Once upon a time early modems were slow. The broadband came along and web page byte count and code skyrocketed. Now? Now we have slowness even at broadband speeds due to page bloat. And if you're on mobile, you've got slowness and the added annoyance of possibly higher battery drain.
It's time to start thinking about web site performance as a feature in and of itself. Because if you're too slow, none of your other features will matter. Your visitor will be gone before the page renders.
Presentation excerpt from Udemy course "Digital Product Management" http://udemy.com/digital-product-management
Basic SEO presentation for Futurelabs on 29th April 2022.
The slides contain mainly images for high level understanding.
Agenda:
1. What is SEO
2. Content
3. Backlinks
4. Technical SEO
5. Recommended SEO Tools
6. SEO Resources
This document provides tips for optimizing images for search engine optimization (SEO) and rankings on Google. It recommends creating unique, high quality images sized appropriately for mobile that include the target keyword in the file name, alt text, title and description. The document also suggests compressing image file sizes to improve page load times and adding structured data to images. Following these image SEO best practices can help websites rank higher in Google image searches and boost website traffic.
Working in digital industry? Learn how to perform a website Technical Audit for SEO. Hannah Thorpe explains
What are the core elements to check for an SEO audit?
What are the warning sites your site might be struggling?
How to fix common problems flagged during a technical audit
This document provides an SEO proposal and services from a Delhi-based IT company. It outlines their expertise in SEO, web development, and advertising. The proposal describes performing on-page and off-page optimization activities like keyword research, link building, social media promotion, and audits. Prices for silver, gold, and platinum packages ranging from Rs. 7,500 to Rs. 20,000 are listed along with the included tasks and number of keywords targeted for each level. Website designing services are also proposed which include structure, optimization, and page creation.
A Website Analysis SEO Report. Full view of private details outlining 40 search engine ranking factors. Google SEO tips offered for the first time from SEO Expert, Randi Thornton. Website report is now open to the public.
The document outlines an SEO strategy for DirectSolicitors.co.uk that includes performing an audit of the site, developing an optimization strategy and plan, cleaning up foundational elements, and expanding reach through off-page optimizations like link building, content creation, and social sharing. Key aspects of the strategy include on-page optimizations, off-page link building, keyword research, content creation, and regular reporting and analysis of performance. The overall goals are to improve technical performance, visibility and traffic to the site.
SEO is critical for digital marketing. SEO means Search Engine Optimisation.
SEO assists your website in receiving organic traffic from search engine results pages.
Display your websites at the top of search engine results pages. Spectrum Digital Infocom is an excellent choice for any
student looking to take a digital marketing course in Coimbatore.
The goal of SEO is to generate unpaid traffic results (also known as "organic" results) rather than direct or paid traffic.
Spectrum Digital Infocom provides the best digital marketing course in Coimbatore for the candidates who are willing to
start their career in this field. We provide extensive Search Engine Optimisation training.
For more information, go to www.spectrumdigitalinfocom.com
The document provides an SEO proposal with 8 steps: 1) analysis of client needs, website, and competitors; 2) keyword research and analysis; 3) on-page optimization; 4) content optimization; 5) link building; 6) social media optimization; 7) reporting; and 8) feedback. It then outlines SEO packages with differing deliverables and costs, including on-page and off-page optimization tasks, and content creation. Payment is required upfront via PayPal.
This document provides a step-by-step guide to conducting an SEO website audit in 2018. It discusses why SEO audits are important, outlining the audit process and key elements to examine, including: auditing core website elements like site/domain age, canonicals, robots.txt files, and .htaccess files; checking on-page content, user metrics, traffic metrics, and link building metrics; examining the site's quality score; and performing basic penalty checks. The goal of the audit is to understand how the site performs against competitors and identify opportunities to help it rank faster.
On page SEO refers to optimization of individual web pages to improve rankings in search engines. Key on page factors include title tags, meta descriptions, keyword density in content, image alt text, internal linking, and XML sitemaps. Providing unique, high-quality content with the target keyword included 5-20% is important, as is using H1-H2 tags and descriptive URLs. On page optimization is complex but critical for search engine optimization.
This document provides a keyword research and opportunity analysis for a flooring client. It includes 556 keywords analyzed for search volume, the client's current visibility rankings, and the opportunity for increased traffic and sales. Charts and data on top keyword groups, monthly search volumes, and competitor analysis demonstrate the client's missed SEO potential. The proposal recommends on-page and off-page optimization, content marketing, native advertising, and regular reporting to achieve traffic and visibility goals. Case studies are presented to prove success with similar SEO campaigns.
