-like you are, the better your chances of success!
What is the purpose of the interview?   Let’s brainstorm…
What is the purpose of an interview? Determine candidate’s fit for job Determine job’s fit for candidate 3 R’s:  R esume,  r apport and  r elationship Connect with corporate culture Progress to next steps to get hired
A Timeline in Chocolate Past Present Future The  resume  is about the past The  job description  is about the present The  interview  is about the future
In hiring, past performance is a good indicator of future performance. Past Future
How do you match? Does your service address a critical need? Can you explain what you do easily? Do you have a niche in the market? Are you the “go to” person? Can you make money?
Why Should I Hire  ? Write down your answers. YOU
How to Create Your UPS (Unique Positioning Statement) What makes you unique? What makes you special? What’s your story?
UPS Summary statement for resume
UPS Summary statement for resume Lead off for a successful interview
Elevator Speech Reasons why employer should hire you What can you bring to the employer? 30-60 second speech Stand in front of mirror and practice
Paired Share Why you should hire me! Make it interesting. Time: 1 minute each
Before the interview: Research company 1. Use social media tools 2. Check out competition 3. What is company known for? 4. How do you fit?
Interview Protocol Know title and name of person interviewing you Make sure you have correct directions Mirror client Always send thank you letter within 24 hours Professional dress
Do’s and Don'ts of Interviewing Do: Arrive on time Establish rapport Demonstrate by work and deed your fit for the job Bring extra resumes & samples Show enthusiasm
Do’s and Don’ts of Interviewing Don’t: Oversell yourself Undersell yourself Go to an interview hungry Be haughty or arrogant Be too casual
Don’t Lie, Tell the Truth about: Money Layoff  Budget cuts Dates of employment/graduation
Tough Questions?-Not really Real interview questions--practice your answers! “How do you resolve conflict?” “Describe a time when you had to work as part of a team.  What was your role and what was the outcome?” “Why should we hire you?” “Describe your work ethic.” “Do you have any questions for me?”
Conversation & Dialogue Be actively engaged Ask probing questions Yes/No answers =  Conversation Killers
Frame the Process:  Storytelling at its Best Problem or need Opportunity or challenge Strategies and tactics Results What you did with results
Portfolios Examples of your work Not just for creatives Work you did as part of a team Give context.  Tell the story of the project. Clarify if spec work or produced Label your work
True Life Stories You Won’t Believe! Candidate… asked for food. took off shoes. was sloppily dressed. swore 3x. wore perfume so strong, I almost passed out.
Wow Project Candidates who are dazzled by a job opportunity should “dazzle employers back” with a “Wow!” project.
Money, money, money… Compensation - market self-correcting  Big jump in salary possible? Your competitive worth in the marketplace Negotiating Value of benefits It’s not always about the money!
Scoop on Pay Raises 2008: Labor Dept stats: average increase= 2.6% 2009: Q1= 2% 2009: Q3 & 4; fall below 2% Source: Chicago Tribune 8/11/09
The Empowered Job Seeker 1 to 1 consultation to help candidates re-position themselves for a changing job market. For details, contact lynn@lhazan.com Includes work on resume, interviews, networking, LinkedIn, job searching and negotiating, with Lynn Hazan, a 25-year veteran of the recruiting business.
Resume Review A One-hour Resume Transformation For details, contact lynn@lhazan.com Your resume should be your marketing document.  You will leave this session with a resume that  reflects your successes  and clearly demonstrates what you can bring to an employer.  Includes complementary follow-up phone consultation. The Resume Review Summer Special is valid through August 31, 2009!
Volunteer Opportunities Help at the marathon on Sunday, October 11, 2009 See Lynn for details
To sign up for Lynn’s E-jobs, the free, confidential listserv from Lynn Hazan & Associates: Clearly print your name and email address on the sign up sheet!
When you nail the interview, you hit it on the head! Lynn Hazan [email_address] www. lhazan .com 312.863.5401 Follow me on Linkedin: Lynn Hazan Follow me on Twitter: lynnhazan

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Nailing the Interview: AMA Career Workshop #3

