This document provides guidance on developing and implementing an effective social media strategy. It discusses the importance of having clear objectives for each social media platform and creating a content plan and calendar. Tips are provided on engaging audiences through posts, images, links and collaborations. The document also covers advertising on social media, promoting events through live videos and photos, and analyzing social media performance. The overall message is that a successful social media strategy requires planning, creating engaging content and measuring results.
Presented to the Revere Chamber of Commerce.
In this seminar, you will learn:
The impact of social media on business - yes, it can be used for marketing!
Creative ideas for using social media to promote your business
You Don't Need a Social Media Strategy (Washington DC Edition)
WASHINGTON, DC, USA - June 17, 2010 - Presentation for Jeff Pulver's 140 Characters Conference (#140conf).
Audiences: marketers, advertisers, strategists.
6 Questions to Lead You to a Social Media Strategy
It can be intimidating and overwhelming to try to develop a social media strategy, but if you follow through on these six questions, your strategy will reveal itself.
Social media is about engagement and interaction between people using online platforms. It encompasses various technologies and applications like Facebook, Twitter, and blogs. While social media started as a way for people to connect, it has now evolved into a powerful marketing tool for businesses to engage with customers, build their brand, and spread content virally. The key is to listen to your audience, engage with them authentically, and create shareable content that appeals to a wide network.
20 Facebook, Twitter, Linkedin & Pinterest Features You Didn't Know Existed (...
The document outlines 20 hidden or lesser-known features of popular social media platforms like Facebook, Twitter, LinkedIn, and Pinterest. Some of the featured tips include saving links and articles to access later on Facebook, replacing ads with baby animal pictures on Facebook using a Chrome extension, embedding SlideShare presentations directly into tweets, and creating a photo collage directly in a single tweet on Twitter. The document also provides tips for adding hidden relationship notes on LinkedIn profiles and using trackable links on Pinterest that won't get flagged as spam.
This document provides an overview of social media and why businesses should utilize it. It defines what social media is, lists common social media platforms, and discusses the benefits for businesses, including increasing relevant website traffic, engaging customers, and turning fans into sales. It recommends listening to customers, participating in conversations, giving them content to share, and using tools like blogs, YouTube, and Twitter to market a business and products. The document stresses integrating social media into the overall marketing strategy and being responsive, relevant, and transparent when engaging on platforms.
How to use instagram for your financial planning business
Are you on Instagram? I get asked frequently by clients in #financialservices whether they need to be on this platform.
According to recent Sprout Social, Inc. statistics, an estimated 71% of US businesses use Instagram. Additionally, small businesses currently make up the majority of Instagram advertisers and business profiles.
When it comes to Instagram in the financial sector, it becomes a handy tool for firms to really show (not tell) how relatable they are and gives them much more flexibility in their storytelling.
I've put together a short slide deck to give you some tips as to how to start a presence there.
Instagram is somewhat of uncharted territory for financial advisors but it is an engaging #socialmedia platform and, when used correctly, it can really grow the brand of your financial company and help others to connect and engage with your firm on a positive level.
(A downloadable PDF version is available in our The Link Tank platform: https://app.thelinktank.co.uk/share/qRuh5NtE7TAH9I7j?utm_source=manual)
This document outlines AirBnB's social media strategy. It includes an audit of current performance on platforms like Facebook, Twitter, and Instagram. The majority of traffic comes from Facebook, though engagement is higher on other channels. The strategy sets objectives to grow followers and shares customer content. It also establishes roles, a content plan, and a system to measure results and respond to issues. The goal is to use social media to support revenue by fostering an online community and customer interactions.
Beyond Facebook: Building a Social Media Strategy for 2018
This document provides tips for building a social media strategy beyond just Facebook for 2018. It summarizes various platforms like Instagram, LinkedIn, YouTube, podcasting and email and how to create effective content and campaigns on each. Specific tips covered include using Instagram stories and hashtags, creating native content for different platforms, using influencer marketing, building a LinkedIn presence, optimizing videos for YouTube, planning a podcast, developing skills for voice assistants, and writing effective emails. The document aims to help diversify strategies beyond overreliance on Facebook alone.
Presented to the Ottawa TiE Institute: Social Media 101
Social Media - Learn the ABC's of Social Media Marketing
Attendees will learn how to develop a social media strategy, including how to get started with LinkedIn, Facebook and Twitter. Most importantly, we'll discuss how to leverage these marketing channels for optimum results.
This document discusses developing a social media strategy by asking key questions. It recommends determining: [1] goals like sales, awareness or thought leadership; [2] metrics to measure success like blog posts, comments or followers; [3] who will be responsible for reaching goals by including social media in job descriptions. It also suggests providing value for customers and using successes to justify expanding social media efforts over time.
Introduction to Developing a Social Media Strategy for Cambridge Nonprofit Or...
This workshop is designed to help you develop a social media workflow for your organization. Topics include: how to develop a communications strategy, how to generate followers and stimulate discussion, how to create a social media identity, how to manage your time, and how to measure success. Examples will be presented at every stage to help you envision a successful strategy using social media tools.
This workshop was presented at Cambridge Community Television on Thursday, January 21, 2010.
This presentation was specifically created for participants in the Nashville Business Incubation Center's Social Media 101 class. The purpose of the class is to expose small business owners to social media so that they may use it to leverage their businesses.
How to do better at social media. This is from a workshop I presented at Drake University on April 4, 2015. It includes:
• How to create native content for a platform
• Basic info about top 10 social networks
• How to improve what you currently do on social media
• How Facebook and Twitter work
• How to build your brand using Jabs
• New social media tools you can use today
• Strategies for building social media campaigns
Presentation for the Iowa School Public Relations Association Conference - Oct. 12, 2018. Find out more about future presentations on my website: https://chrissniderdesign.com/
This document discusses how to adapt to social media trends in 2018, including increasing use of native videos, the growing popularity of Instagram, rising costs of Facebook ads, and working with influencers. It provides statistics on each trend and recommendations on how to leverage them, such as using more video content, focusing efforts on Instagram, understanding how ad costs affect budgets, and prioritizing authentic influencer relationships over follower counts.
Social media has become the 4th most popular online activity. Sites like Facebook, YouTube, and Twitter are among the top 20 most visited websites globally. Different social networks are more popular in different countries. While formats and sites may change, social media has transformed communication. Organizations must engage with digital platforms and social media to reach audiences. Oxfam uses sites like YouTube, Facebook, Twitter, and Flickr to share videos, photos, and messages about its work and campaigns. It aims to have conversations and spread information virally through social media.
Enjoy the third annual digest of the Media Managers Club online database!
Content:
1) Digital, online, mobile and social media trends
2) Newspaper trends
3) Magazine trends
4) Broadcasting trends
5) Future of the news and journalism, industry forecasts
The online database at mediamanagersclub.org is searchable by more than 600 subtopics, 234 countries and territories, by geographical and political regions, and time periods (full data for years 2012-2016).
This short presentation highlights the new features that you will want to focus on for growing your social media accounts in 2017. It is a short presentation with bullet points.
Digital in 2017 - Southeast Asia & Vietnam (We Are Social)
Bức tranh tổng kết linh vực Digital ở khu vực Đông Nam Á đầu 2017, trong đó có:
- Chụp nhanh lĩnh vực công nghệ số toàn cầu (Global Digital Snapshot)
- Chụp nhanh ở 11 quốc gia Đông Nam Á, trong đó có Việt Nam.
Ở mỗi quốc gia đều chứa đựng các nhóm chỉ số cốt yếu:
1. Thống kê trọng điểm (Key Digital Statistics)
2. Tăng trưởng số theo năm (Annual Digital Growth)
3. Phân bổ lưu lượng truy cập web theo loại thiết bị (Share of Web Traffic by Devices)
4. Mức độ sử dụng Facebook (Facebook Usage Analysis)
5. Kết nối thiết bị theo chủng loại (Mobile Connections by Types)
Digital in 2017: Australia, New Zealand & The Pacific
All the stats, data, and trends you need to understand the state of the internet, social media, and mobile in Australia, New Zealand & The Pacific in 2017. This report is part of a suite of reports brought to you by We Are Social and Hootsuite - read all the other reports for free at http://www.slideshare.net/wearesocialsg/presentations
The Internet has fundamentally transformed the way people discover, share, connect and shop. It's time for marketers to transform the way they raise awareness and generate leads as well. Enjoy this eye-opening look at how search engines, social media, and mobile technology are transforming our lives—and how companies can embrace and utilize these tools to transform costly, low-yield marketing programs into finely-tuned lead-generation machines.
This document outlines 7 pillars of customer service: 1) Develop a customer service mission statement, 2) Ensure customer service has the proper attitude and action, 3) Provide base training for employees, 4) Coach employees, 5) Send creative thank you's, 6) Perform functional walkthroughs, and 7) Engage with customers. It emphasizes the importance of going above and beyond for customers to build loyalty and advocates training employees to learn more about each customer. Real-world examples are provided to illustrate how following these pillars can significantly increase sales and improve customer relationships.
Irrespective of the bias and inequality women have to face in the corporate world, women entrepreneurs have proven themselves as an Enormous Economic Force. They are contributing growth in revenue, growth in employment, financial efficiency, entrepreneurial spirit and more for the generations up and coming.