While PPC can show off a direct ROI, your SEO efforts can be harder to quantify. Knowing how to report on SEO, and knowing how to communicate your efforts can make a difference whether you’re in-house, in an agency, or on your own.
Join Portent's Director of SEO, Josh Patrice, and learn what makes a good report that will impact your clients and set you up for success!
On-page SEO involves optimizing various parts of a website like keywords, content, title tags, meta descriptions, images, URLs, and code to improve search engine rankings. It includes activities like keyword research, writing optimized titles and descriptions, adding relevant images and links, and ensuring pages are mobile-friendly and load quickly. Regularly updating content and fixing issues helps websites perform better over time.
This document summarizes search engine optimization services provided by Creative Web Mall. They are a full-service internet marketing company focused on performance consulting for clients globally. Their SEO process involves keyword research, website analysis, optimization of title tags, meta descriptions and HTML, directory submissions, link building, and monthly maintenance to obtain and maintain search engine rankings. They have successfully helped many clients achieve top rankings on Google, Yahoo and Bing through their SEO services.
This document is an SEO audit report for the website www.example.com. It analyzes various on-page and off-page SEO elements of the website including domain information, hosting details, crawlability, canonical URLs, flash content, banned URLs, XML and HTML sitemaps, robots.txt file, status and indexing on search engines, on-page elements like title tags and meta descriptions, keyword rankings, and social media presence. The report provides results and recommendations for improving the SEO of the website.
Speed kills. Did you know that consumers expect a site to load in 3 seconds or less? Learn why & how how to audit and optimize your site's speed with this quick guide. Plus, our own mini case studies on the impact site speed has for conversions!
Checkout the full blog at https://www.vendasta.com/blog/speed-kills-websites-speed-and-performance
Wondering what Google’s Core Web Vitals update is about? In this blog, we explain what the metrics are, why they are important, and how you can improve them. https://www.webguru-india.com/blog/core-web-vitals/
This document discusses 17 key web performance metrics across four categories: front-end user experience metrics, backend performance metrics, content complexity metrics, and advanced monitoring tips. It provides descriptions and average metrics for each, including time to title, time to start render, DNS time, connection time, asset weights, counts, and number of domains. The document emphasizes that measuring these metrics through continuous monitoring provides knowledge to optimize performance and improve the user experience. Advanced monitoring tips include setting service level agreements, defining performance issues, and automating alerts.
Website Loading Time Statistics Crucial Data for Optimal Performance.pdf
How fast does your website load? Website loading time is one of the most crucial factors in delivering an excellent user experience, boosting search rankings, and driving conversions. But what is considered a good page load time in 2023?
This in-depth blog post dives into the latest website loading time statistics and benchmarks you need to know to optimize your site's performance. Discover fascinating insights such as:
The average website load time in 2023 is 2.5 seconds on desktop and 8.6 seconds on mobile, but top performing sites aim for under 2 seconds
As page load time goes from 1 second to 3 seconds, the probability of bounce increases by 32%
A 100-millisecond delay in website load time can hurt conversion rates by 7%
The top 10 ecommerce websites have an average page load time of just 1.96 seconds
47% of online shoppers expect web pages to load in 2 seconds or less
Learn what factors impact website loading times, how speed affects critical metrics like bounce rate, conversions and revenue, and best practices to achieve sub-second load times. If you want to boost your search engine rankings, user engagement, and online sales, optimizing your page load time is essential. Discover the data you need to benchmark your site against competitors and exceed customer expectations in this statistics-packed post.
GlobalDots - How Website Speed Affects Conversion Rates
The majority of Americans are said to wait in line (in a real shop) for no longer than 15 minutes. However, on the web, 1 out of 4 customers will abandon a webpage that takes more than 4 seconds to load.
How to prepare for Google's page experience update
Google will be launching a page experience update in May 2021 that will favor pages providing a good user experience based on metrics like Core Web Vitals. The document provides guidance on conducting a page experience audit to identify optimization opportunities across largest contentful paint, first input delay, cumulative layout shift, mobile friendliness, security, HTTPS, and interstitials. Key recommendations include preloading resources, image compression, lazy loading, and reserving space for embeds. The audit results can be used to future-proof websites ahead of the upcoming algorithm update.
Is Poor Performance Dragging You Down? Here are Five Strategies to Maximize P...
Whoever said patience is a virtue certainly never had to contend with modern-day websites. In this digital era, speed is everything, and failing to meet the critical 2-second load time could cost you big in terms of ranking and web traffic. If you made it your mission to boost your website performance this year, here is why you should start at the source.
