SlideShare a Scribd company logo
SEO CASE STUDY
26 March - 26 September
First 3 and Second 3 Months
Comparison
IMPRESSION INCREASED
%46
Source: Google Search Console*
Date Range: First Three Months / Second Three
Months.
1
CLICKS INCREASED %802
4,24M Clicks Increase.
Source: Google Search Console*
Date Range: First Three Month / Second Three
Month.
CTR INCREASED %243
Source: Google Search Console*
Date Range: First Three Months / Second Three
Months.
16.000 NEW KEYWORDS
EARNED
4
Source: Ahrefs Site Audit
Date Range: First Three Months / Second Three
Months.
FIRST RANK FOR TOP 150
FINANCE KEYWORDS IN TURKEY
6
Source: Google SERP
Date Range: First Three Months / Second Three
Months.
H A N G I K R E D I . C O M
%2,6 AVERAGE SESSION
DURATION INCREASE
7
Source: Google Analytics
Date Range: First Three Months / Second Three
Months.
4,24M CLICKS/43,4M
IMPRESSIONS INCREASE
5
%1,5 OVERALL CTR / 0,7 OVERALL
AVARAGE POS. INCREASE
Source: Ahrefs Site Audit
Date Range: First Three Months / Second Three
Months.
BEST CTR FOR SITE HISTORY8
With Averagely %5 Overall Site CTR Increase.
Source: Google Search Console
Date Range: 28 September 2019
BEST AVERAGE POSITION FOR
SITE HISTORY
9
With Averagely 2.0 Avarage Position Increase
Source: Google Search Console
Date Range: 6 October 2019
Overall Increase: It is the pure increase for every url in the web site without a percent comparison.
%96 ORGANIC
PAGEVIEW INCREASE
2
Source: Google Analytics
Date Range: April 2019 / August 2019
%85,48 ORGANIC USER
INCREASE
3
Source: Google Analytics
Date Range: April 2019 / August 2019
%10 INCREASE
PAGEVIEW / SESSION
5
Source: Google Analytics
Date Range: April 2019 / August 2019
%104 ORGANIC SESSION
INCREASE
1
Source: Google Analytics
Date Range: April 2019 / August 2019
%89,32 NEW ORGANIC
USER INCREASE
4
Source: Google Analytics
Date Range: April 2019 / August 2019
April 2019 - August 2019
Comparison
%64 CLICK INCREASE6
Source: Google Search Console
Date Range: April 2019 / August 2019
%44,81 IMPRESSION
INCREASE
7
Source: Google Search Console
Date Range: April 2019 / August 2019
%14,43 CTR INCREASE8
Source: Google Search Console
Date Range: April 2019 / August 2019
%11,12 AVERAGE
POSITION INCREASE
9
Source: Google Search Console
Date Range: April 2019 / August 2019
A PERFECT CASE,
FOR PERFECT
IDIOTS.
2019 May and 2019
September Comparison
%104,09 ORGANIC USER
INCREASE
1
Source: Google Analytics
Date Range: May 2019 / September 2019
%112,10 NEW ORGANIC USER
INCREASE
2
Source: Google Analytics
Date Range: May 2019 / September 2019
%131,07 ORGANIC SESSION
INCREASE
3
Source: Google Analytics
Date Range: May 2019 / September 2019
%13 SESSION/PAGE INCREASE4
Source: Google Analytics
Date Range: May 2019 / September 2019
%124,94 ORGANIC PAGEVIEW
INCREASE
5
Source: Google Analytics
Date Range: May 2019 / September 2019
%7,70 AVG. SESSION
DURATION INCREASE
6
Source: Google Analytics
Date Range: May 2019 / September 2019
%142,48 CLICK INCREASE7
Source: Google Search Console
Date Range: May 2019 / September 2019
%62,45 IMPRESSION
INCREASE
8
Source: Google Search Console
Date Range: May 2019 / September 2019
18,3M OVERALL SITE
IMPRESSION INCREASE
9
Source: Google Search Console
Date Range: May 2019 / September 2019
%2,6 OVERALL SITE CTR
INCREASE
10
Source: Google Search Console
Date Range: May 2019 / September 2019
%50,00 CTR INCREASE11
Source: Google Search Console
Date Range: May 2019 / September 2019
1.0 OVERALL SITE AVERAGE
POS. INCREASE
12
Source: Google Search Console
Date Range: May 2019 / September 2019
%16,02 AVERAGE POS.
