This document provides SEO metrics and comparisons for the website hangikredi.com over several time periods between April 2019 and September 2019. It shows substantial increases in key metrics like organic traffic, clicks, impressions, and average position after Google algorithm updates in May, June, July, and September. However, it also shows significant drops in these metrics during a server outage in early August. Overall the data demonstrates the site's strong SEO performance and organic growth over the 6-month period analyzed.
Slawski New Approaches for Structured Data:Evolution of Question Answering
Google has moved from Search to Knowledge, and Focusing on Answering questions with knowledge graph entity information provides has led to answering queries with Knowledge graphs for those questions, with confidence scores between entities and other entities or attributes of entities, based upon freshness, reliabilillity, popularity, and proximity between an entity and another entity or an attribute.
BrightonSEO March 2021 | Dan Taylor, Image Entity Tags
My talk from BrightonSEO 2021; focusing on using Google's image category labels (glancing into the Knowledge Graph and Google's image annotation processes) for better topic research and content optimization.
Semantic Search Engine: Semantic Search and Query Parsing with Phrases and En...
This document summarizes several patents related to query parsing and semantic search. It describes patents for multi-stage query processing, query breadth, query analysis, midpage query refinements (search suggestions), context vectors, and categorical quality (re-ranking search results based on the category of the query). Each patent is briefly described, including inventors, filing dates, and some technical details. The document aims to provide an overview of the evolution of semantic search and query understanding technologies at Google.
William slawski-google-patents- how-do-they-influence-search
Bill Slawski presented a webinar on analyzing patents related to search engines and SEO. He discussed 12 Google patents covering topics like PageRank, Google's news ranking algorithm, analyzing images to detect brand penetration, and building user location history. The patents described Google's work in building knowledge graphs from web pages, ranking entities in search results, question answering, and determining quality visits to local businesses.
Semantic Content Networks - Ranking Websites on Google with Semantic SEO
Semantic Content Networks are the semantic networks of things with relations, directed graphs, attributes and facts. Every declaration, and proposition for semantic search represent a factual repository. Open Information Extraction is a methodology for creation of a semantic network. The Knowledge Base and Knowledge Graph are connected things to each other in terms of factual repository usage. The Knowledge Base represents a factual repository with descriptions and triples. Knowledge Graph is the visualized version of the Knowledge Base. A semantic network is knowledge representation. Semantic Network is prominent to understand the value of an individual node, or the similar and distant members of the same semantic network. Semantic networks are implemented for the search engine result pages. Semantic networks are to create a factual and connected question and answer networks. A semantic network can be represented and consist of from textual and visual content. Semantic Network include lexical parts and lexical units.
Links, Nodes, and Labels are parts of the semantic networks. Procedural Parts are constructors, destructors, writers and readers. Procedural parts are to expand the semantic networks and refresh the information on it.
Structural Part has links and nodes. Semantic part has the associated meanings which are represented as the labels.
The semantic content networks have different types of relations and relation types.
Semantic content networks have "and/OR" trees.
Semantic Content Networks have "Relation Type Examples" with "is/A" hierarchies.
Semantic Content Networks have "is/Part" Hierarchy.
Inheritance, reification, multiple inheritance, range queries and values, intersection search, complex semantic networks, inferential distance, partial ordering, semantic distance, and semantic relevance are concepts from semantic networks.
Semantic networks help understanding semantic search engines and the semantic SEO. Because, it contains all of the related lexical relations, semantic role labels, entity-attribute pairs, or triples like entity, predicate and object. Search engines prefer to use semantic networks to understand the factuality of a website. Knowledge-based Trust is related to the semantic networks because it provides a factuality related trust score to balance the PageRank. The knowledge-based Trust is announced by Luna DONG. Ramanathan V. Guha is another inventor from the Google and Schema.org. He focuses on the semantic web and semantic search engine behaviors. He explored and invented the semantic search engine related facts.
Semantic Content Networks are used as a concept by Koray Tuğberk GÜBÜR who is founder of Holistic SEO & Digital. Expressing semantic content networks helps to shape the semantic networks via textual and visual content pieces. The semantic content networks are helpful to shape the truth on the open web, and help a search engine to rank a website even if there is no external PageRank flow.
This document discusses digital marketing strategies focused on establishing authority through valuable, timeless content. It recommends creating content such as articles, videos, and academic papers on topics that will remain relevant for years to establish expertise. Creating a steady stream of high-quality content over time builds an online presence and credibility without major risks of losses, and may lead to job offers, clients, or other opportunities. It provides examples of interactive dashboards and open-source software that gained popularity and users by continuously publishing improvements and documentation without needing to rely on things like resumes or company profiles.
Semantic seo and the evolution of queriesBill Slawski
This document summarizes how Google search results are evolving to include more semantic data through direct answers, structured snippets, and rich snippets. It provides examples of direct answers being extracted from authoritative sources using natural language queries and intent templates. It also discusses how including structured data like tables, schemas, and markup can help search engines understand and display page content in a more standardized way. While knowledge-based trust is an interesting concept, current search ranking still primarily relies on link analysis and does not consider factual correctness.
Coronavirus and Future of SEO: Digital Marketing and Remote CultureKoray Tugberk GUBUR
I have attended a great SEO and Digital Marketing webinar with Founder of Stradiji and SEMRush Turkey Lead Mr. Mert Erkal and My Dearest Friend and SEO Consultant Atakan Erdoğan.
Small Note: After I uploaded the presentation, Google launched a new Covid-19 news address like Bing/covid-19. You may want to look at it -> https://www.google.com/covid-19
I have prepared a Presentation about Coronavirus's Effects on Search Engine Optimization (SEO).
You will find Coronavirus's changing effects on Digital Marketing and psychology of global society while using Search Engines.
I also have focused on Search Engine's and Social Media Brands, E-commerce Site's reflexes against Coronavirus Pandemic.
You will see the web sites and categories who earn more traffic and lose traffic. You will also see conversion rate differences because of Coronavirus.
