Negative numbers can be introduced by means of temperature, but it does not make sense to multiply two negative temperatures. Moreover, it is even objectionable to say 20°C is twice as hot as 10°C. A negative number may also represent a quantity with an opposite direction, but under such circumstances it is tempting to think that negative numbers should be compared in terms of their absolute values.
Positive numbers can be perfectly conceived of as lengths of line segments. Real numbers that are greater than or equal to 0 and less than or equal to 1 can be conceived of as probabilities. What about negative numbers?