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Dynamic Content Acceleration:
Lightning-Fast Web Apps with
Amazon CloudFront and
Amazon Route 53
Glyn Smith, Business Development Manager
April, 2014
Fundamental Facts
Any web application must have…
•  Tight Security
•  High Availability
•  High Performance
Why Does Availability Matter?
•  If your application is not available, your revenue loss is
100%.
•  Impact to customer loyalty and your brand image.
How AWS Helps?
ü  Use Amazon Route 53 to health-check your origin
webservers, with automatic failover.
ü  Use Amazon CloudFront to front your origins to reduce
load on your origins.
ü  Amazon CloudFront will automatically serve stale
content when origin is unavailable.
ü  Use Amazon CloudFront to customize your error pages.

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Why Performance Matters?
•  Performance translates to …
•  Higher Page Views
•  Better Customer Experience
•  Higher Conversion Rates
Why Performance Matters?
Why Performance Matters?
Great amount of time and money spent improving
back-end infrastructure performance
How do we Improve Performance ?
A Typical Web Application Has …
•  Static or Re-Usable Content
•  High TTLs
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I don’t see the value - each request is unique and must go back
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AND/OR
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With Route 53
How to Improve
TCP Connection and First Byte Time?
TCP Connection
Index.jsp
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•  HTTP Runs on TCP/IP
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SYN
SYN-ACK
ACK
GET /index.jsp
ACK
SYN-ACK
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ACK
GET /index.jsp
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Design for Failure: Serve Cached Content
Origin
Edge
Location
Get Image
Get ImageImage
User Request B
Design for Failure: Caching
•  Caching improves performance, but …….
•  Can also improve availability
•  If your infrastructure is experiencing failure,
CloudFront can serve cached content instead of
5xx,4xx and etc
Design for Failure
•  Health-checking your origin with Amazon Route
53
Region
Route53
Health
Check
Health
Check
Design for Failure
•  Failures can be detected by Route 53 health checks
Region
Route53
Health
Check
Health
Check
CloudFront

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Design for Failure
•  The traffic shifts to the healthy instances or load balancers
instead
Region
Route53
Health
Check
Health
Check
CloudFront
Region 2
Route53
Health
Check
Health
Check
Region 1
Origin DNS Resolution Based
on Latency And Health
Checks
Can mix health check and
latency-based routing
Can apply the same logic to
multiregion deployments
Region 2
Route53
Health
Check
Health
Check
Region 1
Origin DNS Resolution Based
on Latency And Health
Checks
Users get connected to the
closest region if both
regions are healthy
Region 2
Route53
Health
Check
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Check
Region 1
Origin DNS Resolution Based
on Latency And Health
Checks
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via health checks

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Region 2
Route53
Health
Check
Health
Check
Region 1
Origin DNS Resolution Based
on Latency And Health
Checks
Users get connected to the
healthy regions if the
closest region is not
passing the health check
Summary
•  Accelerate all your content with CloudFront
•  Use CloudFront with Route 53 latency-based
routing to improve your performance
•  Design for failure with CloudFront and Amazon
Route 53
© 2014 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified, or distributed in whole or in part without the express consent of Amazon.com, Inc.
Dynamic Content Acceleration:
Lightning-Fast Web Apps with
Amazon CloudFront and
Amazon Route 53
Glyn Smith, Business Development Manager
April, 2014
Thank you!
©	
  2014	
  Amazon.com,	
  Inc.	
  and	
  its	
  affiliates.	
  All	
  rights	
  reserved.	
  May	
  not	
  be	
  copied,	
  modified,	
  or	
  distributed	
  in	
  whole	
  or	
  in	
  part	
  without	
  the	
  express	
  consent	
  of	
  Amazon.com,	
  Inc.	
  
Lightning Fast WebApps
Matthew Painter, CTO, import.io
30th April 2014

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Manual | Product | Research Presentation
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Profile portofolio

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http://go.import.io/aws-about
Use cases
http://go.import.io/aws-oxfam
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•  http://go.import.io/aws-test
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Distributing binaries
•  Application installation binaries
–  50 to 100MB each
•  CloudFront with S3 Origin
–  1 hour TTL (set on CDN)
•  Extremely quick to set up (30 mins)
Serving static WebApps
•  API / Client separation
Browser
Elastic Load Balancer Elastic Load Balancers
import.io
api.import.io
AutoScaling Group
(API servers)
AutoScaling Group
(nginx reverse proxies)
S3 Upstream
CloudFront Distribution
xyz.cloudfront.ne
t
version = ?
version = 𝑥
version = 𝑥
version = 𝑥
Serving static WebApps
•  Versioning static files
Git repos Build server
proj1_branch2_183
proj1_branch3_184
proj2_branch0_185
S3
/build
/build/183 /build/184 /build/185
CloudFront Distribution
Clone Upload
Serving static WebApps
•  Quick to set up
•  Change configuration when WebApp is built
•  JavaScript requires CORS set on S3
–  Cross Origin Resource Sharing: http://go.import.io/aws-cors
–  Compatibility recently improved
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•  1 year (or more) TTL, set using S3 headers
–  http://go.import.io/aws-expiration

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•  Initial load: 11% better, same spread
•  Start render: 45% better, 63% lower spread
•  Full load: 13% better, 33% lower spread
•  Repeat load: 25% better, 36% lower spread
•  Caveats: networks, sample sizes, traffic, etc.
Serving branded content
•  cdn.import.io
–  Alias record in Route53
–  http://go.import.io/aws-alias
–  Domain needs to be setup on both Route53 and CloudFront
•  SSL with custom domain (https://cdn.import.io)
–  SNI SSL certificate
–  http://go.import.io/aws-sni
Route53 Failover
•  Provides a website in case of disaster
•  Important to inform users and reduce support calls
Route53
(import.io)
Elastic Load Balancer
AutoScaling Group
Health
checks
S3 static content
(import.io bucket)
POC: Latency-based Routing
•  Trials of serving frontend content globally
Browser
Elastic Load Balancer
AutoScaling Group
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•  Route53 and CloudFront
Browser
Elastic Load Balancer
AutoScaling Group
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No shared state
CloudFront
POC: Dynamic content optimisation
•  Trials of dynamic content behind CloudFront
Browser
Elastic Load Balancer
Elastic Load Balancers
import.io
api.import.io
AutoScaling Group
(API servers)
AutoScaling Group
(nginx reverse proxies)
S3 Upstream
CloudFront Distribution
xyz.cloudfront.ne
t
version = ?
version = 𝑥
version = 𝑥
version = 𝑥
CloudFront Distribution
Thank you
We use:
Java: Hazelcast, Guava, CometD, Spring, Jetty, OSGi
We do:
Devops, AWS, testing, agile
We have:
Cool office, diverse team, well funded
matthew.painter@import.io
Please rate
this session
using the AWS
Summits App
and help us
build better
events

Recommended for you

#AWSSummit
@AWScloud @AWS_UKI

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The Rise of Supernetwork Data Intensive Computing
 

AWS Summit London 2014 | Dynamic Content Acceleration (300)