Also, I have told about Search Engine's differences and their attitude against the Coronavirus Pandemic, their future, their updates during the pandemic.
In the last part, you will see some new 2020 Web Technology and Design Trends with AI.
There are also Google Researches for better Search Engine technologies.
Questions:
1- What are the differences between Yandex, Google, Bing, and Duckduckgo for Coronavirus Pandemic?
2- Twitter, Instagram, Amazon or Apple, what are they doing?
3- What do people search most for during the Coronavirus Crisis?
4- What changes from country to country?
5- What are the future technologies of Web and App?
6- How and why do Search Engines improve AI, what is the last events?
7- Which sites loose traffic and which earn more?
8- Lots of quotes from International SEOs about the pandemic.
And more...
I am Koray Tuğberk GÜBÜR and a Holistic SEO Expert.
I sincerely thank you for my Dearest Friend Atakan Erdoğan and Mr. Mert Erkal for this awesome webinar opportunity and experience.
To watch the webinar, please visit Stradiji's Official Youtube Channel.
https://www.youtube.com/watch?v=V4sJTNcRqaM&t=100s
How to Automatically Subcategorise Your Website Automatically With Pythonsearchsolved
The document describes a Python script that can automatically generate new subcategories for an ecommerce website based on clustering product names. It discusses:
- Using NLTK to generate n-grams from product names to cluster related products
- Filtering the n-grams to keep only those with commercial value by checking for search volume and CPC data
- Running the script on a large home improvement site to identify over 1,650 new subcategory opportunities with a total search volume of over 13 million
- Sharing the script so others can automate subcategory identification for their own sites to scale up an important SEO tactic.
Slawski New Approaches for Structured Data:Evolution of Question Answering Bill Slawski
Google has moved from Search to Knowledge, and Focusing on Answering questions with knowledge graph entity information provides has led to answering queries with Knowledge graphs for those questions, with confidence scores between entities and other entities or attributes of entities, based upon freshness, reliabilillity, popularity, and proximity between an entity and another entity or an attribute.
BrightonSEO March 2021 | Dan Taylor, Image Entity TagsDan Taylor
My talk from BrightonSEO 2021; focusing on using Google's image category labels (glancing into the Knowledge Graph and Google's image annotation processes) for better topic research and content optimization.
Semantic Search Engine: Semantic Search and Query Parsing with Phrases and En...Koray Tugberk GUBUR
This document summarizes several patents related to query parsing and semantic search. It describes patents for multi-stage query processing, query breadth, query analysis, midpage query refinements (search suggestions), context vectors, and categorical quality (re-ranking search results based on the category of the query). Each patent is briefly described, including inventors, filing dates, and some technical details. The document aims to provide an overview of the evolution of semantic search and query understanding technologies at Google.
William slawski-google-patents- how-do-they-influence-searchBill Slawski
Bill Slawski presented a webinar on analyzing patents related to search engines and SEO. He discussed 12 Google patents covering topics like PageRank, Google's news ranking algorithm, analyzing images to detect brand penetration, and building user location history. The patents described Google's work in building knowledge graphs from web pages, ranking entities in search results, question answering, and determining quality visits to local businesses.
Semantic Content Networks - Ranking Websites on Google with Semantic SEOKoray Tugberk GUBUR
Semantic Content Networks are the semantic networks of things with relations, directed graphs, attributes and facts. Every declaration, and proposition for semantic search represent a factual repository. Open Information Extraction is a methodology for creation of a semantic network. The Knowledge Base and Knowledge Graph are connected things to each other in terms of factual repository usage. The Knowledge Base represents a factual repository with descriptions and triples. Knowledge Graph is the visualized version of the Knowledge Base. A semantic network is knowledge representation. Semantic Network is prominent to understand the value of an individual node, or the similar and distant members of the same semantic network. Semantic networks are implemented for the search engine result pages. Semantic networks are to create a factual and connected question and answer networks. A semantic network can be represented and consist of from textual and visual content. Semantic Network include lexical parts and lexical units.
Links, Nodes, and Labels are parts of the semantic networks. Procedural Parts are constructors, destructors, writers and readers. Procedural parts are to expand the semantic networks and refresh the information on it.
Structural Part has links and nodes. Semantic part has the associated meanings which are represented as the labels.
The semantic content networks have different types of relations and relation types.
Semantic content networks have "and/OR" trees.
Semantic Content Networks have "Relation Type Examples" with "is/A" hierarchies.
Semantic Content Networks have "is/Part" Hierarchy.
Inheritance, reification, multiple inheritance, range queries and values, intersection search, complex semantic networks, inferential distance, partial ordering, semantic distance, and semantic relevance are concepts from semantic networks.
Semantic networks help understanding semantic search engines and the semantic SEO. Because, it contains all of the related lexical relations, semantic role labels, entity-attribute pairs, or triples like entity, predicate and object. Search engines prefer to use semantic networks to understand the factuality of a website. Knowledge-based Trust is related to the semantic networks because it provides a factuality related trust score to balance the PageRank. The knowledge-based Trust is announced by Luna DONG. Ramanathan V. Guha is another inventor from the Google and Schema.org. He focuses on the semantic web and semantic search engine behaviors. He explored and invented the semantic search engine related facts.
Semantic Content Networks are used as a concept by Koray Tuğberk GÜBÜR who is founder of Holistic SEO & Digital. Expressing semantic content networks helps to shape the semantic networks via textual and visual content pieces. The semantic content networks are helpful to shape the truth on the open web, and help a search engine to rank a website even if there is no external PageRank flow.
This document discusses digital marketing strategies focused on establishing authority through valuable, timeless content. It recommends creating content such as articles, videos, and academic papers on topics that will remain relevant for years to establish expertise. Creating a steady stream of high-quality content over time builds an online presence and credibility without major risks of losses, and may lead to job offers, clients, or other opportunities. It provides examples of interactive dashboards and open-source software that gained popularity and users by continuously publishing improvements and documentation without needing to rely on things like resumes or company profiles.