INCREASE
13
Source: Google Search Console
Date Range: May 2019 / September 2019
PER DAY, 100.000
IMPRESSIONS LOST
3
Source: Google Search Console*
Date Range: 1-15 Martch / 15-30 March
%2,7 CTR SITEWIDE LOST4
Source: Google Search Console*
Date Range: 1-15 Martch / 15-30 March
%33,52 ORGANIC USER
LOST
2
Source: Google Analytics*
Date Range: 1-15 Martch / 15-30 March
%36,36 ORGANIC
SESSION LOST
7
Source: Google Analytics*
Date Range: 1-15 Martch / 15-30 March
%38,31 ORGANIC NEW
USER LOST
8
Source: Google Analytics*
Date Range: 1-15 Martch / 15-30 March
%37,26 ORGANIC
PAGEVIEW LOST
9
Source: Google Analyrics*
Date Range: 1-15 Martch / 15-30 March
%65 CLICK DROP10
Source: Google Search Console
Date Range: 1-15 Martch / 15-30 March
8.000 KEYWORDS LOST6
Source: Ahrefs Site Audit
Date Range: 1-15 Martch / 15-30 March
%9,72 IMPRESSION LOST1
Source: Google Search Console*
Date Range: 1-15 Martch / 15-30 March
%30 CTR DECREASE5
Source: Google Search Console*
Date Range: 1-15 Martch / 15-30 March
13 March Core Update
Google is Grumpy.
Core Algorithm Updates And Server
Breakdown
13 March, 5 June and 26 September Google Core Updates and 1
Augustus Server Collapse will be viewed in next slides.

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Google has moved from Search to Knowledge, and Focusing on Answering questions with knowledge graph entity information provides has led to answering queries with Knowledge graphs for those questions, with confidence scores between entities and other entities or attributes of entities, based upon freshness, reliabilillity, popularity, and proximity between an entity and another entity or an attribute.

entities knowledge graphs featured snippets
BrightonSEO March 2021 | Dan Taylor, Image Entity Tags
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My talk from BrightonSEO 2021; focusing on using Google's image category labels (glancing into the Knowledge Graph and Google's image annotation processes) for better topic research and content optimization.

seoimage seoimage category labels
Semantic Search Engine: Semantic Search and Query Parsing with Phrases and En...
Semantic Search Engine: Semantic Search and Query Parsing with Phrases and En...Semantic Search Engine: Semantic Search and Query Parsing with Phrases and En...
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This document summarizes several patents related to query parsing and semantic search. It describes patents for multi-stage query processing, query breadth, query analysis, midpage query refinements (search suggestions), context vectors, and categorical quality (re-ranking search results based on the category of the query). Each patent is briefly described, including inventors, filing dates, and some technical details. The document aims to provide an overview of the evolution of semantic search and query understanding technologies at Google.

seosemantic seosemantic web
1 August Server Atack
Until 1 August, Our Increase
Continued Thanks To Core Update.
In one day, everything went wrong.
3.000 KEYWORD LOST3
Source: Ahrefs Site Audit*
Date Range: After First Day of August
HUGE RANK DROP ON 50
MAIN KEYWORDS
2
Source: Google Search Console*
Date Range: After First Day of August
OVERALL CTR AND AP
LOST
1
Source: Google Search Console*
Date Range: After First Day of August
0,7 SITEWIDE AVERAGE
POS. INCREASE
5
Our Avarage Position Dropped until 6,5 before
June Update. It is 1,4 Sıtewide Avarage Pos. Drop
since 13 March.
Source: Google Search Console*
Date Range: 27 May - 4 June / 5 June - 12 June
600.000 IMPRESSIONS
INCREASE WEEKLY
7
Source:  Google Search Console*
Date Range: 27 May - 4 June / 5 June - 12 June
%41 ORGANIC USER
INCREASE
8
Source: Google Analytics*
Date Range: 27 May - 4 June / 5 June - 12 June
%34,78 AVARAGE POS.
