This document provides an overview of social media and how organizations can use various social media tools. It defines social media as people using tools like blogs, videos, and sites like Facebook and Twitter to create and share content online. The document discusses many popular social media tools including blogs, microblogging, social networks, photo/video sharing, wikis, and their benefits for organizations. It provides tips for organizations on how to participate in social media, including starting with personal interests, listening first, finding people to follow, and developing a plan with goals and resources. It stresses the importance of regular evaluation to determine what is working.
This document provides an introduction to Metronet's Information Literacy Initiative for the 2014-2015 school year in Saint Paul Public Schools. It discusses the changing nature of research, classrooms, and libraries due to advances in technology and the internet. While students are accustomed to new technologies, they still need guidance to effectively find, evaluate, and use information, as well as to understand related ethical and legal issues. The initiative aims to teach these important information literacy skills.
The document introduces the Metronet Information Literacy Initiative (MILI), which aims to influence how teachers teach the research process and encourage collaboration between teachers and librarians. MILI will focus on the three Rs: research process, reliable resources, and responsible use of information. It will provide guidance on conducting effective research using a defined process, identifying reliable resources in various formats, and promoting the responsible use of information and technology. The goal is to improve student and teacher research skills and incorporate information literacy into curriculums through collaborative projects.
This document provides an introduction to the Metronet Information Literacy Initiative (MILI), which aims to improve information literacy skills among students and teachers. MILI focuses on developing skills in research, identifying reliable resources, and responsible use of information. It emphasizes using a process approach to research and incorporating 21st century skills. MILI will provide professional development for teachers and librarians to help students develop these skills and prepare for further education and careers. Key aspects of MILI include improving research abilities, evaluating various resource formats, understanding issues like plagiarism, and encouraging critical thinking and collaboration.
The document introduces Metronet's Information Literacy Initiative, which aims to teach skills for finding, evaluating, and using information effectively. Metronet is a library system serving Minnesota that is committed to information literacy. The initiative focuses on activities like History Day and 21st century skills. It discusses how information literacy, research, classrooms, and libraries have evolved from print-based to incorporating more digital tools and user-generated content for collaboration. The goals are to improve productivity, manage information, and expand reach through communication and creation.
The Senior Techies program provided technology education classes to older adults across 14 Minnesota libraries. Over 1,000 people attended the 243 classes on topics like basic computer skills, email, digital photography, and internet searching. The classes aimed to boost confidence with technology for participants ages 47-95. Funding from state and national library agencies supported the equipment, staffing, and collaboration needed for the successful multi-library program, which participants found helpful for continuing to use technology and which they hope to see expanded in the future.
This document describes a collaboration between Metronet, MELSA, and Minnesota History Day to hold an event called "History Day @ your library" that aims to:
1) Introduce teachers, librarians, and students participating in History Day to library resources in the Twin Cities area.
2) Help teachers teach research skills and help librarians understand History Day.
3) The all-day event includes keynote speakers and breakout sessions on researching, finding reliable sources, and responsible use of information. The goal is to improve connections between libraries and History Day students.
This document provides guidance on building a strong Friends group to support the local library. It begins with an overview of the different roles Friends can play, including advocacy, fundraising, public relations, recruiting volunteers, and planning events and special projects. It then gives 10 "commandments" for a successful Friends group, such as having support from the library director and staff, clear roles for all partners, and regular evaluation and evolution. The second part focuses on finding new Friends members and provides tips on developing a recruitment plan, targeting different demographic groups, using various marketing strategies including social media, and following up with potential members. It also shares examples from other libraries of innovative ways to engage younger adults. The overall message is that Friends groups need to
This document discusses how academic libraries are using various social software tools. It describes social tools like wikis, social bookmarking, media sharing, social networking, blogs, instant messaging, and microblogging. For each tool, it provides examples of how libraries use them, such as using wikis for intranets, training, and subject guides. It also discusses the growth of social media and how mainstream adoption of these tools has increased.
Technology offers incredible opportunities to transform the way the library sector skills itself and the learning for the community. Technology often defines our comfort with change and our ability to adapt. This session will explore the ways in technology has shifted the balance of the expert, but not the role of wisdom. To foster new opportunities for engagement and communication, libraries must grapple with a legacy and empower people to find where innovation and risk meet.
Putting Yourself Out There: Online Social Networking for Librarians
This document discusses ways for librarians to establish an online presence through social networking. It encourages librarians to blog about library-related topics, engage with others on Twitter and Facebook, participate in online discussions, write articles, speak at online conferences, and develop resources for other librarians. Some specific social media that are mentioned include blogging platforms, Twitter, Facebook, library email lists, online journals, and virtual library organization committees. The document provides tips for an effective online presence, such as sharing interesting information, engaging in conversations, having an authentic personality, and doing things to help other librarians rather than just to gain personal attention.
This document discusses using Facebook in the classroom to engage students. It notes that Facebook has over 955 million active users and is a popular social networking platform. The document outlines reasons to use Facebook such as keeping up with technology, engaging students, promoting collaboration, and allowing for classroom assessment. It provides examples of how teachers can share materials, get instant feedback from students, and invite student content on Facebook. The document also discusses concerns about using Facebook and notes the importance of administration, privacy settings, and maintaining professionalism. It provides resources for additional information on using Facebook in the classroom.
PLNs: Asking the right questions (eLearning network)
Personal Learning Networks have proliferated across the web, and no more so than in the field of education. Everyone has different reasons and strategies for getting involved or starting a PLN, so what might those be? Using stories from the Library's PLN programs combined with group discussion about what PLNs are and what they do, this presentation will shed light on how becoming a networked educator can be a liberating learning experience.
An exploration of strategies that use both passive and proactive measures to encourage playfulness, and ways different onsite and online systems can combine. More awareness of thinking skills and critical literacy in libraries, and of course the kinds of activities and offerings in libraries, especially around games, collaborative play, and linking with other communities.
The document discusses how technology is changing the role of libraries and cultural institutions. It notes that technology has increased the speed, spread and storage of information, and allows for new patterns of interaction. However, it emphasizes that the focus should remain on serving individuals and communities. New technologies can help libraries provide innovative experiences for learning and literacy while embracing their role as hubs of information, creation and experimentation.
Knowing Me, Knowing You: Social media for professional learning
This document discusses how social media can be used by school librarians to find ideas for library displays, follow the latest library research, find resources to support collections, stay up to date with library events, and access book reviews and tutorials. It recommends using Instagram with hashtags like #schoollibrary and #libraryshelfie, and Pinterest boards tagged with #schoollibrary to find display ideas. Twitter, blogs, and organization websites are suggested to follow leaders in the library field and learn about current research. Hashtags can also be used on Twitter to follow topics like conferences. Tools like Feedly, Pocket, and Scoop.It are presented as ways to collect and curate information from various online sources.
