Winning with Hybrid IT IBC 2015

The document discusses how digital disruption is transforming enterprise IT architectures to be more user-centric and interconnected. It describes the challenges of aging infrastructure, more data and users/devices in more places. To address these challenges, the document proposes an Interconnection Oriented Architecture (IOA) that interconnects people, locations, clouds and data using a hub-based model with performance, ecosystem and data hubs to optimize user experience, bandwidth costs, multi-cloud access and analytics.

Learn how this powerful solution can help you reimagine your network and deliver significant performance results. With the explosion of cloud traffic growth, demands on enterprise networks are changing fast. Fortunately, we have a solution. Equinix Performance Hub can improve the performance of your entire network — and give your users the experience they’re demanding — while simplifying your infrastructure. This infopaper will show you how to take advantage of all the benefits Performance Hub has to offer.

My presentation as part of the Breakfast Seminar "Cloud Computing Opportunities in the Netherlands" held at the Dutch Foreign Consulate on January 25th, 2013. Speakers included the Vice Mayor of Amsterdam, Carolien Gehrels, and representatives form the Dutch Foreign Embassy, Ernst & Young and Equinix. This seminar focused on business and tax (US, Netherlands and EU VAT) considerations with cloud computing in and through the Netherlands. The goal was to help Finance, Tax and Business development professionals understand how your company can benefit from having a virtual and / or physical presence in Amsterdam, the Netherlands.

In today’s rapidly changing and resource constrained world, aligning your IT Infrastructure with the goals of the business while driving value is challenging. Join this special case study presentation to learn how Contact Solutions has leveraged Equinix’s global platform of secure, highly-connected, carrier-neutral data centers to boost application performance, address compliance requirements, enhance IT and business flexibility, and lower costs.

Megatrends are driving more data and digital connectivity needs globally. This is shifting IT infrastructure demands and fueling growth of the digital economy. To keep pace, organizations need new levels of interconnection that allow real-time integration across partners, customers, employees and locations. Equinix's global interconnection platform in over 100 data centers addresses these needs by providing businesses direct access to networks, clouds, and each other to accelerate performance and unlock new opportunities.

Building direct, secure, and reliable connectivity to cloud service providers with Equinix’s Performance Hub and the Equinix Cloud Exchange allows companies to bypass the public Internet and take advantage of the benefits of cloud computing. Performance Hub extends a company's network into Equinix data centers, enabling private connections to over 975 networks and 450 cloud providers. The Equinix Cloud Exchange provides seamless, high-performance access to multiple clouds across the globe through virtual circuits. This allows enterprises to build sophisticated hybrid cloud solutions securely and with improved performance over public internet options.

As cloud usage takes off, data production grows exponentially, content pushes closer to the edge, and end users demand data and applications at all hours from all locations, the ability to seamless interconnect with cloud services becomes more pivotal to Enterprise IT transformation. In this session we will share what interconnection oriented architecture is and the reasons why certain enterprises have chosen this architecture to future proof their IT investments. We will also examine a joint solution with our partner ViewQwest and how to extend it with certain AWS use cases. Vijay Rangarajan, Partner Solutions Architect, Amazon Web Services, APAC Eric M. Hui, Director, Cloud and Service Provider Markets, Equinix Asia Pacific

Brian Lillie, CIO of Equinix, discusses Equinix's adoption of Splunk Cloud for its security information and event management (SIEM) needs. Equinix wanted a cloud SIEM solution for its flexibility, subscription pricing model, and ease of deployment compared to an on-premises SIEM. Splunk Cloud met Equinix's needs out of the box by handling different data types and providing security analytics. Equinix now uses Splunk Cloud for malware protection, user account protection, data leakage protection, and has seen promising results like reducing raw events to only 20 actionable alerts.

Learn about the trends shaping the digital future and how IT can prepare for these demands, why Interconnection and ECX Fabric can help address IT needs on a global scale, what the most common use cases for ECX Fabric are, and how customers leverage ECX Fabric and an interconnection strategy for success. https://www.equinix.com/resources/webinars/ecx-fabric-webinar/ - Trends shaping the digital future and how IT can prepare for these demands - Why Interconnection and ECX Fabric can help address IT needs on a global scale - The most common use cases for ECX Fabric - How customers leverage ECX Fabric and an interconnection strategy for success

Equinix is pitching their partnership with Microsoft to drive hybrid cloud solutions and Azure consumption. As the largest global provider of internet exchange points and carrier-neutral data centers, Equinix argues that locating workloads in their data centers and connecting to Azure via ExpressRoute provides customers the highest performance and most secure connections to help accelerate cloud migrations and increase Azure spending. The presentation provides case studies of customers who worked with Equinix and saw benefits like reduced latency, faster migration timelines, and increased Azure consumption revenue. Equinix proposes joint sales engagement, enablement workshops, and account planning to strengthen the Microsoft-Equinix partnership and cloud selling motions.

The Inaugural EVOLUTON Webcast features two technology Industry experts — Tony Bishop and Michelle Bailey. This session features pragmatic viewpoints for adapting to today’s IT and business challenges and will discuss insights and examples of the customer EVOLUTION in strategy as well as approaches that result in elevating value in today’s enterprise. Experience the Equinix EVOLUTION to the Interconnected Enterprise! Visit www.equinix.com/EVOLUTION for more information on upcoming EVOLUTION events and webcasts.

Equinix is introducing a global, interconnected marketplace that connects businesses to 900+ networks across 100+ data centers in 38 global business centers. By locating in Equinix data centers, businesses can improve application performance and availability while gaining access to 4,000+ other businesses and partners. Equinix's interconnection platform allows direct, private connections between networks, clouds, and businesses to scale applications and move data more efficiently.