INCREASE
6
Source: Google Search Console*
Date Range: 27 May - 4 June / 5 June - 12 June
%42 ORGANIC SESSION
INCREASE
9
Source: Google Analytics*
Date Range: 27 May - 4 June / 5 June - 12 June
%7,41 SESSION
DURATION INCREASE
10
Source: Google Analytics**
Date Range: 27 May - 4 June / 5 June - 12 June
%66 CLICK INCREASE1
Source: Search Console*
Date Range: 27 May - 4 June / 5 June - 12 June
%5,1 IMPRESSION
INCREASE WEEKLY
2
Source: Google Search Console*
Date Range: 27 May - 3 June / 5 June - 12 June
%53 ORGANIC NEW
USER INCREASE
3
Source: Google Analytics*
Date Range: 27 May - 4 June / 5 June - 12 June
%48 ORGANIC
PAGEVIEW INCREASE
4
Source: Google Analytics*
Date Range: 27 May - 4 June / 5 June - 12 June
5 June Core Update
7 Days Comparison
Before and After Update
OFF-PAGE
NATURAL BRAND-MENTION
NATURAL SOCIAL SHARE
NATURAL DIRECTORY LINKING
NATURAL TESTIMONIAL LINKING
NATURAL Q&A LINKING
NATURAL SOCIAL BOOKMARK
FORUMS and USER TRUST
NATURAL MEDIA SHARE
NATURAL RESOURCE LINKING
▲▲
▲▲▲▲
▲▲▲▲
▲▲▲▲
▲▲▲▲
▲▲▲▲
▲▲
▲▲
▲▲▲▲
ON-PAGE
STATUS CODE CLEANSING
SEMANTIC HTML
JS, CSS, HTML OPT.
SITE-TREE OPT.
META TAG OPT.
URL STRUCTURE OP.
INTERNAL LINKING
CONTENT UNIFYING
CONTENT REPUBLISHING
IMAGE OPT.
CODE COMPRESSION
CRAWL OPT.
STRUCTURED DATA
CSS PURIFY
SERVER OPT.
▲▲▲▲
▲▲
▲▲
▲▲▲▲
▲▲▲▲
▲▲
▲▲▲▲
▲▲▲▲
▲▲▲▲
▲▲▲
▲▲▲
▲▲▲▲
▲▲
▲
▲▲▲
What We Do
#HowWeDo
%68,87 ORGANIC
PAGEVIEW INCREASE
7
Source: Google Analytics*
Date Range: Between 23 September Monday / 30
September Monday
%82,66 ORGANIC
SESSION INCREASE
6
Source: Google Analytics*
Date Range: Between 23 September Monday / 30
September Monday
%82,91 ORGANIC USER
INCREASE
5
Source: Google Analytics*
Date Range: Between 23 September Monday / 30
September Monday
%111,38 NEW USER
INCREASE
4
Source: Google Analytics*
Date Range: Between 23 September Monday / 30
September Monday
%3,2 OVERALL SITE CTR
INCREASE
3
Source: Google Search Console*
Date Range: Between 23 September Monday / 30
September Monday
%33,15 IMPRESSION
INCREASE
2
Source: Google Search Console*
Date Range: Between 23 September Monday / 30
September Monday
%92,72 CLICK INCREASE1
Source: Google Search Console*
Date Range: Between 23 September Monday / 30
September Monday
24 September Core
Update
CRAWL RATE/LOAD
RECORD
8
Crawled Page per day inreased %17,08 by
previous breaking record.
Crawl Load is increased %10,96 by breaking
previous record.
Source: Google Search Console*
Date Range: 30 September Monday
610.000 IMP. AND
121.000 CLICK INCREASE
9
Source: Google Search Console*
Date Range: 30 September Monday
"quotes"
ORAY DURMAZOĞLU
CEO OF HANGIKREDI.COM
"In digital age, organic user is the most important
conversion source for a digital company. We believe
continuity especially on digital
improvement. Therefore, we make effective
investment in our organic resources with strong
expertise. We surpassed from traditional methods to
modern innovation approach to reflect the true value
of our brand to our users."
MUSTAFA ORAL
MARKETING&SALES GROUP MANAGER
"Implementing innovative and creative methods in team
trust, SERP tracking, experimental methods, applying the
Bluehat SEO perspective by pushing the conditions and
trusting our SEO Expertise, caring the user more than the
search engine and being natural are the keywords of our
success."