Information has exploded. As a result libraries globally are facing huge challenges around staffing, funding, relevance, and technology. Some are struggling, some are thriving. The State Library of Victoria (SLV) is doing its best to stay current and engaging, fostering new connections and opportunities to grow audiences and learning potential. Collaboration and partnerships are integral to building new learning streams, and coupled with the use of technology, this Library is set to explode into new methods of engagement with the community. By applying some design-thinking processes in re-imagining the way information, knowledge, and communities intersect through libraries. Stepping through activities which frame current library assumptions against future library expectations (and possibilities), we’ll then pit these against the programs and tools already created in onsite and online environments.
Universidad nacional de san agustín y su historia de vergüenza
Esta institución, ha avalado conductas prepotentes y autoritarias; ha avalado y hasta homenajeado, a autoridades del claustro que han ejercido un trato discriminatorio en agravio de profesores, autoridades que han segregado de la carrera docente a algunos profesores, simplemente por apetitos personales, y violando toda norma moral.
Content modeling involves determining the structure of content in a content management system (CMS). This includes defining content types and their component fields. Content types correspond to types of content, like blog posts or events. Fields represent the individual chunks that make up each content type, such as title, body text, images. Defining a content model up front allows content to be stored and presented in a structured way, enabling many potential uses like calendars or feeds. It requires balancing current and future needs as well as different stakeholders. Content models can range from simple to complex and should be tested and revised as needed.
Esta es una pequeña presentación que habla acerca del impacto causado del "marketing" en los jóvenes, sus estrategias, formas de evitarlo, temas que aborda, entre otros aspectos desarrollados por el equipo.
The document provides biographical information about the author Harun Yahya and an overview of his works. It states that Harun Yahya writes under a pen name and was born in Ankara in 1956, studying arts and philosophy at university. It notes that since the 1980s he has published many books on political, scientific, and faith-related issues that have helped people strengthen or better understand their faith. The document emphasizes that Harun Yahya's books aim to encourage thoughtful consideration of faith and refute anti-religious ideologies using evidence-based arguments.
This document discusses MRC Stratified Medicine's use of TranSMART platforms to integrate and analyze data from various rheumatoid arthritis and psoriasis studies. It summarizes TranSMART's capabilities for data standardization, sharing compliant clinical data from studies like PSORT, MATURA, and RA-MAP. The document also outlines two potential models for secure data analysis and sharing - a "controlled data hub" allowing external analysis and an "analysis safe haven" conducting all analysis on a secure server. It acknowledges contributions from various organizations and looks ahead to evolving the infrastructure to provide more flexible computing resources and analysis capabilities.
BoldPM Insights Summary: Why Smart, Connected Devices Are Transforming Busine...
Thanks everyone who attended this webcast. Special thanks to Launch Podcast, Launch Workplaces and the 280 Group for their support. We hope you enjoyed it.
You can view or listen to the discussion on demand using the links provided.
BoldPM Insights: "Why Smart, Connected Devices Are Transforming Businesses"
Thu, May 5, 1:00 - 2:00 p.m. EDT
Slideshare: http://bit.ly/bldpmi0505
If you like this webcast content, be sure to like it and share it with others. We hope you can use this information to implement changes within your organization.
Interested in actionable business intelligence? Sign up for upcoming BoldPM Insights webcasts here: http://bit.ly/boldpminsights.
Description
Smart, connected devices are completely changing the game.
The evolution of products into intelligent, connected devices, which are increasingly embedded in broader systems, is radically reshaping companies and competition. This is forcing companies to redefine their industries and rethink nearly everything they do, beginning with their strategies.
Companies will need new types of relationships with customers. They will need new product capabilities, infrastructure, and processes; entirely new structures, functions, and new forms of cross-functional collaboration.
In this webinar, Hector Del Castillo discusses how smart, connected products are impacting business strategies and transforming the entire value chain.
The document provides an outlook on investment management in the Middle East and Africa regions. It discusses how both regions saw significant wealth creation and growth in assets under management in 2007. However, the global financial crisis severely impacted emerging economies that depended on foreign investments and exports from developed countries. Stock markets and local exchanges in the Middle East and Africa declined substantially in 2008 as commodity prices fell. However, the document cites a report forecasting a speedy recovery for the Middle East in 2010 as oil demand and prices are expected to rise again.
5 самых вкусных способов заработка в Youtube - Заработок в сети без вложений
Вы сможете не только работать, но и консультировать в этой теме, а так же получите лидерство в своей нише. Освоение методики быстрой раскрутки, для тех, кому результаты нужны еще вчера. Владение инструментами автоматизации, которые минимизируют личное участие и ежедневную рутину. Умение использовать продвинутые техники видеовирусы, платный посев видео, изучить в теории запрещенные методы продвижения.
El documento menciona varios lugares y monumentos importantes de la ciudad de Logroño, como la Torre Blanca, la Fuente de los Ilustres, la Gran Vía, la Fuente de Trevi, la Catedral de la Redonda, la Iglesia de San Bartolomé, la Fuente del Peregrino, la Puerta del Nueve Centenario, la Puerta del Ebro, la Puerta Sur, el Monumento a Espartero, el Parque de Gallarza, la Calle Ruavieja donde antes estaba el Liceo, el Mercado Medieval, el Mercado
Everyday advocacy with web 2.0 tools: Region XI keynote
This document discusses various everyday advocacy and web 2.0 tools that libraries can use to promote their services and value. It outlines how to use social media platforms like blogs, Facebook, Twitter, Flickr, and YouTube to share information and stories. It also provides tips on gathering data and feedback from stakeholders to understand what they value. The resources emphasize creating a consistent online presence and branding across all digital channels to effectively advocate for the library.
Building community with social media for #MBimm SPOs
In the ever-changing settlement landscape, there is a pressing need to innovate and find creative solutions for our participants. There is a body of research that suggests innovation comes from increasing network connections. Individual, organizational and societal success emerges from diversity in our networks and relations beyond our organizational, geographical, and sector boundaries. Integration Summits, conferences, member meeting are held across the country but are often too few and far between. Connecting through social media facilitates connection with colleagues during those in-between times (and adds a little fun to it as well).
In this workshop, MEALO and MIRSSA are combining efforts to offer language and settlement professionals increased opportunity to connect via Web 2.0 tools, using a practical and hands-on approach. The Building Community with Social Media workshop is framed for the connection of leaders in language and settlement organizations.
The workshop will outline positive effects of expanding networks. Participants will be introduced to several types of Web 2.0 tools used to connect with language and settlement professionals: social bookmarking, (micro) blogging, and social/professional/learning networks. The workshop will end with considerations of individual vs organizational online presence.
This document discusses the use of blogs and wikis in education. It explains that Web 2.0 encourages collaboration and active participation from users. Blogs allow users to post content in reverse chronological order and readers can comment. Wikis enable collaborative content creation where many users can edit pages simultaneously. The document provides examples of how teachers can use blogs and wikis to create online learning communities, give students a voice, and encourage sharing of ideas.
Social Media for Historic Sites: Real Places Telling Real Stories
The document discusses using social media for historic sites to tell real stories. It covers reviewing common social media platforms like Facebook and Twitter, best practices for using them, types of content to share, and ways to engage audiences. The presentation encourages site managers to go behind the scenes, tell stories, have fun, and try new platforms, while avoiding experimenting with logos or telling instead of showing. It emphasizes knowing the target audience and starting social media use slowly.