Internal Linking - The Topic Clustering Way edited.pptxDixon Jones
This document discusses internal linking strategies and techniques. It begins by explaining the benefits of connecting entities within content, rather than just words, and translating those connections into internal links. It then provides an overview of technologies like PageRank, the reasonable surfer algorithm, topical PageRank, chunking, and natural language processing that search engines use to understand contexts and how those ideas can be applied to internal linking at scale. Specific options for approaches to internal linking existing pages are also outlined.
1) Knowledge graphs are structured databases that represent real-world entities and their relationships to each other. They help search engines like Google understand topics at a deeper level.
2) Entities (topics) are becoming more important than keywords for search engines to understand content. Google's entity understanding can be checked using their natural language processing tool.
3) Semantic SEO techniques like tightly linking topics both internally and to relevant external pages can help improve how search engines understand and represent the entities within a website through their knowledge graphs.
Google Lighthouse is super valuable but it only checks one page at a time.
Hamlet will show you how to get it to check all pages of a site, and how to run automated Lighthouse checks on-demand at scheduled intervals and from automated tests.
He'll also cover how to set performance budgets, how to get alerts when budgets are exceeded, and how to aggregate page reports using BigQuery and Google Data Studio.
Patrick Stox gives a presentation on how search works. He discusses how Google crawls and indexes websites, processes content, handles queries, and ranks results. Some key points include: Google's crawler downloads pages and files from websites; processing includes duplicate detection, link parsing, and content analysis; queries are understood through techniques like spelling correction and query expansion; and search results are ranked based on numerous freshness, popularity, and relevancy signals.
How to put together a search strategy for a new categoryAmir Jirbandey
The document discusses strategies for developing an effective search strategy for a new category. It recommends aligning messaging through customer interviews, quantifying results with research, researching competitors, creating cornerstone pages to pioneer key phrases, amplifying search with other channels like content marketing, and analyzing traffic to identify top performing keywords and scale with paid search. The goal is to own the new category term through search engine optimization and paid search experimentation.
How to approach SEO in a world where Google has moved from strings and keywords to things, topics and entities. Dixon JOnes is the CEO of InLinks, who have build a proprietory NLP algorithm and Knowledge Graph designed for the SEO Industry.
PubCon, Lazarina Stoy. - Machine Learning in Search: Google's ML APIs vs Open...LazarinaStoyanova
The document discusses Google's ML APIs versus OpenAI's APIs and their applications for SEO and digital marketing tasks. It provides examples of how natural language processing APIs from Google and OpenAI can be used for tasks like text analysis, sentiment analysis, document classification, translation and content transformation. While both Google and OpenAI APIs are useful, the document recommends choosing the right API for each specific task based on its capabilities and limitations in order to get the best results.
Data-driven SEO & content strategy to reduce your customer acquisition costsadlift
With digital marketing spends soaring, there’s now an even bigger need for reducing costs per customer acquisition. On average, a brand can reduce its acquisition costs by 55% if they drive significant traffic and transactions via organic search and great content marketing. This session will provide you with tactics to implement a robust, data driven content and SEO strategy that drives ROI.
This document discusses the value and uses of hyperlinks. It explains that hyperlinks can help understand a person's influence, interests, and peers. Hyperlinks also allow you to find influencers around a topic or identify the authors of a news site. The key takeaway is that having access to true link data and understanding how to analyze link information can provide new insights.
The document discusses search trends and tactics for B2B SEO success in 2017. It provides data on search volumes and where people search showing that Google continues to dominate but is gaining more share. It also discusses different types of search results like featured snippets and how they impact organic click-through rates. Finally, it outlines six tactics for B2B SEO success, including optimizing for related precursor queries, publishing on platforms that easily rank, using lead magnets to capture content without barriers, recruiting influential contributors for links, and planning for a long-term investment with little short-term ROI.
This document is an analysis of the website ams-inc.com and its search engine optimization performance for the keyword phrase "Marketing Research". It examines factors like the website's title, backlinks, on-page keyword usage, social media presence, and compares it to top competitors to identify areas for improvement. The analysis finds the website meets 66% of ranking requirements and provides recommendations on optimizing various on-page and off-page SEO elements to help increase its ranking for the target keyword phrase.
Rand Fishkin discusses changes in search engine optimization (SEO) and search engine results pages (SERPs) in 2018. Google controls over half of all web searches but distributes traffic across different domains relatively evenly. Features like featured snippets and knowledge panels now make up a large portion of clicks. Marketers must adapt by optimizing for these features through content, links and other signals. Personalization also plays a bigger role, as Google tailors results based on location, device and user history. Overall, SEO requires a focus on providing helpful answers rather than just links.
Three Deep is a marketing agency with over 30 years of experience. They have a 30 person online marketing team and manage over $3 million in annual paid search spending. They utilize measurement tools like Google Analytics to track campaign performance and have experience optimizing search engine rankings through techniques like keyword research, link building, and local search optimization.
Three Deep is a marketing agency with over 30 years of experience. They have a 30 person online marketing team with various certifications. They manage $3+ million in paid search spending annually and have Fortune 100 clients. Their key to success is investing 10% of their analytics budget in technology and 90% in people. They provide services such as search engine optimization, paid search, email marketing, and measurement and analytics.
This document provides an overview of SEO performance measurement and monitoring tools. It discusses:
1. How search engines work through crawling websites, indexing content, and ranking pages based on relevance factors.
2. The SEO process, which involves off-site analysis, on-site audits, and continuous optimizations to increase rankings over time.
3. Common SEO key performance indicators (KPIs) tracked on a monthly basis, such as traffic sources, keyword rankings, and backlink metrics.
It then profiles three SEO monitoring tools - Moz, Searchmetrics, and Hoosh - comparing their features, prices, and suitability for SEO professionals versus management needs.