  • 1. AMA Career Workshop #3 Nailing the Interview Lynn Hazan Lynn Hazan & Associates James Heckman American Marketing Association
  • 2. Repeat after me… (Lynn’s Mantra) If you look like… Walk like… Talk like… Sound like…
  • 4. Do you mirror the job specs? Or not?
  • 5. The more duck-like you are, the better your chances of success!
  • 6. What is the purpose of the interview? Let’s brainstorm…
  • 7. What is the purpose of an interview? Determine candidate’s fit for job Determine job’s fit for candidate 3 R’s: R esume, r apport and r elationship Connect with corporate culture Progress to next steps to get hired
  • 8. A Timeline in Chocolate Past Present Future The resume is about the past The job description is about the present The interview is about the future
  • 9. In hiring, past performance is a good indicator of future performance. Past Future
  • 10. How do you match? Does your service address a critical need? Can you explain what you do easily? Do you have a niche in the market? Are you the “go to” person? Can you make money?
  • 11. Why Should I Hire ? Write down your answers. YOU
  • 12. How to Create Your UPS (Unique Positioning Statement) What makes you unique? What makes you special? What’s your story?
  • 13. UPS Summary statement for resume
  • 14. UPS Summary statement for resume Lead off for a successful interview
  • 15. Elevator Speech Reasons why employer should hire you What can you bring to the employer? 30-60 second speech Stand in front of mirror and practice
  • 16. Paired Share Why you should hire me! Make it interesting. Time: 1 minute each
  • 17. Before the interview: Research company 1. Use social media tools 2. Check out competition 3. What is company known for? 4. How do you fit?
  • 18. Interview Protocol Know title and name of person interviewing you Make sure you have correct directions Mirror client Always send thank you letter within 24 hours Professional dress
  • 19. Do’s and Don'ts of Interviewing Do: Arrive on time Establish rapport Demonstrate by work and deed your fit for the job Bring extra resumes & samples Show enthusiasm
  • 20. Do’s and Don’ts of Interviewing Don’t: Oversell yourself Undersell yourself Go to an interview hungry Be haughty or arrogant Be too casual
  • 21. Don’t Lie, Tell the Truth about: Money Layoff Budget cuts Dates of employment/graduation
  • 22. Tough Questions?-Not really Real interview questions--practice your answers! “How do you resolve conflict?” “Describe a time when you had to work as part of a team. What was your role and what was the outcome?” “Why should we hire you?” “Describe your work ethic.” “Do you have any questions for me?”
  • 23. Conversation & Dialogue Be actively engaged Ask probing questions Yes/No answers = Conversation Killers
  • 24. Frame the Process: Storytelling at its Best Problem or need Opportunity or challenge Strategies and tactics Results What you did with results
  • 25. Portfolios Examples of your work Not just for creatives Work you did as part of a team Give context. Tell the story of the project. Clarify if spec work or produced Label your work
  • 26. True Life Stories You Won’t Believe! Candidate… asked for food. took off shoes. was sloppily dressed. swore 3x. wore perfume so strong, I almost passed out.
  • 27. Wow Project Candidates who are dazzled by a job opportunity should “dazzle employers back” with a “Wow!” project.
  • 28. Money, money, money… Compensation - market self-correcting Big jump in salary possible? Your competitive worth in the marketplace Negotiating Value of benefits It’s not always about the money!
  • 29. Scoop on Pay Raises 2008: Labor Dept stats: average increase= 2.6% 2009: Q1= 2% 2009: Q3 & 4; fall below 2% Source: Chicago Tribune 8/11/09
  • 30. The Empowered Job Seeker 1 to 1 consultation to help candidates re-position themselves for a changing job market. For details, contact lynn@lhazan.com Includes work on resume, interviews, networking, LinkedIn, job searching and negotiating, with Lynn Hazan, a 25-year veteran of the recruiting business.
  • 31. Resume Review A One-hour Resume Transformation For details, contact lynn@lhazan.com Your resume should be your marketing document. You will leave this session with a resume that reflects your successes and clearly demonstrates what you can bring to an employer. Includes complementary follow-up phone consultation. The Resume Review Summer Special is valid through August 31, 2009!
  • 32. Volunteer Opportunities Help at the marathon on Sunday, October 11, 2009 See Lynn for details
  • 33. To sign up for Lynn’s E-jobs, the free, confidential listserv from Lynn Hazan & Associates: Clearly print your name and email address on the sign up sheet!
  • 34. When you nail the interview, you hit it on the head! Lynn Hazan [email_address] www. lhazan .com 312.863.5401 Follow me on Linkedin: Lynn Hazan Follow me on Twitter: lynnhazan

Editor's Notes

  1. Monitor your non-verbal cues