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Dynamic Content Acceleration:
Lightning-Fast Web Apps with
Amazon CloudFront and Amazon Route 53
Kalyanaraman Prasad
Parviz Deyhim
November 13, 2013

© 2013 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified, or distributed in whole or in part without the express consent of Amazon.com, Inc.
Fundamental Facts

Any web application must have…
• Tight Security
• High Availability
• High Performance
Why Does Availability Matter?
•

If your application is not available, your revenue loss is
100%.

•

Impact to customer loyalty and your brand image.
How AWS Helps?
 Use Amazon Route 53 to health-check your origin
webservers, with automatic failover.
 Use Amazon CloudFront to front your origins to reduce
load on your origins.
 Use Amazon CloudFront to customize your error pages.
 Amazon CloudFront will automatically serve stale
content when origin is unavailable.

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Why Performance Matters?
• Performance translates to …
• Higher Page Views
• Better Customer Experience
• Higher Conversion Rates
Why Performance Matters?
Why Performance Matters?
Great amount of time and money spent improving
back-end infrastructure performance
Why Performance Matters?
80% of user’s perceived latency comes from frontend

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How do we Improve Performance ?
A Typical Web Application Has …
•

Static or Re-Usable Content
•
•

•

High TTLs
Low TTLs (Customized Content)

Dynamic or Unique Content
•

Zero TTL
Static or Re-Usable Content
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Typical Architecture
Dynamic or Unique Content
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Why Not…?
Why Don’t Customers Use a CDN for
Dynamic Content?
I don’t see the value - each request is unique and must go back
to the origin web server.
AND/OR
I see the value, but my current CDN charges premium rates for
dynamic content acceleration, with many additional fees.
AND/OR
Configuring a CDN for dynamic content acceleration requires
expensive professional services and is not self-service.
How Can Amazon CloudFront Help?
 TCP/IP optimizations for the network path
 Keep-Alive Connections to reduce RTT
 SSL Termination close to viewers
 POST/PUT upload optimizations
 Latency Based Routing
 Low prices, same as static content delivery!
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aws cloudparviz deyhim2014 aws summit san francisco
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cdncloudfrontcontent distribution network
STATIC or REUSABLE
A given content where the state of the content
does NOT change for a given period of time

t0

t1
Caching for Smaller Time Units
•

Goal: Find contents that can be cached for any
given period of time
•
•

Minutes

•

•

Hours
Seconds

CloudFront can cache content for any period of
time
Content with Query Strings
110 /factor/create_image?name=book1&size=10x10

Reusable?
Content with Query Strings
• CloudFront can cache content with query strings
• Every unique query string combination is a new
object in CloudFront’s cache

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reinvent2017awsreinvent2017amazon
API Calls

100 /api/GetBooks?category=math

Reusable?
API Calls

80 /api/GetBooks?top=10

Reusable?
Caching for Smaller Time Units
1000 /api/GetBooks?top=10
•

Imagine your have a read heavy API GETS Hit 100 or 1000
RPS

•

Offload your web-tier from handling 1000 RPS

•

Offload your load balancer: Elastic Load Balancing or any
other LB

•

Provision less capacity and reduce cost
Base Page (First HTML page)
220 /index.jsp

Reusable?

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Content
Dynamic Content
Index.jsp
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Index.jsp
Can Dynamic Content Be Optimized?

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santa clara summit2016 aws summit santa claraaws
Can Dynamic Content Be Optimized?
Poke

Origin

Ok
Poke

Edge
Location
Poke

Ok
Poke

User
Request
User
Request
Can Dynamic Content Be Optimized?
That adds latency?

How to optimize dynamic content?
How to Optimize Dynamic Content?

TCP Connection

DNS Lookup

Time to First Byte

Content Download
How to Optimize Dynamic Delivery?
Faster Response Time =
Route 53

Reduced DNS Time
+

Keep-Alive Connections
& SSL Termination

Reduced Connection Time
+
Reduced First Byte Time

Keep-Alive Connections
TCP/IP Optimization
Rute53
Route 53

+
Reduced Content Download Time

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After Caching/Before CloudFront
Dynamic Acceleration = 770ms
How to Improve DNS Time?
Index.jsp
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With Amazon Route 53
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CdnCdn
Cdn

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SYN
SYN-ACK

360ms

ACK
GET /index.jsp

2nd

User
SYN
SYN-ACK

360ms

ACK
GET /index.jsp

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SYN
SYN-ACK
ACK

2nd

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SYN-ACK

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ACK

ACK

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SYN-ACK

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ACK

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60ms
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• CloudFront can optimize slow start
• Slow start impacts new connections not the
existing ones
• CloudFront uses existing connections so users
can skip slow start
Packet1
Packet 1 ACK
Packet 2