SEO Performance Measurement - Analytics Roundtable Zurich 19.11.2014Advance Metrics
This document provides an overview of SEO performance measurement and monitoring tools. It begins with an agenda for an analytics roundtable in Zurich on SEO. Then it covers how search engines work through crawling, indexing, and ranking websites. It describes the SEO process, including off-site analysis, on-site audits, and continuous optimizations. Key SEO metrics are discussed like traffic sources, keyword rankings, and backlinks. Finally, it examines the SEO monitoring tools Moz, Searchmetrics, and Hoosh, comparing their features, prices, and pros and cons.
This document provides an introduction to search engine optimization (SEO) and discusses various techniques to improve SEO, such as choosing relevant keywords, using keyword-rich metadata tags, optimizing URLs and landing pages, and generating backlinks through social media and other off-site methods. It highlights the importance of SEO given most internet users rely on search engines and describes common SEO best practices.
Keeping Up with Google's Insane Pace of ChangeRand Fishkin
Rand Fishkin's presentation on how marketers can scale with the updates and shifts Google makes on a regular basis, and how to be successful with SEO in 2013.
On Friday, August 24th, Rand Fishkin was a keynote at the 4th Annual Utah Digital Marketing Collective Conference:
Recap and video of this presentation will be located here, along with all of the other presenters. http://www.utahdmc.org/dmc-2018
Founder of Moz, founder, and CEO of Sparktoro, keynote speaker, SEO expert
Rand Fishkin is the founder of SparkToro and was previously cofounder of Moz and Inbound.org. He’s dedicated his professional life to helping people do better marketing through the Whiteboard Friday video series, his blog, and his book, Lost and Founder: A Painfully Honest Field Guide to the Startup World. When Rand’s not working, he’s most likely to be in the company of his partner in marriage and (mostly petty) crime, author Geraldine DeRuiter. If you feed him great pasta or great whiskey, he’ll give you the cheat code to rank #1 on Google.
Session Description
What’s changed in how people search the web, and how search engines serve results (and what that means for marketing)
This document provides information on 8 major Google algorithms:
1. Panda focuses on quality scores and penalizes duplicate, plagiarized, or thin content.
2. Penguin targets spammy or irrelevant links to downrank those sites.
3. Hummingbird helps Google better understand search intent through natural language processing rather than just keywords.
It then briefly describes the Mobile, RankBrain, Medic, Bert updates and notes that Core Updates since 2017 have bundled improvements with less transparency on specific changes. The document provides advice on optimizing for each update.
Demand quest seo training 1 16x9 10.2018Nate Plaunt
This document provides an overview of a search engine optimization (SEO) training session. The agenda includes introductions, how search engines work, what SEO is, the SEO pyramid, local SEO, and a 30-minute SEO checkup. It discusses how search and searchers have evolved over time. It also covers technical on-page SEO factors like XML sitemaps, robots.txt files, and page speed as well as off-page factors like backlinks, citations, and competitors. Content strategy and content marketing are also summarized, including steps to identify gaps and fill them. The importance of local SEO and ranking factors is explained.
The document discusses search engine optimization (SEO) techniques and their impact on website traffic. It describes an experiment where SEO techniques were applied to a travel guide website for Bratislava (bratislava-slovakia.eu). The results showed that organic search traffic increased significantly over time, accounting for over 80% of total traffic after 5 months. Within 13 months, monthly visitors increased 15 times to over 10,000. By optimizing for relevant keywords, over 50% ranked in the top 10 search results initially, increasing to 95% ranking on the first page after further optimization. Therefore, the experiment confirmed that SEO can effectively increase website traffic through higher search engine rankings.
This document provides a review and proposals for Dairyland Cycle's online marketing programs. It summarizes the current paid search and SEO programs, including metrics and key performance indicators from 2010. It then proposes a 4-month extension of these programs and additional opportunities, including analyzing SEO optimization opportunities for Sentry.com to increase its online market share compared to competitors like Dairyland Cycle.
Google Analytics 100% (not provided) - what does it mean? Crafted
Google has made changes to how it handles organic keyword data. It will now provide "(not provided)" for all organic search traffic keywords instead of the actual searched keywords. This means that SEO professionals will no longer have access to keyword-level data from Google organic searches. However, the author argues this change can be seen as an opportunity to focus more on user behavior analytics and other data sources beyond just keywords. While some SEO activities relying heavily on keyword data will be affected, an integrated approach across marketing disciplines and a focus on user experience will still allow for successful digital marketing.
Effective SEO requires access to multiple data sources. This talk will look at various different tools and applications you can use to ensure you have all the research required to set about an impactful organic search strategy.
Key Takeaways:
How to utilise data sources.
What areas you can optimise of your digital stack.
Correct steps in organic optimisation.
The document provides an overview of search engine optimization (SEO). It defines SEO as improving the volume and quality of traffic from organic search results. It discusses the current state of search and market share of different search engines. It also outlines the differences between organic and paid search results. The document then discusses how search engines work, why SEO is important, factors that influence search engine rankings, and provides tips for basic on-site and off-site SEO optimization techniques.
This document provides an overview of key things SEOs need to know to keep up with changes at Google in 2014. It discusses Google making over 500 algorithmic changes per year, fluctuations in search results, and the over 85 unique types of search engine results pages. Major topics that SEOs should be familiar with include algorithm updates, click-biasing changes, and user behavior shifts like the rise of mobile search. The document also provides strategies and tactics for SEOs, including focusing on user satisfaction over rankings, prioritizing better content over more content, and leveraging tools like Google Analytics, Webmaster Tools, and Page Speed Insights.
Website Keyword Research, Why It Matters and How to Do ItEagan Heath
This document discusses the importance of keyword research for SEO and provides tips on how to conduct keyword research. It recommends brainstorming keywords, gathering keyword data from tools like Google AdWords and Trends, and interpreting the data to identify targeted keywords and create an optimization plan. The document also covers optimizing web pages and Google AdWords campaigns for keywords, using the Google Search Console to monitor keyword performance, and generating website content through blogging to attract more keywords.