Technical SEO has to do with the functionality of a website. The first precondition for a good ranking in search engine result pages is that the site works properly.
Technical SEO has to do with the functionality of a website. The first precondition for a good ranking in search engine result pages is that the site works properly.
What do we mean when we talk about "web performance"? Why should you care about it? How can measure it? How do you get other people in your organization to care? In this workshop at the 2021 Chrome Dev Summit, I covered these questions – including an overview of the history of performance metrics, up to Core Web Vitals.
On-Page Optimization SEO Report Sample by SEO TrafficSEO Traffic
This is a REAL sample report I ran for 1 of our on-site service pages. This on-page SEO report allows you you to optimize content of every page of your site for important targeted keywords you're looking to rank for.
Some features on our onpage optimization report:
We provide optimization advice for specific Search Engines
We Determine ideal keyword density for your target keywords
Analyzes keyword optimization of each HTML element
We give you a general analysis of keyword use
We outline problem areas on your pages
We compare your page with your 10 top-ranking competitors
We evaluate competitors' on-page optimization strategy
We outline HTML-code element that you optimize right now
In a nutshell, this report is the what we use to Optimize the content of every page of your website to ensure a well optimized page for SEO.
This is one of the SEO reports you get when we perform a website SEO order for your business website.
You can also read more about our SEO Audit Packages at http://www.seotraffic.co.za/seo-services/website-seo-audit-services/.
To your SEO Sucess
SEO Traffic
SEO Audit Report | Analyze Website Free 2023SEO Expert
An SEO Audit report helps your website project and ranking factor that also define how many issue is going on in your site. It is the first step to implementation that will measurable results. The purpose of the audit report is to identify the affecting organic search performances as possible. For more information visit our page. Link: https://www.facebook.com/seo1918
Technical SEO refers to website optimizations that help search engines index a site effectively to improve organic rankings. This document provides an 8-step checklist for technical SEO best practices including using SSL, having a mobile-friendly responsive design, optimizing page speed, fixing duplicate content, creating an XML sitemap, enabling AMP, adding structured data markup, and registering the site with search console and webmaster tools. Following these guidelines can help ensure a site meets search engine expectations and is rewarded in search results.
Basic SEO presentation for Futurelabs on 29th April 2022.
The slides contain mainly images for high level understanding.
Agenda:
1. What is SEO
2. Content
3. Backlinks
4. Technical SEO
5. Recommended SEO Tools
6. SEO Resources
This document provides tips for optimizing images for search engine optimization (SEO) and rankings on Google. It recommends creating unique, high quality images sized appropriately for mobile that include the target keyword in the file name, alt text, title and description. The document also suggests compressing image file sizes to improve page load times and adding structured data to images. Following these image SEO best practices can help websites rank higher in Google image searches and boost website traffic.
Working in digital industry? Learn how to perform a website Technical Audit for SEO. Hannah Thorpe explains
What are the core elements to check for an SEO audit?
What are the warning sites your site might be struggling?
How to fix common problems flagged during a technical audit
This document provides an SEO proposal and services from a Delhi-based IT company. It outlines their expertise in SEO, web development, and advertising. The proposal describes performing on-page and off-page optimization activities like keyword research, link building, social media promotion, and audits. Prices for silver, gold, and platinum packages ranging from Rs. 7,500 to Rs. 20,000 are listed along with the included tasks and number of keywords targeted for each level. Website designing services are also proposed which include structure, optimization, and page creation.
A Website Analysis SEO Report. Full view of private details outlining 40 search engine ranking factors. Google SEO tips offered for the first time from SEO Expert, Randi Thornton. Website report is now open to the public.
The document outlines an SEO strategy for DirectSolicitors.co.uk that includes performing an audit of the site, developing an optimization strategy and plan, cleaning up foundational elements, and expanding reach through off-page optimizations like link building, content creation, and social sharing. Key aspects of the strategy include on-page optimizations, off-page link building, keyword research, content creation, and regular reporting and analysis of performance. The overall goals are to improve technical performance, visibility and traffic to the site.
SEO is critical for digital marketing. SEO means Search Engine Optimisation.
SEO assists your website in receiving organic traffic from search engine results pages.
Display your websites at the top of search engine results pages. Spectrum Digital Infocom is an excellent choice for any
student looking to take a digital marketing course in Coimbatore.
The goal of SEO is to generate unpaid traffic results (also known as "organic" results) rather than direct or paid traffic.
Spectrum Digital Infocom provides the best digital marketing course in Coimbatore for the candidates who are willing to
start their career in this field. We provide extensive Search Engine Optimisation training.
