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How in-house marketplaces
empower retailers and brands
Tony Chvala, COO & CMO, PFTech
How In-House Marketplaces
Empower Retailers & Brands
© 2017 PFTECH
Tony Chvala
Chief Operating Officer
Chief Marketing Officer
www.PFTech.co
*www.digitalcommerce360.com
Marketplaces are Winning
64% of consumers start by searching on a marketplace,
followed by favorite website
50% of online global retail sales from Marketplaces
Amazon accounts for 80% of e-commerce growth for
publicly traded web retailers
3P Sellers are outpacing Amazon 1P sales
© 2017 PFTECH
Consolidation: Assortment Matters
© 2017 PFTECH

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PFTech Module Solutions
 Data Ingestion & Facet Optimization through the Bulklister Module
 Merchant Onboarding & Management Module
 Order Management Module
 Enterprise Synchronization Module (Syndication)
 Marketplace “Curated Aisle”
 Includes PFTechs’ 13MM+ products and 1300+ merchants
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profitability and growth
Today’s eCommerce Challenges
 Uploading large amounts of data at scale & Optimizing for your site
 Enable partners to manage and upload information to your platform
 Maximizing your inventory levels and sales through various online
channels
 Syndicating large data catalogs to consumer shopping engines,
affiliates, and 3rd party marketplaces
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inventory position
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Middleware
Data  Retailer  Distribution
PRODUCT
PRICING & AVAILABILITY
CHECKOUT
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Tech Talk: How in house marketplaces empower retailers and brands-pf_tech_chvala

  • 1. How in-house marketplaces empower retailers and brands Tony Chvala, COO & CMO, PFTech
  • 2. How In-House Marketplaces Empower Retailers & Brands © 2017 PFTECH Tony Chvala Chief Operating Officer Chief Marketing Officer www.PFTech.co
  • 3. *www.digitalcommerce360.com Marketplaces are Winning 64% of consumers start by searching on a marketplace, followed by favorite website 50% of online global retail sales from Marketplaces Amazon accounts for 80% of e-commerce growth for publicly traded web retailers 3P Sellers are outpacing Amazon 1P sales © 2017 PFTECH
  • 5. PFTech Module Solutions  Data Ingestion & Facet Optimization through the Bulklister Module  Merchant Onboarding & Management Module  Order Management Module  Enterprise Synchronization Module (Syndication)  Marketplace “Curated Aisle”  Includes PFTechs’ 13MM+ products and 1300+ merchants Enterprise software solutions that enable online retailers, marketing agencies, brands, and merchants to maximize their profitability and growth Today’s eCommerce Challenges  Uploading large amounts of data at scale & Optimizing for your site  Enable partners to manage and upload information to your platform  Maximizing your inventory levels and sales through various online channels  Syndicating large data catalogs to consumer shopping engines, affiliates, and 3rd party marketplaces  Growth through expanding your product assortment without taking an inventory position © 2017 PFTECH
  • 6. Middleware Data  Retailer  Distribution PRODUCT PRICING & AVAILABILITY CHECKOUT FULFILLMENT © 2017 PFTECH
  • 8. IN A NOT-SO-DISTANT FUTURE: Brand-Owned Marketplaces © 2017 PFTECH
  • 9. Tony Chvala Chief Operating Officer Chief Marketing Officer www.PFTech.co © 2017 PFTECH

Editor's Notes

  1. Booth Image & Graphic
  2. Micro marketplaces & ecosystems
  3. How In-House Marketplaces Empower Retailers & Brands Due Wed, Sept 6th