IRJET- SEO: Improve Website Ranking based on Competitors AnalysisIRJET Journal
This document discusses search engine optimization (SEO) techniques for improving website rankings. It begins with an introduction to SEO and its importance for businesses with online presences. The document then reviews related work on SEO factors like on-page and off-page optimization. It proposes a methodology for optimizing websites that involves analyzing competitors, optimizing technical, on-page and off-page SEO factors, analyzing results, and iterating optimization. The methodology is intended to provide guidelines for improving website visibility and rankings based on an analysis of competitors' SEO strategies.
Similar to SEO Case Study - Hangikredi.com From 12 March to 24 September Core Update (20)
Billion Broadcaster's Frame Posters and Horizontal Lift Advertising Screens: ...VikasYadav194549
Billion Broadcaster revolutionizes advertising with its innovative combination of frame posters and horizontal lift advertising screens. The frame posters, strategically placed for maximum visibility, offer a timeless and elegant medium for brand messaging.
You'll learn about proven systems and effective workflows to maintain a consistent and engaging social media strategy. Additionally, you'll gain actionable strategies and practical tactics to drive engagement, increase followers, and convert them into loyal customers.
Much like Odysseus's fabled journey, the venture of an organization into creating compelling websites, easy-to-use digital solutions, and flawless user experience is laden with trials and triumphs. This session explores a BizStream customer case study that demonstrates how crafting composable digital solutions with headless CMS and headless commerce is possible. The result now serves as a modern-day Athena, navigating the customer through the stormy seas of digital transformation. Attendees can expect to learn how to embrace modern composable solutions, understand the benefits they bring, and identify which of Odysseus's conflicts to avoid.
Key Takeaways:
What makes up a composable digital solution.
Why content is still king in a composable world.
How Headless CMS and Headless Commerce are different.
CampusEdge offers a comprehensive suite of tools including financial management, human resources, student information, and more. It promotes streamlined processes and data integration.
Enhanced efficiency and productivity through automation, data centralization, and real-time insights. Improved decision-making based on accurate data and analytics.
Allows for seamless scalability to adapt to the changing needs of educational institutions. Enables consolidation of various functions into a single platform.
Initial planning and assessment of requirements. Configuration and customization of the software to fit the institution's unique structure and processes.
Comprehensive training programs for staff to ensure effective utilization. Phased deployment strategy to minimize disruptions.
PHP (Hypertext Preprocessor) is a widely-used open-source scripting language that is particularly suited for web development and can be embedded into HTML. It is primarily used for server-side scripting but can also be used as a general-purpose programming language. PHP is renowned for its simplicity, flexibility, and ease of integration with various databases and web servers, making it one of the most popular languages for building dynamic websites and web applications.led by Mr. Hirdesh Bharadwaj, is an ideal choice for summer training in PHP in Delhi. With Mr. Bharadwaj's extensive 15 years of experience in the field, Webs Jyoti offers top-notch training in PHP development.
One notable aspect of Webs Jyoti is its unique approach. It's not just a training institute but also functions as a development agency. This means that students not only receive theoretical knowledge but also gain practical experience by working on real-world projects.Ducat offers comprehensive PHP training with a strong focus on practical implementation and live projects. Their course covers the latest industry standards and trends, ensuring that students are well-prepared for job placements .
Webs Jyoti: This institute provides 100% practical classes, study materials written by the founder, and training on 2-3 live projects. They also offer job placement assistance and grooming sessions for job seekers.Voice Search Optimization ACIL Computer Education: Known for its industry-standard training, ACIL offers various PHP courses ranging from basic to advanced levels. They emphasize hands-on training with real-world simulations and provide job assistance and placement guarantees for certain courses.
APTRON Gurgaon: APTRON offers a well-structured PHP course with modules on basic to advanced PHP concepts, webs jyoti, and CodeIgniter. They also provide live project experience and job placement assistance.
SLA Consultants India: SLA offers an advanced PHP training program designed by experienced professionals. Their course includes live projects, instructor-led classroom sessions, and extensive practical exposure to ensure students are industry-ready .
Each of these institutes has its own strengths, so you might choose one based on specific criteria such as course content, faculty experience, or placement records.Webs Jyoti: This institute provides 100% practical classes, study materials written by the founder, and training on 2-3 live projects. They also offer job placement assistance and grooming sessions for job seekers.Webs Jyoti ensures that students receive top-notch education and support to kickstart their careers in coding and software development.One notable aspect of Webs Jyoti is its unique approach. It's not just a training institute but also functions as a development agency. This means that students not only receive theoretical knowledge but also gain practical experience by working on real-world projects. Mr. Bharadwaj's extensive 15 years experien
Let’s be honest. Improvements in search rankings and organic traffic don’t always translate into sales. Yet, you spend the majority of your SEO resources on driving rankings and traffic. What if you built your SEO content with conversion in mind from the beginning? You’d generate more organic traffic that actually converts into revenue! Join 20-year search marketing veteran as he unveils his framework for developing SEO content with conversion in mind every step of the way ‒ from keyword strategy to content development and publication.
Takeaways:
Tactics and benchmarks for SEO content that converts in 2024
Page layouts and content formats that convert organic traffic
Crafting keyword strategy and calls-to-action for conversion
Struggling to get high-quality backlinks? Our latest presentation reveals the strategies you need to succeed in 2024. Learn practical tips to boost your SEO and elevate your website’s authority. Click below to access the full presentation!
Full blog here - https://digitalmarketingphilippines.com/how-to-get-high-quality-backlinks-in-2024/
Let’s be honest. Improvements in search rankings and organic traffic don’t always translate into sales. Yet, you spend the majority of your SEO resources on driving rankings and traffic. What if you built your SEO content with conversion in mind from the beginning? You’d generate more organic traffic that actually converts into revenue! Join 20-year search marketing veteran as he unveils his framework for developing SEO content with conversion in mind every step of the way ‒ from keyword strategy to content development and publication.