Here are some surprising facts about women entrepreneurs that everyone should know...
Why should marketers consider Snapchat in their visual marketing strategy? Check out this presentation to learn more.
Also, you can go on my personal blog www.robertkatai.com to read my thoughts about Snapchat!
Bootstrap Business Seminar 5: Creating an Awesome Brand
The 5th Seminar in our Bootstrap Business Seminar series looks at how to create an awesome brand with Creative Director at Branding Agency One Ltd, Ben Mumby-Croft.
This document provides an overview of the Android operating system, including its history, architecture, versions, features, advantages, and disadvantages. Android was founded in 2003 and was later acquired by Google in 2005. It uses an open source Linux kernel and is developed by the Open Handset Alliance. The architecture consists of four layers - the Linux kernel, native libraries, the Android runtime (Dalvik virtual machine), and applications. Key features include multi-tasking, a rich application ecosystem, and integration with Google services. Advantages are customization and openness, while disadvantages include inconsistent designs between apps and battery drain issues on some devices.
The document discusses key aspects of quality customer service, including understanding service culture, developing communication skills, addressing customer needs, and resolving service issues. It emphasizes the importance of reliability, assurance, tangibles, empathy and responsiveness. Good listening skills, verbal and non-verbal communication, and addressing different customer behavior styles and needs are also covered.
#indigitous Jobug: Engagement or nothing: 14 October 2016,
The document discusses the importance of engagement on social media and provides tips to improve engagement. It defines engagement as interaction through likes, shares, comments, and other reactions rather than just numbers of followers or views. Engagement is important to build community, create awareness, and have two-way conversations. Tips include reviewing analytics, interacting with influencers, creating events, managing followers, staying relevant with strategy and appealing content, and focusing on content that encourages interaction.
The document outlines strategies for developing an effective social media strategy. It discusses defining problems in the changing media landscape, understanding different social media platforms, and developing approaches like listening and participating, creating internal conversations, or spurring external conversations. It emphasizes getting involved in discussions, creating involvement through campaigns or products, and addressing organizational challenges like change management or tangible goals. The key is developing a guiding policy, coherent actions, and metrics to measure success.
This webinar covered how nonprofits can use Facebook effectively. It began with an introduction of the presenter and overview of topics to be discussed. The presenter explained why Facebook is important due to its large, engaged audience and targeted, inexpensive advertising. She then covered Facebook basics, strategy, etiquette and measurement. Key takeaways were that nonprofits can't ignore Facebook but must use it well, and that they should listen, be nice, measure results, and tweak their approach based on what works best. The webinar concluded with a question and answer period.
Creating a social media plan doesn’t have to be a herculean effort. Asking some simple questions can help you build a basic social media plan that will set you up for success.
Can it really be that simple?
Yes, I believe it can. And, I’ll show you how it works.
All it takes is five simple steps to get your social media efforts started off on the right foot.
How to Build a Good Social Media Marketing Strategy.ppt
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The document discusses the importance of marketing school nutrition programs on a tight budget. It recommends understanding your target audiences of students, parents, and teachers and their motivations. Some low-cost marketing strategies include celebrating holidays, student contests and cafeteria elections, inviting families to eat, and using social media, visuals, and videos creatively. The goal is to effectively promote the program and drive participation while working within a limited budget.
The document discusses best practices for using social media for business. It recommends choosing social media channels based on your audience and goals. It emphasizes having a plan, actively participating in conversations, showing your personality, and measuring your success through interactions, followers, and website traffic. The key is to create an audience and turn them into an engaged community.
SOLOMO Community Workshop: Growing Your Small Business with Social Media
This presentation, designed by Lisa Vaughn, Owner of Gladiator Law Marketing LLC supports the Berea College Entrepreneurship for the Public Good 2013 Summer Institute coaching small business owners in Berea / Madison County Kentucky and small business owners in the Kentucky River Area Development District.
Building A Social Media Strategy - With Paul Colligan
Presented at the Oman American Business Center in April 2016. Paul Colligan examines the elements of a solid social media strategy - regardless or platform or experience.
This document provides guidance on planning and running a social media campaign to recruit volunteers. It recommends researching the target audience and their motivations, developing a clear message to compel action, monitoring the campaign and adapting as needed, and documenting results for future reference. It also stresses using social media as one part of a multi-channel campaign and directing people to other destinations like a website for more information.
The document discusses effective and low-cost marketing strategies for school nutrition programs. It recommends defining marketing objectives, understanding target audiences like students and parents, and creating a marketing plan. Specific strategies mentioned include contests, celebrating holidays, promotional items, social media, and visual marketing. The overall goal is to drive participation in school meal programs on a limited budget.
The document discusses the rise of social media in 2012 and its impact on consumer behavior. It notes that social media allows users to upload, share, and discover information, videos, photos, audio, and experiences online and through mobile devices. It then asks whether social media has changed how consumers get their news, make decisions, communicate, learn, and entertain themselves. The document advises businesses on why they should use social media to listen, engage, and respond to consumers, and provides tips on creating an action plan to implement a social media strategy.
The document discusses using social media for extension outreach. It introduces the author, Ashley Andrews, who works in extension. The document provides tips for getting started with social media outreach, including identifying target audiences, choosing platforms, creating and curating content, and promoting posts. It also discusses using Facebook insights to analyze engagement and assess program impacts. The document evaluates the social media performance of different extension programs and calls for improving outreach through collaborative social media efforts.
This document discusses using social media for Cooperative Extension outreach. It begins with introductions from the author, Ashley Andrews, who has worked in Extension since 2006. The document then discusses the challenges Extension faces with work-life balance, limited resources, and burnout. It argues that Extension must adopt social media to continue helping people and justify its existence. It provides tips for getting started with social media outreach, including identifying target audiences, choosing platforms, creating and curating content, and promoting posts. It also shows how to use Facebook insights and analytics to measure outreach impact and assess community needs. In the end, it acknowledges Extension can improve its social media performance and encourages collaboration to better reach out to those who need
This document provides guidance and templates for running a successful crowdfunding campaign on the Fund Dreamer platform. It covers developing the campaign pitch, crafting social media strategies, setting rewards, and wrapping up the campaign. Key points include developing a compelling campaign story, creating high-quality video and photos, leveraging social networks and influencers, offering appropriate reward tiers, regularly updating supporters, and properly thanking donors. The document aims to help campaign creators maximize engagement and fundraising success.
This document provides 6 tips for nonprofits to maximize the use of donor stories for marketing purposes. It suggests repurposing donor stories that were collected for newsletters or websites for other uses like peer letters to specific donor groups, larger articles featuring quotes from multiple stories, and humanizing planned giving guides or legacy society displays at events. It also recommends using story-based surveys to engage consistent donors and gather new stories that can highlight why donors care about the nonprofit's mission.
The document is a presentation for an advertising campaign created by Denise Bagtas for a school requirement. It includes disclaimers noting that while Denise led the group and assembled the presentation, her group members provided assistance. The presentation includes strategies for a radio ad on Magic 89.9, a magazine ad in Cosmopolitan, social media promotion on Facebook, and a music video. Research in the form of a word association survey was also conducted to help inform the campaign's messaging.
There is a community of social influencers like bloggers who are ready to help non-profits by activating advocacy and spreading awareness of their causes. To engage bloggers, non-profits should do research on relevant bloggers, craft meaningful campaigns they can participate in, and reward their participation. By creating ambassadorship programs, bloggers can help non-profits in many ways like creating blog posts, social media content, and videos to promote the non-profit's mission. The success of such programs depends on aligning bloggers who are passionate about the cause and engaging them in impactful work.
This document provides an overview of social media marketing and best practices. It discusses setting up social media profiles and pages for businesses, creating a content calendar, using hashtags and engaging with audiences. Key platforms covered include Facebook, Instagram, Twitter, LinkedIn, YouTube and WhatsApp. Analytics and tools for planning, scheduling and designing social media content are also mentioned. The overall document aims to educate on developing an effective social media strategy and presence for businesses.
This document provides an overview of a social media masterclass covering topics such as the benefits of social media for business, content strategy, engagement metrics, and tools for planning, scheduling, and analyzing social media activities. It discusses setting up profiles and pages on platforms like Facebook, Instagram, Twitter, LinkedIn and YouTube. Key aspects covered include creating content calendars, using hashtags and images effectively, running ads, and ensuring content is tailored for specific audiences and platforms. The document emphasizes regularly analyzing engagement and stopping ineffective strategies in favor of what generates results.
The document provides an agenda and guidance for using social media to reach youth. It discusses 12 essential social media principles like having a strategy and consistent, relevant content. It also gives tips for creating content calendars, using groups/channels, starting a YouTube channel, and creating engagement through hashtags and analytics. The overall message is that social media can be an effective tool for ministry when used strategically and creatively to share the right content with the target audience.
The document outlines the agenda for a social media workshop on August 25, 2022. The workshop will cover 12 essential social media principles, creating content, using WhatsApp groups effectively, setting up a YouTube channel, using TikTok for ministry, creating engagement, design, using Bitly, automation, and understanding analytics (time permitting). It also provides guidance on creating content calendars, posting videos to YouTube, and tips for elevating a TikTok profile.
