OMD’s Anisha Iyer will not stop hurling truth bombs at clients
CEO of OMD, Iyer, lays out in simple terms her agenda for the agency and how she plans to achieve it.
Decoding the amazing comeback story of Sony LIV
Business head Danish Khan reveals for the first time the story behind the OTT platform's rise to more than 24.4 million subscribers.
A Terribly Tiny leap from 140 characters to a 4-episode OTT show
Anuj Gosalia, CEO and co-founder, Terribly Tiny Tales, announces foray into OTT content, talks brand building, and plans for 2023.
Future Generali’s LGBTQIA+ campaign: Company was prepared for backlash says CMO
Ruchika Malhan Varma talks about the insurance company's latest OOH campaign, its approach towards inclusion and more.
Why are many Mumbaikars paying a 70 per cent premium and ‘subscribing’ to single-source milk?
Some 10,000 homes are hooked on Sarda Farms’ white liquid. Can the company scale up its painstakingly-built farm-to-home model?
“What the hell are you doing?” puzzled friends asked Kunal Kapoor when he was co-founding Ketto
Ten years later, the question has been satisfactorily answered. The crowd-funding platform has raised Rs 1,100+ crore from donors. What does that say about Indian attitudes?
Wavemaker India billings grow 10% through new client wins in 2022
Ajay Gupte, CEO - South Asia, Wavemaker, says the five-year-old agency is on track to add Rs 700 crore worth of new business in areas like performance marketing, e-commerce, first-party data management, etc.
Wakefit: How to race to Rs 1,000 crore in sales without losing money
Wakefit makes mattresses, pillows and furniture. How exciting can that be, you wonder. Prepare to be surprised.