Essential On-Page SEO

With the recent advancements in modern browsers, more native app-like features are coming to the browser. Things like push notifications, background sync, offline capabilities and home screen app icons have been added to browsers allowing developers to continue building web apps, but now include features that users expect from native apps. In this session we'll take an existing web app and transform it into a progressive web app. We’ll learn how to make the web app installable, how to make it work offline and finally we’ll learn how to add push notifications to re-engage our users.

This document summarizes a presentation on full stack web development workflows. It discusses wireframing sites using Sketch, designing interfaces in Sketch, using InVision to share prototypes with clients and collect feedback, local development with Sage starter themes, hosting on WPEngine, and managing sites using ManageWP. The full workflow includes wireframing, design, approval, development, hosting, and maintenance.

Jon Hershaw of Raven Internet Marketing Tools and WP Engine's David Vogelpohl share numerous tips and tricks for boosting SEO.

How to deal, avoid pitfalls and negate the effects of JS frameworks on your organic traffic from search engines

This document summarizes a webinar about pitching agencies to win more business. It introduces the speakers and their backgrounds. It then discusses developing a niche in a crowded market by focusing on performance, security, and conversions. It also emphasizes building credibility in the local community by contributing to WordPress events and writing thought leadership content. Specific tactics covered include using data and automation tools in campaigns and focusing the pitch on unique value propositions around speed, security, and conversions. The document promotes an upcoming webinar on on-page SEO best practices.

Image optimization is an important way to speed up website loading times. Large, unnecessary images are a major cause of slow page loads. Google recommends pages load within 3 seconds on desktop and 5 seconds on mobile to provide a good user experience. Compressing image file sizes and only using necessary image formats and sizes can significantly improve page speed. Various tools like Photoshop, online services, and WordPress plugins can help optimize images. The goal is to reduce image file sizes without reducing quality or changing functionality.

This session is for any WordPress developer, user and learner. Audience will able to learn the basics of improving the performance of a WordPress website.

The document discusses building single page web apps and provides tips for doing so efficiently. It recommends using templating to build markup on demand, destroying and rebuilding elements, and managing data through tombstoning, on-demand loading, and purging stale data. It also recommends libraries like Backbone.js, Upshot.js, Navigation.js, and Knockout.js and discusses using local storage and deferred loading of content to improve performance of single page apps.

Xero is a New Zealand software company that provides online accounting software and services for small businesses. It was founded in 2006 and now has over 100 employees across 7 locations and over 27,000 customers in over 50 countries. Xero uses the Sencha ExtJS and Sencha Touch frameworks to build its web and mobile applications, which allow small businesses to manage their finances online. Craig Walker, the CTO of Xero, discussed how they have used and evolved these frameworks over time to develop Xero's core products and services.

From our October 26, 2017 Meetup. As a business owner (even if you're a one-person shop), you have a lot of hats to wear. We'll dig into tools for: Finding and tracking leads: Keep up with your pipeline and know when to follow up with leads. There are some awesome tools to help automate this, and we'll show you those. Make email easier: At GreenMellen we use a handful of tools to help make email easier to manage and help keep our inboxes clean. Education: We're big believers that people should educate themselves, so we'll show you tools to make it easier to read book and blogs, listen to podcasts, etc. Daily "stuff": We all have a lot to do every day, so we'll show you our favorite tools for calendars, tasks, and things to just help get everything smooth and organized.

In 2010, Google announced that site speed was a ranking factor and the reaction was a collective shrug. When you load your site in Chrome, it’s quick, right? So why worry? Mobile. We know that you bought the iPhone 5 as soon as it came out, but what about the poor sucker who’s still on a Blackberry? Did you know that every added second on load time on a mobile device causes 20% of your audience to bail? You can be #1 on Google, but if your site takes 10 seconds to load, you might as well be #10,000. And responsive design won’t save you. In this seminar, learn tactics to make your WordPress site blazing fast, including responsive designs. It’s speed, usability and SEO, mashed together in delicious harmony.