This document provides information on social media strategies and best practices. It discusses 12 key social media principles including creating engaging content, building conversations, having a strategy, being responsive and consistent. It also covers topics like content creation on platforms like Twitter, Instagram, LinkedIn, YouTube and TikTok. The document emphasizes creating a content calendar, using hashtags and tags correctly, understanding engagement rates and using analytics to improve performance. It highlights tools that can help with planning, scheduling, management and design for social media. The overall goal of these strategies is to generate leads, build the brand, position services and create awareness.
The document outlines the agenda and key principles for a social media master class being held in Windhoek, Namibia in February 2020. The class will cover 12 key principles of Facebook, Twitter, Instagram and LinkedIn, including engagement, content planning, ads, storytelling and analytics. It provides guidance on setting goals for social media use, developing content calendars, using various ad platforms and analyzing results. The document also discusses best practices for using influencers and various online communication tools to engage audiences.
This document provides an overview of social media best practices and strategies. It discusses 12 key principles for social media and focuses on platforms like Facebook, Twitter, Instagram and LinkedIn. For each platform, it covers engagement tactics, content planning, advertising and analytics. Additional topics include storytelling, influencer marketing, online tools and the importance of a consistent omnichannel strategy across all social networks and a brand's website. The goal is to generate leads, build the brand, drive awareness and traffic through social media.
This document contains an agenda for a meeting on mobile for web and communications. The agenda includes discussions on augmented reality apps, making websites mobile friendly, using social media platforms like Facebook Messenger and WhatsApp for business, generating user-generated content, and opportunities in maps, tourism, education and more through mobile apps. Key benefits of mobile apps over websites that will be covered are better personalization, ease of sending notifications, utilizing device features, offline functionality, and new branding experiences for users.
The document discusses various topics related to digital technologies including spatial computing, virtual reality, augmented reality, 5G, IoT, AI, and unified communications. It provides information on the opportunities and applications of these technologies for experiences, collaboration, education, tourism, emergency services, gaming, mapping, training, digitizing, data visualization, and more. The document also discusses mobile technologies in Namibia such as apps, websites, communications features like RCS, and social media platforms and strategies.
The document discusses using social media to teach, reach, and connect. It will cover managing social media profiles and online behavior (teach), using social media to reach audiences (reach), and communicating effectively (connect). Specific topics include being aware of what you like, share, and follow online as it represents you; dealing with declining organic reach on Facebook; and using alternative platforms like WhatsApp, Facebook groups, and Messenger when organic reach fails.
Live video content and messaging apps will become more important marketing tools as brands leverage social media ecommerce and virtual reality experiences to engage customers in competitive mobile advertising environments. Disappearing content on platforms like Instagram stories will also continue evolving to serve strategic purposes.
This document appears to be a presentation on digital media and social media usage in South Africa. It provides statistics on social media usage in SA such as 13 million users and 100 million online usage. It discusses the top social media accounts and celebrities on Snapchat. It also addresses both the positive and negative aspects of social media for business. Finally, it emphasizes that having a digital strategy is important and provides questions to consider when developing a strategy, such as goals, resources, and measuring effectiveness.
This document outlines the agenda and content for a social media strategy workshop. The agenda includes discussions on measuring social media success, developing an organizational social media strategy, handling detractors, and more. Key topics that will be covered are the history and stats of social media, how it has changed consumer behavior, its use for sales, marketing, PR and customer relations, and setting social media guidelines and policies for organizations. The workshop aims to help participants effectively engage with customers through social media.
The document analyzes social media usage among companies in 2014. It found that Facebook, Twitter, LinkedIn, Google+, YouTube, and blogs were commonly used platforms. However, many companies' social media strategies were lacking, as pages were often outdated or lacked company branding. The report concluded that while social media uptake increased in 2014, many companies still had room for improvement in their social media strategies and content creation.
Kenya 2014: Digital status and opportunities: PR Net, 23 January 2014
Tullow Oil made two new oil discoveries in northern Kenya that doubled their estimated oil resources in the country to over 600 million barrels. They plan over 20 additional wells in the next two years and have started work on an export pipeline. This increases the prospects that Kenya could become a major oil exporter.
10 million people use Facebook for their organization. To be successful, organizations need to determine why they are using Facebook, how they will engage users, and who will manage the Facebook presence. It is important to choose whether to create a Page, Profile, or Group and fill out the About section. A plan should specify the type and frequency of content as well as customer feedback policies. Photo albums and applications can help engage users if properly implemented. Measuring website traffic from Facebook and user insights can indicate how well the organization is utilizing Facebook.
Meta AI Assistant to Roll-out on Major Social Media Sites
Big news! Meta's new assistant is coming to your favorite social media sites. Say hello to easier interactions and more fun online. Check out what's in store for you! #MetaUpdate #SocialMedia #TechNews
Give your pins the boost they need with real likes, comments, and shares.
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Get your Quora answers shared more often with our proven strategies. Expand your reach and influence.
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Grow Your YouTube Channel Fast & Organically with Sociocosmos
Looking to gain views and interaction on YouTube? Tired with the slow growth? Sociocosmos is your one-stop shop for safely and successfully building your YouTube presence. We link you with actual, target consumers to help your channel expand organically. Get more followers, likes, comments, and shares the proper way. Visit Sociocosmos today to unleash your YouTube potential!
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The Role of Social Media in Social Movements and Activism
Social media has become a crucial tool in social movements and activism, providing platforms for organizing, mobilizing, and spreading awareness. It facilitates rapid communication and coordination among activists, allowing them to share information, resources, and strategies. Social media also amplifies marginalized voices and brings global attention to local issues, often bypassing traditional media gatekeepers. By enabling real-time reporting and the viral spread of content, it helps to build solidarity and sustain momentum for social change. However, it also presents challenges such as misinformation, surveillance, and the potential for online activism to substitute for offline action.
这部电影名为《走走停停》,由龙飞执导,主演包括胡歌、高圆圆和岳红。电影类型涵盖剧情、喜剧和家庭题材。故事讲述了吴迪(由胡歌饰演),一个在工作和感情上遭遇挫折后回到家乡的艺术青年。
回到家乡后,吴迪打破了家庭原本的平静生活,不得不重新适应与家人相处,同时重新审视自己的生活方向和未来的可能性。在命运的安排下,他偶然重遇了高中同学冯柳柳,这次相遇不仅改变了他的生活轨迹,还重新点燃了他内心深处的希望和梦想。
电影探讨了失落与重生、迷茫与希望的成长之旅。胡歌饰演的吴迪身上的服装设计,巧妙地体现了造型设计师唐宁老师的独特创意。衣服上写着“HUGE”,这个设计不仅富有趣味,还暗藏了胡歌以前的英文名“Hu Ge”的象征,为角色增添了一层特别的意义和背景。
《走走停停》于2024年4月19日在北京国际电影节首映,随后于2024年6月8日在中国大陆上映。
香蕉影视线上看
It seems like you're sharing information about the movie "走走停停" (Walk On Walk Off). Directed by 龙飞 and starring 胡歌 (Hu Ge), 高圆圆 (Gao Yuanyuan), and 岳红 (Yue Hong), this film falls under the genres of drama, comedy, and family. It depicts the story of 吴迪 (played by 胡歌 Hu Ge), a struggling young artist who returns to his hometown after setbacks in both work and love.
Back home, 吴迪 disrupts the tranquility of his family's life and must readjust to living with them while reevaluating his life's direction and future possibilities. Unexpectedly, he reconnects with his high school classmate 冯柳柳 (Feng Liuli), which turns out to be a turning point in his life, reigniting hope and dreams within him.
The mention of the clothing design with "HUGE" cleverly hidden, reflecting both the character's depth and the actor's personal background, adds an intriguing layer to the film's narrative and character development. The film premiered at the Beijing International Film Festival on April 19, 2024, and was subsequently released in mainland China on June 8, 2024.
It sounds like a compelling story of resilience, rediscovery, and personal growth, resonating with themes of loss, renewal, and hope.
Monetizing Social Media- How Influencers and Brands Make Money Online
Monetizing social media involves influencers and brands leveraging their online presence to generate income. Influencers, who amass large followings on platforms like Instagram, YouTube, and TikTok, make money through sponsored posts, brand partnerships, affiliate marketing, and selling their own products or services. Brands collaborate with influencers to reach targeted audiences, increasing their visibility and credibility. Additionally, both influencers and brands use ad revenue from platforms, subscription services, and exclusive content offerings to boost their earnings. This dynamic ecosystem allows for diverse revenue streams, making social media a lucrative avenue for digital entrepreneurship.
The Importance of Community Building in Crypto Marketing
In the dynamic realm of cryptocurrency and blockchain technology, community building stands as a cornerstone of success. This comprehensive presentation explores why nurturing a robust community is crucial for the growth and sustainability of crypto projects.
Discover why your project's community is more than just a group of users—it's a vital asset that drives adoption, builds trust, and shapes industry trends. Learn how effective community engagement can propel your project forward in a competitive market.
Discover how Intelisync.ai can support your crypto marketing efforts with tailored community management, content creation, and event planning services. Gain insights into successful client stories and impactful strategies.
This presentation is ideal for blockchain entrepreneurs, project managers, marketing professionals, and anyone interested in leveraging community-driven strategies for crypto project success.
Ready to elevate your crypto marketing strategy through community building? Contact Intelisync.ai today to explore how our specialized services can empower your project's growth and engagement in the crypto ecosystem.
