10 Things Webdesigners tend to do Wrong in SEO - SMX 2014

aka, building a web performance oracle in your application! Presentation by Ilya Grigorik (@igrigorik)

The document discusses the challenges of indexing JavaScript-powered websites by search engines. It notes that JavaScript rendering takes significant computational resources, straining crawlers' budgets. It also suggests that client-side rendered JavaScript websites have difficulties with search engine indexing and ranking, as content may be missed during Google's two-wave indexing process for JavaScript. The document recommends using server-side rendering, hybrid rendering, or prerendering to help search engines properly index JavaScript websites.

My talk at "Friends of Search 2014" in Amsterdam covering the most important security fixes & tweaks for WordPress blogs.

Have you ever spent time and effort on optimizing a website only to see all that hard work blown away in a blink of an eye? In this session, Marco explains how he has explored the world of SEO custom alerts to make sure that key elements such as performance, robots.txt, traffic and rankings are closely monitored and shows you how to track issues and fix them straight away.

rapport d'innovation de courts circuits : le marketing du luxe ("mon identité de luxe") Des marques comme Paul&Joe ou Nespresso en s'appropriant les codes du luxe de plus en plus vite et avec talent forcent le luxe à INNOVER Plus qu'une remise en cause de la notion de "luxe", nous assistons à une confrontation d'IDENTITÉ entre les ADNs de marque et les individus qui cherchent à s'accomplir à travers elles. Le renouveau viendra de ce que les marques et les individus ont en commun...la CULTURE...mais cela n'ira pas sans certaines tensions... jeremy dumont, directeur de pourquoi tu cours (l'agence des idees)

Hreflang is a common challenge in international SEO, but for a good reason. It can make the difference between success or failure in reaching your target audience around the world.

Talking about advanced performance optimization strategies at SMX Stockholm 2012 covering request reduction & optimization, caching, mark-up tuning, database & webserver performance and much, much more!

My presentation from #SEOZone Istanbul 2013 covering advanced On-Page SEO optimization aspects such as crawl-ability, semantics, duplicate content issues as well as performance optimization stragies.

An introduction to .htaccess and what this file can do to help with SEO. Redirects: - Mod_alias and mod_rewrite - Most common redirect types (domain migrations, subdomain to folder and folder renaming and how to deal with duplicate content). Indexing & Crawling: - Set HTTP headers for canonicals and meta robots for non-HTML files. Website speed: - Gzip and Deflate - Cache control

Bastian Grimm presented 40 WordPress tips across 6 sections: security, SEO, engagement, maintenance, and performance. The tips included hardening security settings, optimizing images, caching plugins, offloading static content, and debugging. The overall presentation emphasized optimizing a WordPress site for speed, security, and SEO.

The current state of JavaScript SEO. JS crawling and indexing across different frameworks and Search Engines.

Keeping up with the state of web technology is one of the biggest challenges for us developers today. We invent new tools; we define new best practices, everything’s new, always... And we do all that for good user experience! We do all that to build the best possible web – it’s all about our users. But is it, really? Or do developers like to play with technology secretly loving the new and shiny? Or do we only pretend that it’s about users, and behind closed doors, it’s developer experience that matters to us? Did we lose direction? Is it time for a critical look at the state of the web and the role JavaScript plays in it?

In the SEO industry, we obsess on everything Google says, from John Mueller dropping a hint in a Webmaster Hangout, to the ranking data we spend £1000s to gather. Yet we ignore the data Google throws at us every day, the crawling data. For the longest time, site crawls, traffic data, and rankings have been the pillars of SEO data gathering. Log files should join them as something everyone is doing. We'll go through how to get everything set-up, look at some of the tools to make it easy and repeatable and go through the kinds of analysis you can do to get insights from the data.

The document discusses techniques for prebrowsing or prefetching resources to improve page load performance. It describes how developers can use <link> tags with rel="dns-prefetch", rel="prefetch", and rel="prerender" to hint to browsers on resources that could be pre-resolved, pre-downloaded or pre-rendered before they are needed. It also explains how browsers perform internal prefetching optimizations like DNS pre-resolution, TCP pre-connection and prefetching of likely-needed resources during page transitions using predictors. The goal is to get resources the browser will need before it needs them to reduce load times.

