Device Fragmentation - Session @ MobileCamp 2011

AdMob's monthly report provides insights into mobile app and website usage trends based on data from their network of over 15,000 mobile sites and apps. Some key findings: - Smartphone traffic increased 193% in the past year and accounted for 48% of traffic in February 2010, up from 35% in February 2009, driven primarily by growth in iPhone and Android devices. - Feature phone traffic declined from 58% to 35% of total traffic as users switched to smartphones, though feature phone traffic still grew 31% overall. - Mobile internet device traffic grew the most at 403%, with the iPod touch responsible for 93% of that category's traffic. - The top smartphone platforms were the

The document discusses the why and how of mobile applications. It notes that mobile is personal, social, has context awareness, and is always near. It outlines different mobile platforms like Symbian, Blackberry, Windows Mobile, and Android. Native mobile apps have more control over the user experience but are more difficult to develop than mobile web apps or hybrid apps. The document also discusses monetizing apps through app stores and using platforms like Layar to create augmented reality experiences.

The document summarizes metrics on mobile web fragmentation across various dimensions: 1) It shows data on the market share of handset brands, operating systems, and browsers across different regions. Popular brands, operating systems, and browsers are highlighted. 2) Versioning and usage data is provided for dominant operating systems like Android and iOS, showing differences across regions. 3) Browser market share and versions of rendering engines like WebKit are analyzed. 4) Support for HTML5 features like input tags and touch events is quantified based on metrics, finding lack of full support across devices currently.

This document summarizes the Indian telecom market in 2009. It describes India as the second most populated country with over 1.1 billion people and the fastest growing telecom market, adding over 10 million new subscribers per month. The telecom market was valued at $22 billion with a penetration rate of 41% or 480 million subscribers as of July 2009. The top network vendors were Ericsson, Nokia Siemens Networks, and Alcatel Lucent. Nokia dominated the terminal market with 63.9% market share. The document provides forecasts for growth in mobile subscribers in India through 2013.

Presented at Euro IA 2012 on the 29th of September 2012. Recent evolutions in mobile technologies are fostering new modes of interactions and allowing the creation of services that work seamlessly across devices. The same is true in Africa, given a penetration of mobile phones well over 50% of the population. The difference? Many: dumbphones instead of smartphones; low literacy level limits the possibility to use text-based services (be it web or SMS); scarcity of PCs; importance of community radios in rural areas. Starting from projects services for farmers in West Africa, the talk presents some of the most interesting cases of multi-channel approaches – that combine different eras of technology in one service. It details the possibilities. In conclusion, it reflects on the learnings and how these can be applied to Europe and North America.

Samurai International is a Japanese startup that develops smartphone apps. Their CEO, Lui Okada, presented on the Japanese app market and how to promote apps in Japan. The Japanese smartphone market is growing rapidly, especially among urban youth. Popular app genres include social games using "gacha" systems where users pay for chances to win rare in-game items, and simple addictive games. Top social games generate millions of dollars per month through in-app purchases. Free games use advertisements and can earn over $10,000 per month with millions of players. The key to success is high rankings in the Japanese Android and iOS app stores through marketing and reviews.

Android's flexibility is both it's strength and curse. In this infographic we uncover a stark difference between Android and iOS: platform fragmentation. Anyone looking to launch an Android app should examine these results closely, as building an Android app is potentially fraught with issues that stem with the over 18 versions of the operating system that can be found in the market today.

Marketers guide to ipad for business presented by Brian Giesen of Ogilvy, Mike Boyd of Alpha Salmon and James New from Citrix Online.

OMD (part of Omnicom Media Group) conducted a study during the ICC Cricket World Cup 2011 to generate a range of insights relating to the tournament, its fans, and importantly, ICC's Sponsors.

Since launch 10 years ago, iPhone is among the greatest product ever. However, iPhone shipment growth has slowed significantly in recent years. iPhone shipment declined 8% YoY in FY16 and is expected to increase by only 3% YoY in FY17. Also, Apple Inc.’s business in China faces intense competition and its sales has been declining for 7 consecutive quarters. Will the new iPhone rejuvenate Apple Inc., the largest listed company in the world, in terms of market capitalisation? Could iPhone8 enable Apple Inc. to gain its market shares back from Chinese handset makers? Is now still the right time to buy Apple Inc.’s shares? Invbots has worked on an unique research based on proprietary data-points to analyse the potential development of Apple Inc. and its upcoming new iPhone. We are happy to share with you some of our research highlights and our crafted investment strategies. You may also view our presentation here: https://youtu.be/w0Dgf4paKps InvBots.com (Invest Bots Limited), is a fast growing fin-tech with clear vision, game-changing strategies and extensive experience, network in global financial industry.

An overview of the state of the mobile industry as it pertains to the web. Content developed and driven based on the belief of the centrality of content to distributed content to mobile devices (http://www.domain7.com/mobile). Presentation content from a workshop session presented in Vancouver in September 2011 (http://domain7.com/blog/d7-workshops-designing-and-building-for-the-mobile-web/)

The document compares different cell phone plans and smartphones. It analyzes the pricing and coverage of AT&T, Verizon, T-Mobile, and Sprint plans. It also compares the Motorola Droid Razer, Samsung Galaxy Nexus, Apple iPhone, HTC Sensation 4G, and Samsung Epic 4G smartphones based on price, camera pixels, screen size, and talk time. After reviewing all the factors, the document concludes that the best overall combination is the Apple iPhone 4s smartphone with the AT&T cell phone plan.

The document lists 24 Turkish mobile application development companies, their areas of expertise, websites, and sample client references. Most companies specialize in developing applications for the iPhone, Symbian, J2ME, and Windows Mobile platforms. The applications cover a range of categories including games, news, transportation, and entertainment. The list provides an overview of the mobile application developer landscape in Turkey.

Саймон Подд (Simon Podd), коммерческий директор Flurry, выступает с докладом "Миллиарды игроков - насколько может вырасти рынок мобильных игр?".

This document shows smartphone operating system market shares in percentages for various countries from the first quarter of 2012 to the first quarter of 2013. Android saw significant increases in market share across most countries, ranging from 1.4 percentage points in Australia to 16.7 percentage points in the US. iOS market share increased in some countries like Australia and Spain but decreased in others such as Japan and China. The market shares of other OSes like RIM, Symbian, and Windows decreased substantially in most countries over this period.