Actionable tips you can use to optimize your WordPress site for speed and conversions from WP Engine's VP of Web Strategy, David Vogelpohl

This document provides a 9 step SEO health check and execution plan for optimizing a WordPress website. The health check includes analyzing site traffic in Google Analytics, ensuring pages are indexed properly, controlling crawling with robot.txt, submitting an XML sitemap, avoiding duplicate content, and checking for compliant backlinks. The execution plan outlines optimizing on-page SEO, cross-linking content, and regularly auditing the site. The document was created by Neha Patel to help website owners improve their SEO.

Core Web Vitals will roll out in 2021, we are going to explain the specifics of Core Web Vitals and help you understand how your search rankings will be affected. Here are some actions to take right away!

Tips and tricks to help you avoid getting on Google's bad side due to slow loading speed and hacking.

This document discusses what to expect from a hosting company. It introduces Andrew Kucharski and Marius Ducea, the CEO and CTO respectively of Promet Solutions, a company that offers Drupal development, support and hosting. It outlines Promet's history and services. It then discusses different hosting options and notes that Promet offers automated, expert Drupal hosting that provides high availability, scalability, security and support without server maintenance needs.

9 On-Page SEO Factors that Search Engine and Users both Love...

This document provides tips for optimizing websites for mobile through on-page SEO techniques. It recommends making sites responsive, reducing file sizes like images, using structured data to enhance listings, and optimizing page speed. Specific techniques include using frameworks like Bootstrap, optimizing images with srcset, adding schema.org markup, and using PageSpeed Insights to identify optimizations while accepting its limitations. The overall message is to structure, optimize and speed up content for all devices.

Un resumen sobre las principales utilidades que podemos encontrar dentro de la herramienta Google Search Console.

Herman Maes introduces himself as a marketing technologist at Intracto and shares his Twitter handle. He provides his contact information and invites questions from the reader.

Clase impartida de SEO con la herramienta Google Search Console en el Master de Comercio Electrónico y Marketing Online Ecommaster en Elche el Viernes 13 de Mayo de 2016

In this presentation learn the basics of using Google Analytics to measure your website and online presence

In our third SEO 101 lesson, we discussed how we can use Google Search Console to earn more organic traffic. During this webinar we gave a high level overview of each section. We went into more depth during the Search Analytics section.

This slideshare will explain how to use Google Search Console, in order to help webmasters manage and optimize their websites.

Google Search Console is a free tool that allows website owners to monitor and optimize their site's performance in Google search results. It provides insights into how Google sees the site through data on indexing, errors, and search queries. To get started, users simply enter their website URL which links their site to the Search Console dashboard for ongoing access and reporting.

El documento proporciona consejos sobre cómo mejorar el posicionamiento web (SEO) y el tráfico de visitas a un sitio, incluyendo la optimización de keywords, el uso de enlaces entrantes de calidad, la creación de contenido diario, el uso de redes sociales para compartir contenido y encontrar nuevos usuarios, y la creación de contenido de valor para los usuarios. También recomienda usar títulos atractivos, viralizar contenido, ebooks, videos e infografías para atraer más tráfico.

This SEO checklist outlines key on-page elements to optimize including title tags, headings, keywords, images, links, load time, mobile access, XML sitemap, internal linking, text to code ratio, indexed content, and backlinks. The checklist covers essential technical, content and link building factors for search engine optimization.

El documento habla sobre conceptos nuevos en optimización de motores de búsqueda (SEO), incluyendo optimización canónica, captación de tráfico a través de medios sociales como Twitter, y aumentar seguidores en redes sociales mediante "follower baiting". También discute métricas como el rendimiento del servidor, enlaces entrantes, y factores de posicionamiento en buscadores.

Este documento presenta una introducción al contenido de marketing. Define el contenido de marketing como la creación de experiencias digitales para compartir información que colme las necesidades de los usuarios y logre objetivos empresariales. Explica que el contenido de marketing se planifica, produce, distribuye y gestiona a través de canales propios y de terceros para llegar a los consumidores. Finalmente, proporciona consejos sobre cómo crear contenido de alta calidad que sea atractivo para los usuarios y los motores de búsqueda.