KORAY TUĞBERK GÜBÜR
HOLISTIC SEO MANAGER OF HANGIKREDI.COM
"Hundreds of SEO content are running every day.
Thousands of legends are emerging ... Google
Guidelines, SEO writers who can't manage SEO, large
prestigious agencies that distract customers and their
misleading, wrong opinion pump ... The only guideline
you should listen is SERPs song. Experiment and result
is the real guide to SEO."
FULYA ARAS USTA
DIGITAL MARKETING MANAGER
"Both the Google Quality Guidelines and Principles
and the rhythm of the digital world have been
examined with an innovative and critical eye, and
we have been quickly rewarded by our users with a
creative approach."
"Some "Blurry" Graphics
and Some Bests"
If you say "best", you have to show them who
someone is best.
(I'm talking about Audrey)
Source: Ahrefs Site Audit / Organic Traffic
BEST TRAFFİC FOR SITE HISTORY
BEST TRAFFIC VALUE FOR SITE HISTORY
MAXIMUM KEYWORD GAP FOR SITE HISTORY
Source: Ahrefs Site Audit / Organic Keywords
Source: Ahrefs Site Audit / Organic Traffic Value
CLICKS AND IMPRESSIONS APR-JUNE / JULY-SEPT COMP.
Source: Google Search Console
Design Source: Databox
Note: The Big Peak and And Next Collapse is 1 Augustus Server Atack Tragedy
1 April 2019-30 September 2019 Organic Traffic Graphic
Source:Google Analytics
Server Atack
Server Atack

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Semantic Content Networks - Ranking Websites on Google with Semantic SEO
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Semantic Content Networks are the semantic networks of things with relations, directed graphs, attributes and facts. Every declaration, and proposition for semantic search represent a factual repository. Open Information Extraction is a methodology for creation of a semantic network. The Knowledge Base and Knowledge Graph are connected things to each other in terms of factual repository usage. The Knowledge Base represents a factual repository with descriptions and triples. Knowledge Graph is the visualized version of the Knowledge Base. A semantic network is knowledge representation. Semantic Network is prominent to understand the value of an individual node, or the similar and distant members of the same semantic network. Semantic networks are implemented for the search engine result pages. Semantic networks are to create a factual and connected question and answer networks. A semantic network can be represented and consist of from textual and visual content. Semantic Network include lexical parts and lexical units. Links, Nodes, and Labels are parts of the semantic networks. Procedural Parts are constructors, destructors, writers and readers. Procedural parts are to expand the semantic networks and refresh the information on it. Structural Part has links and nodes. Semantic part has the associated meanings which are represented as the labels. The semantic content networks have different types of relations and relation types. Semantic content networks have "and/OR" trees. Semantic Content Networks have "Relation Type Examples" with "is/A" hierarchies. Semantic Content Networks have "is/Part" Hierarchy. Inheritance, reification, multiple inheritance, range queries and values, intersection search, complex semantic networks, inferential distance, partial ordering, semantic distance, and semantic relevance are concepts from semantic networks. Semantic networks help understanding semantic search engines and the semantic SEO. Because, it contains all of the related lexical relations, semantic role labels, entity-attribute pairs, or triples like entity, predicate and object. Search engines prefer to use semantic networks to understand the factuality of a website. Knowledge-based Trust is related to the semantic networks because it provides a factuality related trust score to balance the PageRank. The knowledge-based Trust is announced by Luna DONG. Ramanathan V. Guha is another inventor from the Google and Schema.org. He focuses on the semantic web and semantic search engine behaviors. He explored and invented the semantic search engine related facts. Semantic Content Networks are used as a concept by Koray Tuğberk GÜBÜR who is founder of Holistic SEO & Digital. Expressing semantic content networks helps to shape the semantic networks via textual and visual content pieces. The semantic content networks are helpful to shape the truth on the open web, and help a search engine to rank a website even if there is no external PageRank flow.

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Antifragility in Digital Marketing
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This document discusses digital marketing strategies focused on establishing authority through valuable, timeless content. It recommends creating content such as articles, videos, and academic papers on topics that will remain relevant for years to establish expertise. Creating a steady stream of high-quality content over time builds an online presence and credibility without major risks of losses, and may lead to job offers, clients, or other opportunities. It provides examples of interactive dashboards and open-source software that gained popularity and users by continuously publishing improvements and documentation without needing to rely on things like resumes or company profiles.

