1) The document discusses the launch of the Facebook platform and how it opened opportunities for developers to create applications for the Facebook user base.
2) It provides tips for developers on creating "killer apps" for Facebook including getting in early, focusing on a unique idea, and making the app sticky.
3) Metrics and growth are important topics covered, emphasizing social sharing, avoiding spammy notifications initially, and considering advertising to promote the app.
The document discusses various mobile apps that are useful for journalists. It provides details on apps for social media engagement like Twitter, Facebook, and Pinterest. It also covers apps for multimedia like Instagram, iMovie and SoundCloud. Additional apps mentioned are for tasks like notetaking, translation, navigation and more. The document aims to outline essential tools that journalists can utilize on mobile.
How Zenly Nailed It - Product Methods!Maxime Braud
We deliver UX design for the best startups: ⭐️mozza.io ⭐️
Zenly is the only location sharing app with a 8% weekly growth rate. What product method did they use to get there?
The document discusses the growing need for responsive web design as more people access websites from mobile devices. It provides examples of both good and bad mobile websites, noting that the best sites like Gatorade.com are easy to navigate on touchscreens but still need improvements. The document recommends responsive design that allows websites to stretch and resize based on the viewing device in order to reach consumers on any platform.
This document provides a summary of strategies for developers to effectively market and monetize their Windows Store apps. It discusses various monetization models including paid apps, freemium apps, and ads. It also covers topics like app store optimization, user acquisition, cross-promotion, measuring lifetime customer value, and building an online presence. The overall message is that developers need to carefully consider their product, business model, and user acquisition strategies to have an in-demand app that is profitable.
Online Resources to Improve Your Marketing & Your LifeSaffire
This document provides tips and recommendations for using online resources and platforms to enhance marketing, communication, productivity and entertainment. It discusses social media platforms like Instagram, Facebook and Twitter and tools for scheduling posts across multiple networks. Productivity apps are mentioned like Dropbox, 1Password and SignNow. Design tools like Canva and PhotoFy are highlighted for image editing. Google search tips, fitness trackers, entertainment options like Spotify, and travel resources like TripAdvisor are also summarized. The document promotes the services of Saffire and provides their online contact details.
Tips and tricks for social media success from Guy Kawasaki and Peg Fitzpatrick from an August 2016 event with Gone Social SF in San Francisco, California.
1. The document provides 7 tips for developing a successful mobile application. The tips include focusing on the user experience rather than replicating a website, defining the target audience, keeping the app simple, getting feedback, engaging users to return, starting marketing early, and shipping the initial version without waiting for all features.
2. Each tip is explained in 1-2 sentences, such as to remember where the app will be used and create a great user experience so the logo sits on home screens all day. Defining the target audience is important rather than saying "anyone".
3. The document emphasizes keeping apps simple to do one thing well, getting feedback from users, engaging users to return through updates and reasons
The slides of my speech at App Promotion Summit #APS2014
Can be used as a cookbook to build deep linking!
Video available here: http://www.thinkmobile.fr/blog/deep-linking-at-app-promotion-summit
12 Mobile Growth Tactics for App Launch, Acquisition and RetentionAdrien Montcoudiol
Learn more about Mobile Growth: http://mozza.io
Follow me on Twitter: https://twitter.com/adrienm
These are the slides of a talk I gave at Le Camping, the most renowned French startup accelerator based in Paris.
Alan Mendelevič has been developing software since 1995 and has experience with .NET, WPF, Silverlight, and Windows Mobile. He became interested in Windows Phone development in 2010 after attending the MIX10 conference. Since then, he has created several apps for Windows Phone like Tic-Tac-Toe 3D and amCharts Quick Charts. He launched AdDuplex, an ad exchange network for Windows Phone apps, in 2011. While the Windows Phone SDK has some limitations, developers praise the tools as great and prefer developing for Windows Phone over Android. Distribution of apps and monetization, especially for developers outside the US, remain challenges but the platform and community continue to grow.
Learn more about Mobile Growth: http://mozza.io
These are the slides of a talk I gave at TradeCraft (http://tradecrafted.com/) on growth marketing for mobile startups.
