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RICK WILSON & BRENNAN HEYDE
MivaCon 15 Keynote
MivaCon 15 Keynote
2014 Accolades
CASE STUDY:
MARKETVIEWLIQUOR.COM
Case Study: MarketviewLiquor.com
Problem
•Buggy custom-built
website
•Limited back-end
functionality
•Lack of confidence in
the development team
Solution
•Rock-solid modern 

e-commerce website
•Powerful customer
service tools for the
business
•Excellent support and
confidence in the
platform for the future
Case Study: MarketviewLiquor.com
Case Study: MarketviewLiquor.com
“The website is such an important
part of our company's growth,
and with Miva we feel like we're
positioned for success!”
—Tom VanGorder | Director of Online Operations, Marketview Liquor
CASE STUDY:
ESSENTIALDEPOT.COM
Solution
•Chose Miva To Replace
ProStores
•New Responsive Design
•Ease Of Use Without
Tradeoffs
•Conversions
Immediately Jumped
Case Study: EssentialDepot.com
Problem
•ProStores Was

Shutting Down
•Outdated Platform
•Needed To Convey
Large Amounts of
Information Easily
Case Study: EssentialDepot.com
CASE STUDY:
BETTYJANECANDIES.COM
Case Study: BettyJaneCandies.com
Problem
• Joomla Site Hacked
• Breach So Bad They 

Just Shut The Site Down 

For A Year
• Had To Start Over From 

The Ground Up
Solution
• Chose Miva To Replace
Joomla
• Unique Features Needed
• Miva Could Handle Their
Issues Where Other
Platforms Couldn't
CASE STUDY:
PRIMITIVEHOMEDECORS.COM
Case Study: PrimitiveHomeDecors.com
Problem
• Site Consistently Crashed
• Feared A Permanent Crash
• Couldn’t Integrate With Common
Third Party Services Properly
Solution
• Chose Miva To Replace ZenCart
• Easily Scale To Their Traffic
Needs
• Trusted That Current And Future
Third Party Integrations Would
Work To Help Grow Their
Business
CASE STUDY:
DRYCASE.COM
Case Study: DryCase.com
Problem
• Clunky and outdated user
experience
• Complicated site
maintenance on Volusion
• Limited metrics and traffic
visibility
Solution
• Chose Miva To Replace
Volusion
• Miva simplifies daily
maintenance
• Miva is the platform your
business can grow with
Case Study: DryCase.com
The Reviews Are In!
The Reviews Are In!
The Reviews Are In!
Major Shifts In Ecommerce
Major Shifts In Ecommerce
Major Shifts In Ecommerce
Miva Is The #1 Enterprise Platform
2014 Year Of The “New” Miva
2014 Year Of The “New” Miva
2014 Year Of The “New” Miva
MivaCon 15 Keynote
Miva Merchant 9
Miva Merchant 9
	•	Zero catastrophic upgrade failures

	•	Most successful major upgrade in Miva's
history

	•	New modern admin designed to optimize
workflows

	•	Enterprise Class Merchandising System
Miva Merchant 9
	•	Ready Themes

	 •	Hugely Popular

	 •	Simplicity without sacrificing power

	•	Almost 50% of our customers are
already on Version 9

	 •	We expect 90% adoption rate in 2015
Latest Releases
• Miva Merchant 9.0002
	 •	 Made Low Res Mode
User Configurable

	 •	 Brought back in visual
Category navigation

• Commitment to
ongoing refinement
Latest Releases
• Miva Empresa 5.22
	 •	 Admin Performance Enhancements

	 •	 MvCall and MvDo in Template Language
	 •	 Sublime Text Tool

	 •	 Snippets.Miva.Com

	 •	 OAuth Module

	 •	 Login with Amazon

	 •	 Facebook Connect

	 •	 Generate Coupons

	 •	 Domain Backup

	 •	 Donation Manager

	 •	 Consolidate Customers

	 •	 Checkout reCaptcha
• Miva Branded Apps
MivaCon 15 Keynote
MIVA VIDEOS
miva.com/videos
MivaCon 15 Keynote
miva.com/videos
miva.com/videos
miva.com/videos
Example Code
snippets.miva.com
APPS.MIVA
Before: Miva Central
Now: Apps.miva
Now: Apps.miva
• New Module License Manager

• No More License Keys

• Everything Tied To Your Miva License

• In Admin Module Purchases / Installation

• Streaming Module Updates
Coming Soon
READYTHEMES
Free Responsive Themes for Miva
Free Responsive Themes for Miva
Free Responsive Themes for Miva
MEETUPS
San Diego eCommerce On Tap
Birmingham eCommerce On Tap
eCommerce On Tap
April 8th Wichita, KS – Getting Started Selling Online

April 8th San Diego, CA – Interview with scottevest.com

Interested In Hosting Your Own Meetup?
Upcoming Events
DEVELOPER PODCAST
Embed Video Here
DEVELOPER &
RESERVED SEATS
Developer Seat
Developer Seat
• Developer Seat Pricing - $50/seat per developer

• Reserved Seat - Used for API integrations (synchro,
Stone Edge, ShipWorks, etc)

• Reserved Seats / Developer Seats won’t appear on
the lockout screen will always allow you to login.

