Amp Overview #YGLF 2016

It's a mobile world out there. You wish your site (and apps) to be 'mobile first' and make sure they are using the best practices for mobile. It's important to remember that E-commerce occurs across apps and web, but consumers rely disproportionately on mobile web for commercial tasks. In these slides we will show you how to improve your sites/app for the new world. Good luck!

Rowan Merewood Developer Advocate Google Accelerated Mobile Pages (AMP) HTML delivers outstanding page-load performance for users browsing content on the mobile web, which is hugely important on limited or flaky networks. Progressive Web Apps deliver reliable performance for re-visits to sites thanks to Service Workers and allows unprecedented engagement via push notifications and Add To Homescreen. AMP gets content in front of users fast – PWAs enable rich experiences and engagement. What if I told you there’s a way to utilize the unique power of both? To build a web experience that loads in an instant and upgrades you to maximum interactivity and engagement? We’re making it happen. Come to learn how.

Introduce Google AMP (Accelerated Mobile Pages) and how to implement Topic - Google AMP is? - Benefits - Concern Point - 3 core components - How Convert HTML TO AMP HTML

The document discusses different ways that AMP (Accelerated Mobile Pages) content can be used within progressive web apps. It describes AMP as a progressive web app by itself through the use of features like the service worker registration. It also explores using AMP pages within progressive web apps by rendering AMP content in a shadow DOM to avoid performance issues. The document provides examples of how AMP content could be fetched and displayed within a progressive web app for navigation. It emphasizes that AMP aims to provide ultra-portable, embeddable content units that can enhance progressive web apps.

In this presentation I’ll show how WordPress themes (and sites) can be built to achieve 100/100 Google pagespeed. You’ll learn about my process of using Gulp to concatenate and minify resources, along with intentional enqueues and dequeues. Bonus: some ways to configure cache plugins to achieve a similar effect. Take aways: How front-end performance effects mobile users on slower speeds. Tips on improving front-end performance. Gulp basics and how to use with WordPress.

This document introduces Accelerated Mobile Pages (AMP). It discusses how AMP addresses the problems of slow mobile page speeds and inconsistent user experiences by making pages load near-instantly. AMP uses HTML, CSS and JavaScript to simplify pages and optimize resources. The AMP cache hosted by Google further improves speeds by serving validated AMP pages from a global proxy. In summary, AMP aims to make mobile pages fast, easy to implement and embrace open web standards.

Introduction to Progressive Web Apps, why is it important, and how to get started. A step by step guidance towards a better user experience.

Accelerated Mobile Pages (AMP) were introduced by Google in 2015 in partnership with dozens of media from around the world. The goal is to make mobile web surfing more mobile by significantly accelerating the loading speed of the pages. If you use the browser to surf the web from your mobile device, you have already encountered this new mobile web page format.

Progressive Web Apps aim to provide an app-like user experience through features like push notifications, offline support, and installation prompts while maintaining the key web-based advantages of universality, security, and lack of dependence on app stores. They work across browsers using progressive enhancement and rely on modern web APIs like service workers and the web app manifest to provide app-like functionality, falling back to support core content on all platforms through techniques like polyfilling and graceful degradation. While browser support for some features like service workers is still evolving, Progressive Web Apps aim to make high-quality web apps available to all.

Slides from my recent presentation on Progressive web apps. I showed what they are and how I believe they are the future of web/app development. I also demonstrated how to use de F12 tools in Chrome to debug the Service Worker and the Manifest.json file. I also demonstrated how, by adding and changing a few lines, a Node.js app is converted to a progressive web app.

Is the buzz around Progressive Web Apps real or are they simply the latest fad? In this talk, you’ll learn exactly what Progressive Web Apps are, what problems they solve, and what new design challenges they present. Jason will show how organizations are using Progressive Web Apps to provide better and faster user experiences.

The document discusses progressive web apps (PWAs) and outlines key considerations for creating a PWA. It addresses questions around what a PWA is, how to make a website feel like an app, offline functionality, push notifications, and creating a roadmap. Examples from companies that implemented PWAs successfully are provided. The conclusion recommends developing a progressive roadmap that starts with baseline PWA features and builds out functionality over time based on priorities and initiatives.

A Progressive Web App uses modern web capabilities to deliver an app-like user experience. Progressive Web Apps bring features we expect from native apps to the mobile browser experience in a way that uses standards-based technologies and run in a secure container accessible to anyone on the web.

The document is a slide presentation about AMP (Accelerated Mobile Pages) that discusses: - Mobile web challenges like slow devices and networks where JavaScript does heavy lifting. - How AMP addresses these with techniques like inlined CSS, prioritized resource loading, and async JavaScript to make pages load instantly. - Examples of companies that use AMP and the types of content it works for. - How AMP can be used as an entry point or data source to build progressive web apps with features like service workers for offline use.