2017 OFEA online resources to improve your marketing & your lifeJessica Carlo
This document provides information on various online resources and tools for marketing, communication, productivity, personal assistance, photo editing, fitness, entertainment, and travel. It describes the purpose and key features of tools and apps like ChatFuel, Instagram, Snapchat, IFTTT, Skype, Duolingo, Unroll.Me, Dropbox, Fiverr, LastPass, GeniusScan, Trello, Expensify, SnapSeed, Photofy, Canva, ShopperApp, Accuweather MinuteCast, Wunderground, RetailMeNot, Open Table, MyFitnessPal, Fitbit, C25k, Sleep Cycle, Spotify, Podcasts, Yelp, TripAdvisor, Hop
Not-Your-Usual Tips For Your App To Keep Up With The TimesFreedomApps
App development is a tough industry. To help you keep your app (or potential app) on the cutting edge of mobile app development, here are four tips you might not have considered yet.
A presentation on android apps and how to choose & use them on your Smartphone. Presented on April 15, 2013. Explains how your Gmail account is key to getting the most from your Android Smartphone. Describes how many devices a Smartphone can replace, and the key is choosing apps for your needs. Apps are recommended, tips on using your Android Smartphone, storing photos, getting organized. Resources on choosing apps and citations included. Phone navigation basics also covered.
How to Build a Nonprofit Mobile App To Engage SupportersTechSoup
Now more than ever, it's important to be in the palm of your supporter’s hands. Join the Tapp Network team for a discussion on how nonprofits can expand their digital marketing reach with mobile apps. They'll talk about how to choose the best type of app for your organization's mission and budget. From fundraising, engaging volunteers or executing a unique event experience, learn how apps can transform your nonprofit’s marketing strategy.
We’ll cover how to:
> Choose the right type of app builder
> Create an app for fundraising
> Build an app for virtual events and engagement
> Measure analytics for funders, and more!
Microsoft is enabling Collaborative Disruption ... there are (at least) 7 applications that everyone should have on their devices ... and they are all FREE.
Every SharePoint and Office 365 deployment has immense capabilities right at their fingertips and most of it is FREE. In this session I will discuss 7 Tips that will improve anyone's ability to get more done, do more with data, and share it with the team.
I'll discuss some tools that many people have never heard of or didn't realize were available across all devices - Android, iOS and Windows.
I'll discuss Office Lens, SWAY, OneNote, Yammer, Outlook, Power BI and Delve and two bonus points.
The document provides tips for developing successful Facebook applications. It discusses Facebook's F8 conference which launched the platform to developers, allowing rapid growth of user bases. It emphasizes starting development now to get feedback and prepare for growth, focusing on making the app unique, social, and sticky. It also discusses metrics, targeting demographics, scaling, monetization strategies, and providing a compelling idea for an app like translating posts to a local dialect.
The document discusses seven key factors that may determine whether a web app or site will succeed or fail in 2007:
1. Avoid creating me-too apps and differentiate your product.
2. Keep the user experience simple and focused on a clear purpose.
3. Empower users and solve problems rather than just selling technology.
4. Ensure the individual user experience works well before focusing on social features.
5. Be wary of larger competitors easily copying your niche.
6. Consider whether your product can appeal beyond early adopters to the mainstream.
7. Strive to generate a large, loyal following through engagement, personality and virality.
This document provides an overview of using Web 2.0 strategies and tools for non-profits. It defines Web 2.0 as consumer generated media and user engagement/collaboration. The document then lists specific social media platforms and tools non-profits can use to get the word out, raise money, keep in touch with supporters, find volunteers, and measure success. Case studies are presented on how organizations like Unicef have successfully utilized these Web 2.0 strategies.
Social Media Training Workshop for Small BusinessWeb.com
Social Media Training Workshop for Network Solutions customers to train them in the basics of social media and relevant tools for small business.
Http://www.blog.networksolutions.com
http://www.growsmartbusiness.com
http://www.womengrowbusiness.com
How to get yourself a great facebook application. Talking you from the most simple way to the tough way. Companied with proven case studies, such as the whopper sacrifice. Nothing techies.