Get Real Instagram Growth Followers, Likes, Engagement - SocioCosmos.pdf
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The document provides guidance on using social media effectively for business purposes. It recommends establishing a website and social media profiles, then using tools like RSS feeds and ping.fm to distribute content across platforms. Key platforms discussed include Facebook, Twitter, LinkedIn and blogs. It also emphasizes quality over quantity of content and monitoring online reputation. The overall strategy is to build relationships and distribute engaging, relevant content across multiple social media channels.
Developing a Social Media Strategy in 7 StepsJay Baer
Tired of chasing shiny objects? This 7-step process helps you create a solid, measurable social media strategy for any organization. Proven methodology in use by dozens of companies globally. Presented at Social Media AZ by Jay Baer of Convince & Convert.
How to Build a Social Media Strategy... And Why!AJ Gerritson
This presentation was created to give you a basic understanding of how and why you should build a social media strategy for your organization. The information was boiled down from a much more extensive process that our agency (451 Marketing) performs for our clients over a 3-5 week engagement.
Presented to the Revere Chamber of Commerce.
In this seminar, you will learn:
The impact of social media on business - yes, it can be used for marketing!
Creative ideas for using social media to promote your business
You Don't Need a Social Media Strategy (Washington DC Edition)Eric Weaver
WASHINGTON, DC, USA - June 17, 2010 - Presentation for Jeff Pulver's 140 Characters Conference (#140conf).
Audiences: marketers, advertisers, strategists.
6 Questions to Lead You to a Social Media StrategyMark Schaefer
It can be intimidating and overwhelming to try to develop a social media strategy, but if you follow through on these six questions, your strategy will reveal itself.
Social media is about engagement and interaction between people using online platforms. It encompasses various technologies and applications like Facebook, Twitter, and blogs. While social media started as a way for people to connect, it has now evolved into a powerful marketing tool for businesses to engage with customers, build their brand, and spread content virally. The key is to listen to your audience, engage with them authentically, and create shareable content that appeals to a wide network.
20 Facebook, Twitter, Linkedin & Pinterest Features You Didn't Know Existed (...HubSpot
The document outlines 20 hidden or lesser-known features of popular social media platforms like Facebook, Twitter, LinkedIn, and Pinterest. Some of the featured tips include saving links and articles to access later on Facebook, replacing ads with baby animal pictures on Facebook using a Chrome extension, embedding SlideShare presentations directly into tweets, and creating a photo collage directly in a single tweet on Twitter. The document also provides tips for adding hidden relationship notes on LinkedIn profiles and using trackable links on Pinterest that won't get flagged as spam.
This document provides an overview of social media and why businesses should utilize it. It defines what social media is, lists common social media platforms, and discusses the benefits for businesses, including increasing relevant website traffic, engaging customers, and turning fans into sales. It recommends listening to customers, participating in conversations, giving them content to share, and using tools like blogs, YouTube, and Twitter to market a business and products. The document stresses integrating social media into the overall marketing strategy and being responsive, relevant, and transparent when engaging on platforms.
Are you on Instagram? I get asked frequently by clients in #financialservices whether they need to be on this platform.
According to recent Sprout Social, Inc. statistics, an estimated 71% of US businesses use Instagram. Additionally, small businesses currently make up the majority of Instagram advertisers and business profiles.
When it comes to Instagram in the financial sector, it becomes a handy tool for firms to really show (not tell) how relatable they are and gives them much more flexibility in their storytelling.
I've put together a short slide deck to give you some tips as to how to start a presence there.
Instagram is somewhat of uncharted territory for financial advisors but it is an engaging #socialmedia platform and, when used correctly, it can really grow the brand of your financial company and help others to connect and engage with your firm on a positive level.
(A downloadable PDF version is available in our The Link Tank platform: https://app.thelinktank.co.uk/share/qRuh5NtE7TAH9I7j?utm_source=manual)
This document outlines AirBnB's social media strategy. It includes an audit of current performance on platforms like Facebook, Twitter, and Instagram. The majority of traffic comes from Facebook, though engagement is higher on other channels. The strategy sets objectives to grow followers and shares customer content. It also establishes roles, a content plan, and a system to measure results and respond to issues. The goal is to use social media to support revenue by fostering an online community and customer interactions.
Beyond Facebook: Building a Social Media Strategy for 2018Chris Snider
This document provides tips for building a social media strategy beyond just Facebook for 2018. It summarizes various platforms like Instagram, LinkedIn, YouTube, podcasting and email and how to create effective content and campaigns on each. Specific tips covered include using Instagram stories and hashtags, creating native content for different platforms, using influencer marketing, building a LinkedIn presence, optimizing videos for YouTube, planning a podcast, developing skills for voice assistants, and writing effective emails. The document aims to help diversify strategies beyond overreliance on Facebook alone.
The ABCs of Social Media - A 101 PresentationShawna Tregunna
Presented to the Ottawa TiE Institute: Social Media 101
Social Media - Learn the ABC's of Social Media Marketing
Attendees will learn how to develop a social media strategy, including how to get started with LinkedIn, Facebook and Twitter. Most importantly, we'll discuss how to leverage these marketing channels for optimum results.
This document discusses developing a social media strategy by asking key questions. It recommends determining: [1] goals like sales, awareness or thought leadership; [2] metrics to measure success like blog posts, comments or followers; [3] who will be responsible for reaching goals by including social media in job descriptions. It also suggests providing value for customers and using successes to justify expanding social media efforts over time.
This workshop is designed to help you develop a social media workflow for your organization. Topics include: how to develop a communications strategy, how to generate followers and stimulate discussion, how to create a social media identity, how to manage your time, and how to measure success. Examples will be presented at every stage to help you envision a successful strategy using social media tools.
This workshop was presented at Cambridge Community Television on Thursday, January 21, 2010.
This presentation was specifically created for participants in the Nashville Business Incubation Center's Social Media 101 class. The purpose of the class is to expose small business owners to social media so that they may use it to leverage their businesses.
How to do better at social media. This is from a workshop I presented at Drake University on April 4, 2015. It includes:
• How to create native content for a platform
• Basic info about top 10 social networks
• How to improve what you currently do on social media
• How Facebook and Twitter work
• How to build your brand using Jabs
• New social media tools you can use today
• Strategies for building social media campaigns
Building a Social Media Strategy Beyond FacebookChris Snider
Presentation for the Iowa School Public Relations Association Conference - Oct. 12, 2018. Find out more about future presentations on my website: https://chrissniderdesign.com/
This document discusses how to adapt to social media trends in 2018, including increasing use of native videos, the growing popularity of Instagram, rising costs of Facebook ads, and working with influencers. It provides statistics on each trend and recommendations on how to leverage them, such as using more video content, focusing efforts on Instagram, understanding how ad costs affect budgets, and prioritizing authentic influencer relationships over follower counts.
Social media has become the 4th most popular online activity. Sites like Facebook, YouTube, and Twitter are among the top 20 most visited websites globally. Different social networks are more popular in different countries. While formats and sites may change, social media has transformed communication. Organizations must engage with digital platforms and social media to reach audiences. Oxfam uses sites like YouTube, Facebook, Twitter, and Flickr to share videos, photos, and messages about its work and campaigns. It aims to have conversations and spread information virally through social media.
News Media 2017: Trends & Forecasts in headlines Tatiana Repkova
Enjoy the third annual digest of the Media Managers Club online database!
Content:
1) Digital, online, mobile and social media trends
2) Newspaper trends
3) Magazine trends
4) Broadcasting trends
5) Future of the news and journalism, industry forecasts
The online database at mediamanagersclub.org is searchable by more than 600 subtopics, 234 countries and territories, by geographical and political regions, and time periods (full data for years 2012-2016).
This short presentation highlights the new features that you will want to focus on for growing your social media accounts in 2017. It is a short presentation with bullet points.
Digital in 2017 - Southeast Asia & Vietnam (We Are Social)Truong Bomi
Bức tranh tổng kết linh vực Digital ở khu vực Đông Nam Á đầu 2017, trong đó có:
- Chụp nhanh lĩnh vực công nghệ số toàn cầu (Global Digital Snapshot)
- Chụp nhanh ở 11 quốc gia Đông Nam Á, trong đó có Việt Nam.
Ở mỗi quốc gia đều chứa đựng các nhóm chỉ số cốt yếu:
1. Thống kê trọng điểm (Key Digital Statistics)
2. Tăng trưởng số theo năm (Annual Digital Growth)
3. Phân bổ lưu lượng truy cập web theo loại thiết bị (Share of Web Traffic by Devices)
4. Mức độ sử dụng Facebook (Facebook Usage Analysis)
5. Kết nối thiết bị theo chủng loại (Mobile Connections by Types)
All the stats, data, and trends you need to understand the state of the internet, social media, and mobile in Australia, New Zealand & The Pacific in 2017. This report is part of a suite of reports brought to you by We Are Social and Hootsuite - read all the other reports for free at http://www.slideshare.net/wearesocialsg/presentations
The Internet has fundamentally transformed the way people discover, share, connect and shop. It's time for marketers to transform the way they raise awareness and generate leads as well. Enjoy this eye-opening look at how search engines, social media, and mobile technology are transforming our lives—and how companies can embrace and utilize these tools to transform costly, low-yield marketing programs into finely-tuned lead-generation machines.