For more information, go to www.spectrumdigitalinfocom.com
The document provides an SEO proposal with 8 steps: 1) analysis of client needs, website, and competitors; 2) keyword research and analysis; 3) on-page optimization; 4) content optimization; 5) link building; 6) social media optimization; 7) reporting; and 8) feedback. It then outlines SEO packages with differing deliverables and costs, including on-page and off-page optimization tasks, and content creation. Payment is required upfront via PayPal.
The step by step guide to SEO Website Audit amandacerry
This document provides a step-by-step guide to conducting an SEO website audit in 2018. It discusses why SEO audits are important, outlining the audit process and key elements to examine, including: auditing core website elements like site/domain age, canonicals, robots.txt files, and .htaccess files; checking on-page content, user metrics, traffic metrics, and link building metrics; examining the site's quality score; and performing basic penalty checks. The goal of the audit is to understand how the site performs against competitors and identify opportunities to help it rank faster.
On page SEO refers to optimization of individual web pages to improve rankings in search engines. Key on page factors include title tags, meta descriptions, keyword density in content, image alt text, internal linking, and XML sitemaps. Providing unique, high-quality content with the target keyword included 5-20% is important, as is using H1-H2 tags and descriptive URLs. On page optimization is complex but critical for search engine optimization.
This document provides a keyword research and opportunity analysis for a flooring client. It includes 556 keywords analyzed for search volume, the client's current visibility rankings, and the opportunity for increased traffic and sales. Charts and data on top keyword groups, monthly search volumes, and competitor analysis demonstrate the client's missed SEO potential. The proposal recommends on-page and off-page optimization, content marketing, native advertising, and regular reporting to achieve traffic and visibility goals. Case studies are presented to prove success with similar SEO campaigns.
While PPC can show off a direct ROI, your SEO efforts can be harder to quantify. Knowing how to report on SEO, and knowing how to communicate your efforts can make a difference whether you’re in-house, in an agency, or on your own.
Join Portent's Director of SEO, Josh Patrice, and learn what makes a good report that will impact your clients and set you up for success!
On-page SEO involves optimizing various parts of a website like keywords, content, title tags, meta descriptions, images, URLs, and code to improve search engine rankings. It includes activities like keyword research, writing optimized titles and descriptions, adding relevant images and links, and ensuring pages are mobile-friendly and load quickly. Regularly updating content and fixing issues helps websites perform better over time.
This document summarizes search engine optimization services provided by Creative Web Mall. They are a full-service internet marketing company focused on performance consulting for clients globally. Their SEO process involves keyword research, website analysis, optimization of title tags, meta descriptions and HTML, directory submissions, link building, and monthly maintenance to obtain and maintain search engine rankings. They have successfully helped many clients achieve top rankings on Google, Yahoo and Bing through their SEO services.
This document is an SEO audit report for the website www.example.com. It analyzes various on-page and off-page SEO elements of the website including domain information, hosting details, crawlability, canonical URLs, flash content, banned URLs, XML and HTML sitemaps, robots.txt file, status and indexing on search engines, on-page elements like title tags and meta descriptions, keyword rankings, and social media presence. The report provides results and recommendations for improving the SEO of the website.
Speed kills. Did you know that consumers expect a site to load in 3 seconds or less? Learn why & how how to audit and optimize your site's speed with this quick guide. Plus, our own mini case studies on the impact site speed has for conversions!
Checkout the full blog at https://www.vendasta.com/blog/speed-kills-websites-speed-and-performance
Wondering what Google’s Core Web Vitals update is about? In this blog, we explain what the metrics are, why they are important, and how you can improve them. https://www.webguru-india.com/blog/core-web-vitals/
17 Web Performance Metrics You Should Care AboutEvgeny Tsarkov
This document discusses 17 key web performance metrics across four categories: front-end user experience metrics, backend performance metrics, content complexity metrics, and advanced monitoring tips. It provides descriptions and average metrics for each, including time to title, time to start render, DNS time, connection time, asset weights, counts, and number of domains. The document emphasizes that measuring these metrics through continuous monitoring provides knowledge to optimize performance and improve the user experience. Advanced monitoring tips include setting service level agreements, defining performance issues, and automating alerts.
Website Loading Time Statistics Crucial Data for Optimal Performance.pdfChristopher Jan Benitez
How fast does your website load? Website loading time is one of the most crucial factors in delivering an excellent user experience, boosting search rankings, and driving conversions. But what is considered a good page load time in 2023?
