Working in digital industry? Learn how to perform a website Technical Audit for SEO. Hannah Thorpe explains What are the core elements to check for an SEO audit? What are the warning sites your site might be struggling? How to fix common problems flagged during a technical audit
This document provides a step-by-step guide to conducting an SEO website audit in 2018. It discusses why SEO audits are important, outlining the audit process and key elements to examine, including: auditing core website elements like site/domain age, canonicals, robots.txt files, and .htaccess files; checking on-page content, user metrics, traffic metrics, and link building metrics; examining the site's quality score; and performing basic penalty checks. The goal of the audit is to understand how the site performs against competitors and identify opportunities to help it rank faster.
On-site technical SEO strategies are discussed, including making sites visible to Google through key rankings factors like design, development, content marketing, social media, and video. Proper on-page optimization techniques are also covered, such as XML sitemaps, clean URLs, and using Google Webmaster Tools for site visibility. Common mistakes that can negatively impact rankings like blocking bots, bad site architecture, redirects, and overuse of noindex are also outlined.
The document is an SEO audit report that analyzes various aspects of a website's search engine optimization. It examines the domain information, hosting details, ability to be crawled, canonical issues, use of technologies like Flash, banned URLs, sitemaps, robots.txt file, status and indexing on search engines, on-page elements, keyword rankings, and social media presence. It then provides recommendations to improve the site's on-page and off-page SEO.
This document provides an overview of search engine optimization (SEO) services. It outlines the SEO process which includes website analysis, keyword research, on-page optimization, link building, and maintenance. The SEO process aims to help a website rank higher in search engine results pages through both technical and content optimization strategies. Contact information is provided to inquire further about SEO services.
This is a REAL sample report I ran for 1 of our on-site service pages. This on-page SEO report allows you you to optimize content of every page of your site for important targeted keywords you're looking to rank for. Some features on our onpage optimization report: We provide optimization advice for specific Search Engines We Determine ideal keyword density for your target keywords Analyzes keyword optimization of each HTML element We give you a general analysis of keyword use We outline problem areas on your pages We compare your page with your 10 top-ranking competitors We evaluate competitors' on-page optimization strategy We outline HTML-code element that you optimize right now In a nutshell, this report is the what we use to Optimize the content of every page of your website to ensure a well optimized page for SEO. This is one of the SEO reports you get when we perform a website SEO order for your business website. You can also read more about our SEO Audit Packages at http://www.seotraffic.co.za/seo-services/website-seo-audit-services/. To your SEO Sucess SEO Traffic
This proposal offers SEO services to improve the client's website rankings. It discusses analyzing the site and competitors, optimizing pages through keywords and tags, and off-page SEO like links and social media. Monthly reports will track rankings, keywords, and progress. Results may take 4-12 weeks as search engines recrawl the optimized site. Packages are offered for standard, premium, or unlimited SEO support.
The document outlines an SEO strategy for DirectSolicitors.co.uk that includes performing an audit of the site, developing an optimization strategy and plan, cleaning up foundational elements, and expanding reach through off-page optimizations like link building, content creation, and social sharing. Key aspects of the strategy include on-page optimizations, off-page link building, keyword research, content creation, and regular reporting and analysis of performance. The overall goals are to improve technical performance, visibility and traffic to the site.
The document provides an SEO proposal with 8 steps: 1) analysis of client needs, website, and competitors; 2) keyword research and analysis; 3) on-page optimization; 4) content optimization; 5) link building; 6) social media optimization; 7) reporting; and 8) feedback. It then outlines SEO packages with differing deliverables and costs, including on-page and off-page optimization tasks, and content creation. Payment is required upfront via PayPal.
This document discusses search engine optimization (SEO) strategies for ranking a website higher in search engines organically. It identifies that keywords need to be added to the site. It also recommends changing header tags and monitoring competitors. The goals are to rank for keywords, drive qualified traffic, create backlinks, build brand awareness, and generate organic social media traffic. It outlines an off-page SEO submission plan and emphasizes the importance of building backlinks by analyzing competitors. Daily and monthly reports will be provided on link building and recommendations for optimization.