Social Media Marketing Tools and Strategies for Master Gardener coordinators
Social media provides a unique platform for Extension professionals to share information about programs, including the Florida Master Gardener Program.
Presented at the 2010 continuing education meeting for Master Gardener coordinators.
How Social Media Can Support Your Volunteer Efforts
The document provides guidance on using social media to support volunteer efforts. It recommends being strategic by setting specific goals, defining your message, understanding your capacity and best platforms, and identifying your audience and where they are located. It also stresses the importance of building community through outreach, engagement, sharing stories and content, using hashtags and events, and following up after events. While tools can help, the key is building trust and genuine interest in others. The document provides examples of nonprofits successfully using social media and resources for additional information.
Getting Online - Social Media 101 for Giving Circles
This document provides an overview of using social media for giving circles. It discusses starting with a test of members and donors to see where they spend time on social media. Key platforms discussed include Facebook groups and pages, Twitter, Pinterest, Instagram, Google+, and blogs. The document provides tips on using each platform to update members, recruit new members, fundraise, and tell the story of the cause. It emphasizes using images, videos and engaging content to build conversations and make the organization feel innovative. Peer-to-peer fundraising is also summarized as an effective social media strategy.
In this presentation, we look at the technologies that are dominating the world of social media in 2012.
You can view the presentation in full on YouTube: http://www.youtube.com/watch?v=Rcs77Kw1hQ8
The document outlines the key principles and stages of digital marketing. It discusses awareness, engagement, and retention as the three key stages. Awareness involves introducing yourself and your brand using appropriate media. Engagement focuses on starting conversations, asking questions, and building social equity. Retention is about developing ideas further, providing support to communities, and ongoing communication. The overall message is that digital marketing is about communication, sharing stories and passions, and focusing on people rather than just technology.
Pinterest is one of the fastest growing social media sites. It has grown to over 103 million users and it has become one of the top 30 websites in the US within months of its debut. Join us to learn more about this exciting new site, including how to:
" Get started pinning
" Effectively use Pinterest as a tool for your library through ideas, best practices, and examples
" Discuss some of the copyright issues with Pinterest
The document provides an overview of best practices for using various social media platforms like Facebook, Twitter, LinkedIn, Pinterest, and Google+ to engage audiences and measure the return on investment of social media strategies. It also discusses how traditional media organizations are integrating social media into their journalism by encouraging more interaction and feedback from readers online. The large amount of data presented focuses on statistics about social media usage, tips for implementation, and examples of how different platforms can be leveraged for communication and engagement.
The document introduces the Metronet Information Literacy Initiative (MILI), which aims to help teachers and students improve research skills, identify reliable resources, and promote responsible use of information. MILI will provide guidance on incorporating the three Rs - research process, reliable resources, and responsible use - into classroom teaching and assignments. Librarians are seen as vital partners through their expertise in information access, technology, and research skills. The goals of MILI are to influence how teachers approach research, encourage collaboration between teachers and librarians, and help integrate information literacy into curriculums.
The document introduces the Metronet Information Literacy Initiative, which aims to teach skills for finding, evaluating, and using information responsibly. Metronet is a library system serving Minnesota that focuses on continuing education. The initiative promotes 21st century skills like communication, collaboration, and problem solving using both traditional and new technologies. Information literacy is described as the ability to recognize information needs and locate, evaluate, and apply information effectively, which is key to success in academics, careers, and lifelong learning.
Metronet is a consortium established in 1980 to facilitate cooperation among libraries. It coordinates various programs and activities for libraries, including History Day at Your Library and the Metronet Information Literacy Initiative (MILI). MILI is a professional development program that focuses on incorporating information and technology literacy standards into classroom teaching using tools like blogs, wikis, and other Web 2.0 technologies. Participants attend monthly webinars and meetings to share knowledge and suggestions. School districts provide credits and incentives for teacher participation and help enable classroom use of discussed tools.
This document provides an introduction to Metronet's Information Literacy Initiative for the 2014-2015 school year in Saint Paul Public Schools. It discusses the changing nature of research, classrooms, and libraries due to advances in technology and the internet. While students are accustomed to new technologies, they still need guidance to effectively find, evaluate, and use information, as well as to understand related ethical and legal issues. The initiative aims to teach these important information literacy skills.
The document introduces the Metronet Information Literacy Initiative (MILI), which aims to influence how teachers teach the research process and encourage collaboration between teachers and librarians. MILI will focus on the three Rs: research process, reliable resources, and responsible use of information. It will provide guidance on conducting effective research using a defined process, identifying reliable resources in various formats, and promoting the responsible use of information and technology. The goal is to improve student and teacher research skills and incorporate information literacy into curriculums through collaborative projects.
This document provides an introduction to the Metronet Information Literacy Initiative (MILI), which aims to improve information literacy skills among students and teachers. MILI focuses on developing skills in research, identifying reliable resources, and responsible use of information. It emphasizes using a process approach to research and incorporating 21st century skills. MILI will provide professional development for teachers and librarians to help students develop these skills and prepare for further education and careers. Key aspects of MILI include improving research abilities, evaluating various resource formats, understanding issues like plagiarism, and encouraging critical thinking and collaboration.
The document introduces Metronet's Information Literacy Initiative, which aims to teach skills for finding, evaluating, and using information effectively. Metronet is a library system serving Minnesota that is committed to information literacy. The initiative focuses on activities like History Day and 21st century skills. It discusses how information literacy, research, classrooms, and libraries have evolved from print-based to incorporating more digital tools and user-generated content for collaboration. The goals are to improve productivity, manage information, and expand reach through communication and creation.
The Senior Techies program provided technology education classes to older adults across 14 Minnesota libraries. Over 1,000 people attended the 243 classes on topics like basic computer skills, email, digital photography, and internet searching. The classes aimed to boost confidence with technology for participants ages 47-95. Funding from state and national library agencies supported the equipment, staffing, and collaboration needed for the successful multi-library program, which participants found helpful for continuing to use technology and which they hope to see expanded in the future.
This document describes a collaboration between Metronet, MELSA, and Minnesota History Day to hold an event called "History Day @ your library" that aims to:
1) Introduce teachers, librarians, and students participating in History Day to library resources in the Twin Cities area.
2) Help teachers teach research skills and help librarians understand History Day.
3) The all-day event includes keynote speakers and breakout sessions on researching, finding reliable sources, and responsible use of information. The goal is to improve connections between libraries and History Day students.