Takeaways:
Tactics and benchmarks for SEO content that converts in 2024
Page layouts and content formats that convert organic traffic
Crafting keyword strategy and calls-to-action for conversion
Chemical Industry- Rashtriya Chemical Fertilizers (RCF) .pptxmayurparate000
Research on chemical industry with considering one of PSU as an example Rashtriya Chemical Fertilizers (RCF). Chemical Industry trend, strengths, weaknesses. Chemical Industry market position as well as RCF position. RCF revenue, profit, EBITDA, forecast, technology, past performance. State wise revenue of chemical industry and RCF as well
10 Advantages and Disadvantages of Social Media Marketing in 2024Markonik
Explore the dynamic landscape of social media marketing in 2024 with our comprehensive presentation. Delve into the top 10 advantages and disadvantages that digital marketers face in leveraging social media platforms. Understand the opportunities for growth, engagement, and brand visibility, as well as the challenges and potential pitfalls that come with navigating the ever-evolving digital ecosystem. This presentation will provide valuable insights and actionable strategies for maximizing the benefits of social media marketing while mitigating its drawbacks, tailored specifically for the needs of Markonik.
NIMA2024 | Hoe Danone Trends vertaalt naar Strategie voor het versterken van ...BBPMedia1
Develop a category & retail vision to drive business impact today
Join Arnoud from Danone and Tris from Ipsos Strategy3 as they guide you on a journey through the art of leveraging trends and foresights to craft a category and retail vision. Discover the crucial need of future readiness, and understand how the future can lead to new opportunities, here and now. Be prepared to unlock the future potential of your enterprise!
It’s been a difficult few years for Facebook Ads due to signal loss from iOS/Firefox/Chrome and the associated loss of ad targeting precision and ROAS. In this session, delve into 100% new high-impact strategies for thriving in Facebook advertising in a world without 3rd party cookies.
You'll uncover the top 7 Facebook ad hacks of 2024, all centered around first party ad signal data restoration and how to coax the new default Meta Audience+ ad targeting system to do what you want it to do, each backed by solid results and case studies. Learn how to skyrocket your landing page conversions by 20-25%, how to scale ads like never before, and target niche audiences with strategies that defy traditional norms.
Plus, gain insights into critical privacy regulations and how to maintain a full compliance therein.
Revolutionizing Advertising with Billion Broadcaster Standee Screen MediaVikasYadav194549
Billion Broadcaster's standee screen media is revolutionizing the advertising landscape with innovative digital screens placed in high-traffic areas such as malls, airports, and residential complexes. These dynamic screens capture attention with vibrant multimedia content, offering a visually engaging platform for advertisers.
10 Powerful Strategies to Solve Common Payroll Problems in SMEs_.pdfTop Klickz
Managing payroll in SMEs can indeed be challenging, but there are several effective strategies to solve common problems.
Invest in robust payroll software that automates calculations, tax deductions, and compliance requirements. This reduces errors and saves time.
Traditional Foods Of Australia and The HistoryThe Aussie Way
One of the most iconic foods in Australia is the meat pie. This handheld snack or meal consists of a pastry shell filled with minced meat, most commonly beef, and savoury gravy. It is often enjoyed at sporting events or as a quick and satisfying lunch option.
Visit - https://theaussieway.com.au/category/food/
SEO Case Study - Hangikredi.com From 12 March to 24 September Core Update
1. SEO CASE STUDY
26 March - 26 September
First 3 and Second 3 Months
Comparison
IMPRESSION INCREASED
%46
Source: Google Search Console*
Date Range: First Three Months / Second Three
Months.
1
CLICKS INCREASED %802
4,24M Clicks Increase.
Source: Google Search Console*
Date Range: First Three Month / Second Three
Month.
CTR INCREASED %243
Source: Google Search Console*
Date Range: First Three Months / Second Three
Months.
16.000 NEW KEYWORDS
EARNED
4
Source: Ahrefs Site Audit
Date Range: First Three Months / Second Three
Months.
FIRST RANK FOR TOP 150
FINANCE KEYWORDS IN TURKEY
6
Source: Google SERP
Date Range: First Three Months / Second Three
Months.
H A N G I K R E D I . C O M
%2,6 AVERAGE SESSION
DURATION INCREASE
7
Source: Google Analytics
Date Range: First Three Months / Second Three
Months.
4,24M CLICKS/43,4M
IMPRESSIONS INCREASE
5
%1,5 OVERALL CTR / 0,7 OVERALL
AVARAGE POS. INCREASE
Source: Ahrefs Site Audit
Date Range: First Three Months / Second Three
Months.
BEST CTR FOR SITE HISTORY8
With Averagely %5 Overall Site CTR Increase.
Source: Google Search Console
Date Range: 28 September 2019
BEST AVERAGE POSITION FOR
SITE HISTORY
9
With Averagely 2.0 Avarage Position Increase
Source: Google Search Console
Date Range: 6 October 2019
Overall Increase: It is the pure increase for every url in the web site without a percent comparison.
2. %96 ORGANIC
PAGEVIEW INCREASE
2
Source: Google Analytics
Date Range: April 2019 / August 2019
%85,48 ORGANIC USER
INCREASE
3
Source: Google Analytics
Date Range: April 2019 / August 2019
%10 INCREASE
PAGEVIEW / SESSION
5
Source: Google Analytics
Date Range: April 2019 / August 2019
%104 ORGANIC SESSION
INCREASE
1
Source: Google Analytics
Date Range: April 2019 / August 2019
%89,32 NEW ORGANIC
USER INCREASE
4
Source: Google Analytics
Date Range: April 2019 / August 2019
April 2019 - August 2019
Comparison
%64 CLICK INCREASE6
Source: Google Search Console
Date Range: April 2019 / August 2019
%44,81 IMPRESSION
INCREASE
7
Source: Google Search Console
Date Range: April 2019 / August 2019
%14,43 CTR INCREASE8
Source: Google Search Console
Date Range: April 2019 / August 2019
%11,12 AVERAGE
POSITION INCREASE
9
Source: Google Search Console
Date Range: April 2019 / August 2019
A PERFECT CASE,
FOR PERFECT
IDIOTS.
