pre-project plan 2014 - website

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Every successful website has an organized plan of action list. Here's 1 of my pre-plan worksheets including gantt chart.

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This is an example of an Internet Marketing Analysis Report for a b2b Financial Planning Company’s Website… The SEM Evaluation is based on meeting standard core requirements for ranking well with Google, BING, & Yahoo Serach Results. We are looking at the most basic structures of your website, and determining if they’ve met the minimum standards or not for high ranking performance. Missing out on the basics of SEO can mean catastrophic results for your ranking and driving traffic.

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This is an ever evolving - but simple Business Development/SALES Process. The Process is utilized while creating business opportunities within the Interactive Media/Marketing Landscape (i.e. websites, web applications, internet marketing, social media, ETC. ) As you will see, it’s short - but informative! Also, be cognizant to the overlapping of certain content items throughout - only because several slides have variables that may touch each other @ different times during the Process because they’re ALL intertwined & coming from the same source – CENTERED Business Development Plan - to make it work!

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Please note: Most Title Slide Headers following will be global navigational elements within Cosmetic Surgery Centers website - test case I, except “CTAs” which will be positioned through-out the site appropriately. All other topics shown herein will also be navigational elements that will have their own pages dedicated for visitors “usefulness” and search engine friendliness as well. While reviewing, please be mindful that the primary, secondary and tertiary topics in these slides are recommendations for website pages, categories & copy to be written in accordance with existing BRAND Guidelines and or New Defined Concepts. Test Case I, “Cosmetic Surgery Center” | Lynn Holley III | Business Development

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This is an example estimate of the hours required to setup a typical PPC budget for a company that has never advertised on Google. This estimate also assumes only search ads (not display or retargeting) within Google. The variables are the size of the market (does client sell locally or nationally?), competitiveness of market, cost of the PPC bid and seasonal sales cycle for client (bid prices peak at special Times) The Setup will cost more if the initial PPC review shows additional attention is required in some areas. As you read this simple document, You will also notice weekly TASK included that will be performed for optimum PERFORMANCE and accountability.

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SEO Website Analysis - example report

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This "real" example of a SEO / Search Engine Optimization Report identifies website topics of interest for high ranking results in the SERPS: ie - SITE Title, meta information(mainly description), PR, crawled date, indexed pages, amount of back links, 301 re-directs or not, use of analytic programs, Alexa, diggs, etc. Again - this analysis points out areas of interest when it comes to your WEBSITE search engine optimization Effectiveness.

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The document outlines an interactive media-marketing sales process that includes four phases: lead generation through calls and marketing campaigns to set up meetings for business analysis and website analysis; lead qualification through further business and website analysis; research to prepare various analyses and plans; and a presentation to go over analyses, demonstrate content management systems, present plans and quotes to close the sale.

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7 deadlymistakes: seo guidelines

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The document discusses 7 deadly mistakes website owners can make and provides tips to avoid them. 1) Not performing keyword research and analysis to determine the best keywords to target. 2) Not researching competitors to see what they are doing better. 3) Poor off-page optimization such as link building and social media marketing which are important for search engine authority. 4) Lack of content and keyword optimization on pages, including proper keyword density and calls-to-action. 5) Poor website design and layout that does not engage visitors and encourage them to stay on the site. 6) Not using a content management system (CMS) like WordPress that allows easy updating and management of website content

SEO, SEM & SMM Schedule sample

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This document outlines a social media marketing plan spanning from December 7th to February 22nd. Each week involves publishing 2 articles with submissions, creating various backlinks, bookmarks and blog comments on specific days. It also includes bonus backlinks and breaks for Christmas and New Years. The plan is repeated for each 4 week period with the same daily activities to build links and engagements for social profiles.

Local search-powerpoint

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The document is a presentation by Mike Stewart on local search optimization. It discusses the evolving nature of local search and provides tips for businesses to claim listings, build citations and reviews, create keyword-rich content and websites, and leverage social media platforms to succeed with local search engine optimization. The presentation emphasizes that local SEO requires an ongoing effort and recommends finding expert guidance to learn more about best practices.

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Forrester Research Social Round Table

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The document summarizes a roundtable discussion on the future of the social web hosted by Forrester Research. 38 representatives from brands and social media companies generated 4 predictions for the future of the social web. They then identified challenges for each prediction and brainstormed solutions in breakout sessions. The predictions focused on communities participating in all aspects of business, brands engaging with organic communities, work styles evolving through broader collaboration, and single user identities with multiple facets. Challenges and potential solutions were discussed for bringing each prediction to fruition.

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