The document discusses how conversation intelligence technology can be used to analyze recorded conversations between buyers and sellers to provide insights. It describes how these insights can be used to support executive decision making, inform management coaching, and inspire reps to adopt best practices. It then provides examples of how conversation intelligence can be applied to onboarding and training reps, ongoing learning, coaching at scale, product launches, content management, and virtual selling.
The document discusses the need for businesses to provide training, retraining, and upskilling of American workers. It cites statistics showing a skills gap between available jobs and qualified applicants. It describes efforts by staffing companies to address this issue through partnerships, apprenticeship programs, and offering online course access to workers to expand their skills. Case studies highlight successful training programs and course completions by associates at various company branches.
This document discusses capabilities for building future-ready operations including making marketing hyper-personalized, scalable, and seamless through omnichannel data aggregation and AI/ML powered insights. It provides key capabilities in areas like content services, digital marketing, and media growth services that can increase productivity, conversions, and efficiency while reducing costs. The overall goal is to leverage data and technology to amplify content, build customer relationships, and optimize media performance.
Damian Nolan from eArcu presents Questions to consider in upgrading and future-proofing your recruitment management solution (ATS)
These are slides I used to keynote the inaugural MarTech Delhi event in India. It covers the topic of CX (Customer Experience) and provides practical advice to build a roadmap and strategy for your organization.
As businesses today are learning, complete and integrated data can yield far more value throughout the consumer journey, organizations looking to break through these data silos and are turning to RevOps (Revenue Operations), a game changer for customer lifecycle management and revenue growth.
Discover why UX & CX are evolving toward Human Experience (HX). As consumers force brands to become more digital, there is a real need to be authentic, empathetic, and human. Find out why human-centric thinking is so important and how, with the right approach, it can help build deeper and more meaningful relationships with customers. Updated to reflect the COVID-19 crisis
LinkedIn Talent Hub brings LinkedIn Recruiter and Jobs together into a new ATS platform that lets you source, manage, and hire – all in one place.
Join CallMiner, N3, and special guest SiriusDecisions as we explore Voice-of-the-Customer technologies that help you understand and quickly adjust to the rapidly changing marketplace dynamics. Through this webinar, you will learn how to: -Gain a scientific understanding of your customers to help drive and optimize future conversations -Develop a dynamic, customer-centric approach to gathering, mining, analyzing and interpreting customer input and -Use customer insights and sentiments to sell more technology and beat your competition
This document discusses how IT roles and skills will need to change by 2020 to support digital transformation. It notes that traditional IT mindsets focused on processes, risk avoidance, and working in silos will need to shift to more adaptive, collaborative mindsets. The skills most in demand include relationship building, learning agility, creativity, and business acumen. IT staff will need more versatile technical skills and experience across different areas. Teams will also need to integrate IT and business staff to work more fluidly across functions. To develop these skills, companies should offer experience-based career paths, foster openness to change, and invest in competency development beyond traditional training.
Teresa Wykes from Armstrong Craven presents 'Best Practice Talent Pipelining' Essential learning for novices or a refresher session for those already doing it. Support for talent teams to handle and coach hiring managers as they are required to socialise with talent and lead their own succession planning. Theory, best practice, what works and doesn't work in this talent strategy approach.
I had the pleasure to speak at the DD Summit in SF this fall on the topic of building Customer Engagements teams from the ground up leveraging disruptive technologies like Big Data, Machine Learning and the right mix of MarTech platforms.
This document discusses marketing automation trends based on an analysis of data from over 900 Eloqua customers. The key trends identified are: 1. Companies adopting revenue performance management (RPM) strategies, which integrate sales and marketing, are seeing significantly higher revenue growth than peers. 2. Use of advanced automation capabilities like event management, data cleansing, and nurturing programs is increasing and providing benefits such as higher attendance and more qualified leads. 3. Best practices for success with automation include integrating systems, personalizing communications, frequent event reminders, and testing multiple approaches.
The document discusses key performance indicators (KPIs) for customer experience teams. It provides examples of different business goals like providing world-class customer experience, empowering users, and rapid service. For each goal, it outlines representative companies and recommends specific metrics to track, including both "north star" and secondary metrics. It cautions against an overemphasis on metrics and emphasizes the importance of leadership and team buy-in. The document also addresses frequently asked questions about implementing the strategies.
Many companies struggle with how to scale and continue growth. They try replacing people, changing comp plans and various kinds of solutions to no avail. This session will focus on six factors that every sales organization needs functioning correctly in order to optimize and grow sales: growth strategy, people, process, measurement, rewards and recognition, execution and sales management. Learn how you can implement these six factors into your sales organization to stimulate growth.
This document discusses how to develop products with a growth approach rather than being feature-driven. It recommends focusing on goals and key results rather than features by using an OKR framework. Ideas should be prioritized and tested using a score based on metrics like impact, ease of implementation, and ability to reach users. Regular testing and analysis of results should inform reprioritization of the backlog to focus on improving key metrics like activation, retention and revenue. The process emphasizes continuous learning and improving based on feedback from users.
Andrei Lopatenko discussed how search engines, recommendations, and conversational interfaces can be improved to enhance customer experience and drive business revenues. Key investments include building a high-quality engineering team with diverse skills, establishing strong business relationships, developing an experimentation platform, and implementing a continuous improvement process to evaluate and update all aspects of the system. The goal is to create a science-driven culture focused on continuously measuring metrics and making data-backed improvements.
The document provides information on building an effective talent sourcing function. It observes that most sourcing functions are outdated, understaffed, or lack qualified staff. This negatively impacts time to fill and talent pipelines. The summary outlines key aspects of an effective strategic sourcing function, including having staff with skills in research, data analytics, marketing, and lead generation. It recommends moving beyond solely using LinkedIn and developing sourcers as equal partners to recruiters. The document then covers sourcing models, developing a sourcing function plan of action, competencies needed, and an example sourcing workflow.
ABM is all about prioritization and engagement; prioritizing your top accounts, and organizing content to engage and educate accounts. In this session, Francesca Krihely, Director of ABM and Demand Generation at MongoDB, showcased the many ways she has used Uberflip as the underlying content experience tool for powering her ABM strategy to organize, distribute, and measure the impact of their content.