Packet1
Packet 2
Packet 3
Packet 4

Packet 3
Packet 3 ACK
Packet 4
Packet 5
Packet 6
Packet 7

Packet 4 ACK
Packet 5
Packet 6
Packet 7
Packet 8
Packet 9
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Performance Results

Test

# Of Packets

Response Time Per Request

Response Time For 200
Requests

Without
CloudFront

2605

170 ms

33.876 ms

With
CloudFront

896

96 ms

19.24 ms
How to Optimize PUT/POST?
TCP Connection

Index.jsp
With Amazon CloudFront
PUT/POST Verb Optimization
PUT/POST Optimization with CloudFront
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DELETE, OPTIONS, and PATCH
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– Close proximity connection termination
PUT/POST Optimization with CloudFront
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• Optimizing AJAX POST requests
• Optimizing content upload
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PUT/POST Optimization Test

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PUT/POST Optimization Test

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East region to US West region

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PUT/POST Optimization Test

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How to Improve
Content Download Time Even More?
Content Download

Index.jsp
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Latency-based Routing
Route 53
Latency-based Routing (LBR)
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EC2 regions around the world
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solutions
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LBR For End-Users

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Route 53
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Route 53
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Route 53
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Dynamic Content Acceleration: Amazon CloudFront and Amazon Route 53 (ARC309) | AWS re:Invent 2013
Dynamic Content Acceleration: Amazon CloudFront and Amazon Route 53 (ARC309) | AWS re:Invent 2013
Dynamic Content Acceleration: Amazon CloudFront and Amazon Route 53 (ARC309) | AWS re:Invent 2013
After CloudFront Dynamic Content
Optimization = 555 ms

Recommended for you

Example: somecompany.com
.

sec
Design for Failure with
CloudFront and Route 53
Route 53
Design for Failure
Normal interaction:
CloudFront

1. Users connect to
CloudFront
1. CloudFront
connects to Origin
Design for Failure
• What happens if the origin fails to respond back
to CloudFront?
CloudFront

Recommended for you

Design for Failure
• With Amazon Route 53, you can health-check
your origin
Design for Failure
• Failures can be detected by Route 53 health
checks
CloudFront
Design for Failure
• The traffic shifts to the healthy instances or load
balancers instead
CloudFront
Can mix health check and
latency-based routing

Can apply the same logic to
multiregion deployments

Recommended for you

Users get connected to the
closest region if both
regions are healthy
Route 53 detects failures
via health checks
Users get connected to the
healthy regions if the
closest region is not
passing the health check
Design for Failure: Caching
• Caching improves performance
• Can also improve availability
• If your infrastructure is experiencing failure,
CloudFront can serve cached content instead of
5xx,4xx and etc
148

Recommended for you

Design for Failure: Caching
• Going back to “cache as much as you can”
• More caching = better availability

149
Design for Failure: Serve Cached Content

Origin
Edge
Location
User Request A
Design for Failure: Serve Cached Content

Origin
Get Image

Edge
Location
User Request A
Design for Failure: Serve Cached Content
Get Image

Origin
Get Image

Edge
Location
User Request A

Recommended for you

Design for Failure: Serve Cached Content
Get Image

Origin

Image
Get Image

Edge
Location
User Request A
Design for Failure: Serve Cached Content
Get Image

Origin

Image
Get Image

Edge
Location

Image

User Request A
Design for Failure: Serve Cached Content

Origin
Edge
Location

Image

User Request B
Design for Failure: Serve Cached Content
Get Image

Origin
Edge
Location
Get Image

User Request B

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Design for Failure: Serve Cached Content
Get Image

Origin
Edge
Location
Get Image

User Request B
Design for Failure: Serve Cached Content
Get Image

Origin
Edge
Location
Image

Get Image

User Request B
Summary
• Accelerate all your content with CloudFront
• Use CloudFront with Route 53 latency-based
routing to improve your performance
• Design for failure with CloudFront and Amazon
Route 53
Customer Stories

Recommended for you

Customer Story: Low TTLs
Customer Story: Query Strings
Customer Story: Cookies
Customer Story: POST/PUT
“We are excited to use CloudFront's new
POST, PUT, PATCH, and DELETE
capabilities to accelerate our RESTful
APIs on Amazon EC2. With these new
HTTP methods we can now take
advantage of CloudFront’s global footprint
and optimized connections back to our
origin servers in AWS. Routing our
customers’ API requests via a CloudFront
edge location near them will help improve
their experience by minimizing packet loss
and upload latency. This will help provide

Recommended for you

Customer Story: Custom SSL
Customer Story: Health Checks &
Failover

“Amazon Route 53’s DNS Failover
feature provides high availability
across our multiple AWS regions and
gives us the ability to offload our
origins.”
Please give us your feedback on this
presentation

ARC309
As a thank you, we will select prize
winners daily for completed surveys!

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