This document provides guidance on building a strong Friends group to support the local library. It begins with an overview of the different roles Friends can play, including advocacy, fundraising, public relations, recruiting volunteers, and planning events and special projects. It then gives 10 "commandments" for a successful Friends group, such as having support from the library director and staff, clear roles for all partners, and regular evaluation and evolution. The second part focuses on finding new Friends members and provides tips on developing a recruitment plan, targeting different demographic groups, using various marketing strategies including social media, and following up with potential members. It also shares examples from other libraries of innovative ways to engage younger adults. The overall message is that Friends groups need to
This document discusses how academic libraries are using various social software tools. It describes social tools like wikis, social bookmarking, media sharing, social networking, blogs, instant messaging, and microblogging. For each tool, it provides examples of how libraries use them, such as using wikis for intranets, training, and subject guides. It also discusses the growth of social media and how mainstream adoption of these tools has increased.
Putting technology on trial - SLAV conferenceHamish Curry
Technology offers incredible opportunities to transform the way the library sector skills itself and the learning for the community. Technology often defines our comfort with change and our ability to adapt. This session will explore the ways in technology has shifted the balance of the expert, but not the role of wisdom. To foster new opportunities for engagement and communication, libraries must grapple with a legacy and empower people to find where innovation and risk meet.
Putting Yourself Out There: Online Social Networking for LibrariansMeredith Farkas
This document discusses ways for librarians to establish an online presence through social networking. It encourages librarians to blog about library-related topics, engage with others on Twitter and Facebook, participate in online discussions, write articles, speak at online conferences, and develop resources for other librarians. Some specific social media that are mentioned include blogging platforms, Twitter, Facebook, library email lists, online journals, and virtual library organization committees. The document provides tips for an effective online presence, such as sharing interesting information, engaging in conversations, having an authentic personality, and doing things to help other librarians rather than just to gain personal attention.
This document discusses using Facebook in the classroom to engage students. It notes that Facebook has over 955 million active users and is a popular social networking platform. The document outlines reasons to use Facebook such as keeping up with technology, engaging students, promoting collaboration, and allowing for classroom assessment. It provides examples of how teachers can share materials, get instant feedback from students, and invite student content on Facebook. The document also discusses concerns about using Facebook and notes the importance of administration, privacy settings, and maintaining professionalism. It provides resources for additional information on using Facebook in the classroom.
PLNs: Asking the right questions (eLearning network) Hamish Curry
Personal Learning Networks have proliferated across the web, and no more so than in the field of education. Everyone has different reasons and strategies for getting involved or starting a PLN, so what might those be? Using stories from the Library's PLN programs combined with group discussion about what PLNs are and what they do, this presentation will shed light on how becoming a networked educator can be a liberating learning experience.
An exploration of strategies that use both passive and proactive measures to encourage playfulness, and ways different onsite and online systems can combine. More awareness of thinking skills and critical literacy in libraries, and of course the kinds of activities and offerings in libraries, especially around games, collaborative play, and linking with other communities.
The document discusses how technology is changing the role of libraries and cultural institutions. It notes that technology has increased the speed, spread and storage of information, and allows for new patterns of interaction. However, it emphasizes that the focus should remain on serving individuals and communities. New technologies can help libraries provide innovative experiences for learning and literacy while embracing their role as hubs of information, creation and experimentation.
Knowing Me, Knowing You: Social media for professional learningKate Reid
This document discusses how social media can be used by school librarians to find ideas for library displays, follow the latest library research, find resources to support collections, stay up to date with library events, and access book reviews and tutorials. It recommends using Instagram with hashtags like #schoollibrary and #libraryshelfie, and Pinterest boards tagged with #schoollibrary to find display ideas. Twitter, blogs, and organization websites are suggested to follow leaders in the library field and learn about current research. Hashtags can also be used on Twitter to follow topics like conferences. Tools like Feedly, Pocket, and Scoop.It are presented as ways to collect and curate information from various online sources.
Information has exploded. As a result libraries globally are facing huge challenges around staffing, funding, relevance, and technology. Some are struggling, some are thriving. The State Library of Victoria (SLV) is doing its best to stay current and engaging, fostering new connections and opportunities to grow audiences and learning potential. Collaboration and partnerships are integral to building new learning streams, and coupled with the use of technology, this Library is set to explode into new methods of engagement with the community. By applying some design-thinking processes in re-imagining the way information, knowledge, and communities intersect through libraries. Stepping through activities which frame current library assumptions against future library expectations (and possibilities), we’ll then pit these against the programs and tools already created in onsite and online environments.
Universidad nacional de san agustín y su historia de vergüenzalerikrat
Esta institución, ha avalado conductas prepotentes y autoritarias; ha avalado y hasta homenajeado, a autoridades del claustro que han ejercido un trato discriminatorio en agravio de profesores, autoridades que han segregado de la carrera docente a algunos profesores, simplemente por apetitos personales, y violando toda norma moral.
Content modeling involves determining the structure of content in a content management system (CMS). This includes defining content types and their component fields. Content types correspond to types of content, like blog posts or events. Fields represent the individual chunks that make up each content type, such as title, body text, images. Defining a content model up front allows content to be stored and presented in a structured way, enabling many potential uses like calendars or feeds. It requires balancing current and future needs as well as different stakeholders. Content models can range from simple to complex and should be tested and revised as needed.
Esta es una pequeña presentación que habla acerca del impacto causado del "marketing" en los jóvenes, sus estrategias, formas de evitarlo, temas que aborda, entre otros aspectos desarrollados por el equipo.
The document provides biographical information about the author Harun Yahya and an overview of his works. It states that Harun Yahya writes under a pen name and was born in Ankara in 1956, studying arts and philosophy at university. It notes that since the 1980s he has published many books on political, scientific, and faith-related issues that have helped people strengthen or better understand their faith. The document emphasizes that Harun Yahya's books aim to encourage thoughtful consideration of faith and refute anti-religious ideologies using evidence-based arguments.
This document discusses MRC Stratified Medicine's use of TranSMART platforms to integrate and analyze data from various rheumatoid arthritis and psoriasis studies. It summarizes TranSMART's capabilities for data standardization, sharing compliant clinical data from studies like PSORT, MATURA, and RA-MAP. The document also outlines two potential models for secure data analysis and sharing - a "controlled data hub" allowing external analysis and an "analysis safe haven" conducting all analysis on a secure server. It acknowledges contributions from various organizations and looks ahead to evolving the infrastructure to provide more flexible computing resources and analysis capabilities.
Thanks everyone who attended this webcast. Special thanks to Launch Podcast, Launch Workplaces and the 280 Group for their support. We hope you enjoyed it.
You can view or listen to the discussion on demand using the links provided.
BoldPM Insights: "Why Smart, Connected Devices Are Transforming Businesses"
Thu, May 5, 1:00 - 2:00 p.m. EDT
Slideshare: http://bit.ly/bldpmi0505
If you like this webcast content, be sure to like it and share it with others. We hope you can use this information to implement changes within your organization.
Interested in actionable business intelligence? Sign up for upcoming BoldPM Insights webcasts here: http://bit.ly/boldpminsights.
Description
Smart, connected devices are completely changing the game.
The evolution of products into intelligent, connected devices, which are increasingly embedded in broader systems, is radically reshaping companies and competition. This is forcing companies to redefine their industries and rethink nearly everything they do, beginning with their strategies.