This is the SEO Audit report prepared by Howl India, a leading Digital Marketing Agency based out of Pune.
Technical SEO refers to optimizing the technical elements of a website, such as speed, architecture, and code, which play a significant role in how search engines index and rank pages. The document outlines several key areas of technical SEO focus, including site speed, mobile responsiveness, site architecture, URL structure, security, and structured data. It emphasizes that while technical SEO may not be as exciting as other SEO efforts, optimizing these underlying technical factors is crucial for search engine optimization and a successful online strategy.
We are Digital Marketing Expert promoting business, brands, product, and website on online platform and generates leads, traffic and sales using SEO, SMO, PPC, ORM, email marketing, SEM, Facebook Marketing, Twitter Marketing, LinkedIn Marketing techniques and so on. Currently We are handling some projects for health, real estate, event management, hospitality, marketing and advertising, ecommerce for India, Canada, US and srilanka clients. Pankaj Kumar Singh Digital Marketing Executive Mobile : +91 9718919615 | 91 11 41078433(Home) Ad Technosys pvt ltd 23/21 D, East Patel Nagar | NEW DELHI, PIN – 110008, India. Email : pankaj.singh997@yahoo.in | LinkedIn: http://www.linkedin.com/profile/view?id=110917105
This document discusses search engine optimization (SEO) and marketing plans. It provides an overview of the SEO process, which involves understanding business objectives, conducting keyword research, optimizing websites both on-page and off-page, implementing changes, and ongoing monitoring and reporting. Technical aspects of SEO are also outlined such as website analysis, content optimization, and link building. The document also discusses measuring SEO success through improved rankings, increased traffic, and higher revenue or conversions.
Basic SEO presentation for Futurelabs on 29th April 2022. The slides contain mainly images for high level understanding. Agenda: 1. What is SEO 2. Content 3. Backlinks 4. Technical SEO 5. Recommended SEO Tools 6. SEO Resources
Off-page SEO refers to promotion techniques beyond website design to improve a website's search engine ranking. It includes link building through activities like directory submissions, social bookmarking, blogging, forum posting, article submissions, press releases, search engine submissions, and classifieds listings. The purpose is to increase backlinks and traffic from external sources to the target website.
The document discusses search engine optimization (SEO) and outlines a proposed SEO program. The objectives of SEO are to increase a website's visibility, traffic, and number of visitors. The proposed 6-stage program includes evaluation, on-page optimization, off-page activities like link building, and monitoring rankings and traffic over at least one year. Key deliverables include analysis, recommendations, and reports tracking the program's implementation and results.
What is organic SEO? And how does organic SEO work? Organic SEO (search engine optimization) is the phrase used to describe processes to obtain a natural placement on organic search engine results pages (SERPs).
This document is an in depth guide on how to perform a search engine optimization audit. Contents include: 1. Site Profile – Page 4 2. Crawlability – Page 6 3. HTML Status Codes – Page 8 4. Indexability – Page 9 5. On Page Content - Page 11 6. Security Audit – Page 16 7. Off Page Audit – Page 17 8. Mobile Audit – Page 22 9. Competitive Analysis – Page 25 10. Glossary of Tools – Page 26 This is the same SEO audit and checklist we have used for almost 5 years. It outlasts any Google algorithm update because it checks the factors that Google really looks for. Please feel free to download and use for your own audits.
An SEO audit evaluates the search engine optimization friendliness of a website at a point in time. It identifies factors slowing traffic growth and assesses problem severity. The audit examines technical, semantic, link popularity, and competitive elements. Technically, it checks the server, crawlability, page speed and templates. Semantically, it evaluates keywords, coverage, targeting and content quality. For links, it considers volume, quality and abnormal patterns. Competitor audits mirror these analyses. Regular audits are important as things change without notice. The website owners and editors are also important to audit.
When you're doing a site audit, chances are that you'll want to actually present your findings to your client or boss. While XLS, and Google drive are where most of your data are going to live you may want to choose a slide deck to cover the fundamentals of your audit. I created this as part of a blog post for http://beamusup.com for site audit resources, I hope you find it useful!