digital marketingonline marketingstrategy
CTR APR-JUNE / JULY-SEPT COMP.
Source: Google Search Console
Design Source: Databox
May 2019-September 2019 Session Comparison
April 2019-August 2019 Session Comparison
Source: Google Analytics
Source: Google Analytics
July 2019 - June 2019 Session Comparison
Source: Google Analytics
We showed only organic session SS from Analytics for smarties, it
is enough.
Second Crawl Demand/Rate Record After
26th Sep.
Second Crawl Load Record After 26th
Sep.
Source: Google Search Console
Bir alt başlık ekleyin
Server Atack
Server Atack
Server Atack
April 2019-September 2019 Click--CTR-
AVARAGE POS. - Impression Comparison
May 2019-August 2019 Click-Impression-
CTR-AP Comparison
June 2019 - July 2019 Click-
Impression-CTR-AP Comparison
April 2019-September 2019 Click-
Impression-CTR-AP Comparison
Source: SEO Monitor / 2612 Keyword / 19M Keywod Volume
"We are the blue one. I don't know who are others.."
CTRAPRIL 2019-
SEPTEMBER 2019
CLICKAPRIL 2019-
SEPTEMBER 2019
APAPRIL 2019-
SEPTEMBER 2019
IMP.APRIL 2019-
SEPTEMBER 2019
A Reminding
3 years ago, one of my friends introduced me with SEO. He showed
me his vision and helped me for being better at it. Ramazan Buldu
is the name of the friend and for more and more, we will work
harder and harder.
SEO AND FRIENDSHIP
WWW.HANGIKREDI.COM
KTGFOR THE GROWTH
HOLISTIC SEO MANAGER
WITHOUT MARKETING
YOU WOULDN'T KNOW WHO YOU ARE
THANK YOU
Server Atack
Server Atack
Server Atack
CTRMAY 2019-
AUGUST 2019
AP.MAY 2019-
AUGUSTS 2019
CLICKMAY 2019-
AUGUST 2019
IMP.MAY 2019-
AUGUST 2019
CTRJUNE 2019-JULY
2019
APJUNE 2019-JULY
2019
CLICKJUNE 2019-JULY
2019
IMP.JUNE 2019-JULY
2019

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SEO Case Study - Hangikredi.com From 12 March to 24 September Core Update

  • 1. SEO CASE STUDY 26 March - 26 September First 3 and Second 3 Months Comparison IMPRESSION INCREASED %46 Source: Google Search Console* Date Range: First Three Months / Second Three Months. 1 CLICKS INCREASED %802 4,24M Clicks Increase. Source: Google Search Console* Date Range: First Three Month / Second Three Month. CTR INCREASED %243 Source: Google Search Console* Date Range: First Three Months / Second Three Months. 16.000 NEW KEYWORDS EARNED 4 Source: Ahrefs Site Audit Date Range: First Three Months / Second Three Months. FIRST RANK FOR TOP 150 FINANCE KEYWORDS IN TURKEY 6 Source: Google SERP Date Range: First Three Months / Second Three Months. H A N G I K R E D I . C O M %2,6 AVERAGE SESSION DURATION INCREASE 7 Source: Google Analytics Date Range: First Three Months / Second Three Months. 4,24M CLICKS/43,4M IMPRESSIONS INCREASE 5 %1,5 OVERALL CTR / 0,7 OVERALL AVARAGE POS. INCREASE Source: Ahrefs Site Audit Date Range: First Three Months / Second Three Months. BEST CTR FOR SITE HISTORY8 With Averagely %5 Overall Site CTR Increase. Source: Google Search Console Date Range: 28 September 2019 BEST AVERAGE POSITION FOR SITE HISTORY 9 With Averagely 2.0 Avarage Position Increase Source: Google Search Console Date Range: 6 October 2019 Overall Increase: It is the pure increase for every url in the web site without a percent comparison.