Developer's Guide to Marketing and Monetization of Windows Phone AppsAlan Mendelevich
This document provides advice and case studies for developers looking to market and monetize Windows Phone apps. It discusses strategies like starting apps as free to build an audience, using various monetization methods like ads and in-app purchases, and emphasizing marketing through blog promotion, social media, videos and other online channels. Several developers are quoted who found success using these promotional techniques to earn thousands of dollars per month from their apps.
Spend Stack is a shopping list app that keeps a running total of items including sales tax. The app has a simple user interface that allows users to view and manage multiple shopping lists. The developer's goals in creating the app were to build up their portfolio, help solve the common problem of managing shopping lists, and hook into the iOS community. However, the app did not see much success upon initial release, selling only 4 units. The developer discusses lessons learned around using newer technologies, focusing on usability, marketing and community engagement to help future app projects.
Every mobile app is launched with a goal to succeed. Each of them is developed to serve a need. But why do few succeeded when most don’t? In this presentation, we look at the 9 compelling reasons on why even seemingly promissing mobile app failed.
For the article version, refer to http://www.themissingpuzzle.com.sg/9-reasons-why-your-mobile-app-failed/
Writer: Spencer Tan
Email: spencertan@themissingpuzzle.com.sg
Web: http://www.themissingpuzzle.com.sg
This document discusses social media and social networks. It provides an overview of popular social media sites like Facebook, Twitter, YouTube and their uses for marketing and networking. The key benefits highlighted are viral marketing, increasing website traffic, building an online presence, advertising and connecting with clients. The document also gives tips for businesses on setting up profiles on these sites and integrating social media into their overall marketing strategy.
How you can create an app and start earningAdrianaMorsi
This document provides guidance on how to create an app and start earning money within 7 days. It discusses planning your app by deciding what type of app to create, how to have it downloaded millions of times, and what types of apps are in high demand. It then covers creating your app using tools like AppsGeyser that allow you to turn web content into a native Android app. The document also discusses distributing your app by giving it an appealing name and description, choosing app stores, and getting it to the top of app rankings. Finally, it addresses growing your app through marketing and reviews, and earning money through advertising, in-app purchases, or selling the app. The overall document provides a comprehensive overview of the app development
Making Marketing More Human Through TechnologyKevin Lawver
Written for The Future of Social Media conference, I was supposed to talk about the "future" of social media technology, but the term "social media" and "marketing" together give me the jibblies, so I mixed it up a little. I try to give a preview of where I think things are going along with a couple things I'd do if I were a marketer to be more human and hopefully more effective. Warning: contains Cluetrain content.
Social Networking World Forum Social Media Lessons Learned Toby Beresford...Toby Beresford
Toby Beresford gives a presentation on lessons learned from social media campaigns. Some key points that work well include social games from companies like Zynga and Playfish that encourage engagement and sharing between friends, as well as utilities and quizzes that promote virality. Platform issues and ensuring applications evolve with changing APIs and user interfaces are also discussed. Nudge is introduced as a social media agency that designs and analyzes social campaigns.
This document discusses Facebook and marketing strategies on the platform. It provides information on what Facebook is, who uses it, and why it is popular. It then outlines various ways to market on Facebook, such as through profile pages, groups, events, and applications. It emphasizes listening to user conversations, being part of experiences rather than just advertising, and creating useful applications that share information and experiences with friends in a viral manner. Examples of applications created by the company are also provided.
This document discusses how to evaluate the profit potential of app ideas. It recommends making a list of the top ten ideas and researching the revenue and cost for each using tools like a spreadsheet. Revenue potential can be estimated by looking at comparable apps' installs, rankings and earnings from sources like ads or in-app purchases. Costs can be decreased by leveraging existing code, planning processes efficiently, using online tools, and hiring freelancers when needed. The goal is to identify which ideas have the highest potential profit by subtracting estimated costs from estimated revenues.