This in-depth blog post dives into the latest website loading time statistics and benchmarks you need to know to optimize your site's performance. Discover fascinating insights such as:
The average website load time in 2023 is 2.5 seconds on desktop and 8.6 seconds on mobile, but top performing sites aim for under 2 seconds
As page load time goes from 1 second to 3 seconds, the probability of bounce increases by 32%
A 100-millisecond delay in website load time can hurt conversion rates by 7%
The top 10 ecommerce websites have an average page load time of just 1.96 seconds
47% of online shoppers expect web pages to load in 2 seconds or less
Learn what factors impact website loading times, how speed affects critical metrics like bounce rate, conversions and revenue, and best practices to achieve sub-second load times. If you want to boost your search engine rankings, user engagement, and online sales, optimizing your page load time is essential. Discover the data you need to benchmark your site against competitors and exceed customer expectations in this statistics-packed post.
GlobalDots - How Website Speed Affects Conversion RatesGlobalDots
The majority of Americans are said to wait in line (in a real shop) for no longer than 15 minutes. However, on the web, 1 out of 4 customers will abandon a webpage that takes more than 4 seconds to load.
How to prepare for Google's page experience updateBuiltvisible
Google will be launching a page experience update in May 2021 that will favor pages providing a good user experience based on metrics like Core Web Vitals. The document provides guidance on conducting a page experience audit to identify optimization opportunities across largest contentful paint, first input delay, cumulative layout shift, mobile friendliness, security, HTTPS, and interstitials. Key recommendations include preloading resources, image compression, lazy loading, and reserving space for embeds. The audit results can be used to future-proof websites ahead of the upcoming algorithm update.
Is Poor Performance Dragging You Down? Here are Five Strategies to Maximize P...Nirvana Canada
Whoever said patience is a virtue certainly never had to contend with modern-day websites. In this digital era, speed is everything, and failing to meet the critical 2-second load time could cost you big in terms of ranking and web traffic. If you made it your mission to boost your website performance this year, here is why you should start at the source.
Technical SEO has to do with the functionality of a website. The first precondition for a good ranking in search engine result pages is that the site works properly.
Technical SEO has to do with the functionality of a website. The first precondition for a good ranking in search engine result pages is that the site works properly.
2021 Chrome Dev Summit: Web Performance 101Tammy Everts
What do we mean when we talk about "web performance"? Why should you care about it? How can measure it? How do you get other people in your organization to care? In this workshop at the 2021 Chrome Dev Summit, I covered these questions – including an overview of the history of performance metrics, up to Core Web Vitals.
Google launched Core Web Vitals on May 28, 2020, to improve user experience and boost website ranking. It assesses website speed, responsiveness, and visual stability - providing more opportunities for a website ranking boost.
Web Application Performance for Business SuccessEspeo Software
Web application performance has a specific business value, and yet some sites and apps run so slowly it's painful. See how Espeo avoids performance problems.
2020 Chrome Dev Summit: Web Performance 101Tammy Everts
What do we mean when we talk about "web performance"? Why should you care about it? How can measure it? How do you get other people in your organization to care? In this workshop at the 2020 Chrome Dev Summit, I covered these questions – including an overview of the history of performance metrics, up to Core Web Vitals.
The document is a whitepaper on Magento performance optimization. It discusses how websites can slow down over time as new features are added. It emphasizes the importance of performance, noting various studies that show slow page loads negatively impact key metrics like conversion rates. The whitepaper then outlines an approach to performance optimization called a "performance budget" that focuses on loading critical content first before non-essential elements to provide the best user experience. Specific techniques are provided for optimizing content, CSS, JavaScript, servers and caches to achieve faster load times.
This document discusses the importance of website speed and provides tips to improve performance. It notes that users now expect pages to load within 2 seconds and that slow speeds can negatively impact business metrics like conversions. Both synthetic and real user monitoring are described as ways to measure performance, with real user monitoring representing the actual user experience. Specific recommendations to improve performance include leveraging browser caching, compressing content, limiting requests, optimizing images and files, and monitoring third party impacts. The key messages are that speed matters for users and business, performance should be constantly measured, and treated as a high priority feature to optimize.
Core Web Vitals will roll out in 2021, we are going to explain the specifics of Core Web Vitals and help you understand how your search rankings will be affected. Here are some actions to take right away!
Presentation on monitoring the web, including synthetic, UEUM, web analytics, interaction analysis. Given at www.meshconference.com/meshu on May 20, 2008
When addressing website performance issues, developers typically jump to conclusions, focusing on the perceived causes rather than uncovering the real causes through research.
Mitchel Sellers will show you how to approach website performance issues with a level of consistency that ensures they're properly identified and resolved so you'll avoid jumping to conclusions in the future.
