Noah Mitchell

Did anyone see your social posts last weekend.? Because if you had content going out over the weekend, the chances are it probably crashed. Good news... it's not you, it's them! Two MAJOR things happened last weekend that will have played a massive part. The aurora borealis (AKA northern lights) appeared almost everywhere in the northern hemisphere (not that I'd know since I slept through the whole bloody thing) and it was scorchio for the first time all year. This meant newsfeeds were filled with 3 things this past weekend... photos of the sun... photos of the aurora borealis... posts from people moaning that they missed it! (me) Throw into Scotland, an old firm match and lots of communions and no one was looking at your insta posts last weekend. It happens a lot. And if it happened to you, don't beat yourself up! When big events (weather or otherwise) are on the horizon, consider adjusting your posting strategy. These are times when your content might struggle to cut through the noise of trending topics. Next time there's a buzz about upcoming events or extraordinary weather, think about how you can use this to your advantage. Maybe pause your usual posts and engage with the current trends instead? Follow me for more tips- but not aurora alerts or photos!

5

This is the set up of someone who just passed their level 4 applied marketing exam 🎉 (minus the cat) My weekly schedule has been looking like work, gym, revise, eat, work recently so glad to get some time back! Although the grind never stops… One module down - two to go 💪🫣 #Marketing #DigitalMarketing #CIM

33

7 Comments

You can lead a horse to water... 😪 Any business owners or creators looking to learn more about digital marketing and how they can apply it to their own marketing efforts, please feel free to message me! I offer free consultations... just saying. 🤷‍♀️ #DigitalMarketingConsulting #SMMTingz

2

💡 Quick Marketing Idea Do you know what local SEO is? If you operate in a specific area then optimising your geographical presence is a really great way to get new clients. Even if you’re not a tech savvy person, just setting up a Google My Business account can flag to people that you are in the local area on maps and search results. #QuickTips #LocalSEO #SmallBusinessTips

2

Its getting tough out there right now however, for those that don't know I have 200+ videos on my tiktok all based around marketing, paid advertising, website hacks, free marketing tools etc etc. I do these videos so you can learn smart marketing without paying a bloke like me to do it for you. If you're bored and over scrolling LinkedIn check them out + give me a follow if you're feeling nice 😀 Tiktok 👉(https://lnkd.in/gMvzV6rr)

15

3 Comments

Which digital marketing field you choose to specialise in can have a large impact on your career. So why choose to specialise in PPC? Firstly, you essentially learn all the fundamentals of marketing: - Understanding how to reach your target audience - Planning and creating campaign strategies - Understanding awareness levels - Writing and tailoring ad copy - Understanding intent - Writing reports - Forecasting - A/B testing - Budgeting And that's not even including the technical skills specific to PPC. Not only that, but a career in PPC tends to be quite lucrative due to clients willing to pay a lot of £££ for the right PPC management. And clients do this for 2 main reasons: 1. PPC results are measurable 2. PPC is scalable You can see exactly how much spend generated how much results. And if you and the client know that putting £1 in gets you £2 out, then you're free to scale to your (or your client's) heart's content. Am I saying that PPC is the be all and end all? Absolutely not. Choose a field you find interesting, learn about it, and specialise. But just something to consider if you're looking to get started in digital marketing, or develop your career. Which digital marketing field do you specialise in, or would like to specialise in? Interested to hear about your background. 👇🏼

5

Guess what day it is... 👀 It's day 1. Day 1 on my road to 3K by the end June. I've ambiously set myself a challenge, to get 12 calls booked in specifically for my hourly Stress Free Socials strategy calls 🤯 Ambious, maybe. Doable, of course 💁‍♀️ What does that entail you ask? 🌻 60 minutes where you get to release your pain points & burning questions around social media. In a time best for you, at your pace & your way of communicating. What do you get? 🌻 A full social audit on the channel of your choice, based on what we talk about & how to solve all your problems 🌻 Socials cheatsheet 🌻 Whatsapp 24/7 communication whilst you adjust to your new social stategy How much is it though? 🌻 £250 per 60 minute session! Where do I sign up? Check the comments ⬇ #digitalmarketing #contentmarketing #neurodiverse #chronicillnesssupport

13

11 Comments

Very important message from Daniel Murray, that I wanted to share with my connections on here. Being top of mind as a business, is the best place to be! It means that when your consumer is entering the market and ready to purchase, you are the first one that comes to mind, and ultimately the business that they decide to work with or purchase from. Don’t miss your opportunity to become top of mind with your consumer, create a consistent marketing campaign, that allows your messaging to resonate.

