Joli’s Post

Just in case anybody is wondering why our team is always happy to say positive things about Sollers Consulting ➕ Last year our company started a new journey, by conducting an internal survey provided by Great Place to Work among our Sollers in Poland. The goal was simple - to assess how we, as a company, have been performing in terms of being a great place to work. 🏢 Based on the survey results we where positioned as one of the Top 10 Best Workplaces in Poland. 💪 But wait... There is more! 😁 We just received the information that our marks where compared to other companies around Europe and we are now also included in the Best Workplace in Europe list! 🙌 🥂 🎉 This just shows what we are always saying - it's great to be able to just reach out to any single person and Sollers ask for anything and always get a positive response. We have great company culture and I'm happy to be part of the Sollers team 😄 Best Workplace in the World title - we are coming for You! #GreatPlaceToWork #drivenbythepeople Sollers Consulting

In the beginning of the year, I asked the collective brain on LinkedIn what topics we should cover in our 2024 webinar series and Muneeza Rosendahl, CEO at Foreningen Lige Adgang - Uddannelse, job og fællesskaber for alle was mentioned more than once! And that's just one of the reasons I'm excited to moderate the upcoming webinar with Muneeza about Ethnic Minority Stress in the workplace. There are many highlights in the report, but one thing that stood out to me was that 68,2% [of the respondents] experience discrimination at their workplace in the form of comments and jokes about their ethnic origin, skin color, language, or religion. To which 74,7% respond that it affects their overall well-being at the workplace. Muneeza will share more great take-aways from the report and what actions we can take to become better. Have you signed up yet? (Link to webinar in comments)

It was my last night in Paris and I was more interested in eavesdropping on a conversation at the table next to me than anything else... I was celebrating my 60th birthday earlier this year in Paris, when I overheard 3 younger people talking about careers and the future of work. I listened as best I could considering that we were in Le Compas, a lively bistro on Rue Montorgueil. Rue Montorgueil is quintessential Paris–a pedestrian street lined with an array of enticing food stores, from traditional French bakeries to cheese shops and fresh produce markets. It's a haven for food lovers and a great place to experience the culinary delights of Paris. And the 3 that I am referring to were, from left Louise De Blommaert (Belgium), Andrea Tunesi (Italy), and Clara Magnin (France). Of course I had to introduce myself and ask for a chance to interview them. Fortunately, they didn't find it too strange that the lady at the next table had been listening to them for the last hour or so... What I learned in our interview is that these 3 are very clear about what they are looking for in an employer–all very telling for employers who are looking to retain younger talent. When I asked what it would take for them to stay with an employer a year of two longer the answer was simple. Only if they enjoy the work AND there is continued room to grow and evolve. In Age Equity Alliance's newest podcast, we talk about employee culture, living and working longer than ever before, and how these 3 Europeans are making themselves competitive in today's workplace. Have a listen and let me know what you find most interesting. https://lnkd.in/dh3NwhXN

The Second Careering into Motherhood LIVE! event will be taking place on 30 April 2024, thanks once again to our hosts JLL for making this possible through their generous support. I'll be honest, after last year's event exceeded even my own expectations, I was concerned that we wouldn't be able to top that. But I am delighted to say that I think that may well be on the cards! This year the event will kick off with a Keynote Address from Isabel Berwick. You'll know Isabel from the Financial Times Working It column and podcast, and as their Future of Work expert. But what you may not know is that Isabel has a book coming out on 11 April called The Future-Proof Career: Strategies For Thriving At Every Stage. And that makes for the perfect stage opener for our event! There'll be a Q&A hosted by Michael Mpofu, long-suffering, (I mean long-serving!) Careering into Motherhood Advisory Board member, we'll hear from JLL about what they are doing as an employer to stay ahead of the workplace evolution and then we have Josie Gammell, Executive Communications Coach giving us her top tips on effective networking before we go off to put it into practice over a lunch. There'll also be plenty of opportunities to meet and talk to some of our Partner Coaches about anything at all you might be grappling with. It's taking place 10.00-13:45, at JLL's HQ near Canary Wharf and it's going to be great. Tickets are available directly from our website. I'll put the link in the comments below. Don't hang about too long...genuinely. Tickets are limited. #newevent #inpersonevent #futureofwork #booklaunch #futurecareers #careers #communications #networking #coaching #canarywharf #womensupportingwomen #futureproof