The document discusses different strategies companies can take when open sourcing code and their pros and cons. It recommends a consensus-based development strategy where decisions are made based on consensus of committers from both the company and community. This strategy builds long-term sustainable communities and trust while resulting in high quality software, though it requires more work upfront. The document provides tips for companies on crafting their community and moving development to be public and consensus-based.
Learn more about Mobile Growth: http://mozza.io
Follow me on Twitter: https://twitter.com/adrienm
These are the slides of a talk I gave at Le Camping, the most renowned French startup accelerator based in Paris.
This document provides advice for people who claim to have a great app idea. It cautions that developing an app is more difficult than most people assume. The document breaks down different types of apps and suggests evaluating the technical feasibility, legal risks, costs, revenue model, and marketing strategy before proceeding. It encourages doing thorough homework on these aspects of turning an app idea into a real business.
Similar to Getting love from the Facebook Platform (20)
Kief Morris rethinks the infrastructure code delivery lifecycle, advocating for a shift towards composable infrastructure systems. We should shift to designing around deployable components rather than code modules, use more useful levels of abstraction, and drive design and deployment from applications rather than bottom-up, monolithic architecture and delivery.
Transcript: Details of description part II: Describing images in practice - T...BookNet Canada
This presentation explores the practical application of image description techniques. Familiar guidelines will be demonstrated in practice, and descriptions will be developed “live”! If you have learned a lot about the theory of image description techniques but want to feel more confident putting them into practice, this is the presentation for you. There will be useful, actionable information for everyone, whether you are working with authors, colleagues, alone, or leveraging AI as a collaborator.
Link to presentation recording and slides: https://bnctechforum.ca/sessions/details-of-description-part-ii-describing-images-in-practice/
Presented by BookNet Canada on June 25, 2024, with support from the Department of Canadian Heritage.
INDIAN AIR FORCE FIGHTER PLANES LIST.pdfjackson110191
These fighter aircraft have uses outside of traditional combat situations. They are essential in defending India's territorial integrity, averting dangers, and delivering aid to those in need during natural calamities. Additionally, the IAF improves its interoperability and fortifies international military alliances by working together and conducting joint exercises with other air forces.
Best Programming Language for Civil EngineersAwais Yaseen
The integration of programming into civil engineering is transforming the industry. We can design complex infrastructure projects and analyse large datasets. Imagine revolutionizing the way we build our cities and infrastructure, all by the power of coding. Programming skills are no longer just a bonus—they’re a game changer in this era.
Technology is revolutionizing civil engineering by integrating advanced tools and techniques. Programming allows for the automation of repetitive tasks, enhancing the accuracy of designs, simulations, and analyses. With the advent of artificial intelligence and machine learning, engineers can now predict structural behaviors under various conditions, optimize material usage, and improve project planning.
論文紹介:A Systematic Survey of Prompt Engineering on Vision-Language Foundation ...Toru Tamaki
Jindong Gu, Zhen Han, Shuo Chen, Ahmad Beirami, Bailan He, Gengyuan Zhang, Ruotong Liao, Yao Qin, Volker Tresp, Philip Torr "A Systematic Survey of Prompt Engineering on Vision-Language Foundation Models" arXiv2023
https://arxiv.org/abs/2307.12980
Scaling Connections in PostgreSQL Postgres Bangalore(PGBLR) Meetup-2 - MydbopsMydbops
This presentation, delivered at the Postgres Bangalore (PGBLR) Meetup-2 on June 29th, 2024, dives deep into connection pooling for PostgreSQL databases. Aakash M, a PostgreSQL Tech Lead at Mydbops, explores the challenges of managing numerous connections and explains how connection pooling optimizes performance and resource utilization.
Key Takeaways:
* Understand why connection pooling is essential for high-traffic applications
* Explore various connection poolers available for PostgreSQL, including pgbouncer
* Learn the configuration options and functionalities of pgbouncer
* Discover best practices for monitoring and troubleshooting connection pooling setups
* Gain insights into real-world use cases and considerations for production environments
This presentation is ideal for:
* Database administrators (DBAs)
* Developers working with PostgreSQL
* DevOps engineers
* Anyone interested in optimizing PostgreSQL performance
Contact info@mydbops.com for PostgreSQL Managed, Consulting and Remote DBA Services
Choose our Linux Web Hosting for a seamless and successful online presencerajancomputerfbd
Our Linux Web Hosting plans offer unbeatable performance, security, and scalability, ensuring your website runs smoothly and efficiently.