1

1 Comment

Just 2 weeks with my freelance TikTok client and we achieved a VIRAL video & over 800k views across the page!!! So happy with this after only 2 weeks of working together 🙌🏻🩷 Following the right strategy & putting the right content out there can make HUGE changes in a small amount of time 👀 #socialmediamanagement #socialmediamarketing #tiktokmarketing #tiktokmanagement #freelancesocialmediamanager

5

2 Comments

I find quite it shocking that brands of all sizes neglect the best social media platform (in my opinion). Every brand has without fail at least an Instagram, TikTok or both, but you’d be hard pressed to find those with a Youtube channel, let alone an active one. I’ve never really understood this, since there’s a reason Youtube has been standing strong for 20 years and showing no signs of slowing down. There are a number of reasons I think it’s superior to the other platforms but it mainly boils down to its superior community building and ability to build that connection between audience and brand. Nowhere else on the internet would millions of people sit down to watch a single video lasting anywhere from 10-min all the way up to 4 hours. The culture of the platform permits brands and creators to expand and not rush the video which in turn strengthens the relationship between the two. Think of it this way: no one excitedly waits for their favourite creator’s next Instagram post but they absolutely do on Youtube and that is the norm. Great YouTube channels are like shows on Netflix. In my opinion, creators with YouTube-based audiences are far more successful at mobilising their audience with far higher conversion rates. Is it possible to have loyal fans using only one of the short-form platforms, like Instagram? Of course. However, Youtube not only rewards their creators far better than the others, as the barriers to earning ad revenue are the lowest among all of the platforms, but in my opinion, YouTubers tend to have the longest social media lifespans out of all the platforms, due to the robustness of the relationship between them and their audience. If you think your brand’s content wouldn’t work on Youtube, I truly think that couldn’t be further from the truth. Instead of talking about your product, talk about the challenges, obstacles, and lessons you learnt along the way to getting your business to where it is now. What would you tell yourself to do differently if you had to start again? This is what people want to know. There’s a million different videos that you could make about your brand, product or even yourself as an employee or founder of your company. If you want help getting started with your Youtube channel, drop me a message.

3

1 Comment

I've been working on a campaign (probably one of my favourites) over the past few months. Introducing... The State of Cold Calling: A Research Report by Cognism This project, for me, was a shining example of the importance of original content. We worked with the We Have a Meeting team to create a report that has our own research, or statistics. And with these data points and findings, we've been able to tell a story or narrative, that cold calling is far from a dead outbound channel. BUT our plan didn't stop there. To give the campaign an extra layer of authority, and communicate a stronger message, we shortlisted some of the best subject matter experts in the sales space, to provide insights into the data. There's a link to the full report in the comments - please let me know if you have any feedback. I'm sure I'll be coming back to it in the future 💥 Next step: execute on the post-launch plan 😎 #sales #coldcalling #contentmarketing #demandgeneration

37

4 Comments

Odd Muse is Killing it with their Marketing! As a marketing apprentice, I am in awe of all of the amazing campaigns they are releasing recently! 🎉Their Sample Sale: Over 2,000 people attended their first ever sample sale! This is amazing 👏 👗Their relaunch of the viral Pearl Dress Renaissance: In 2022, this was one of their best sellers. However, many people faced issues when it came to the sizing of the dress, many people saying it fit uncomfortably on their body type. They have taken this feedback onboard and relaunched this product in more diverse sizing, "refusing to discontinue this timeless piece" ⭐ The influencer appearances - Odd Muse's outfits are absolutely fire! 🔥 Campbell Puckett, aka Pookie, was seen in one of Odd Muse's new spring co-ords, by gifting her the product! This influencer is known for showing off her outfits to her husband and thousands of followers! Great Work Odd Muse👏 You're inspiring young marketers to create amazing campaigns like these! #Marketing #Apprentice #OddMuse