You can watch the webinar recording here:
https://www.postsharp.net/documentation/video?id=190066128
The purpose is to conduct a website code audit and identify any obvious errors, inconsistencies, and potential sources of security breaches or violations of programming principles.
Ruby on Rails Performance Tuning. Make it faster, make it better (WindyCityRa...John McCaffrey
(reposting with clearer title)
Performance tuning presentation from WindyCityRails 2010.
Why performance matters
The right way to approach it
Front end testing tools
Automated testing tools
Common problems and the ways to solve them in Rails
Rails specific tools
bullet
slim_scrooge
rack bug
request log analyzer
rails indexes
Similar to Web Page Speed - A Most Important Feature (20)
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10th International Conference on Networks, Mobile Communications and Telema...ijp2p
10th International Conference on Networks, Mobile Communications and
Telematics (NMOCT 2024)
Scope
10th International Conference on Networks, Mobile Communications and Telematics (NMOCT 2024) is a forum for presenting new advances and research results in the fields of Network, Mobile communications, and Telematics. The aim of the conference is to provide a platform to the researchers and practitioners from both academia as well as industry to meet and share cutting-edge development in the field.
Authors are solicited to contribute to the conference by submitting articles that illustrate research results, projects, surveying works, and industrial experiences that describe significant advances in the following areas but are not limited to.
Topics of interest include, but are not limited to, the following:
Mobile Communications and Telematics Mobile Network Management and Service Infrastructure Mobile Computing Integrated Mobile Marketing Communications Efficacy of Mobile Communications Mobile Communication Applications Critical Success Factors for Mobile Communication Diffusion Metric Mobile Business Enterprise Mobile Communication Security Issues and Requirements Mobile and Handheld Devices in the Education Telematics Tele-Learning Privacy and Security in Mobile Computing and Wireless Systems Cross-Cultural Mobile Communication Issues Integration and Interworking of Wired and Wireless Networks Location Management for Mobile Communications Distributed Systems Aspects of Mobile Computing Next Generation Internet Next Generation Web Architectures Network Operations and Management Adhoc and Sensor Networks Internet and Web Applications Ubiquitous Networks Wireless Multimedia Systems Wireless Communications
Heterogeneous Wireless Networks Operating System and Middleware Support for Mobile Computing Interaction and Integration in Mobile Communications Business Models for Mobile Communications E-Commerce & E-Governance
Nomadic and Portable Communication Wireless Information Assurance Mobile Multimedia Architecture and Network Management Mobile Multimedia Network Traffic Engineering & Optimization Mobile Multimedia Infrastructure Developments Mobile Multimedia Markets & Business Models Personalization, Privacy and Security in Mobile Multimedia Mobile Computing Software Architectures Network & Communications Network Protocols & Wireless Networks Network Architectures High Speed Networks Routing, Switching and Addressing Techniques Measurement and Performance Analysis Peer To Peer and Overlay Networks QOS and Resource Management Network-Based Applications Network Security Self-organizing networks and Networked Systems Mobile & Broadband Wireless Internet Recent Trends & Developments in Computer Networks
Paper Submission
Authors are invited to submit papers through the conference Submission System by July 06, 2024. Submissions must be original and
Tarun Gaur On Data Breaches and Privacy FearsTarun Gaur
Tarun Gaur On Data Breaches and Privacy Fears https://www.cbs19news.com/story/50764645/tarun-gaur-on-data-breaches-and-privacy-fears-navigating-the-minefield-of-modern-internet-safety
Megalive99 Situs Betting Online Gacor TerpercayaMegalive99
Megalive99 telah menetapkan standar tinggi untuk platform taruhan online. Berbagai macam permainan, desain ramah pengguna, dan transaksi aman menjadikannya pilihan utama para petaruh.
seo proposal | Kiyado Innovations LLP pdfdiyakiyado
Crafting a compelling SEO proposal? Learn how to structure a winning SEO proposal template with essential elements and tips for client engagement. Elevate your SEO strategy with expert insights and examples
2. The Need for Speed
You already know page load speed
is important.
Did you know it might be the most
important thing you can make sure
is working well on your site?
Yup, even more important than
some of the features.
3. How Bad Is the Problem?
Wolfgang 2016 E-commerce KPI Benchmarks Study
“We found site speed matters more than any of the
website engagement metrics. ‘Server response time’
enjoyed a conversion rate correlation three times
stronger than the best engagement metric, ‘average
session duration’.
Because site speed is a SEO ranking factor, smart digital
marketers can benefit from a ‘site speed multiplier
effect as their faster site earns more traffic combined
with a higher conversion rate.”