In 2016, mobile internet usage exceeded desktop for the first time! With over 50% of users on mobile, is your web app optimized for them? Let’s learn about Accelerated Mobile Pages, how AMP address mobile user challenges and build a valid AMP app together! http://nodevember.org/speaker/Lisa%20Huang

Avec l’avénement des téléphones intelligents, l’application mobile est devenu incontournable et indispensable à tous business. Nous verrons en quelques chiffres l’envers du décors de cette ruée vers l’or. Publier une application mobile pour le Play Store, pour l’App Store d’Apple, pour le Windows Phone Store, etc. heureusement, il existe des solutions de développement mobile selon le type d’application souhaitée et les contraintes du projet. De l’application native à l’application multiplateforme, nous ferrons un tour d’horizon des technologies. Nous nous attarderons sur l’application multiplateforme de type WebView avant d’envisager l’application web progressive. Un exemple concret d’implémentation sera mis en lumière (Application shell, Service workers, Manifest). Avec une telle facilité de mise en oeuvre, quel est l’avenir du développement mobile ?

Whether at home or at work, the web plays an increasingly critical role in our daily lives. As we have become more dependent on accessing the tools it powers, we’ve also struggled to overcome some of its limitations—network connectivity, for instance. At Microsoft, we’ve long been interested in the power of the web for software development and we are even more excited for the future possibilities offered by progressive web apps (PWAs). In this session, we discuss what PWAs are, how they can be integrated into the development process of modern websites, the advantages and disadvantages of PWAs vs. native development, and what opportunities they present when installed alongside native apps in Windows.

Accelerated Mobile Pages (AMP) & How it will Impact your Business - SEO, Traffic, Visibility, Ad Revenue & others

Jacob Lial from Greenlane Search Marketing presents on AMP (Accelerated Mobile Pages) - December 2015. Learn about what AMP means to SEO, Google, and mobile site improvements to benefit your users. Visit ampproject.org to learn more about Google's big 2016 focus.

The document discusses Accelerated Mobile Pages (AMP), an open-source initiative started by Google and Twitter to improve the mobile web experience. It provides an overview of AMP, including its origins, how AMP HTML pages are structured, how site speeds are improved, potential search engine results page impacts, client usage scenarios, supported advertisements, and limitations. A live demo of an AMP page is also included.

AMP — Accelerated Mobile Pages — is no longer an up-and-coming experimental project. It’s now integrated into Google’s regular results and its use has expanded far beyond publishers; it is now being deployed by retailers and others. Whether you’re just getting started with AMP or are looking to get more from your existing AMP efforts, this session explores the latest developments and what you should do to take advantage of them.

Scope of this paper is to focus on Accelerated Mobile Pages a project brought by Google and its infinite possible use cases in this mobile-first era. In my paper, I have given emphasis on areas such as publishing articles, implementing news broadcast in storytelling format and Direct Email engagement via Accelerated Mobile Pages. As Accelerated Mobile Pages is an open source technology and it works on the browser it can be used by anyone on any device regardless of hardware and OS compatibilities. Date Ganesh Revji | Darvesh Raviraj Narsing | Mayuri Dendge"Accelerated Mobile Pages (AMP)" Published in International Journal of Trend in Scientific Research and Development (ijtsrd), ISSN: 2456-6470, Volume-2 | Issue-5 , August 2018, URL: http://www.ijtsrd.com/papers/ijtsrd15821.pdf http://www.ijtsrd.com/computer-science/world-wide-web/15821/accelerated-mobile-pages-amp/date-ganesh-revji

Accelerated Mobile Pages (AMP) is a framework for building web pages that are optimized for mobile devices. It addresses issues like slow load times and poor user experiences on mobile by simplifying pages and parallelizing resource loading. AMP pages use HTML, CSS and JavaScript to load quickly. They are cached globally through Google's AMP Cache for fast delivery. Publishers can easily implement AMP pages and monetize them while embracing an open web.

This document discusses how Progressive Web Apps (PWAs) and Accelerated Mobile Pages (AMPs) could be the future of e-commerce. It notes that most internet usage now occurs on mobile devices, which have limitations like smaller screens and slower connections compared to desktop. AMP and PWAs aim to make mobile web experiences faster, more reliable and more app-like. The document outlines how AMP pages are rendered, and how PWAs can improve engagement for users. It suggests using AMP as an entry point for PWAs to combine the benefits of fast loading, search visibility and an app-like experience for e-commerce sites.

Quick Fact: Google gives the higher ranking to the websites that meet the AMP requirement. As it provides better mobile experience to the users.