Visit- https://onliveserver.com/linux-web-hosting/
An invited talk given by Mark Billinghurst on Research Directions for Cross Reality Interfaces. This was given on July 2nd 2024 as part of the 2024 Summer School on Cross Reality in Hagenberg, Austria (July 1st - 7th)
Quality Patents: Patents That Stand the Test of TimeAurora Consulting
Is your patent a vanity piece of paper for your office wall? Or is it a reliable, defendable, assertable, property right? The difference is often quality.
Is your patent simply a transactional cost and a large pile of legal bills for your startup? Or is it a leverageable asset worthy of attracting precious investment dollars, worth its cost in multiples of valuation? The difference is often quality.
Is your patent application only good enough to get through the examination process? Or has it been crafted to stand the tests of time and varied audiences if you later need to assert that document against an infringer, find yourself litigating with it in an Article 3 Court at the hands of a judge and jury, God forbid, end up having to defend its validity at the PTAB, or even needing to use it to block pirated imports at the International Trade Commission? The difference is often quality.
Quality will be our focus for a good chunk of the remainder of this season. What goes into a quality patent, and where possible, how do you get it without breaking the bank?
** Episode Overview **
In this first episode of our quality series, Kristen Hansen and the panel discuss:
⦿ What do we mean when we say patent quality?
⦿ Why is patent quality important?
⦿ How to balance quality and budget
⦿ The importance of searching, continuations, and draftsperson domain expertise
⦿ Very practical tips, tricks, examples, and Kristen’s Musts for drafting quality applications
https://www.aurorapatents.com/patently-strategic-podcast.html
Paradigm Shifts in User Modeling: A Journey from Historical Foundations to Em...Erasmo Purificato
Slide of the tutorial entitled "Paradigm Shifts in User Modeling: A Journey from Historical Foundations to Emerging Trends" held at UMAP'24: 32nd ACM Conference on User Modeling, Adaptation and Personalization (July 1, 2024 | Cagliari, Italy)
The Rise of Supernetwork Data Intensive ComputingLarry Smarr
Invited Remote Lecture to SC21
The International Conference for High Performance Computing, Networking, Storage, and Analysis
St. Louis, Missouri
November 18, 2021
Advanced Techniques for Cyber Security Analysis and Anomaly DetectionBert Blevins
Cybersecurity is a major concern in today's connected digital world. Threats to organizations are constantly evolving and have the potential to compromise sensitive information, disrupt operations, and lead to significant financial losses. Traditional cybersecurity techniques often fall short against modern attackers. Therefore, advanced techniques for cyber security analysis and anomaly detection are essential for protecting digital assets. This blog explores these cutting-edge methods, providing a comprehensive overview of their application and importance.
The DealBook is our annual overview of the Ukrainian tech investment industry. This edition comprehensively covers the full year 2023 and the first deals of 2024.
3. The F8 Invite
• Random invite must
have been an accident
• Allowing individuals to
develop applications
before you launch is a
good idea (hint hint,
impending platform
launches).
4. The F8 Event
• Somewhat predictable
announcement, but still
awesome
• From a developer’s
POV, this is a great way
to rapidly gain a user
base
• From the user’s POV…
5. The F8 User “Possibilities”
• From the user’s POV…
6. The F8 User Possibilities
• Access to cool, • Additions to Facebook
unheard-of web itself that the company
applications from never implemented
outside of Facebook
7. The F8 Idea
• Really the first time
we’ve seen such third-
party integration to a
major site
• Pretty successful
• Other companies
attempting to emulate
its success
• Individual platforms are
the future?