• Signup for Developer / Reserved Seats Starts today
Developer & Reserved Seats
TEMPLATE LANGUAGE
• mvt:do – Ability to natively call any
mivascript function 

• mvt:call – http request to any 

external URL

• Custom Fields Functions – Read &

write custom fields from any page
SMT – What’s New
IMPROVING
DEVELOPER WORKFLOW
• https://github.com/rguisewite/
MvSublimeTemplateEditor
• View and Edit any page, or component, header/
footer.
• Quickly edit in Sublime and push back to Miva.
• View Version History
Sublime Text 3 Plugin (beta)
Improving Developer Workflow
Improving Developer Workflow
Improving Developer Workflow
Improving Developer Workflow
• Better Documentation – Unified docs

site - Make resources easier to find

• Expanded Video Resources

• More How To and Code Examples

• Improved Developer Workflows
Coming in 2015
MivaCon 15 Keynote
Marketplaces 1.0004
• Miva Marketplaces Is Officially eBay Certified
• eBay Images Can Have A Unique Image Type
• Push Tracking Info Manually (if needed)
• Marketplace Orders Have Unique Payment Type
• Amazon Marketplace Support
AMAZON
MARKETPLACE
Amazon Marketplace
Amazon Marketplace
Amazon Marketplace
Amazon Marketplace
Amazon Marketplace
Amazon Marketplace
Amazon Marketplace
Amazon Marketplace
Amazon Marketplace
Amazon Marketplace
Amazon Marketplace
Amazon Marketplace
Amazon Marketplace
Amazon Marketplace
Amazon Marketplace
Amazon Marketplace
Amazon Marketplace
Amazon Marketplace
Marketplaces 1.0004
Available Today
MIVA MERCHANT
9.0003
Miva Merchant 9.0003
• Updated Admin Usability Tools
• Search Select Modes
• Find-In-List
• New Sorting Tools
• 1 of X In Batch List

• Gift Certificates
• “Amazon” Style
• Account Balance System Provides More Flexibility and Security
• Admin Tools
• Customer Facing Account Balance History
Miva Merchant 9.0003
• Multi-Add To Cart (Native)

• PO Box Management By Shipping Method 

(Point and Click)

• Developer and API User Seats
New Ready Theme: Iron & Wool
New Ready Theme: Iron & Wool
New Ready Theme: Iron & Wool
New Ready Theme: Iron & Wool
UPDATED 

ADMIN TOOLS
Updated Admin Tools
Updated Admin Tools
Updated Admin Tools
Updated Admin Tools
GIFT CERTIFICATES
Gift Certificates
Gift Certificates
Gift Certificates
Gift Certificates
Gift Certificates
Gift Certificates
Gift Certificates
Gift Certificates
Gift Certificates
Gift Certificates
Gift Certificates
Gift Certificates
Gift Certificates
Gift Certificates
Gift Certificates
Gift Certificates
Multi-Add To Cart
PO Box Management
Miva Merchant 9.0003
Available Early April
Coming Soon
	•	MMUI - CSSUI Conversion Tool (Estimated May)

	•	Miva Merchant 9.0004 (Estimated July)

	 •	 Account Concept (One to Many Customers)

	 •	 Order History Via Admin (both Account and Customer)

	 •	 SEO Settings Update

	 •	 Points Redemption

	 •	 Wish Lists/Saved Baskets/Registries

	 •	 UPS SurePost

	 •	 FedEx One Rate
Version 9 Lifecycle
	•	Rich Text Editor

	•	Copy Product

	•	Copy Category

	•	Copy Page

	•	Feed Management

	•	View Open Baskets 

	•	Inventory Reclamation

	•	Tell A Friend

	•	Abandoned Cart Email
Trigger

	•	Delivery Notifications
API/Triggers

	•	Address Validation

	•	Customer Features

	•	List Builder/Manager
Version 9 Lifecycle
•	 New Dev API's

	•	Customizable Search
Functionality

	•	Faceted Nav

	•	Marketing Campaigns

	•	Wallet Functionality

	•	Stored Cards (via
Tokens)

	•	Subscription
Management/Recurring
Orders

	•	Multi-Card Split Payment

	•	Automated Shopping
Cart Abandonment
Recovery

	•	Cubic Packing

	•	UPS Freight
Thanks To Our Sponsors
MivaCon 2015 V.O.D.
CONFERENCE VIDEO ARCHIVES MEMBERSHIP
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PRICES
$149 – DURING MIVACON
(Includes FREE ticket to MivaCon San Diego 2016)
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(Includes FREE ticket to MivaCon San Diego 2016)
Whether you missed a session, or are looking to re-watch a session you attended, don't miss your opportunity to gain access to
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Miva | www.miva.com | 1.800.608.MIVA | 16745 West Bernardo Drive, 4th Floor, San Diego, CA 92127
MivaCon 2015 Regionals
R E G I O N A L S E R I E S
S E A A U S
2 0 1 5
SEATTLE 

JULY 16TH
AUSTIN 

SEPTEMBER 22ND
S I G N U P S B E G I N S O O N
Thank You
DOWNLOAD THESE SLIDES AT:
WWW.SLIDESHARE.NET/MIVAMERCHANT
RICK WILSON &
BRENNAN HEYDE

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MivaCon 15 Keynote