As Google becomes a JavaScript crawler, GTM becomes an incredible way to improve your site for both users and bots. This goes through some very simple methods, and what they can be used for...

London Web Performance Meetup - 10th November 2020 There is a lot of talk about web performance as a ranking signal in Search Engines and how important or not it is, but often people are overlooking how performance affects multiple phases of a search engine such as crawling, rendering, and indexing. In this talk, we'll try to understand how a search engine works and how some aspects of web performance affect the online presence of a website.

This document describes how to build a Jabber bot that can process Twitter messages serialized as XMPP messages. It provides instructions on setting up the necessary Ruby gems, creating a daemon to serialize tweets, writing specs to test the bot's behavior, and implementing the bot client to apply rules to messages. Sample Twitter messages in XMPP format are also included. The goal is to allow others to build their own bot armies that can process tweets and perform actions.

This document discusses various tools and techniques for optimizing web performance, including Lighthouse, PageSpeed Insights, the Rendering tab in DevTools, memoization, virtual scrolling, removing unused code, optimizing fonts and images, service workers, and media optimizations like lazy loading and CDNs. Useful links are provided for each topic to learn more about improving performance.

Core Web Vitals to improve your website performance for better SEO results with CWV. CWV Topics include: - Understanding the latest Core Web Vitals including the significance of LCP, INP and CLS + their impact on SEO - Optimisation techniques from our experts on how to improve your CWV on platforms like WordPress and WP Engine - The impact of user experience and SEO

Matthew Brown discusses semantic search engine optimization techniques. He defines semantic SEO as using semantic web technologies to send detailed page content meanings to search engines in a way computers can process. Brown recommends starting with Schema.org and Open Graph vocabularies and provides links to resources on structured data types, markup troubleshooting, and semantic web statistics. He also lists people involved in both SEO and semantic web fields.

Farid Asadi introduces himself as an inbound marketing manager and UI/UX designer who is interested in SEO and Google Analytics. The document then provides information on key ranking factors for search engines, both currently and how they are predicted to change in the future. It emphasizes factors like mobile friendliness, structured data, site speed, HTTPS usage, and Accelerated Mobile Pages. The document concludes with tips on on-page SEO best practices like keyword targeting strategies and fulfilling user intent.

This document outlines a basic web development class that covers UI/UX principles, HTML/CSS/JavaScript, and website evaluation. The class schedule includes presentations on UI/UX principles and website projects. The document then provides details on UI/UX principles, including definitions of UI and UX, examples of good and bad design, and key principles like aesthetics, usability, affordance, responsiveness, and brand image. Students are assigned an exercise to evaluate a company website and create a PowerPoint presentation demonstrating UI/UX principles and including examples of bad design.

This document summarizes a presentation on search engine optimization (SEO) for Flash content. It discusses how search engines index Flash, including breakthroughs that allow indexing of text, links, and interactions. It emphasizes the importance of dynamic page ranking and getting links over initial page rank. Testing over long periods is recommended to understand how content is indexed. Tips provided include using descriptive text, metadata, and linking to optimize Flash content for search engines.

The document provides tips for optimizing websites for mobile search engines. It discusses the differences between mobile and desktop search, including that mobile has carrier search engines that are often white-labeled versions of other engines. It also outlines strategies for mobile search engine optimization, including appropriate site architecture, clean code, relevant mobile content, and submitting the site to various mobile directories and search engines.

A brief introduction to responsive web design presented to Biomedical Communications (MScBMC) students on March 15, 2013.

Deadly sins of multilingual Magento SEO Structure and on-site factors that influence rankings Best practices to ensure fast and smooth indexation Overview of online marketplaces, their types and specific features Analysis of most popular marketplaces: vendor access, payments, order fulfillment Solutions for building a Magento-based marketplace, pros and cons

This document discusses responsive web design (RWD). RWD allows websites to automatically adjust their layout depending on the user's screen size using media queries. It is important for accessibility and usability as most internet users now access the web on mobile devices. The document recommends using a mobile-first and progressive enhancement approach where basic content and functionality work on all browsers and advanced features are progressively added. It provides examples of RWD techniques and tools to test responsive designs.