This document outlines 7 pillars of customer service: 1) Develop a customer service mission statement, 2) Ensure customer service has the proper attitude and action, 3) Provide base training for employees, 4) Coach employees, 5) Send creative thank you's, 6) Perform functional walkthroughs, and 7) Engage with customers. It emphasizes the importance of going above and beyond for customers to build loyalty and advocates training employees to learn more about each customer. Real-world examples are provided to illustrate how following these pillars can significantly increase sales and improve customer relationships.
The Most Eye-Popping Facts About Female Founders!SurveyCrest
Irrespective of the bias and inequality women have to face in the corporate world, women entrepreneurs have proven themselves as an Enormous Economic Force. They are contributing growth in revenue, growth in employment, financial efficiency, entrepreneurial spirit and more for the generations up and coming.
Here are some surprising facts about women entrepreneurs that everyone should know...
Why should marketers consider Snapchat in their visual marketing strategy? Check out this presentation to learn more.
Also, you can go on my personal blog www.robertkatai.com to read my thoughts about Snapchat!
Bootstrap Business Seminar 5: Creating an Awesome BrandCityStarters
The 5th Seminar in our Bootstrap Business Seminar series looks at how to create an awesome brand with Creative Director at Branding Agency One Ltd, Ben Mumby-Croft.
This document provides an overview of the Android operating system, including its history, architecture, versions, features, advantages, and disadvantages. Android was founded in 2003 and was later acquired by Google in 2005. It uses an open source Linux kernel and is developed by the Open Handset Alliance. The architecture consists of four layers - the Linux kernel, native libraries, the Android runtime (Dalvik virtual machine), and applications. Key features include multi-tasking, a rich application ecosystem, and integration with Google services. Advantages are customization and openness, while disadvantages include inconsistent designs between apps and battery drain issues on some devices.
The document discusses key aspects of quality customer service, including understanding service culture, developing communication skills, addressing customer needs, and resolving service issues. It emphasizes the importance of reliability, assurance, tangibles, empathy and responsiveness. Good listening skills, verbal and non-verbal communication, and addressing different customer behavior styles and needs are also covered.
#indigitous Jobug: Engagement or nothing: 14 October 2016, japie swanepoel
The document discusses the importance of engagement on social media and provides tips to improve engagement. It defines engagement as interaction through likes, shares, comments, and other reactions rather than just numbers of followers or views. Engagement is important to build community, create awareness, and have two-way conversations. Tips include reviewing analytics, interacting with influencers, creating events, managing followers, staying relevant with strategy and appealing content, and focusing on content that encourages interaction.
The document outlines strategies for developing an effective social media strategy. It discusses defining problems in the changing media landscape, understanding different social media platforms, and developing approaches like listening and participating, creating internal conversations, or spurring external conversations. It emphasizes getting involved in discussions, creating involvement through campaigns or products, and addressing organizational challenges like change management or tangible goals. The key is developing a guiding policy, coherent actions, and metrics to measure success.
This webinar covered how nonprofits can use Facebook effectively. It began with an introduction of the presenter and overview of topics to be discussed. The presenter explained why Facebook is important due to its large, engaged audience and targeted, inexpensive advertising. She then covered Facebook basics, strategy, etiquette and measurement. Key takeaways were that nonprofits can't ignore Facebook but must use it well, and that they should listen, be nice, measure results, and tweak their approach based on what works best. The webinar concluded with a question and answer period.
5 Steps to Creating a Simple Social Media PlanLaura Click
Creating a social media plan doesn’t have to be a herculean effort. Asking some simple questions can help you build a basic social media plan that will set you up for success.
Can it really be that simple?
Yes, I believe it can. And, I’ll show you how it works.
All it takes is five simple steps to get your social media efforts started off on the right foot.
How to Build a Good Social Media Marketing Strategy.pptcosmocratsolution
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Spreading the Word Without Breaking the BankPrimeroEdge
The document discusses the importance of marketing school nutrition programs on a tight budget. It recommends understanding your target audiences of students, parents, and teachers and their motivations. Some low-cost marketing strategies include celebrating holidays, student contests and cafeteria elections, inviting families to eat, and using social media, visuals, and videos creatively. The goal is to effectively promote the program and drive participation while working within a limited budget.
Social media for business best practices.Eric Ritter
The document discusses best practices for using social media for business. It recommends choosing social media channels based on your audience and goals. It emphasizes having a plan, actively participating in conversations, showing your personality, and measuring your success through interactions, followers, and website traffic. The key is to create an audience and turn them into an engaged community.
SOLOMO Community Workshop: Growing Your Small Business with Social MediaBerea College
This presentation, designed by Lisa Vaughn, Owner of Gladiator Law Marketing LLC supports the Berea College Entrepreneurship for the Public Good 2013 Summer Institute coaching small business owners in Berea / Madison County Kentucky and small business owners in the Kentucky River Area Development District.
Building A Social Media Strategy - With Paul ColliganPaul Colligan
Presented at the Oman American Business Center in April 2016. Paul Colligan examines the elements of a solid social media strategy - regardless or platform or experience.
Volunteer Recruitment Using Social MediaDave Powell
This document provides guidance on planning and running a social media campaign to recruit volunteers. It recommends researching the target audience and their motivations, developing a clear message to compel action, monitoring the campaign and adapting as needed, and documenting results for future reference. It also stresses using social media as one part of a multi-channel campaign and directing people to other destinations like a website for more information.
The document discusses effective and low-cost marketing strategies for school nutrition programs. It recommends defining marketing objectives, understanding target audiences like students and parents, and creating a marketing plan. Specific strategies mentioned include contests, celebrating holidays, promotional items, social media, and visual marketing. The overall goal is to drive participation in school meal programs on a limited budget.
The document discusses the rise of social media in 2012 and its impact on consumer behavior. It notes that social media allows users to upload, share, and discover information, videos, photos, audio, and experiences online and through mobile devices. It then asks whether social media has changed how consumers get their news, make decisions, communicate, learn, and entertain themselves. The document advises businesses on why they should use social media to listen, engage, and respond to consumers, and provides tips on creating an action plan to implement a social media strategy.
The document discusses using social media for extension outreach. It introduces the author, Ashley Andrews, who works in extension. The document provides tips for getting started with social media outreach, including identifying target audiences, choosing platforms, creating and curating content, and promoting posts. It also discusses using Facebook insights to analyze engagement and assess program impacts. The document evaluates the social media performance of different extension programs and calls for improving outreach through collaborative social media efforts.
This document discusses using social media for Cooperative Extension outreach. It begins with introductions from the author, Ashley Andrews, who has worked in Extension since 2006. The document then discusses the challenges Extension faces with work-life balance, limited resources, and burnout. It argues that Extension must adopt social media to continue helping people and justify its existence. It provides tips for getting started with social media outreach, including identifying target audiences, choosing platforms, creating and curating content, and promoting posts. It also shows how to use Facebook insights and analytics to measure outreach impact and assess community needs. In the end, it acknowledges Extension can improve its social media performance and encourages collaboration to better reach out to those who need
This document provides guidance and templates for running a successful crowdfunding campaign on the Fund Dreamer platform. It covers developing the campaign pitch, crafting social media strategies, setting rewards, and wrapping up the campaign. Key points include developing a compelling campaign story, creating high-quality video and photos, leveraging social networks and influencers, offering appropriate reward tiers, regularly updating supporters, and properly thanking donors. The document aims to help campaign creators maximize engagement and fundraising success.
This document provides 6 tips for nonprofits to maximize the use of donor stories for marketing purposes. It suggests repurposing donor stories that were collected for newsletters or websites for other uses like peer letters to specific donor groups, larger articles featuring quotes from multiple stories, and humanizing planned giving guides or legacy society displays at events. It also recommends using story-based surveys to engage consistent donors and gather new stories that can highlight why donors care about the nonprofit's mission.
The document is a presentation for an advertising campaign created by Denise Bagtas for a school requirement. It includes disclaimers noting that while Denise led the group and assembled the presentation, her group members provided assistance. The presentation includes strategies for a radio ad on Magic 89.9, a magazine ad in Cosmopolitan, social media promotion on Facebook, and a music video. Research in the form of a word association survey was also conducted to help inform the campaign's messaging.
There is a community of social influencers like bloggers who are ready to help non-profits by activating advocacy and spreading awareness of their causes. To engage bloggers, non-profits should do research on relevant bloggers, craft meaningful campaigns they can participate in, and reward their participation. By creating ambassadorship programs, bloggers can help non-profits in many ways like creating blog posts, social media content, and videos to promote the non-profit's mission. The success of such programs depends on aligning bloggers who are passionate about the cause and engaging them in impactful work.
Similar to K7 corporate workshop 19 Oct 2016: Safaricourt Hotel, Windhoek (20)
This document provides an overview of social media marketing and best practices. It discusses setting up social media profiles and pages for businesses, creating a content calendar, using hashtags and engaging with audiences. Key platforms covered include Facebook, Instagram, Twitter, LinkedIn, YouTube and WhatsApp. Analytics and tools for planning, scheduling and designing social media content are also mentioned. The overall document aims to educate on developing an effective social media strategy and presence for businesses.
