Amazing success of our interactive TikTok campaign for LIKE! 🎉 Thanks to our Joli team members Mahmud Mahmud, Robert Freese and Sophia Geburtig for the successful execution and to LIKE for the great collaboration! #LIKEYOULIKEIT #Joli #TikTok
Adding interactive add-ons to your TikTok Ads can significantly improve CPM, with some cases showing drops of up to 50%. Planning interactive content first has led to a remarkable 61.2% drop in CPM compared to benchmarks 🔥 In collaboration with LIKE, we observed incredible improvements in key performance indicators such as: Hook Rate, Engagement Rate, CPM and CPV. This success was seen in their recent Story Selection TikTok ad, promoting their rebranding from LikeMeat to LIKE (🌱Like you like it 🌱). The video invited users to choose between two recipes, and guess what? The majority picked the Pizza recipe 🍕 Franzi Düvel, huge thanks for your trust! And to our account team Robert Freese and Sophia Geburtig thanks always for your great creative work! #LIKEYOULIKEIT x Joli x TikTok & TikTok for Business Europe