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MivaCon14	
  Keynote	
  
Rick	
  Wilson	
  
President	
  -­‐	
  Miva,	
  Inc.
Welcome	
  To	
  MivaCon	
  2014
What’s	
  New	
  For	
  MivaCon	
  2014
• First	
  MivaCon	
  was	
  in	
  2001	
  
• This	
  is	
  our	
  14th	
  MivaCon	
  
• Longest	
  Running	
  Conference	
  Of	
  It’s	
  Kind	
  
• We’ve	
  expanded	
  the	
  focus	
  of	
  MivaCon	
  
• Invited	
  successful	
  companies	
  on	
  other	
  platforms	
  
• Focus	
  is	
  90%	
  Ecommerce/10%	
  Miva	
  Specific
2013	
  Year	
  In	
  Review
Miva	
  Merchant	
  Highlights

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AGENCY KMC Focus on Creation, Development, Project Management and Support. It has the maturity and adequate structure for customer care, production and all attributes demanded by our professionals in order to apply their experiences with quality, without dispersing efforts. Know-How and structure for national and international operation KMC FRANCHIA has as target, to be the largest Digital Agency in Brazil up to 2020.

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2013	
  Accolades
• San	
  Diego	
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• Fastest	
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• Member	
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• 2013	
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• screens.com	
  
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Facebook Advertising: From Content to Conversions
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53
• Screen	
  Resolution	
  Optimization
54
• Module	
  Configuration	
  and	
  Installation
55
• New	
  Logical	
  Groupings
56
• New	
  Logical	
  Groupings

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57
• Marketing	
  Command	
  Center
58
• Marketing	
  Command	
  Center
All	
  Products	
  
Specific	
  Products	
  
Variant	
  Products	
  
Price	
  Groups	
  Control	
  The	
  Discounting	
  Logic	
  
	
   Legacy	
  
	
   BOGO	
  (Buy	
  X,	
  Get	
  Y)	
  
	
   Fixed	
  Discount	
  
	
   Percentage	
  Discount	
  
	
   Shipping	
  Discount	
  (Per	
  Item	
  or	
  Per	
  Order)	
  
	
   Volume	
  Pricing	
  
Coupons	
  (or	
  Sales)	
  Are	
  A	
  Type	
  Of	
  Execution	
  Methodology	
  
	
   Manage	
  Prioritization	
  Of	
  Discounting	
  
	
   Control	
  Exclusions	
  
59
• Marketing	
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  Center
Auto-­‐Generate	
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  En	
  Masse	
  
Time	
  Based	
  Coupons	
  
Time	
  Based	
  Sales	
  
Control	
  Basket	
  Descriptions	
  Per	
  Coupon/Sale	
  
Single	
  Use	
  
Multi	
  Use	
  
Usage	
  Counts	
  
Import	
  and	
  Export	
  
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• Marketing	
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61
• Marketing	
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62
RoadMap	
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  at	
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Thank	
  You	
  To	
  Our	
  Sponsors
#MivaCon14	
  DVD’s
$99	
  If	
  Ordered	
  Here	
  At	
  MivaCon	
  
Includes	
  a	
  Free	
  Pass	
  to	
  MivaCon	
  2015	
  
Drop	
  Off	
  Your	
  Order	
  Form	
  at	
  the	
  Miva	
  Booth	
  
Ships	
  in	
  May
Thank	
  You	
  
@RickMiva

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