This document provides an overview of a social media masterclass covering topics such as the benefits of social media for business, content strategy, engagement metrics, and tools for planning, scheduling, and analyzing social media activities. It discusses setting up profiles and pages on platforms like Facebook, Instagram, Twitter, LinkedIn and YouTube. Key aspects covered include creating content calendars, using hashtags and images effectively, running ads, and ensuring content is tailored for specific audiences and platforms. The document emphasizes regularly analyzing engagement and stopping ineffective strategies in favor of what generates results.
The document provides an agenda and guidance for using social media to reach youth. It discusses 12 essential social media principles like having a strategy and consistent, relevant content. It also gives tips for creating content calendars, using groups/channels, starting a YouTube channel, and creating engagement through hashtags and analytics. The overall message is that social media can be an effective tool for ministry when used strategically and creatively to share the right content with the target audience.
The document outlines the agenda for a social media workshop on August 25, 2022. The workshop will cover 12 essential social media principles, creating content, using WhatsApp groups effectively, setting up a YouTube channel, using TikTok for ministry, creating engagement, design, using Bitly, automation, and understanding analytics (time permitting). It also provides guidance on creating content calendars, posting videos to YouTube, and tips for elevating a TikTok profile.
This document provides information on social media strategies and best practices. It discusses 12 key social media principles including creating engaging content, building conversations, having a strategy, being responsive and consistent. It also covers topics like content creation on platforms like Twitter, Instagram, LinkedIn, YouTube and TikTok. The document emphasizes creating a content calendar, using hashtags and tags correctly, understanding engagement rates and using analytics to improve performance. It highlights tools that can help with planning, scheduling, management and design for social media. The overall goal of these strategies is to generate leads, build the brand, position services and create awareness.
The document outlines the agenda and key principles for a social media master class being held in Windhoek, Namibia in February 2020. The class will cover 12 key principles of Facebook, Twitter, Instagram and LinkedIn, including engagement, content planning, ads, storytelling and analytics. It provides guidance on setting goals for social media use, developing content calendars, using various ad platforms and analyzing results. The document also discusses best practices for using influencers and various online communication tools to engage audiences.
This document provides an overview of social media best practices and strategies. It discusses 12 key principles for social media and focuses on platforms like Facebook, Twitter, Instagram and LinkedIn. For each platform, it covers engagement tactics, content planning, advertising and analytics. Additional topics include storytelling, influencer marketing, online tools and the importance of a consistent omnichannel strategy across all social networks and a brand's website. The goal is to generate leads, build the brand, drive awareness and traffic through social media.
This document contains an agenda for a meeting on mobile for web and communications. The agenda includes discussions on augmented reality apps, making websites mobile friendly, using social media platforms like Facebook Messenger and WhatsApp for business, generating user-generated content, and opportunities in maps, tourism, education and more through mobile apps. Key benefits of mobile apps over websites that will be covered are better personalization, ease of sending notifications, utilizing device features, offline functionality, and new branding experiences for users.
The document discusses various topics related to digital technologies including spatial computing, virtual reality, augmented reality, 5G, IoT, AI, and unified communications. It provides information on the opportunities and applications of these technologies for experiences, collaboration, education, tourism, emergency services, gaming, mapping, training, digitizing, data visualization, and more. The document also discusses mobile technologies in Namibia such as apps, websites, communications features like RCS, and social media platforms and strategies.
ACM roadshow 2017 presented by Digital4Christjapie swanepoel
The document discusses using social media to teach, reach, and connect. It will cover managing social media profiles and online behavior (teach), using social media to reach audiences (reach), and communicating effectively (connect). Specific topics include being aware of what you like, share, and follow online as it represents you; dealing with declining organic reach on Facebook; and using alternative platforms like WhatsApp, Facebook groups, and Messenger when organic reach fails.
Live video content and messaging apps will become more important marketing tools as brands leverage social media ecommerce and virtual reality experiences to engage customers in competitive mobile advertising environments. Disappearing content on platforms like Instagram stories will also continue evolving to serve strategic purposes.
AAA School of advertising: digital overview 2016japie swanepoel
This document appears to be a presentation on digital media and social media usage in South Africa. It provides statistics on social media usage in SA such as 13 million users and 100 million online usage. It discusses the top social media accounts and celebrities on Snapchat. It also addresses both the positive and negative aspects of social media for business. Finally, it emphasizes that having a digital strategy is important and provides questions to consider when developing a strategy, such as goals, resources, and measuring effectiveness.
This document outlines the agenda and content for a social media strategy workshop. The agenda includes discussions on measuring social media success, developing an organizational social media strategy, handling detractors, and more. Key topics that will be covered are the history and stats of social media, how it has changed consumer behavior, its use for sales, marketing, PR and customer relations, and setting social media guidelines and policies for organizations. The workshop aims to help participants effectively engage with customers through social media.
Interactive Concepts NSE Social Media Report 2014japie swanepoel
The document analyzes social media usage among companies in 2014. It found that Facebook, Twitter, LinkedIn, Google+, YouTube, and blogs were commonly used platforms. However, many companies' social media strategies were lacking, as pages were often outdated or lacked company branding. The report concluded that while social media uptake increased in 2014, many companies still had room for improvement in their social media strategies and content creation.
Kenya 2014: Digital status and opportunities: PR Net, 23 January 2014japie swanepoel
Tullow Oil made two new oil discoveries in northern Kenya that doubled their estimated oil resources in the country to over 600 million barrels. They plan over 20 additional wells in the next two years and have started work on an export pipeline. This increases the prospects that Kenya could become a major oil exporter.
D4C, Evangelist Support Network: 22 November 2013japie swanepoel
10 million people use Facebook for their organization. To be successful, organizations need to determine why they are using Facebook, how they will engage users, and who will manage the Facebook presence. It is important to choose whether to create a Page, Profile, or Group and fill out the About section. A plan should specify the type and frequency of content as well as customer feedback policies. Photo albums and applications can help engage users if properly implemented. Measuring website traffic from Facebook and user insights can indicate how well the organization is utilizing Facebook.
Meta AI Assistant to Roll-out on Major Social Media SitesJomer Gregorio
Big news! Meta's new assistant is coming to your favorite social media sites. Say hello to easier interactions and more fun online. Check out what's in store for you! #MetaUpdate #SocialMedia #TechNews
Give your pins the boost they need with real likes, comments, and shares.
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Get More Shares on Quora................SocioCosmos
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Grow Your YouTube Channel Fast & Organically with SociocosmosSocioCosmos
Looking to gain views and interaction on YouTube? Tired with the slow growth? Sociocosmos is your one-stop shop for safely and successfully building your YouTube presence. We link you with actual, target consumers to help your channel expand organically. Get more followers, likes, comments, and shares the proper way. Visit Sociocosmos today to unleash your YouTube potential!
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The Role of Social Media in Social Movements and ActivismArpan Buwa
Social media has become a crucial tool in social movements and activism, providing platforms for organizing, mobilizing, and spreading awareness. It facilitates rapid communication and coordination among activists, allowing them to share information, resources, and strategies. Social media also amplifies marginalized voices and brings global attention to local issues, often bypassing traditional media gatekeepers. By enabling real-time reporting and the viral spread of content, it helps to build solidarity and sustain momentum for social change. However, it also presents challenges such as misinformation, surveillance, and the potential for online activism to substitute for offline action.
这部电影名为《走走停停》,由龙飞执导,主演包括胡歌、高圆圆和岳红。电影类型涵盖剧情、喜剧和家庭题材。故事讲述了吴迪(由胡歌饰演),一个在工作和感情上遭遇挫折后回到家乡的艺术青年。
回到家乡后,吴迪打破了家庭原本的平静生活,不得不重新适应与家人相处,同时重新审视自己的生活方向和未来的可能性。在命运的安排下,他偶然重遇了高中同学冯柳柳,这次相遇不仅改变了他的生活轨迹,还重新点燃了他内心深处的希望和梦想。
电影探讨了失落与重生、迷茫与希望的成长之旅。胡歌饰演的吴迪身上的服装设计,巧妙地体现了造型设计师唐宁老师的独特创意。衣服上写着“HUGE”,这个设计不仅富有趣味,还暗藏了胡歌以前的英文名“Hu Ge”的象征,为角色增添了一层特别的意义和背景。
《走走停停》于2024年4月19日在北京国际电影节首映,随后于2024年6月8日在中国大陆上映。
香蕉影视线上看
It seems like you're sharing information about the movie "走走停停" (Walk On Walk Off). Directed by 龙飞 and starring 胡歌 (Hu Ge), 高圆圆 (Gao Yuanyuan), and 岳红 (Yue Hong), this film falls under the genres of drama, comedy, and family. It depicts the story of 吴迪 (played by 胡歌 Hu Ge), a struggling young artist who returns to his hometown after setbacks in both work and love.
Back home, 吴迪 disrupts the tranquility of his family's life and must readjust to living with them while reevaluating his life's direction and future possibilities. Unexpectedly, he reconnects with his high school classmate 冯柳柳 (Feng Liuli), which turns out to be a turning point in his life, reigniting hope and dreams within him.
The mention of the clothing design with "HUGE" cleverly hidden, reflecting both the character's depth and the actor's personal background, adds an intriguing layer to the film's narrative and character development. The film premiered at the Beijing International Film Festival on April 19, 2024, and was subsequently released in mainland China on June 8, 2024.