3. 2019 May and 2019
September Comparison
%104,09 ORGANIC USER
INCREASE
1
Source: Google Analytics
Date Range: May 2019 / September 2019
%112,10 NEW ORGANIC USER
INCREASE
2
Source: Google Analytics
Date Range: May 2019 / September 2019
%131,07 ORGANIC SESSION
INCREASE
3
Source: Google Analytics
Date Range: May 2019 / September 2019
%13 SESSION/PAGE INCREASE4
Source: Google Analytics
Date Range: May 2019 / September 2019
%124,94 ORGANIC PAGEVIEW
INCREASE
5
Source: Google Analytics
Date Range: May 2019 / September 2019
%7,70 AVG. SESSION
DURATION INCREASE
6
Source: Google Analytics
Date Range: May 2019 / September 2019
%142,48 CLICK INCREASE7
Source: Google Search Console
Date Range: May 2019 / September 2019
%62,45 IMPRESSION
INCREASE
8
Source: Google Search Console
Date Range: May 2019 / September 2019
18,3M OVERALL SITE
IMPRESSION INCREASE
9
Source: Google Search Console
Date Range: May 2019 / September 2019
%2,6 OVERALL SITE CTR
INCREASE
10
Source: Google Search Console
Date Range: May 2019 / September 2019
%50,00 CTR INCREASE11
Source: Google Search Console
Date Range: May 2019 / September 2019
1.0 OVERALL SITE AVERAGE
POS. INCREASE
12
Source: Google Search Console
Date Range: May 2019 / September 2019
%16,02 AVERAGE POS.
INCREASE
13
Source: Google Search Console
Date Range: May 2019 / September 2019
4. PER DAY, 100.000
IMPRESSIONS LOST
3
Source: Google Search Console*
Date Range: 1-15 Martch / 15-30 March
%2,7 CTR SITEWIDE LOST4
Source: Google Search Console*
Date Range: 1-15 Martch / 15-30 March
%33,52 ORGANIC USER
LOST
2
Source: Google Analytics*
Date Range: 1-15 Martch / 15-30 March
%36,36 ORGANIC
SESSION LOST
7
Source: Google Analytics*
Date Range: 1-15 Martch / 15-30 March
%38,31 ORGANIC NEW
USER LOST
8
Source: Google Analytics*
Date Range: 1-15 Martch / 15-30 March
%37,26 ORGANIC
PAGEVIEW LOST
9
Source: Google Analyrics*
Date Range: 1-15 Martch / 15-30 March
%65 CLICK DROP10
Source: Google Search Console
Date Range: 1-15 Martch / 15-30 March
8.000 KEYWORDS LOST6
Source: Ahrefs Site Audit
Date Range: 1-15 Martch / 15-30 March
%9,72 IMPRESSION LOST1
Source: Google Search Console*
Date Range: 1-15 Martch / 15-30 March
%30 CTR DECREASE5
Source: Google Search Console*
Date Range: 1-15 Martch / 15-30 March
13 March Core Update
Google is Grumpy.
Core Algorithm Updates And Server
Breakdown
13 March, 5 June and 26 September Google Core Updates and 1
Augustus Server Collapse will be viewed in next slides.
5. 1 August Server Atack
Until 1 August, Our Increase
Continued Thanks To Core Update.
In one day, everything went wrong.
3.000 KEYWORD LOST3
Source: Ahrefs Site Audit*
Date Range: After First Day of August
HUGE RANK DROP ON 50
MAIN KEYWORDS
2
Source: Google Search Console*
Date Range: After First Day of August
OVERALL CTR AND AP
LOST
1
Source: Google Search Console*
Date Range: After First Day of August
0,7 SITEWIDE AVERAGE
POS. INCREASE
5
Our Avarage Position Dropped until 6,5 before
June Update. It is 1,4 Sıtewide Avarage Pos. Drop
since 13 March.
Source: Google Search Console*
Date Range: 27 May - 4 June / 5 June - 12 June
600.000 IMPRESSIONS
INCREASE WEEKLY
7
Source: Google Search Console*
Date Range: 27 May - 4 June / 5 June - 12 June
%41 ORGANIC USER
INCREASE
8
Source: Google Analytics*
Date Range: 27 May - 4 June / 5 June - 12 June
%34,78 AVARAGE POS.
INCREASE
6
Source: Google Search Console*
Date Range: 27 May - 4 June / 5 June - 12 June
%42 ORGANIC SESSION
INCREASE
9
Source: Google Analytics*
Date Range: 27 May - 4 June / 5 June - 12 June
%7,41 SESSION
DURATION INCREASE
10
Source: Google Analytics**
Date Range: 27 May - 4 June / 5 June - 12 June
%66 CLICK INCREASE1
Source: Search Console*
Date Range: 27 May - 4 June / 5 June - 12 June
%5,1 IMPRESSION
INCREASE WEEKLY
2
Source: Google Search Console*
Date Range: 27 May - 3 June / 5 June - 12 June
%53 ORGANIC NEW
USER INCREASE
3
Source: Google Analytics*
Date Range: 27 May - 4 June / 5 June - 12 June
%48 ORGANIC
PAGEVIEW INCREASE
4
Source: Google Analytics*
Date Range: 27 May - 4 June / 5 June - 12 June
5 June Core Update
7 Days Comparison
Before and After Update
6. OFF-PAGE
NATURAL BRAND-MENTION
NATURAL SOCIAL SHARE
NATURAL DIRECTORY LINKING
NATURAL TESTIMONIAL LINKING
NATURAL Q&A LINKING
NATURAL SOCIAL BOOKMARK
FORUMS and USER TRUST
NATURAL MEDIA SHARE
NATURAL RESOURCE LINKING
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ON-PAGE
STATUS CODE CLEANSING
SEMANTIC HTML
JS, CSS, HTML OPT.
SITE-TREE OPT.
META TAG OPT.
URL STRUCTURE OP.