As Walmart.com’s former head of Performance and Reliability, Cliff Crocker knows large scale web performance. Now SOASTA’s VP of products, Cliff is pouring his passion and expertise into cloud testing to solve the biggest challenges in mobile and web performance. The holiday rush of mobile and web traffic to your web site has the potential for unprecedented success or spectacular public failure. The world’s leading retailers have turned to the cloud to assure that no matter what load, mobile and web apps will delight customers and protect revenue. Join us as Cliff explores the key criteria for holiday web performance readiness: Closing the gap in front- and back-end web performance and reliability Collecting real user data to define the most realistic test scenarios Preparing properly for the virtual walls of traffic during peak events Leveraging CloudTest technology, as have 6 of 10 leading retailers

SEO and Analytics Analytics & Analysers Usability Testing & Heatmaps Get customer feedback on your site Google Page Ranking Site Submission

The document provides a list of useful websites for various topics like online courses, dictionaries, programming languages, certifications, and more. Some key websites listed include open courseware sites like MIT OpenCourseWare, coding challenge sites like Hackerrank, and certification programs from companies like Microsoft, Oracle, and Cisco. The document serves as a comprehensive guide to finding online educational resources and reference materials for different subjects on the internet.

The session includes a brief history of the evolution of search before diving into the roles technology, content, and links play in developing a powerful SEO strategy in a world of Generative AI and social search. Discover how to optimize for TikTok searches, Google's Gemini, and Search Generative Experience while developing a powerful arsenal of tools and templates to help maximize the effectiveness of your SEO initiatives. Key Takeaways: Understand how search engines work Be able to find out where your users search Know what is required for each discipline of SEO Feel confident creating an SEO Plan Confidently measure SEO performance

Smart Browsers and HTML5 Web Apps for Chrome Web Store, presented to the San Diego HTML5 Web Apps and RefreshSD groups on 2011-02-08

The document provides a summary of an individual's career experience and qualifications for an IT position. It summarizes their 4.6 years of experience in SEO, digital marketing, web development and programming. It also lists their technical skills in various programming languages, CMS platforms and design tools. Their most recent role was as an SEO Team Leader at Adodis Technologies where they managed tasks like lead generation, social media marketing and web promotions for clients.

We all know that site speed matters not only for users but also for search rankings. As marketers, how can we measure and improve the impact of site speed? Mat will cover a range of topics and tools, from the basic quick wins to some of the more surprising and cutting-edge techniques used by the largest websites in the world.

Overview on why web performance matters, how to measure it and some discussion on 3rd-party content. Presented t the DC area Web Manager's Roundtable group on 12/7/2011.

The document discusses Google's upcoming mobile-friendly algorithm update and provides recommendations for websites to prepare. It advises checking if your site is mobile-friendly, optimizing for speed and load times, ensuring proper redirects and image optimization, and monitoring analytics pre- and post-update to understand any effects on traffic. The document also reviews mobile design configurations like responsive design that Google prefers and provides a checklist of actions to take to help websites succeed with the update.

The document discusses Google's upcoming mobile-friendly algorithm update and provides recommendations for websites to prepare. It recommends checking if your site is mobile-friendly, optimizing for speed and load times, ensuring proper redirects and image optimization, and monitoring analytics pre- and post-update to understand any impacts on traffic. The document also provides resources on mobile-friendly design configurations, common mistakes to avoid, and measuring success.

A presentation for the Digital Marketing World Forum by Jessica Redman and Andrew Fox. Discussing how SEO supports across numerous marketing channels and how user search behaviour is changing. Discover how to optimise social media posts for discoverability and learn about Topical Domination.

It’s been a difficult few years for Facebook Ads due to signal loss from iOS/Firefox/Chrome and the associated loss of ad targeting precision and ROAS. In this session, delve into 100% new high-impact strategies for thriving in Facebook advertising in a world without 3rd party cookies. You'll uncover the top 7 Facebook ad hacks of 2024, all centered around first party ad signal data restoration and how to coax the new default Meta Audience+ ad targeting system to do what you want it to do, each backed by solid results and case studies. Learn how to skyrocket your landing page conversions by 20-25%, how to scale ads like never before, and target niche audiences with strategies that defy traditional norms. Plus, gain insights into critical privacy regulations and how to maintain a full compliance therein.