Markitors aggregates the top SEO audit tools into one, easy to read report. Here is an SEO audit example and website review sample. For more information and to learn what tools we use in our audits, please visit: http://markitors.com/seo-audit/
A Website Analysis SEO Report. Full view of private details outlining 40 search engine ranking factors. Google SEO tips offered for the first time from SEO Expert, Randi Thornton. Website report is now open to the public.
The document discusses various aspects of website auditing including SEO auditing, content optimization, internal linking, URL structure, use of robots.txt and sitemaps, source code optimization, design and usability, and navigation. It provides tips on making a website more search engine friendly and improving its online presence through conversion rate optimization.
SEO Service Corp (SSC) provides free preliminary SEO audit reports of websites upon request. The report is worth $799 in the market. Here is a sample audit report for reference. Visit our website to request a free audit report of your website and identify opportunities for enhancing your visibility.
How to perform a technical SEO Audit. From Bill Hartzer's session at the 2015 SearchFest conference in Portland, here is the presentation about performing a highly technical SEO Audit of a website. Bill Hartzer has literally performed hundreds of SEO Audits over the past 10 years, and is a master at performing highly technical SEO Audits of websites. He is the Senior SEO Strategist at Globe Runner, based in Dallas, Texas.
This document provides a summary of Michael King's presentation on the technical SEO renaissance. It discusses how SEO has evolved over time from basic tricks to a more technical focus as search engines have advanced. Key points include the growing importance of JavaScript, single page applications, HTTP headers, log file analysis, headless browsing, scraping techniques, content optimization using entities, internal linking structures, page speed optimizations, and preloading directives. The presentation argues that technical skills are now essential for SEOs to understand new developments and effectively optimize websites.
Part 1 of a 3 part Series on SEO Audits Slides associated with the Google+ Hangout from August 20th, 2014 at https://plus.google.com/u/0/events/cdmu4pmjcn8sj045hjiglph142s
This document provides a summary of key search engine optimization (SEO) factors and best practices. It discusses both on-page and off-page optimization factors such as content, links, site speed, and more. It also summarizes major Google algorithm updates like Panda and Penguin, and how to avoid being negatively impacted by them through high-quality content and natural links. The document concludes with recommendations for mobile SEO, including using responsive design, dynamic serving, or separate mobile URLs to properly serve both desktop and mobile users.
Pubcon Florida 2019 session presentation on how to perform a content marketing audit and a competitive gap analysis to improve organic (SEO) traffic.
Learn intermediate to advanced SEO strategy, concepts, and techniques with this in-depth training from my May 2017 session at Demand Quest.
Learn advanced SEO tactics and strategies in this second installment of my Demand Quest course. Topics include local SEO, link building, and international SEO.
The session includes a brief history of the evolution of search before diving into the roles technology, content, and links play in developing a powerful SEO strategy in a world of Generative AI and social search. Discover how to optimize for TikTok searches, Google's Gemini, and Search Generative Experience while developing a powerful arsenal of tools and templates to help maximize the effectiveness of your SEO initiatives. Key Takeaways: Understand how search engines work Be able to find out where your users search Know what is required for each discipline of SEO Feel confident creating an SEO Plan Confidently measure SEO performance
School of Internet Marketing is the best training institute for digital marketing in Pune as they provide theory and practical knowledge to their students.
I presented 200 ranking factors in 30 minutes at the Lincolnshire Expo after downing three expressos! Hopefully, you will be able to take something from them to help steer your SEO campaign. Some of them are my own inspiration but I must give credit to one of the main men in SEO, Brian Dean, and his great piece on Google's 200 Ranking Factors: The Complete List (2019).
Gael Breton from <a>Higher Click</a> presents the latest Google changes and how you can take advantage of them
Explore effective SEO 2017 Essentials. Gain insights from webinar on 'How to Master SEO In 2017' led by Navneet Kaushal, CEO – PageTraffic.