Connectworking - spending time in the company of smart, generous, purposeful businesswomen over enjoying a great meal and rich conversation, there are few better ways to spend an evening.   I hosted the first Next Chapter Connectworking dinner for the year at the fabulous Annata Restaurant in Crows Nest last night where the anchor topic was “a strategic approach to the year – what does that look and feel like for you?”.   Every dinner offers a space to share your experiences and perspectives, tap into the insights and ideas of others, ask for help and feedback, and stretch your thinking, considering what your next chapter could hold. One of the topics we explored was Your Soapbox Issue - the one that burns that you WANT to chnage. It’s often the catalyst for starting your business, and can continue to be the fuel that unlocks your next chapter… and the one after that. I’ve noticed the frustration of constrained potential that many businesswomen have. I’ve also seen that channelling that feeling into addressing Soapbox Issues can provide the key to releasing it. There were soapbox issues powerfully articulated at the table last night including:   🔥 The significant impact on the lifetime earning potential of women that maternity leave creates   🔥The impact of Instagram influencers on the self-image and buying behaviours of 12-year-old girls   🔥The need to become comfortable with conversations about death so we can prepare the documents that will make things far easier for our loved ones.     More importantly, buoyed by the feedback around the table, there was a new air of determination to tackle these head-on through the work we do in the world. New connections were made. Resources were shared. Referrals and recommendations naturally flowed.   It’s networking, but not as you know it! The next dinner is in Canberra on Feb 21 and the next Sydney Dinner is March 20. With only 10 seats available at each event to ensure it’s an intimate experience, I encourage you to book now through the events page on my website. I’d love to welcome you to our table. #connections #collaboration #womeninbusiness #networkingevents #businessstrategy #businessgrowth

What experiences do event attendees value most? During the Women in Exhibitions Network: North America session, “New Audience Insights From Freeman,” on Feb. 16, Freeman Company SVP of Strategy Ken Holsinger provided a deeper dive into the 2024 Attendee Intent and Behavior, which garnered 3,200 respondents across a blend of events. The one-hour online meeting covered the full report, but here are the top 11 things that attendees want from in-person events, according to the Freeman survey. When planning your event or exhibit and budgeting your spend, it’s helpful to know what attendees value most now.

Whether you are a planner or a supplier, it’s always important to stay up on industry trends.

Who doesn’t love a bit of glitter eh? Well, apart from Sir Keir Starmer’s dry cleaner of course. Here at MAD//Fest London we love sparkly things which is why our 2024 event is the perfect place for you to be able to shine in front of thousands of potential new brand clients. Our clients love the fact that MAD//Fest is completely different to other events in this space, with one person even comparing it to Ibiza! We bring the energy, the fun and social side of things and marry it up with incredible content over 3 days in Shoreditch on 2-4 July 2024. Here’s a run down of all the shiny new features we are offering for 2024 that you could get involved with. NEW SPACES: We’ve heard the feedback from this year's  event and have acquired 40% more space to extend the footprint of the 2024 event into Dray Walk and Elys Yard. What does this mean for you? Frankly, more space = more branding opportunities and prospective clients for you to talk to. NEW PARTY OPPORTUNITIES: One thing we know about our attendees is that they LOVE a party and with the addition of spaces in Dray Walk and Elys Yard, this opens the door for you to host your own ‘after hours’ party to keep that MAD//Fest vibe pumping well into the evening on 2nd and 3rd July. NEW CONTENT STAGES AND SPEAKING OPPORTUNITIES: We mentioned last week that we’re introducing 4 new stages of content running alongside our Hexagon, ATTENTION, Creative, DigiAds and Brand Innovation stages; and due to popular demand, we're expanding our Female Leaders' Club area - details of which can be found below: BIGGER Female Leaders’ Club Stage - One of the highlights of MAD//Fest 2023, we’re expanding the concept of the Female Leaders’ Bar as a place to be inspired, hear from the women who are leading iconic businesses, and network in a fun environment. The Female Leaders’ Club stage is the perfect platform to showcase your amazing female leaders + position your business as an attractive place to work that’s committed to eliminating inequality, glass ceilings + damaging work practices. If this sounds like something you want to be part of, I'd love to explore how you could really dazzle + engage clients at MAD//Fest London next summer - shall we have a chat?