  • 2. %96 ORGANIC PAGEVIEW INCREASE 2 Source: Google Analytics Date Range: April 2019 / August 2019 %85,48 ORGANIC USER INCREASE 3 Source: Google Analytics Date Range: April 2019 / August 2019 %10 INCREASE PAGEVIEW / SESSION 5 Source: Google Analytics Date Range: April 2019 / August 2019 %104 ORGANIC SESSION INCREASE 1 Source: Google Analytics Date Range: April 2019 / August 2019 %89,32 NEW ORGANIC USER INCREASE 4 Source: Google Analytics Date Range: April 2019 / August 2019 April 2019 - August 2019 Comparison %64 CLICK INCREASE6 Source: Google Search Console Date Range: April 2019 / August 2019 %44,81 IMPRESSION INCREASE 7 Source: Google Search Console Date Range: April 2019 / August 2019 %14,43 CTR INCREASE8 Source: Google Search Console Date Range: April 2019 / August 2019 %11,12 AVERAGE POSITION INCREASE 9 Source: Google Search Console Date Range: April 2019 / August 2019 A PERFECT CASE, FOR PERFECT IDIOTS.
  • 3. 2019 May and 2019 September Comparison %104,09 ORGANIC USER INCREASE 1 Source: Google Analytics Date Range: May 2019 / September 2019 %112,10 NEW ORGANIC USER INCREASE 2 Source: Google Analytics Date Range: May 2019 / September 2019 %131,07 ORGANIC SESSION INCREASE 3 Source: Google Analytics Date Range: May 2019 / September 2019 %13 SESSION/PAGE INCREASE4 Source: Google Analytics Date Range: May 2019 / September 2019 %124,94 ORGANIC PAGEVIEW INCREASE 5 Source: Google Analytics Date Range: May 2019 / September 2019 %7,70 AVG. SESSION DURATION INCREASE 6 Source: Google Analytics Date Range: May 2019 / September 2019 %142,48 CLICK INCREASE7 Source: Google Search Console Date Range: May 2019 / September 2019 %62,45 IMPRESSION INCREASE 8 Source: Google Search Console Date Range: May 2019 / September 2019 18,3M OVERALL SITE IMPRESSION INCREASE 9 Source: Google Search Console Date Range: May 2019 / September 2019 %2,6 OVERALL SITE CTR INCREASE 10 Source: Google Search Console Date Range: May 2019 / September 2019 %50,00 CTR INCREASE11 Source: Google Search Console Date Range: May 2019 / September 2019 1.0 OVERALL SITE AVERAGE POS. INCREASE 12 Source: Google Search Console Date Range: May 2019 / September 2019 %16,02 AVERAGE POS. INCREASE 13 Source: Google Search Console Date Range: May 2019 / September 2019
  • 4. PER DAY, 100.000 IMPRESSIONS LOST 3 Source: Google Search Console* Date Range: 1-15 Martch / 15-30 March %2,7 CTR SITEWIDE LOST4 Source: Google Search Console* Date Range: 1-15 Martch / 15-30 March %33,52 ORGANIC USER LOST 2 Source: Google Analytics* Date Range: 1-15 Martch / 15-30 March %36,36 ORGANIC SESSION LOST 7 Source: Google Analytics* Date Range: 1-15 Martch / 15-30 March %38,31 ORGANIC NEW USER LOST 8 Source: Google Analytics* Date Range: 1-15 Martch / 15-30 March %37,26 ORGANIC PAGEVIEW LOST 9 Source: Google Analyrics* Date Range: 1-15 Martch / 15-30 March %65 CLICK DROP10 Source: Google Search Console Date Range: 1-15 Martch / 15-30 March 8.000 KEYWORDS LOST6 Source: Ahrefs Site Audit Date Range: 1-15 Martch / 15-30 March %9,72 IMPRESSION LOST1 Source: Google Search Console* Date Range: 1-15 Martch / 15-30 March %30 CTR DECREASE5 Source: Google Search Console* Date Range: 1-15 Martch / 15-30 March 13 March Core Update Google is Grumpy. Core Algorithm Updates And Server Breakdown 13 March, 5 June and 26 September Google Core Updates and 1 Augustus Server Collapse will be viewed in next slides.