Companies will need new types of relationships with customers. They will need new product capabilities, infrastructure, and processes; entirely new structures, functions, and new forms of cross-functional collaboration.
In this webinar, Hector Del Castillo discusses how smart, connected products are impacting business strategies and transforming the entire value chain.
The document provides an outlook on investment management in the Middle East and Africa regions. It discusses how both regions saw significant wealth creation and growth in assets under management in 2007. However, the global financial crisis severely impacted emerging economies that depended on foreign investments and exports from developed countries. Stock markets and local exchanges in the Middle East and Africa declined substantially in 2008 as commodity prices fell. However, the document cites a report forecasting a speedy recovery for the Middle East in 2010 as oil demand and prices are expected to rise again.
5 самых вкусных способов заработка в Youtube - Заработок в сети без вложений Лайфхак - Вебинары
Вы сможете не только работать, но и консультировать в этой теме, а так же получите лидерство в своей нише. Освоение методики быстрой раскрутки, для тех, кому результаты нужны еще вчера. Владение инструментами автоматизации, которые минимизируют личное участие и ежедневную рутину. Умение использовать продвинутые техники видеовирусы, платный посев видео, изучить в теории запрещенные методы продвижения.
El documento menciona varios lugares y monumentos importantes de la ciudad de Logroño, como la Torre Blanca, la Fuente de los Ilustres, la Gran Vía, la Fuente de Trevi, la Catedral de la Redonda, la Iglesia de San Bartolomé, la Fuente del Peregrino, la Puerta del Nueve Centenario, la Puerta del Ebro, la Puerta Sur, el Monumento a Espartero, el Parque de Gallarza, la Calle Ruavieja donde antes estaba el Liceo, el Mercado Medieval, el Mercado
Everyday advocacy with web 2.0 tools: Region XI keynotetechnolibrary
This document discusses various everyday advocacy and web 2.0 tools that libraries can use to promote their services and value. It outlines how to use social media platforms like blogs, Facebook, Twitter, Flickr, and YouTube to share information and stories. It also provides tips on gathering data and feedback from stakeholders to understand what they value. The resources emphasize creating a consistent online presence and branding across all digital channels to effectively advocate for the library.
In the ever-changing settlement landscape, there is a pressing need to innovate and find creative solutions for our participants. There is a body of research that suggests innovation comes from increasing network connections. Individual, organizational and societal success emerges from diversity in our networks and relations beyond our organizational, geographical, and sector boundaries. Integration Summits, conferences, member meeting are held across the country but are often too few and far between. Connecting through social media facilitates connection with colleagues during those in-between times (and adds a little fun to it as well).
In this workshop, MEALO and MIRSSA are combining efforts to offer language and settlement professionals increased opportunity to connect via Web 2.0 tools, using a practical and hands-on approach. The Building Community with Social Media workshop is framed for the connection of leaders in language and settlement organizations.
The workshop will outline positive effects of expanding networks. Participants will be introduced to several types of Web 2.0 tools used to connect with language and settlement professionals: social bookmarking, (micro) blogging, and social/professional/learning networks. The workshop will end with considerations of individual vs organizational online presence.
This document discusses the use of blogs and wikis in education. It explains that Web 2.0 encourages collaboration and active participation from users. Blogs allow users to post content in reverse chronological order and readers can comment. Wikis enable collaborative content creation where many users can edit pages simultaneously. The document provides examples of how teachers can use blogs and wikis to create online learning communities, give students a voice, and encourage sharing of ideas.
Social Media for Historic Sites: Real Places Telling Real StoriesSarah Page
The document discusses using social media for historic sites to tell real stories. It covers reviewing common social media platforms like Facebook and Twitter, best practices for using them, types of content to share, and ways to engage audiences. The presentation encourages site managers to go behind the scenes, tell stories, have fun, and try new platforms, while avoiding experimenting with logos or telling instead of showing. It emphasizes knowing the target audience and starting social media use slowly.
Social Media Marketing Tools and Strategies for Master Gardener coordinatorsKim Kruse
Social media provides a unique platform for Extension professionals to share information about programs, including the Florida Master Gardener Program.
Presented at the 2010 continuing education meeting for Master Gardener coordinators.
How Social Media Can Support Your Volunteer EffortsWahine Media
The document provides guidance on using social media to support volunteer efforts. It recommends being strategic by setting specific goals, defining your message, understanding your capacity and best platforms, and identifying your audience and where they are located. It also stresses the importance of building community through outreach, engagement, sharing stories and content, using hashtags and events, and following up after events. While tools can help, the key is building trust and genuine interest in others. The document provides examples of nonprofits successfully using social media and resources for additional information.
Getting Online - Social Media 101 for Giving CirclesDawn Crawford
This document provides an overview of using social media for giving circles. It discusses starting with a test of members and donors to see where they spend time on social media. Key platforms discussed include Facebook groups and pages, Twitter, Pinterest, Instagram, Google+, and blogs. The document provides tips on using each platform to update members, recruit new members, fundraise, and tell the story of the cause. It emphasizes using images, videos and engaging content to build conversations and make the organization feel innovative. Peer-to-peer fundraising is also summarized as an effective social media strategy.
In this presentation, we look at the technologies that are dominating the world of social media in 2012.
You can view the presentation in full on YouTube: http://www.youtube.com/watch?v=Rcs77Kw1hQ8
The document outlines the key principles and stages of digital marketing. It discusses awareness, engagement, and retention as the three key stages. Awareness involves introducing yourself and your brand using appropriate media. Engagement focuses on starting conversations, asking questions, and building social equity. Retention is about developing ideas further, providing support to communities, and ongoing communication. The overall message is that digital marketing is about communication, sharing stories and passions, and focusing on people rather than just technology.
Pinterest is one of the fastest growing social media sites. It has grown to over 103 million users and it has become one of the top 30 websites in the US within months of its debut. Join us to learn more about this exciting new site, including how to:
" Get started pinning
" Effectively use Pinterest as a tool for your library through ideas, best practices, and examples
" Discuss some of the copyright issues with Pinterest
The document provides an overview of best practices for using various social media platforms like Facebook, Twitter, LinkedIn, Pinterest, and Google+ to engage audiences and measure the return on investment of social media strategies. It also discusses how traditional media organizations are integrating social media into their journalism by encouraging more interaction and feedback from readers online. The large amount of data presented focuses on statistics about social media usage, tips for implementation, and examples of how different platforms can be leveraged for communication and engagement.
Part of a workshop I lead at Simmons College, this presentation served as a basic introduction to the social media service Twitter for librarians. Includes: a short history of Twitter, Best Practices for private and professional accounts, as well as an introduction to some of the third party services that support it. Session concluded with hands on time with the service, and account creation.
This document provides an overview of new media technologies and learning in a digital age. It discusses concepts like connectivism, participatory culture, and the shift to more interactive and collaborative learning online. Examples are given of different tools people can use to connect, create, share and learn, such as blogs, wikis, Twitter, YouTube and more. Concerns about new media are also acknowledged. The overall message is that digital technologies are transforming learning processes and encouraging more open and networked approaches to education.