19

2 Comments

My monthly marketing newsletter is coming!!🤩 So, following our rebrand, Proper | Marketing Agency has decided to become more active on both social media and email. We want to provide people with valuable content, because lets face it, no one likes sales focused content🙄 'Proper Insights' is our new monthly newsletter, aimed at marketers and business owners to learn more about all things marketing, whether that be the latest trends, interesting articles, or even downloadable content to help you with your marketing! Think of this as your monthly delivery of all things marketing - a big roundup of the past months marketing trends, expert advice and exclusive content. So far, creating the newsletter for June has been so fun, so I know that you will all enjoy reading it too😁 Sign up to the newsletter with this link: https://zcmp.eu/Q5gQ And look out for the newsletter on Friday 28th!! #marketing #marketingnewsletter #socialmediamarketing #contentcreation #contentproduction #websitedesign #websitedevelopment #marketingsupport

4

I recently went back to university to speak to students looking to start their own business... And I let them in on some hacks that will STREAMLINE their production!!! Now it's time to tell you ALL about them 😎 ☁️ Think about your underlying 'why' (purpose for doing something & your goals (what you want to achieve) in all decisions - whether business-related or personal brand ☁️ Be savvy with whom you connect with! Make sure they are relevant to your industry (think about dream clients or brands you'd like to work for) ☁️ Manage your 'leads' efficiently through folk (did you know that you can export leads straight from LinkedIn?) Now connecting with relevant people is paying off... YEP!! You can literally keep on top of your lead generation in folk to convert those comments into potential clients. PLUS, get back that treasured time you've lost by having to sift through a chaotic lead Excel sheet 😏 Starting up by don't know where to start? folk's got you covered for FREE! #Folk #FolkPartner #Ad #CRM

73

9 Comments

I hear from business owners ALL THE TIME, that when they are busy Social Media drops to the bottom of the list, they rely on UGC stories or just forget about it completely. What if you could get all your posts planned and ready to go in less than one day each week? I’ve put together something I think you’ll really like—the Social Sprint Challenge. It’s a straightforward guide designed to help you batch a week's worth of social media content efficiently. This way, you can focus more on what you love about your business the rest of the time. Here’s what joining in can help you do: Reclaim your time: Imagine what you could do with a few extra hours each week! Keep things smooth and steady: Say cheerio to last-minute posting panic. Boost the quality of your posts: Attract more of your ideal customers with content that speaks directly to them. If you’re ready to try a new approach to your social media, why not give the Social Sprint Challenge a go? It’s free, and you can start right away.  The best bit is the more you use it the quicker and more efficient you become. Just click the link in the comments and get started!

2

1 Comment

My best LinkedIn advice is to ignore LinkedIn advice. LinkedIn advice is rubbish*... coming from someone who tries to give it🙃 Use emojis in the first sentence, only have the CTA in bold, post in the morning at exactly 9:08 for peak engagement then don't reply to comments until 23:42 so they know you graft all day and that's how I made 6 figures with one LinkedIn post. Don't lie to me. If the content is good, it's good. There are obviously ways to improve your content - learn how to write in a way that flows, and figure out how to hook the audience from your opener. But, annoyingly, the best way to figure everything out is to just give it a go (inspirational, I know). Trial and error is your new best friend because what works for your fave LinkedInfluencer, might not work for you. So post when you want. Write what you want. Lay it out however you want. And just see how it goes🤷‍♀️ (However, the one piece of advice I stand with for everyone is to space out your content. No one likes reading a block of writing. No exceptions.) *not this one though, this is top-quality stuff - don't question the hypocrisy.

71

23 Comments

Content creation > I love being able to get creative with our clients’ products for their social and email campaigns! 🍫 #digitalmarketing #marketing #socialmedia #organicgrowth #organiccontent #contentcreation #socialcampaigns #marketingtrends

6

SRK x Dove AD back in the day was an amazing campaign exactly for this reason. If you're a female following some female centric creators in such categories - expect to see motor oil & other such sponsored content soon. If you do - let me know. #InfluencerMarketing || #Marketing || #ContentMarketing || #ContentMarketingStrategy

3