It sounds like a compelling story of resilience, rediscovery, and personal growth, resonating with themes of loss, renewal, and hope.
Monetizing Social Media- How Influencers and Brands Make Money OnlineArpan Buwa
Monetizing social media involves influencers and brands leveraging their online presence to generate income. Influencers, who amass large followings on platforms like Instagram, YouTube, and TikTok, make money through sponsored posts, brand partnerships, affiliate marketing, and selling their own products or services. Brands collaborate with influencers to reach targeted audiences, increasing their visibility and credibility. Additionally, both influencers and brands use ad revenue from platforms, subscription services, and exclusive content offerings to boost their earnings. This dynamic ecosystem allows for diverse revenue streams, making social media a lucrative avenue for digital entrepreneurship.
The Importance of Community Building in Crypto MarketingIntelisync
In the dynamic realm of cryptocurrency and blockchain technology, community building stands as a cornerstone of success. This comprehensive presentation explores why nurturing a robust community is crucial for the growth and sustainability of crypto projects.
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This presentation is ideal for blockchain entrepreneurs, project managers, marketing professionals, and anyone interested in leveraging community-driven strategies for crypto project success.
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58. YOUR SOCIAL MEDIA PLAN
decide what you wish to accomplish
decide which platforms to utilise
59. YOUR SOCIAL MEDIA PLAN
decide what you wish to accomplish
decide which platforms to utilise
do you have a theme?
60. YOUR SOCIAL MEDIA PLAN
decide what you wish to accomplish
decide which platforms to utilise
do you have a theme?
make sure the plan is in line with the overall comms
strategy
61. YOUR SOCIAL MEDIA PLAN
decide what you wish to accomplish
decide which platforms to utilise
do you have a theme?
make sure the plan is in line with the overall comms
strategy
draw up a monthly content calendar
62. YOUR SOCIAL MEDIA PLAN
decide what you wish to accomplish
decide which platforms to utilise
do you have a theme?
make sure the plan is in line with the overall comms
strategy
draw up a monthly content calendar
text
63. YOUR SOCIAL MEDIA PLAN
decide what you wish to accomplish
decide which platforms to utilise
do you have a theme?
make sure the plan is in line with the overall comms
strategy
draw up a monthly content calendar
text
images
64. YOUR SOCIAL MEDIA PLAN
decide what you wish to accomplish
decide which platforms to utilise
do you have a theme?
make sure the plan is in line with the overall comms
strategy
draw up a monthly content calendar
text
images
links
65. YOUR SOCIAL MEDIA PLAN
decide what you wish to accomplish
decide which platforms to utilise
do you have a theme?
make sure the plan is in line with the overall comms
strategy
draw up a monthly content calendar
text
images
links
partners, associates,service providers, community
101. SO WHY IS ENGAGEMENT SO IMPORTANT?
▸ what do you wish to achieve
with your social media?
102. SO WHY IS ENGAGEMENT SO IMPORTANT?
▸ what do you wish to achieve
with your social media?
▸ create a community?
103. SO WHY IS ENGAGEMENT SO IMPORTANT?
▸ what do you wish to achieve
with your social media?
▸ create a community?
▸ create awareness: news,
events, messages, campaigns?
104. SO WHY IS ENGAGEMENT SO IMPORTANT?
▸ what do you wish to achieve
with your social media?
▸ create a community?
▸ create awareness: news,
events, messages, campaigns?
▸ communicate with your
existing fans, followers,
community?
105. SO WHY IS ENGAGEMENT SO IMPORTANT?
▸ what do you wish to achieve
with your social media?
▸ create a community?
▸ create awareness: news,
events, messages, campaigns?
▸ communicate with your
existing fans, followers,
community?
▸ Print, TV, radio, outdoor can
create awareness, excitement,
news.
106. SO WHY IS ENGAGEMENT SO IMPORTANT?
▸ what do you wish to achieve
with your social media?
▸ create a community?
▸ create awareness: news,
events, messages, campaigns?
▸ communicate with your
existing fans, followers,
community?
▸ Print, TV, radio, outdoor can
create awareness, excitement,
news.
▸ Only SM can generate a
CONVERSATION: 2-way
interaction
107. SO WHY IS ENGAGEMENT SO IMPORTANT?
▸ what do you wish to achieve
with your social media?
▸ create a community?
▸ create awareness: news,
events, messages, campaigns?
▸ communicate with your
existing fans, followers,
community?
▸ Print, TV, radio, outdoor can
create awareness, excitement,
news.
▸ Only SM can generate a
CONVERSATION: 2-way
interaction
▸ every action you take should
be aimed at interaction
108. SO WHY IS ENGAGEMENT SO IMPORTANT?
▸ what do you wish to achieve
with your social media?
▸ create a community?
▸ create awareness: news,
events, messages, campaigns?
▸ communicate with your
existing fans, followers,
community?
▸ Print, TV, radio, outdoor can
create awareness, excitement,
news.
▸ Only SM can generate a
CONVERSATION: 2-way
interaction
▸ every action you take should
be aimed at interaction
▸ likes, shares, comments, views,
retweets, regrammes.
110. WHY ARE YOUR USERS / FOLLOWERS NOT ENGAGING?
your content is not
engaging!
111. WHY ARE YOUR USERS / FOLLOWERS NOT ENGAGING?
your content is not
engaging!
your fans aren’t
REALLY your fans
112. WHY ARE YOUR USERS / FOLLOWERS NOT ENGAGING?
your content is not
engaging!
your fans aren’t
REALLY your fans
you’re hanging out in
the wrong places
113. WHY ARE YOUR USERS / FOLLOWERS NOT ENGAGING?
your content is not
engaging!
your fans aren’t
REALLY your fans
you’re hanging out in
the wrong places
your offer / message is
not appealing enough
114. WHY ARE YOUR USERS / FOLLOWERS NOT ENGAGING?
your content is not
engaging!
your fans aren’t
REALLY your fans
you’re hanging out in
the wrong places
your offer / message is
not appealing enough
you are not relevant
116. 10 TIPS FOR UPPING YOUR ENGAGEMENT
1.review & analyse
117. 10 TIPS FOR UPPING YOUR ENGAGEMENT
1.review & analyse
2.interact with influencers
118. 10 TIPS FOR UPPING YOUR ENGAGEMENT
1.review & analyse
2.interact with influencers
3.create events
119. 10 TIPS FOR UPPING YOUR ENGAGEMENT
1.review & analyse
2.interact with influencers
3.create events
4.manage / purge followers
120. 10 TIPS FOR UPPING YOUR ENGAGEMENT
1.review & analyse
2.interact with influencers
3.create events
4.manage / purge followers
5.be where you must be
121. 10 TIPS FOR UPPING YOUR ENGAGEMENT
1.review & analyse
2.interact with influencers
3.create events
4.manage / purge followers
5.be where you must be
6.stay relevant
122. 10 TIPS FOR UPPING YOUR ENGAGEMENT
1.review & analyse
2.interact with influencers
3.create events
4.manage / purge followers
5.be where you must be
6.stay relevant
7.content strategy
123. 10 TIPS FOR UPPING YOUR ENGAGEMENT
1.review & analyse
2.interact with influencers
3.create events
4.manage / purge followers
5.be where you must be
6.stay relevant
7.content strategy
8.action plan
124. 10 TIPS FOR UPPING YOUR ENGAGEMENT
1.review & analyse
2.interact with influencers
3.create events
4.manage / purge followers
5.be where you must be
6.stay relevant
7.content strategy
8.action plan
9.be critical about content
125. 10 TIPS FOR UPPING YOUR ENGAGEMENT
1.review & analyse
2.interact with influencers
3.create events
4.manage / purge followers
5.be where you must be
6.stay relevant
7.content strategy
8.action plan
9.be critical about content
10.create content that begs
engagement!
126. 10 TIPS FOR UPPING YOUR ENGAGEMENT
1.review & analyse
2.interact with influencers
3.create events
4.manage / purge followers
5.be where you must be
6.stay relevant
7.content strategy
8.action plan
9.be critical about content
10.create content that begs
engagement!
Engagement with brands
on Instagram is 10 times
higher than Facebook,
54 times higher than
Pinterest, and 84 times
higher than Twitter
136. SM ADS ESSENTIALS
decide what you wish to accomplish:
more likes, followers, views
promote a specific campaign on the platform
137. SM ADS ESSENTIALS
decide what you wish to accomplish:
more likes, followers, views
promote a specific campaign on the platform
promote a web site
138. SM ADS ESSENTIALS
decide what you wish to accomplish:
more likes, followers, views
promote a specific campaign on the platform
promote a web site
decide which platforms to utilise
139. SM ADS ESSENTIALS
decide what you wish to accomplish:
more likes, followers, views
promote a specific campaign on the platform
promote a web site
decide which platforms to utilise
identify target market demographics: age, gender,
location, existing followers?