INTERNAL LINKING
CONTENT UNIFYING
CONTENT REPUBLISHING
IMAGE OPT.
CODE COMPRESSION
CRAWL OPT.
STRUCTURED DATA
CSS PURIFY
SERVER OPT.
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What We Do
#HowWeDo
%68,87 ORGANIC
PAGEVIEW INCREASE
7
Source: Google Analytics*
Date Range: Between 23 September Monday / 30
September Monday
%82,66 ORGANIC
SESSION INCREASE
6
Source: Google Analytics*
Date Range: Between 23 September Monday / 30
September Monday
%82,91 ORGANIC USER
INCREASE
5
Source: Google Analytics*
Date Range: Between 23 September Monday / 30
September Monday
%111,38 NEW USER
INCREASE
4
Source: Google Analytics*
Date Range: Between 23 September Monday / 30
September Monday
%3,2 OVERALL SITE CTR
INCREASE
3
Source: Google Search Console*
Date Range: Between 23 September Monday / 30
September Monday
%33,15 IMPRESSION
INCREASE
2
Source: Google Search Console*
Date Range: Between 23 September Monday / 30
September Monday
%92,72 CLICK INCREASE1
Source: Google Search Console*
Date Range: Between 23 September Monday / 30
September Monday
24 September Core
Update
CRAWL RATE/LOAD
RECORD
8
Crawled Page per day inreased %17,08 by
previous breaking record.
Crawl Load is increased %10,96 by breaking
previous record.
Source: Google Search Console*
Date Range: 30 September Monday
610.000 IMP. AND
121.000 CLICK INCREASE
9
Source: Google Search Console*
Date Range: 30 September Monday
7. "quotes"
ORAY DURMAZOĞLU
CEO OF HANGIKREDI.COM
"In digital age, organic user is the most important
conversion source for a digital company. We believe
continuity especially on digital
improvement. Therefore, we make effective
investment in our organic resources with strong
expertise. We surpassed from traditional methods to
modern innovation approach to reflect the true value
of our brand to our users."
MUSTAFA ORAL
MARKETING&SALES GROUP MANAGER
"Implementing innovative and creative methods in team
trust, SERP tracking, experimental methods, applying the
Bluehat SEO perspective by pushing the conditions and
trusting our SEO Expertise, caring the user more than the
search engine and being natural are the keywords of our
success."
KORAY TUĞBERK GÜBÜR
HOLISTIC SEO MANAGER OF HANGIKREDI.COM
"Hundreds of SEO content are running every day.
Thousands of legends are emerging ... Google
Guidelines, SEO writers who can't manage SEO, large
prestigious agencies that distract customers and their
misleading, wrong opinion pump ... The only guideline
you should listen is SERPs song. Experiment and result
is the real guide to SEO."
FULYA ARAS USTA
DIGITAL MARKETING MANAGER
"Both the Google Quality Guidelines and Principles
and the rhythm of the digital world have been
examined with an innovative and critical eye, and
we have been quickly rewarded by our users with a
creative approach."
8. "Some "Blurry" Graphics
and Some Bests"
If you say "best", you have to show them who
someone is best.
(I'm talking about Audrey)
Source: Ahrefs Site Audit / Organic Traffic
BEST TRAFFİC FOR SITE HISTORY
BEST TRAFFIC VALUE FOR SITE HISTORY
MAXIMUM KEYWORD GAP FOR SITE HISTORY
Source: Ahrefs Site Audit / Organic Keywords
Source: Ahrefs Site Audit / Organic Traffic Value
CLICKS AND IMPRESSIONS APR-JUNE / JULY-SEPT COMP.
Source: Google Search Console
Design Source: Databox
Note: The Big Peak and And Next Collapse is 1 Augustus Server Atack Tragedy
1 April 2019-30 September 2019 Organic Traffic Graphic
Source:Google Analytics
Server Atack
Server Atack
9. CTR APR-JUNE / JULY-SEPT COMP.
Source: Google Search Console
Design Source: Databox
May 2019-September 2019 Session Comparison
April 2019-August 2019 Session Comparison
Source: Google Analytics
Source: Google Analytics
July 2019 - June 2019 Session Comparison
Source: Google Analytics
We showed only organic session SS from Analytics for smarties, it
is enough.
Second Crawl Demand/Rate Record After
26th Sep.
Second Crawl Load Record After 26th
Sep.
Source: Google Search Console
Bir alt başlık ekleyin
Server Atack
Server Atack
Server Atack
10. April 2019-September 2019 Click--CTR-
AVARAGE POS. - Impression Comparison
May 2019-August 2019 Click-Impression-
CTR-AP Comparison
June 2019 - July 2019 Click-
Impression-CTR-AP Comparison
April 2019-September 2019 Click-
Impression-CTR-AP Comparison
Source: SEO Monitor / 2612 Keyword / 19M Keywod Volume
"We are the blue one. I don't know who are others.."
CTRAPRIL 2019-
SEPTEMBER 2019
CLICKAPRIL 2019-
SEPTEMBER 2019
APAPRIL 2019-
SEPTEMBER 2019
IMP.APRIL 2019-
SEPTEMBER 2019
A Reminding
3 years ago, one of my friends introduced me with SEO. He showed
me his vision and helped me for being better at it. Ramazan Buldu
is the name of the friend and for more and more, we will work
harder and harder.
SEO AND FRIENDSHIP
WWW.HANGIKREDI.COM
KTGFOR THE GROWTH
HOLISTIC SEO MANAGER
WITHOUT MARKETING
YOU WOULDN'T KNOW WHO YOU ARE
THANK YOU
Server Atack
Server Atack
Server Atack
CTRMAY 2019-
AUGUST 2019
AP.MAY 2019-
AUGUSTS 2019
CLICKMAY 2019-
AUGUST 2019
IMP.MAY 2019-
AUGUST 2019
CTRJUNE 2019-JULY
2019
APJUNE 2019-JULY
2019
CLICKJUNE 2019-JULY
2019
IMP.JUNE 2019-JULY
2019