Nedra Kline Weinreich
Weinreich Communications
Pre-conference Workshop at the National Conference on Health Communication, Marketing and Media
Atlanta, GA
August 7, 2012
This document provides information on advanced social media strategies for reaching communities through mobile platforms and user-generated content. It discusses how to use mobile technologies like Twitter and Instagram to engage audiences in real-time. It also explores platforms that allow curating social media conversations (Storify) or finding niche question-and-answer communities (Quora). The document advises choosing newsworthy events for live social coverage and analyzing interaction cycles of events, conversations, and analysis after the fact. It provides resources on peak social media times and engagement tactics.
This document appears to be a slide presentation on how social media is altering communication, education, and learning. Some of the key points made in the slides include:
- Social media allows for communication, collaboration, engagement, and relationship building.
- Learning can now take place anywhere, anytime, with anyone through social media and web-based tools.
- Knowledge is no longer scarce thanks to greater connectivity online. Learners should not see learning as confined just to the classroom.
- Popular social media tools discussed include Twitter, Google+, Diigo for social bookmarking, and Skipes for video/voice chat. The presentation emphasizes building a personal learning network through utilizing these various tools.
This document discusses how businesses can engage with customers through social media. It covers the main social media platforms like blogs, social networking sites, wikis, and communities. It emphasizes listening to what customers say online, starting a business blog to share news and offers, and creating profiles on sites where the target audience spends time like Facebook. The key is to provide valuable content, participate in discussions, and engage with customers in an ethical way rather than hard selling. Done correctly, social media can help businesses better understand and connect with the people formerly known as their audience.
Libraries, Librarian, and Social Media (updated)Leah White
This document discusses balancing personal and professional social media use for librarians. It recommends librarians articulate clear social media goals for their institution, such as increasing awareness of library services or promoting community dialogue. It also provides tips for social media best practices, including using multiple staff accounts, scheduling posts, learning site cultures, using images, and having fun while following rules like avoiding inappropriate content. The overall message is that social media can create meaningful relationships and increase library use if goals are clear and content is appropriate.
This document provides an introduction to Metronet's year-long Information Literacy Initiative for the 2018-2019 school year in Elk River and Minneapolis Public Schools. It discusses how information literacy and 21st century skills are key to student success in academics, careers and daily life. The initiative aims to teach students how to effectively find, evaluate and use information and technology through the development of critical thinking, problem solving, communication and other vital skills.
Pinterest is a visual bookmarking tool that allows users to curate content by creating virtual cork boards called boards and pinning images, links and videos to the boards to organize around topics. Members can like and re-pin pins from other members and search for new pins to add to their boards from Pinterest. Teachers can use Pinterest for lesson planning, collecting resources for student projects and collaborating with other teachers.
Drafting the Blueprint: Building Friends for Minnesota Association of LIbrary...Ann Walker Smalley
The document provides an agenda and background information for a workshop titled "Building Friends" put on by the Minnesota Association of Library Friends. The morning sessions will cover building and finding Friends groups. The afternoon will include panels on fundraising and keeping Friends groups active. The document also provides information on the Minnesota Association of Library Friends and the resources it offers to library Friends groups. It emphasizes the important roles Friends groups play in advocacy, fundraising, public relations, volunteering, and event planning for libraries.
This document outlines the process undertaken by the Multitype Library Systems in Minnesota to establish a group of library futurists to examine challenges and opportunities facing Minnesota libraries. It describes how the futurists group was formed, including inviting representation from different library types and regions, appointing a steering committee, selecting 25 futurists ages 25-35 through an application process, and holding kickoff meetings. The goal was for the futurists to have a focused conversation on the future of Minnesota libraries and initiate a wider discussion on developing a strategic plan.
This document summarizes Ann Walker Smalley's career path in libraries and related fields. She began her career at the State Library of Ohio and later worked at Battelle Memorial Institute, the Department of Housing and Urban Development Library, and the National Restaurant Association. Throughout her career, she utilized skills like research, writing, public speaking, and relationship building. After taking a 13-year sabbatical, she returned to librarianship through various consulting roles. She advises MLIS students to gain a variety of experiences, advocate for themselves, and look beyond traditional library roles.
The document introduces the Metronet Information Literacy Initiative (MILI), which aims to promote information literacy skills among students. MILI will focus on teaching the research process, identifying reliable resources, and promoting responsible use of information. It will encourage collaboration between libraries and teachers to incorporate these skills into classroom instruction. MILI will provide guidance on using new tools and the research process to develop assignments that encourage 21st century skills over simply repeating information. The goals are to help students conduct effective research and evaluate information critically and ethically.
This document discusses library advocacy and who should be responsible for advocating for libraries. It emphasizes that advocacy is important at the federal, state, and local levels to raise awareness of libraries' value and secure necessary funding and support. While organizations like ALA and library associations advocate at higher levels, the document stresses that every library staff member and user should see themselves as advocates and work to articulate their library's importance to stakeholders. A variety of advocacy strategies are presented, but the overriding message is that advocacy is important and everyone should play a role.
This document provides an overview of Google News and related tools for staying up-to-date on current events and accessing archived news articles. It describes how Google News can be personalized based on user activity and preferences. It also introduces related Google services for receiving alerts on topics of interest, quickly browsing news articles, subscribing to RSS feeds, and searching historical news archives from various sources. The tools allow users to efficiently organize and access news both currently and retrospectively.
This document provides a summary of various free online tools that can be used for education purposes, including for creating quizzes, flashcards, word games, image generators, and conducting polls. It notes that many of these tools require creating a user account, have limited free features, or have age restrictions. Examples of specific tools are given for each category.
This document provides summaries of and links to various online tools across different categories:
1) Cellblock allows for instant multimedia publishing across websites, desktops, and mobile devices. Users can drag and drop files and embed content on other sites.
2) QuietTube allows users to watch videos without distractions by removing ads, comments, and other elements from videos.
3) Today's Meet enables backchannel conversations during presentations by allowing private audience comments, questions, and answers.
4) Several additional tools are listed for image search, scheduling meetings, cropping/resizing pictures, pronunciation help, reminders, screen recording, shortening URLs, speed reading, text-to-speech, checking website
Metronet is a consortium of libraries in the Twin Cities metropolitan area that was established in 1980. It is funded by the Minnesota state legislature and facilitates cooperation among different types of libraries. Metronet provides resources for librarians and the community on its website. It also offers continuing education scholarships, guides to library jobs and children's authors in Minnesota, and programs like History Day at local libraries and the Metronet Information Literacy Initiative for teachers.
This document lists 15 things for educators to try in the upcoming year related to technology integration and online tools. Some suggestions include starting or improving a blog, making screencasts, using a backchannel during events, taking free webinars, finding creative commons media, collaborating via wikis, making word clouds, setting up alerts on topics, trying new Google tools, joining a free online community for educators, using alternative browsers like Firefox, and storing documents and photos in the cloud.