8. The F8 Apps
• All alone
• Coded hardcore for a few
hours
• Went on family vacation
• Had to work from dial-up
= tragic
• Sold to SideStep
– Their current app was a
true utility
• Fun summer internship
with them in Silicon
Valley
9. The F8 Lesson
• Listen to your fellow developers. Maybe
they’ve got a good idea. Maybe it’ll pay off
later.
• Love Facebook.
11. General tips: start now
• Get in early
– App fatigue
– Flooded directory
– No more good URLs
(minor but annoying)
• Concentrate on your
idea
– Make it unique
– The longer you wait, the
more likely it’ll be done
12. General tips: start now
• Don’t spend too much
time developing before
launching
– User feedback will guide
you (if it’s successful)
– Prepare to respond to it
while your app is still
somewhat small (a few
thousand users)
• Make the app sticky
13. Facebook approach
• How to use requests
• How to use notifications
– “Zombies” was blocked when its
developer left for 9 hours to go play
Frisbee. The reason? He was using
notifications instead of requests to tell
people they had been bitten. Now he
uses them appropriately and actually
sees better results.
• Don’t go in just for money
– leads to spam apps
• Don’t take things so seriously
– It’s all experimental
– Monetization? Ehh… Although some
apps are claiming 100k/year (which is
interesting because it’s only been open
five months), monetization is really
hard.
– One really useful effect of applications
is building name recognition
14. Different types of apps
• Utilities and games
– Useful inside and outside of Facebook
– Well developed because they’re
feature-filled
– Facebook <3s utilities and games, builds
around them
• New metrics
• Preventing abuse
• Games are gaining
• FBFund
• Dave @ Facebook talking about good
apps:
http://www.youtube.com/watch?v=R8K
ggY3LhSw
• Facebook extensions
– Wall apps
– Gifts apps
– Poking apps
– Extended Info
• Fads and seasonal applications
– Zombies
– Quotes
15. Define “success”
• Total users?
• Active users?
• Niche users?
• Users in a specific demographic?
• Happy users
– measure this by looking at groups.
Try searching Facebook for
‘Funwall’ and clicking the groups
tab at the top. Then, try ‘Extended
Info.’
• What happens next?
– Sell the app
• To who?
– Bidder with the highest price so
you can sit around reading
Valleywag all day?
– Best bidder for your users?
– Take it out of Facebook
– Try to maintain it independently
16. Demographics
• Changing fast on
Facebook
• Most are not students
anymore
• Most are at least 25
• More females
• Is your app targeting all
the people it could be?
• Mostly English speaking
users, for now…
– Get in early on multi-
lingual apps
17. Execution
• Prepare to scale
– You host the most
– Facebook app =
Facebook traffic
– Tyler’s “Coping with
success”
• Keep up that growth
– Deceleration = bad news
• Prepare for Tuesday
night pushes. Seriously.
18. Metrics
• Think about it before you
launch
• Google analytics/urchin
has its own FBML tag
• More advanced analytics
means you’ll be able to
tell from the beginning
what viral methods work
and what don’t
• Maybe we’ll have more
advanced analytics soon
19. Growth
• #1 tip: make it social
• Organic growth
– Verified by latest stats
– News feed
• Use images for more visibility
• Call to action = cheesy
• Now templatized! More users = more
likely to appear in news feed
– Directory
• Often forgotten: think about your icon,
app name, and add a screenshot to
your ‘About’ page
• Abuse (aka spam)
– Don’t use notifications in the beginning.
They have a tendency to be marked as
spam then.
• Advertising
– Free indie ads from Tyler/Slide
(unethicalblogger.com)
– Facebook app ad networks like
Slide/RockYou/Cubics/several others
– Submit your app to review/news sites
20. Example App
• “The Wall, Lah”
– Translates wall posts to Singlish
– “omg haven’t talked to you in a while”
might turn into
“alamak! long time no talk lah!”
• Who does this target?
• Will it catch on? Is it sticky?
• How does it spread?
• Can it monetize?
21. Next up
• I’ve talked about:
– The idea
– Planning
– Executing
• So what’s left?
– World domination
– Monetization
– (cue next speech)
• The best applications, the ones that drive
Facebook, are supposed to come from
developers, so get to work tonight