  • 5. 1 August Server Atack Until 1 August, Our Increase Continued Thanks To Core Update. In one day, everything went wrong. 3.000 KEYWORD LOST3 Source: Ahrefs Site Audit* Date Range: After First Day of August HUGE RANK DROP ON 50 MAIN KEYWORDS 2 Source: Google Search Console* Date Range: After First Day of August OVERALL CTR AND AP LOST 1 Source: Google Search Console* Date Range: After First Day of August 0,7 SITEWIDE AVERAGE POS. INCREASE 5 Our Avarage Position Dropped until 6,5 before June Update. It is 1,4 Sıtewide Avarage Pos. Drop since 13 March. Source: Google Search Console* Date Range: 27 May - 4 June / 5 June - 12 June 600.000 IMPRESSIONS INCREASE WEEKLY 7 Source:  Google Search Console* Date Range: 27 May - 4 June / 5 June - 12 June %41 ORGANIC USER INCREASE 8 Source: Google Analytics* Date Range: 27 May - 4 June / 5 June - 12 June %34,78 AVARAGE POS. INCREASE 6 Source: Google Search Console* Date Range: 27 May - 4 June / 5 June - 12 June %42 ORGANIC SESSION INCREASE 9 Source: Google Analytics* Date Range: 27 May - 4 June / 5 June - 12 June %7,41 SESSION DURATION INCREASE 10 Source: Google Analytics** Date Range: 27 May - 4 June / 5 June - 12 June %66 CLICK INCREASE1 Source: Search Console* Date Range: 27 May - 4 June / 5 June - 12 June %5,1 IMPRESSION INCREASE WEEKLY 2 Source: Google Search Console* Date Range: 27 May - 3 June / 5 June - 12 June %53 ORGANIC NEW USER INCREASE 3 Source: Google Analytics* Date Range: 27 May - 4 June / 5 June - 12 June %48 ORGANIC PAGEVIEW INCREASE 4 Source: Google Analytics* Date Range: 27 May - 4 June / 5 June - 12 June 5 June Core Update 7 Days Comparison Before and After Update
  • 6. OFF-PAGE NATURAL BRAND-MENTION NATURAL SOCIAL SHARE NATURAL DIRECTORY LINKING NATURAL TESTIMONIAL LINKING NATURAL Q&A LINKING NATURAL SOCIAL BOOKMARK FORUMS and USER TRUST NATURAL MEDIA SHARE NATURAL RESOURCE LINKING ▲▲ ▲▲▲▲ ▲▲▲▲ ▲▲▲▲ ▲▲▲▲ ▲▲▲▲ ▲▲ ▲▲ ▲▲▲▲ ON-PAGE STATUS CODE CLEANSING SEMANTIC HTML JS, CSS, HTML OPT. SITE-TREE OPT. META TAG OPT. URL STRUCTURE OP. INTERNAL LINKING CONTENT UNIFYING CONTENT REPUBLISHING IMAGE OPT. CODE COMPRESSION CRAWL OPT. STRUCTURED DATA CSS PURIFY SERVER OPT. ▲▲▲▲ ▲▲ ▲▲ ▲▲▲▲ ▲▲▲▲ ▲▲ ▲▲▲▲ ▲▲▲▲ ▲▲▲▲ ▲▲▲ ▲▲▲ ▲▲▲▲ ▲▲ ▲ ▲▲▲ What We Do #HowWeDo %68,87 ORGANIC PAGEVIEW INCREASE 7 Source: Google Analytics* Date Range: Between 23 September Monday / 30 September Monday %82,66 ORGANIC SESSION INCREASE 6 Source: Google Analytics* Date Range: Between 23 September Monday / 30 September Monday %82,91 ORGANIC USER INCREASE 5 Source: Google Analytics* Date Range: Between 23 September Monday / 30 September Monday %111,38 NEW USER INCREASE 4 Source: Google Analytics* Date Range: Between 23 September Monday / 30 September Monday %3,2 OVERALL SITE CTR INCREASE 3 Source: Google Search Console* Date Range: Between 23 September Monday / 30 September Monday %33,15 IMPRESSION INCREASE 2 Source: Google Search Console* Date Range: Between 23 September Monday / 30 September Monday %92,72 CLICK INCREASE1 Source: Google Search Console* Date Range: Between 23 September Monday / 30 September Monday 24 September Core Update CRAWL RATE/LOAD RECORD 8 Crawled Page per day inreased %17,08 by previous breaking record. Crawl Load is increased %10,96 by breaking previous record. Source: Google Search Console* Date Range: 30 September Monday 610.000 IMP. AND 121.000 CLICK INCREASE 9 Source: Google Search Console* Date Range: 30 September Monday