The document discusses the need for an online community tool to facilitate communication and sharing of reviews between participants of a summer camp. It notes key requirements for the tool, including ease of use, cost, security, and enabling campers to access information and share reviews. Additionally, it mentions restructuring existing groups and forums on the tool and adding virtual counselors.
This document lists various one-trick productivity tools organized by category, including alarms, backchannels, cloud backup, image search, cropping pictures, email scheduling, finding broken links, WiFi locations, Google 411, highlighting on the web, password management, scheduling meetings, converting PDFs, resizing pictures, pronunciation help, polling, quick polls, paper printing, reading the web later, reminders, screencasting, shortening URLs, speed reading, text to speech, weather reports, checking web status, white noise generators, and editing YouTube videos. Each tool is briefly described and includes a URL.
Metronet is a nonprofit organization that started in 1980 to facilitate cooperation among libraries in the Minneapolis-Saint Paul area. It provides various programs and services to support libraries, including History Day activities, online learning programs, professional development for teachers and librarians, and an annual information literacy conference.
WebJunction Minnesota (WJMN) is a portal for Minnesota library staff to connect, create, and learn through online courses, social networking, and shared content. Key features of WJMN include a blog, calendar of events, and course catalog on the front page. Members can personalize their experience by creating profiles, joining groups, and bookmarking content. WJMN aims to connect members by providing ways for them to share activities and interests, start discussions, and see what their friends are doing on the site. Members are encouraged to contribute by authoring articles, commenting, tagging content, and volunteering to be featured on the site.
2. About Me
Director, Metronet
• Librarian
• Project Manager for 23
Things On a Stick/More
Things On a Stick
Prior to Metronet
• Consultant to libraries on
special projects
• Worked with various MN non-
profits
6. In the beginning of the Web
• Static Web sites
• Source of information/simple answers
• Limited media--photos & illustrations
• One-way communication
• Needed design & coding skills
• Access to a server
Image: 'Macintosh SE'
www.flickr.com/photos/51512551@N00/3359491617
7. In Web 2.0
• Social & Interactive
• User-generated content
• Encourages & facilitates communication
• Collaborative
• Tools for productivity & online “cloud” of apps
• Tools for creation & communication
• Hosted services
8. The new social Web 2.0 tools to make it
easier
• Communicate
• Create
• Collaborate
• Connect
Image: 'motion gears -team force'
www.flickr.com/photos/17258892@N05/2588347668
9. What Is Social Media?
Social media is people
using tools (blogs video)
and sites (facebook
twitter) to create and
share content. It is the
new way to connect and
converse online.
10. Why It Matters
• Changing how people communicate, create, & interact
• Word-of-mouth via these tools is powerful
• It’s affordable
And….
• Everybody’s doing it…and not just who you think
11. 78% of people are reading
blogs, an increase from 66%
in the previous study
48% of the people surveyed
listen to podcasts
Image: 'Gathered for the IHR
Headphone Roundup'
www.flickr.com/photos/95601478@N00
/193617487
Image: 'Morning in the Spengler household'
www.flickr.com/photos/74105777@N00/78600196
12. 83% of people are
watching online
video
57% of internet users
are members of social
networks
Image: 'My social network'
mage: 'online video ecology; in a grid' www.flickr.com/photos/49503019876@N01/1804295568
www.flickr.com/photos/63313714@N00/3256724981
Data Source: Universal McCann- Power To The People - Wave3. March 2008
14. It is Expected…
All organizations are expected to be part
of the online community.
Build your online presence & identity as
a credible expert person/organization.
Image: 'Blue Mountain Center (September 2007)'
www.flickr.com/photos/73218431@N00/1693341532
16. Some of the Tools
Today’s Tools Other Tools
• Blogging • Podcasts
• Microblogging • TodaysMeet
• Social Bookmarking
• Social networks
• Event/calendar sites
• Video sharing • Screencasting
• Photo/Video sharing • & thousands more
• Wikis • http://www.go2web20.net/
Image: 'Pablo's cubism period began at three'
www.flickr.com/photos/73645804@N00/2475349116
17. Blogs
• Regularly updated Web sites that usually contain links
and comments
• Accepted as a source of news, information, & other
content
• Allow interaction through comments
• Sort of the new Web newsletter--but anyone & everyone
can have one
• Most recent posts first
• More than 1,000,000 posts to blogs each day
Image: 'We â™ blog'
¥
www.flickr.com/photos/11583872@N00/167783571
18. Ways to Use Blogs
• Update frequently with
hyperlinks to deeper info and
resources
• Provide news & information to
constituents http://redcrosspdx.blogspot.com/
• Involve staff and take
advantage of their info &
expertise
• Recruit & involve volunteers
• Document volunteer
contributions
• Keep constituents informed http://www.tsa.gov/blog
• As a place for constituents to
comment and contribute
• Report back from an event
• Testimonials from clients,
volunteers, donors…
19. Doing It Right
• Establish an identity
• Update frequently
• Friendly tone
• Authentic
• Informative
• Encourage comments
• Be responsive to
comments
Image: 'Right Button'
www.flickr.com/photos/35468141611@N01/85977206
耀
21. Twitter
• IM/Micro-blogging tool that asks one simple
question - What are you doing right now?
• Posts are 140 characters
• You follow your friends
• Read/Tweet on IM, mobile text, or the Web
22. Ways to Use Twitter
• Stay connected at conference to find
better sessions
• Follow others at conferences with #
• Industry gossip
• Pointers to resources, blog posts
• Drive traffic web page/blog or
comments
• Ask a question, get an answer
• Get referrals for products, locations,
movies, whatever
• Ad hoc collaborations
• Sending reports in an emergency
• Getting/sending news
23. What to Tweet
• Announce a new blog entry
• Random facts about
organization or cause
• Research releases
• Event reminders
• Breaking news
• Reply to others’ Tweets
• Re-tweet interesting tweets
24. Good Tweets
• Informative
• Useful news
• Entertaining
• Make sense in 140
characters
• Ask
• Answer
• Share
Image: 'Tweet and Toot Cover'
www.flickr.com/photos/45097561@N00/2902947614
25. Social Networks
Online Communities of people who share interests
and/or activities, or who are interested in
exploring the interests and activities of others.
People may visit a lot of sites, but for many, their
social network is their online life.
From Wikipedia
Image: 'Communication'
www.flickr.com/photos/44586678@N00/1459055735
27. • Features like Facebook/MySpace with your pet as the focus
• Games, prizes, sharing….
28. Nings
• Focus around one interest or topic
• Can be open or invite only
• Users have same options--posting, email, blogs, updates, etc.--
as in other networks
• Ning.com
29. Ways to Use Social Networks
• Establish a simple Web presence
• Promote specific actions or petitions
• Consolidate existing, unofficial social networks related
to your organization
• Connect supporters already using social networks
• Encourage & respond to feedback quickly
• Informal outreach & communication
Image: 'my friendwheel'
www.flickr.com/photos/40571485@N00/658281511
30. Image Sharing
Video & Photos
• Sites that allow users to upload and organize
photos or videos
• Users can share their photos and videos with
only people they choose or with the world
• Viewers can comment on photos/videos
• Users have (some) control over how photos and
videos are used
Image: 'Scrapbook page, 1986'
www.flickr.com/photos/31794493@N00/3260237814
33. Ways to Use Photo/Video Sharing
• Share organization/staff
photos
• Create slide shows to embed
elsewhere
• Share conference keynotes
• Host photos for use in
newsletters and other
publications
• Find others’ photos for your
use (Creative Commons)
34. Wikis
A wiki is a collection of Web pages designed to
enable anyone with access to contribute or
modify content.