🕒💼 Are you curious if working 4 days a week can increase #wellbeing AND #productivity? Then join our upcoming expert panel. 🗓 Thursday, October 12th, 5 PM - 6 PM CET 🎤 Our speakers: • Dr. Dale Whelehan (CEO at 4 Day Week Global) • Carsten Meier (Co-founder of Intraprenör) • Prof. Dr. Julia Backmann (university professor at WWU Münster) • Kimberly Breuer (psychologist and co-founder of Likeminded) 📝 This is what we'll be talking about: • What are the (dis-)advantages of a 4-day week for employees in Germany? • What opportunities and risks do companies see taking part in the pilot study? • What conditions are needed to make the 4-day approach work? • How can a company evaluate whether and how it can pilot the 4-day week? What effort and costs are involved? 👉🏼 Register now for free: https://lnkd.in/ejtYRP7s

These posts keep popping into my feed. Kara Richardson Whitely’s story from Outside Festival is one of so many that make me smile. The Outside Festival ended up attracting 18,000 attendees, surpassing our early projections of 10,000. The event demonstrated how a comprehensive marketing strategy, focused on creating a deep connection with our existing audience, while creating an authentic and safe space for new customers, can earn trust. While Kara’s story is specifically about Backpacker. Other attendees connected with Velo, Pinkbike, Outside magazine, Gaia, Trailforks, Ski, Yoga Journal, Warren Miller or Run. Outside is ALL of these activities and more. So how do you message all these brands at once? Start with the mission to: Get Everyone Outside. And then put your money where your mouth is and create a physical manifestation of all these beloved brands - that actually makes the outdoors more accessible and enjoyable for everyone. Below are 3 themes from our big marketing strategy. 1. Brand Identity and Value Proposition The Outside Summit and Festival was designed to celebrate outdoor culture, create an inclusive gathering, and promote sustainability in alignment with our vision to inspire and activate more people to experience the outdoors. This clear and consistent brand messaging, combined with the value proposition of music, film, gear and ideas, resonated and attracted a big first year crowd PLUS 1.7B earned media impressions. - so far. 2. Customer Engagement and Relationship Building. Kara is an example of how deeply our audience and contributors are connected to our brands. Bringing them to life, side by side, in a fun, safe vibrant space was the vision. High-profile speakers like Shaun White and performances by popular bands such as Fleet Foxes and Thundercat created a dynamic and engaging atmosphere that fostered a strong emotional connection with attendees. This is a long way of saying, “we made it cool.” 3. Serve the Community and Get the Word Out We understand the interests and preferences of our audiences and target market. Our editors have been serving these passionate participants for decades. We built this for THEM. By curating a diverse lineup of outdoor and active lifestyle activities and experiences we knew the community would be thrilled. We utilized various communication channels, including email, social media, paid digital, PR, radio, street teams, community outreach, mixer events and partnerships with the likes of Denver Art Museum, Visit Denver and the State of Colorado, to effectively promote the event and attract a diverse audience for year 1. A limited budget forced us to be creative, hustle and find ways to get the word out. These posts, like Kara’s, full of genuine connection and community, are a great illustration of how a well-executed experiential marketing strategy, rooted in building brand connection and trust can create a lasting impression. Thanks Kara!