- Technical SEO - What is AMP & benefit? - Difference to mobile site? AMP tester. - What is AMP stories? - Page speed importance - Site improvement with AMP - AMP SEO - WordPress plugins

This document discusses Google's Accelerated Mobile Pages (AMP) project and provides a roadmap for implementing AMP on a website. It begins with an overview of AMP and its benefits like faster page loads and increased visibility in search results. It then outlines a three step roadmap: 1) building the business case for AMP, 2) setting goals for priorities and analytics, and 3) maintaining AMP page health. Key resources for creating AMP pages like templates, components and validation tools are also reviewed. The presentation concludes by highlighting additional AMP resources and thanking the audience.

This document summarizes four Japanese AdTech companies that use AWS: Dynalyst, fluct, IM-DMP, and UNICORN. Dynalyst uses AWS for real-time bidding and cross-region data processing. fluct is an SSP that processes 30 billion impressions per month on a serverless architecture. IM-DMP utilizes Amazon ECS and Spot Fleet to power its public DMP. UNICORN is a full automated marketing platform that uses AWS for real-time bidding, data analysis, and machine learning.

This document discusses Accelerated Mobile Pages (AMP) and how it improves the mobile web experience. AMP aims to create fast loading, visual content across different surfaces like websites, emails and stories. It allows for richer media like video and images while keeping pages lightweight. Analytics data shows that AMP pages have lower bounce rates and higher conversion rates compared to regular pages. The document outlines various AMP formats and capabilities like A/B testing, reporting, e-commerce support and more to provide enhanced user experiences across devices and platforms.

Progressive Web Apps aim to bring the benefits of native mobile apps to the web. They use newer web capabilities like app manifests and service workers to deliver app-like experiences through the browser. App manifests allow web apps to be installed on home screens and launched full screen like native apps. Service workers enable features like offline access and push notifications. Early adopters are seeing increased user engagement through Progressive Web Apps, with metrics like conversions and time spent improving. While browser support is still evolving, Progressive Web Apps provide a promising approach for delivering high-quality mobile experiences through the web.

My presentation at the webmontag in Frankfurt about decentralisation of data, using APIs and mixing the web with YQL.

If you are crafting a better customer experience, automating your business, or modernizing your systems, you are likely finding that your data and analytics platform is absolutely critical to your success. In this session, we will look at how customers are building on the managed services from Amazon Web Services to meet the needs of the business. Patterns we see gaining popularity are near-real time engagement with customers over mobile, also combining and analyzing unstructured consumer behavior with structured transactional data, as well as managing spiky data workloads. See how our customers use our managed, elastic, secure, and highly available services to change what is possible.

What is AMP and why should you care about it? This presentation will give an overview of the AMP specifications and what are its benefits. This will include case study examples. Next, I’ll discuss the challenges of implementing AMP, AMP and Gutenberg, and AMP themes/plugins.

ANTS Programmatic Agency - Credential ANTS Data-Driven Marketing-Sales Group is the leading technology-driven integrated internet advertising platform in Southeast Asia. ANTS solutions provide a unique Software as a Service (SaaS) platform by combining Demand Side Platform – Supply Side Platform, which includes Data Management Technology and Extraordinary Insight Engine (Founded in 2014). Beyond just the digital marketing and performance marketing agency, ANTS is proud of providing the full-stack data-driven marketing-sales solution for increasing the profits of our clients in FMCG, F&B, Ecommerce, Etailer, Omnichannel through our successful campaigns. ANTS Programmatic Agency (ANTS ATD) is ANTS Group’s programmatic specialist division, which is designed as an open, integrated, neutral partner. With more than 50 specialists in over 4 countries, ANTS ATD’s experts and our programmatic platform help clients reach their consumers with the most effective advertising experiences. ANTS are successful because we eliminate the complexities in digital services, making it easier for consumers to achieve an outcome. Despite years of disruption, confusion and operational risks in programmatic media, ANTS is putting a stake in the ground to do the same with the programmatic & multichannel media buying industry. Specifically, it is pioneering what it means for the advertising industry to offer simplicity and accountability to clients. ANTS vision is to unleash the full economic potential of digital media and business, built on the application of its expertise, data, algorithms, technology and media investments to assume risks and drive measurable outcomes for clients. With 100 data-driven & programmatic experts, ANTS has over 1,000 clients in 4 markets across Southeast Asia, Singapore, Vietnam and Indonesia.

Matthew Brown discusses semantic search engine optimization techniques. He defines semantic SEO as using semantic web technologies to send detailed page content meanings to search engines in a way computers can process. Brown recommends starting with Schema.org and Open Graph vocabularies and provides links to resources on structured data types, markup troubleshooting, and semantic web statistics. He also lists people involved in both SEO and semantic web fields.

This talk was designed to give the developer the basics of the AMP technology. The talk offers the pros and cons of the technology as well as a technical overview of the structure of an AMP pages. The information covers several tools and integration with popular CMS and how to implement AMP in the development testing and build process.