4. More from Wolfgang…
“We found Average Server Response time is 0.76 seconds.
We also found a strong correlation between low server response times and
high conversion rates. This means for every two tenths of second you
shave off your server response time you can expect to see an an 8% lift in
conversion rate. Unsurprisingly, there was also a strong correlation
between high server response time and high bounce rate.”
“Average page load time 6.5 seconds.
This is significantly slower than the 2 second threshold for e-
commerce websites recommended by Google. Amazon’s
research into site speed found that every one second delay
reduces conversion rate by a whopping 7%.”
Source: Wolfgang 2016 E-commerce KPI Benchmarks Study
5. More Problem Definition
“A 1 second delay in page response can result in a 7%
reduction in conversions.” - KISSmetrics
“1 out of 5 online shoppers will abandon their cart because
the transaction process was too slow..” - Radware
Got that? These are people you had gotten to come
to your site, and convinced them to buy. They were
in the process of buying when they left you. And
are less likely to ever come back.
6. And Even More Problem Definition
“The average load time for mobile sites is 19 seconds
over 3G connections…we found that 53% of mobile site
visits are abandoned if pages take longer than 3
seconds to load.” - DoubleClick
“Sites that loaded in 5 seconds vs 19 seconds were
observed to have: 60% greater pageviews per visit. 35%
lower bounce rates.”- DoubleClick
7. What Does Google Say?
Says…
“53% of mobile site visitors leave a
page that takes longer than three
seconds to load.”
“Our research has been eye-opening.
For 70% of the pages we analyzed, it
took nearly seven seconds for the
visual content above the fold to display
on the screen, and it took more than
10 seconds to fully load all visual
content above and below the fold.”
8. Some Cases - Shopzilla
Shopzilla.com
It’s an old case from 2009, but still instructive.
• Load time brought from 6 to 1.2 seconds
• Conversions increased 7-12%
• Pageviews increased 25%
• SEM based sessions increased 8%
This was almost a decade ago. Speed is even more
important now.
9. Some Cases - Walmart
Walmart.com
From 2012.
• 2% increase in conversions for every ONE
second of speed savings.
• 1% additional revenue per 1/10 second
savings in speed.
• SEO Benefits.
10. Cascade Consequence: SEO
Slow site speed can affect SEO.
“As part of that effort, today we're including a new
signal in our search ranking algorithms: site speed. Site
speed reflects how quickly a website responds to web
requests.” - Google Blog 4/9/2010
Let’s say this more clearly. If you are slow,
Google will hurt you.
11. How Does Speed Hurt SEO?
We can’t tell how slow pages can hurt SEO. Google is vague about
how the signal affects ranking.
We don’t know if slow is based on time to first byte or full page
render and how many seconds is of concern.
Google will also do this for your mobile experience. To what
degree and when is all up to them.
Bottom Line: This is happening. And it will
likely matter more and more over time.
12. The Verdict on Speed and SEO
There’s no way to know for sure of the impact. There are
anecdotal reports and some impossible to be
comprehensive studies. But it’s Google’s algorithm. Their
Secret Sauce.
Here’s the thing though, we’ve already shown the value of
getting load time down. So think of any SEO juice as bonus.
13. Is This YOUR Problem?
Is this your problem as a Product
Manager?
Isn’t this kind of thing the
responsibility of the CTO?
Well… yeah. And no.
There costs to network hardware,
bandwidth, and more. That’s part of
P&L. So you have to share that.
14. Why Does Speed Matter to Users?
It’s not just frustration.
Humans have thresholds for short term
memory retention.
The idea of “flow” isn’t just for sports or
work. We have it for everything.
When things for which we’re in task
flow take too long, we can lose our train
of thought and become frustrated.
And yes, perceived time during a
focused task can seem longer than
actual time.
Sensory
Memory
Short-term
Memory
Forgotten
Info
16. Why Do Pages Load Slowly?
Poor architecture in the first place.
Code bloat, non-optimized graphics.
Unexpected usage loads.
Perhaps the number one reason is code and tag bloat over
time. Things creep in. Feature after feature, marketing code
tag after tag.
Tags and other tools introduce third party code and content
that might not be optimized.
17. Why Do Pages Load Slowly?
Too many server requests. (Worse for mobile)
Large graphics.
Poorly optimized graphics.
Graphics can take up large percentages of overall page byte
count.
Lot’s of ad calls and other third party widget calls that may
not be efficient.
18. Problems With Fixing Speed Issues
Speed alone isn’t really a sexy feature.