140. SM ADS ESSENTIALS
decide what you wish to accomplish:
more likes, followers, views
promote a specific campaign on the platform
promote a web site
decide which platforms to utilise
identify target market demographics: age, gender,
location, existing followers?
budget: daily, monthly, total campaign
141. SM ADS ESSENTIALS
decide what you wish to accomplish:
more likes, followers, views
promote a specific campaign on the platform
promote a web site
decide which platforms to utilise
identify target market demographics: age, gender,
location, existing followers?
budget: daily, monthly, total campaign
measure: analytics on the platform, web site, short
links
160. BE WHERE THE ACTION IS!
sponsored events
launches
161. BE WHERE THE ACTION IS!
sponsored events
launches
conferences
162. BE WHERE THE ACTION IS!
sponsored events
launches
conferences
functions: awards ceremonies
163. BE WHERE THE ACTION IS!
sponsored events
launches
conferences
functions: awards ceremonies
assign a #
164. BE WHERE THE ACTION IS!
sponsored events
launches
conferences
functions: awards ceremonies
assign a #
send some-one to do
instagram posts, tweet, FB
posts, retweet, tag
165. BE WHERE THE ACTION IS!
sponsored events
launches
conferences
functions: awards ceremonies
assign a #
send some-one to do
instagram posts, tweet, FB
posts, retweet, tag
incentivise interaction
166. BE WHERE THE ACTION IS!
sponsored events
launches
conferences
functions: awards ceremonies
assign a #
send some-one to do
instagram posts, tweet, FB
posts, retweet, tag
incentivise interaction
@japies
167. BE WHERE THE ACTION IS!
sponsored events
launches
conferences
functions: awards ceremonies
assign a #
send some-one to do
instagram posts, tweet, FB
posts, retweet, tag
incentivise interaction
@japies
live video
168. BE WHERE THE ACTION IS!
sponsored events
launches
conferences
functions: awards ceremonies
assign a #
send some-one to do
instagram posts, tweet, FB
posts, retweet, tag
incentivise interaction
@japies
live video
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Followers
Order by:
ALL CRITERIA FOLLOW MODE SELECTED (0)
78.1M
Followers
634K
Following
42.9M
Followers
122
Following
31.4M
Followers
169
Following
16.5M
Followers
155
Following
8662K
Followers
3842
Following
7858K
Followers
1561K
Following
7088K
Followers
272
Following
5600K
Followers
38
Following
3878K
Followers
2207
Following
2946K
Followers
329
Following
2637K
Followers
1405
Following
1971K
Followers
1635
Following
1747K
Followers
561
Following
1548K
Followers
30
Following
1490K
Followers
172
Following
1384K
Followers
65
Following
1303K
Followers
235
Following
1050K
Followers
1145K
Following
1037K
Followers
824K
Following
840K
Followers
1531
Following
755K
Followers
626
Following
751K
Followers
625K
Following
719K
Followers
13.4K
Following
638K
Followers
434
Following
626K
Followers
7966
Following
@BarackObama
Barack Obama
Washington, DC
@cnnbrk
CNN Breaking …
Everywhere
@BillGates
Bill Gates
Seattle, WA
@TheEconomist
The Economist
London
@richardbranson
Richard Branson
@hootsuite
Hootsuite
Vancouver, Canada
@WIRED
WIRED
San Francisco/New
York
@elonmusk
Elon Musk
1 AU
@jack
California, USA
@wef
World Economi…
Geneva, Switzerland
@Entrepreneur
Entrepreneur
NYC | Orange County,
CA
@timoreilly
Tim O'Reilly
Oakland, CA
@TEDchris
Chris Anderson
New York City
@CIA
CIA
Langley, VA
@jack_welch
Jack Welch
@SAI
BI Tech
New York, NY
@ericschmidt
Eric Schmidt
Mountain View, CA
@JonahLupton
Snapchat:
JonahLupton
@CynthiaLIVE
Cynthia Johnson
Venice Beach, CA
@LarryMadowo
Larry Madowo
Nairobi, or a city near
you
@nytimesbusiness
New York, NY
@rogerhamilton
Roger James …
Bali, Indonesia
@klout
Klout
San Francisco
@mailandguardian
Mail & Guardian
South Africa
@KenyaRedCross
Kenya Red Cross
Kenya
YOU
- -
YOU
1000 8
YOU
- -
YOU
999 7
YOU
- -
YOU
- -
YOU
- -
YOU
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YOU
- -
YOU
987 7
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>
Followers
Order by:
ALL CRITERIA FOLLOW MODE SELECTED (0)
78.1M
Followers
634K
Following
42.9M
Followers
122
Following
31.4M
Followers
169
Following
16.5M
Followers
155
Following
8662K
Followers
3842
Following
7858K
Followers
1561K
Following
7088K
Followers
272
Following
5600K
Followers
38
Following
3878K
Followers
2207
Following
2946K
Followers
329
Following
2637K
Followers
1405
Following
1971K
Followers
1635
Following
1747K
Followers
561
Following
1548K
Followers
30
Following
1490K
Followers
172
Following
1384K
Followers
65
Following
1303K
Followers
235
Following
1050K
Followers
1145K
Following
1037K
Followers
824K
Following
840K
Followers
1531
Following
755K
Followers
626
Following
751K
Followers
625K
Following
719K
Followers
13.4K
Following
638K
Followers
434
Following
626K
Followers
7966
Following
@BarackObama
Barack Obama
Washington, DC
@cnnbrk
CNN Breaking …
Everywhere
@BillGates
Bill Gates
Seattle, WA
@TheEconomist
The Economist
London
@richardbranson
Richard Branson
@hootsuite
Hootsuite
Vancouver, Canada
@WIRED
WIRED
San Francisco/New
York
@elonmusk
Elon Musk
1 AU
@jack
California, USA
@wef
World Economi…
Geneva, Switzerland
@Entrepreneur
Entrepreneur
NYC | Orange County,
CA
@timoreilly
Tim O'Reilly
Oakland, CA
@TEDchris
Chris Anderson
New York City
@CIA
CIA
Langley, VA
@jack_welch
Jack Welch
@SAI
BI Tech
New York, NY
@ericschmidt
Eric Schmidt
Mountain View, CA
@JonahLupton
Snapchat:
JonahLupton
@CynthiaLIVE
Cynthia Johnson
Venice Beach, CA
@LarryMadowo
Larry Madowo
Nairobi, or a city near
you
@nytimesbusiness
New York, NY
@rogerhamilton
Roger James …
Bali, Indonesia
@klout
Klout
San Francisco
@mailandguardian
Mail & Guardian
South Africa
@KenyaRedCross
Kenya Red Cross
Kenya
YOU
- -
YOU
1000 8
YOU
- -
YOU
999 7
YOU
- -
YOU
- -
YOU
- -
YOU
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YOU
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YOU
987 7
YOU
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YOU
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YOU
964 6
YOU
989 4
YOU
966 6
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978 8
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185. ttps://dashboard.audiense.com/?_ga=1.138844659.1772867821.1472802586#!14302946/self//search/{} 2/3
1 2 3 4 5 6 7
>
Followers
Order by:
ALL CRITERIA FOLLOW MODE SELECTED (0)
78.1M
Followers
634K
Following
42.9M
Followers
122
Following
31.4M
Followers
169
Following
16.5M
Followers
155
Following
8662K
Followers
3842
Following
7858K
Followers
1561K
Following
7088K
Followers
272
Following
5600K
Followers
38
Following
3878K
Followers
2207
Following
2946K
Followers
329
Following
2637K
Followers
1405
Following
1971K
Followers
1635
Following
1747K
Followers
561
Following
1548K
Followers
30
Following
1490K
Followers
172
Following
1384K
Followers
65
Following
1303K
Followers
235
Following
1050K
Followers
1145K
Following
1037K
Followers
824K
Following
840K
Followers
1531
Following
755K
Followers
626
Following
751K
Followers
625K
Following
719K
Followers
13.4K
Following
638K
Followers
434
Following
626K
Followers
7966
Following
@BarackObama
Barack Obama
Washington, DC
@cnnbrk
CNN Breaking …
Everywhere
@BillGates
Bill Gates
Seattle, WA
@TheEconomist
The Economist
London
@richardbranson
Richard Branson
@hootsuite
Hootsuite
Vancouver, Canada
@WIRED
WIRED
San Francisco/New
York
@elonmusk
Elon Musk
1 AU
@jack
California, USA
@wef
World Economi…
Geneva, Switzerland
@Entrepreneur
Entrepreneur
NYC | Orange County,
CA
@timoreilly
Tim O'Reilly
Oakland, CA
@TEDchris
Chris Anderson
New York City
@CIA
CIA
Langley, VA
@jack_welch
Jack Welch
@SAI
BI Tech
New York, NY
@ericschmidt
Eric Schmidt
Mountain View, CA
@JonahLupton
Snapchat:
JonahLupton
@CynthiaLIVE
Cynthia Johnson
Venice Beach, CA
@LarryMadowo
Larry Madowo
Nairobi, or a city near
you
@nytimesbusiness
New York, NY
@rogerhamilton
Roger James …
Bali, Indonesia
@klout
Klout
San Francisco
@mailandguardian
Mail & Guardian
South Africa
@KenyaRedCross
Kenya Red Cross
Kenya
YOU
- -
YOU
1000 8
YOU
- -
YOU
999 7
YOU
- -
YOU
- -
YOU
- -
YOU
- -
YOU
- -
YOU
987 7
YOU
- -
YOU
- -
YOU
964 6
YOU
989 4
YOU
966 6
YOU
991 9
YOU
- -
YOU
- -
YOU
- -
YOU
981 9
YOU
969 8
YOU
816 8
YOU
1000 8
YOU
978 8
YOU
- -