  • 7. "quotes" ORAY DURMAZOĞLU CEO OF HANGIKREDI.COM "In digital age, organic user is the most important conversion source for a digital company. We believe continuity especially on digital improvement. Therefore, we make effective investment in our organic resources with strong expertise. We surpassed from traditional methods to modern innovation approach to reflect the true value of our brand to our users." MUSTAFA ORAL MARKETING&SALES GROUP MANAGER "Implementing innovative and creative methods in team trust, SERP tracking, experimental methods, applying the Bluehat SEO perspective by pushing the conditions and trusting our SEO Expertise, caring the user more than the search engine and being natural are the keywords of our success." KORAY TUĞBERK GÜBÜR HOLISTIC SEO MANAGER OF HANGIKREDI.COM "Hundreds of SEO content are running every day. Thousands of legends are emerging ... Google Guidelines, SEO writers who can't manage SEO, large prestigious agencies that distract customers and their misleading, wrong opinion pump ... The only guideline you should listen is SERPs song. Experiment and result is the real guide to SEO." FULYA ARAS USTA DIGITAL MARKETING MANAGER "Both the Google Quality Guidelines and Principles and the rhythm of the digital world have been examined with an innovative and critical eye, and we have been quickly rewarded by our users with a creative approach."
  • 8. "Some "Blurry" Graphics and Some Bests" If you say "best", you have to show them who someone is best. (I'm talking about Audrey) Source: Ahrefs Site Audit / Organic Traffic BEST TRAFFİC FOR SITE HISTORY BEST TRAFFIC VALUE FOR SITE HISTORY MAXIMUM KEYWORD GAP FOR SITE HISTORY Source: Ahrefs Site Audit / Organic Keywords Source: Ahrefs Site Audit / Organic Traffic Value CLICKS AND IMPRESSIONS APR-JUNE / JULY-SEPT COMP. Source: Google Search Console Design Source: Databox Note: The Big Peak and And Next Collapse is 1 Augustus Server Atack Tragedy 1 April 2019-30 September 2019 Organic Traffic Graphic Source:Google Analytics Server Atack Server Atack
  • 9. CTR APR-JUNE / JULY-SEPT COMP. Source: Google Search Console Design Source: Databox May 2019-September 2019 Session Comparison April 2019-August 2019 Session Comparison Source: Google Analytics Source: Google Analytics July 2019 - June 2019 Session Comparison Source: Google Analytics We showed only organic session SS from Analytics for smarties, it is enough. Second Crawl Demand/Rate Record After 26th Sep. Second Crawl Load Record After 26th Sep. Source: Google Search Console Bir alt başlık ekleyin Server Atack Server Atack Server Atack
  • 10. April 2019-September 2019 Click--CTR- AVARAGE POS. - Impression Comparison May 2019-August 2019 Click-Impression- CTR-AP Comparison June 2019 - July 2019 Click- Impression-CTR-AP Comparison April 2019-September 2019 Click- Impression-CTR-AP Comparison Source: SEO Monitor / 2612 Keyword / 19M Keywod Volume "We are the blue one. I don't know who are others.." CTRAPRIL 2019- SEPTEMBER 2019 CLICKAPRIL 2019- SEPTEMBER 2019 APAPRIL 2019- SEPTEMBER 2019 IMP.APRIL 2019- SEPTEMBER 2019 A Reminding 3 years ago, one of my friends introduced me with SEO. He showed me his vision and helped me for being better at it. Ramazan Buldu is the name of the friend and for more and more, we will work harder and harder. SEO AND FRIENDSHIP WWW.HANGIKREDI.COM KTGFOR THE GROWTH HOLISTIC SEO MANAGER WITHOUT MARKETING YOU WOULDN'T KNOW WHO YOU ARE THANK YOU Server Atack Server Atack Server Atack CTRMAY 2019- AUGUST 2019 AP.MAY 2019- AUGUSTS 2019 CLICKMAY 2019- AUGUST 2019 IMP.MAY 2019- AUGUST 2019 CTRJUNE 2019-JULY 2019 APJUNE 2019-JULY 2019 CLICKJUNE 2019-JULY 2019 IMP.JUNE 2019-JULY 2019