"Control What You Can Control in WordPress. On Page SEO FTW!" is a WordPress SEO talk presented by Mike Zielonka at WordCamp Milwaukee.

Este documento resume los conceptos clave del marketing digital, incluyendo las 5Ps del marketing digital, cómo generar tráfico a la web y posicionamiento SEO a través de palabras clave, cómo generar tráfico a la web mediante contenido de calidad y técnicas SEO, y explica el marketing de afiliación, contenidos y rich media.

Desde los principios básicos del search marketing hasta la estructuración OnPage para la optimización de cada página de tu sitio.

Comparto mi estrategia SEO para 2017 y cómo voy a trabajar en mi web para ir ganando visitas y tráfico orgánico. Ginés Mayol - Consultor SEO

Presentación del articulo científico "Estudio del impacto del SEO Semántico en los motores de búsqueda" por Samantha Bernardis

SEO para periodistas presentado en el curso de UIMP y FAPE: Los chic@s de la prensa se pasan al 2.0: ¿profesiones cool o salidas laborales para un sector en crisis?

Este documento proporciona consejos sobre planificación de SEO. Recomienda crear contenido de alta calidad y estructurado con títulos, URLs y metadatos dinámicos según plantillas; establecer enlaces internos bien ordenados entre categorías relacionadas; y generar enlaces externos de autoridades a través de blogs, comentarios y alianzas con sitios complementarios. También sugiere realizar un análisis DAFO y monitorear las posiciones de la competencia para mejorar continuamente la estrategia SEO.

iOS 8 is finally here while the new iPhone 6 and iPhone 6 plus will appear in a few days. New APIs appears on scene, as well as new challenges to support the new screen sizes. I’ve been playing with the final version and here you have my findings.

The document discusses responsive images and issues around their implementation. It begins by outlining the new <picture> element and srcset/sizes attributes that allow images to adapt based on screen size and resolution. It then discusses challenges like managing many images, the need for image breakpoints to determine appropriate file sizes, and the tension between responsive images and the browser's lookahead parser. Overall, the document examines both the promise and difficulties of responsive images on the modern web.

Responsive images automator, to automatically audit, generate and test responsive images, presentated at CSS Day 2022 in Faenza, Italy.

7 Peaks Software Angular Meetup July 2019. How We Build NG-MY Websites: Performance, SEO, CI, CD by Jecelyn Yeen – Developer expert at Google Calendar. Google Developer Expert. Angular 8 is the newest version on the block, and comes with the effective CLI API, helping make developers experience better. Offering differential loading support for modern browser, and faster loading, and also includes Ivy renderer tree-shaking for a smaller website. See all the event details here -> http://7peakssoftware.com/angular-meetup-2019/ Stay tuned to get information about 7 Peaks Software’s next Angular meetup at https://7peakssoftware.com/events/

7 Peaks Software Angular Meetup July 2019. How We Build NG-MY Websites: Performance, SEO, CI, CD by Jecelyn Yeen – Developer expert at Google Calendar. Google Developer Expert. Angular 8 is the newest version on the block, and comes with the effective CLI API, helping make developers experience better. Offering differential loading support for modern browser, and faster loading, and also includes Ivy renderer tree-shaking for a smaller website. See all the event details here -> http://7peakssoftware.com/angular-meetup-2019/ Stay tuned to get information about 7 Peaks Software’s next Angular meetup at https://7peakssoftware.com/events/

Andi Smith provides an overview of setting up an automated workflow for front-end development using Grunt or Gulp. They discuss choosing a task runner, common tasks for setup like concatenation and minification, tasks for development like autoprefixing and live reloading, and tasks for build like image optimization and compression. The presentation emphasizes setting up a workflow that focuses on speeding up the development process and only including necessary tasks.