There are many points along the page load journey that can
affect speed.
Mobile has made things harder.
19. Speed Challenges with Mobile
Bandwidth is obvious issue.
Device processing capability varies.
Software may work differently.
E.g., browser caches less robust.
Mobile latency can change if a user turns a
corner or if it happens to be raining.
Multiple requests are problematic.
If Mobile is critical, you may need to analyze
Adaptive vs. Responsive methods.
20. What You Should Be Looking At
Generally you’re going to take action on things you’re
measuring.
Speed is a KPI you need to be measuring.
Do you have a target load time?
For first pixels to render?
For total page load?
What are competitor benchmarks?
21. Diagnose Your Problem
Where are you now?
Determine your baselines.
Page speed is made up of both page
and site architecture and networking
issues.
A proper approach to measurement
will involve multiple methods.
22. General Types of Testing
Synthetic
Lab testing. Clean browsers, etc. Goal is to understand what the
best cases can be.
Real User Monitoring (RUM)
Real users connected to typical ’net connections, mostly clean
browsers, but many types of hardware, latencies, etc.
These are really complementary methods. It takes both to give a full
picture of what’s going on. (And even then you won’t fully know.)
23. Monitoring Speed
There are – as usual – a wide variety of tools, both do it
yourself and professional enterprise grade, for monitoring
site performance.
Note: Tools that help diagnose and monitor web site speed
may also provide server uptime monitoring. However,
operational monitoring is an entirely separate topic and
also has it’s own dedicated toolsets.
24. Some Basic Quick Look Tools – Developer Tools
Chrome Developer Tools
Easy to plug in to browser.
Use the Network tab to see
load times for elements and
whole pages.
You can disable cache, throttle
speed, and determine scripts
that block rendering.
25. Some Basic Quick Look Tools – Google Insights
Google’s Page Speed Insights
”PageSpeed Insights analyzes the
content of a web page, then
generates suggestions to make that
page faster.”
26. Some Basic Quick Look Tools – Ghostery
The Ghostery product
isn’t a speed tool. It’s
primarily to identify
and potentially block
tracking technology.
Also useful for
troubleshooting.
27. More Speed Test Tools – WEBPAGETEST
Sponsored by Google,
this Open Source
Project shows loading
waterfall charts, Page
Speed optimization
checks and suggestions.
28. More Speed Test Tools – GTmetrix
Freemium & Pro.
Page load times,
requests, benchmarks,
visualizations.
29. More Speed Test Tools – HttpWatch
Commercial Product.
Page debugging, Network
traffic debugging,
automation testing,
recommendations,
compare to others.
30. More Speed Test Tools – Pingdom
Commercial Product.
Heartbeat / uptime
monitoring, Real User
Monitoring, load speed
analysis, alert / incident
reporting.
31. More Speed Test Tools – New Relic
Commercial Product.
Large scale testing
platform. Applications
and networking
monitoring. Requests
reporting, geographic
performance, API testing,
etc.
32. Fixing Problems: Overall Goals
Get things rendering asap.
This follows an information scent pattern.
Minimally, let the user see that things are happening.
This can be called “Time to Value” Get them some value and
maybe they’ll hang around. But show them a blank nothing and
they’re gone
33. Cutting Down Load Time
Get Diagnostics Going.
Select Tools.
Instrument your site as needed.
34. Cutting Down Load Time (cont’d)
Code Review.
Remove components where possible.
This not only reduces byte count and possible processing time,
but also the number of network requests.
Get rid of junk. Comments are generally good, but unnecessary text
and lines may have crept in over time.
Gzip compression.
35. Cutting Down Load Time (cont’d)
JavaScript in particular can be problematic. Besides being
interpreted in the browser, moving elements around, swapping CSS,
etc., can slow things down. (As well as use of Ajax calls.)
jQuery can be a decent chunk of code. In most cases, it’s
unquestionably needed. But be sure about this. If you can get away
without it, that’s something to consider.
Can you use local storage / cache better?
36. Cutting Down Load Time (cont’d)
Optimize Graphics and Videos.
While this is a well known issue, it can easily be an afterthought.
Consider a Content Delivery Network (CDN).
This will require financial analysis, but getting content, (especially
‘heavy’ content), closer to users via edge of network servers can
help.
37. Cutting Down Load Time (cont’d)
Optimize Critical Rendering Path.
This is somewhat advanced.
The goal is pixels to screen as soon
as possible.
Google offers a free course on how
to study and adjust rendering order.
Progressive rendering can be “lazy”
by only loading as items come into
viewport, or focus on ”above the
fold” or other options.