Wikis are often used to create collaborative Web
sites and to power community websites.
From Wikipedia
Image: 'Where to Find a Good Wiki'
www.flickr.com/photos/37996646802@N01/1627257
35. Characteristics of a Wiki
• Collaborative--members can upload, edit,
comment
• Multimedia--embed photos, videos, slide shows,
podcasts
• Multiple pages with navigation features
• Public or private
• No HTML knowledge required (usually)
Image: 'Wiki'
www.flickr.com/photos/35237092540@N01/3275981110
36. Ways to Use Wikis
• Collaboration--proposals,
curriculum, documents…
• Project management
—conference, event,
fundraising…
• Web page
• Deliver content for CE or
other event
• Knowledge base for staff,
practioners, others
• Intranet for staff—policies,
procedures, schedules…
39. Similarities of the Social Tools
• Promote communication
• Interactive
• Collaborative
• User-generated content
• Can embed results in other
tools--blog, Web sites…
• Easy to learn
• Easy to use
• Ever-evolving
• Free for at least basic
features
Image: 'Puzzle'
www.flickr.com/photos/95148379@N00/2982163921
40. Rules of Social Media
• You can’t control the conversation; be willing to
give up control
• Listen to your constituents
• Get involved--build relationships
• Ask questions to encourage engagement
• Be honest & be authentic; no made up names or
profiles
• Think long term--it’s a commitment
Image: 'Puzzle'
www.flickr.com/photos/95148379@N00/2983020562
41. Social Media is Not for You if…
• You think it’s a waste of time
• The Internet in general is a mystery
• You don’t already have a dynamic Web presence
• You don’t know why you would use it
• You don’t have a lot to say about your organization
• You expect immediate results
• You can’t commit the time & energy it will take
• You don’t like change
43. The Key
You can't understand the social media tools and
sites like Twitter, Facebook, and blogging just by
reading articles or reports about them….
Image: 'Login'
www.flickr.com/photos/13957977@N02/2460905893
耀
44. You need to Participate
• Read blogs
• Create a blog
• Join Twitter to follow people & tweet
• Join a social network & participate
• Explore photo & video sites
• Upload your photos
• Make stuff w/photos
• Explore & edit a wiki
Image: 'weekend07_04.jpg'
www.flickr.com/photos/67561937@N00/505772429
45. Start with a Personal Interest
• Read & comment on blogs that cover
your hobby
• Browse photo sites as you plan your
vacation
• Watch YouTube and read the
comments
• Set-up a wiki to play
Image: 'looking up'
www.flickr.com/photos/53611153@N00/255775613
46. Do 23 Things On a Stick
http://23thingsonastickblogspot.com
http://morethingsonastick.pbworks.com
Easy way to play & learn.
47. Ready for next jump--
organizational research & planning
Image: 'Faded Hop scotch set at my old elementary school'
www.flickr.com/photos/69831536@N00/411038015
48. Organizations don’t have to participate in
every social media platform
Image: '234 social media marketing examples'
www.flickr.com/photos/31884970@N00/2909140600
49. Pick 1 or 2
• Do your research
• Understand the
tool’s strengths
• Understand its limits
• Set up accounts to
participate
50. Start by Listening
• Search for keywords on Twitter, subscribe to
search results with RSS, follow people
51. Find People to Follow
http://wefollow.com/
Search keywords to find
people
• Nonprofits
• Minnesota
• Hunger
• Banker
Start following
Start tweeting
52. Facebook Research
• Are there others like you
on Facebook?
• What are they doing?
Groups, Pages, Causes?
• Do they have many
fans?
• What are the
discussions?
Image: 'Facebook HQ'
www.flickr.com/photos/87267387@N00/691552110
藳
53. Once you are comfortable with the
tools & communities
You are ready to use them or advise
others how to use them
Image: 'looking up'
www.flickr.com/photos/53611153@N00/255775613
54. Resources to Make It Happen
• Willingness to try something new
• Administration support
• People who can write & engage
• Time to plan, write, evaluate,
adjust
• Commitment to keep it going
• And the biggest resource…
Image: 'bright paperclips'
www.flickr.com/photos/63943575@N00/9984261
55. Time, time & more time
• 5 hours/week to start listening
• 10 hours/week to participate
• 10-15 hours/week to generate buzz
• 20+ hours/week to build community
• May take anywhere from 3-6 months to see
results
Source Beth Kanter http://beth.typepad.com/
Image: 'Curioso elemento el tiempo'
www.flickr.com/photos/51597402@N00/2744390812
56. Make a Plan
• What is your goal--what
do you want to happen &
when
• Who is involved
• Is everyone on board
• Is someone in charge
• Policies on who & what
Image: 'I have a plan. (186/365)'
www.flickr.com/photos/26582481@N08/3234624436
57. Who are you talking to?
• Who is the audience you
want to reach
• Where is your audience--
Facebook, Twitter, or
somewhere else
• What do you want to say
• Who will say it
• How will you say it
• How often will you update
Image: 'Alphabet 05'
www.flickr.com/photos/49968232@N00/89097084
58. What Are You Saying?
• Audience-focused, not organization-focused
• Here are results from our work
• This is what it means to you/what you can do
(send money, volunteer, contribute)
• This is what your money, volunteering,
contribution means
Image: 'BarCamp AMS 2005 Opening - 35'
www.flickr.com/photos/35034347371@N01/54381130
59. Evaluate Regularly
• What have we learned?
• What is working?
• Have we seen results?
• Should we change
anything?
• Do we still want to do
this?
Image: 'Pressure Gauge'
www.flickr.com/photos/58685748@N00/130693756
60. How will you measure results
Outputs are easy
• For blogs: how many views,
unique visits, time spent on
page, comments
• For Twitter: Followers, re-
tweets of your posts, replies
• For Facebook: Fans,
comments, discussions
Image: 'Free coiled tape measure healthy living stock
+photo+Creative+Commons'
www.flickr.com/photos/40645538@N00/3209939998
61. Harder to Measure Impact
Did using social media make a difference?
What were your goals?
• More visibility?
• Improved profile in
community?
• More volunteers?
• Greater community
engagement?
• More donations?
Image: '27'
www.flickr.com/photos/86176561@N00/34493476
62. Jump In & Have Fun!
www.flickr.com/photos/88637726@N00/904035517
63. Metronet
Ann Walker Smalley
651/646.0475
ann@metronet.lib.mn.us
@annws
metrolibraries.net
metronetpresentations.pbworks.com