Newport Beach, California, United States
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1K followers
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About
Articles by Tracy
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My Top Picks: 4 Key Takeaways & Insights from the CommerceNext Growth Show
My Top Picks: 4 Key Takeaways & Insights from the CommerceNext Growth Show
By Tracy Hermans
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Harnessing (Good) Emotions: The Framework Behind Unforgettable Ad Campaigns
Harnessing (Good) Emotions: The Framework Behind Unforgettable Ad Campaigns
By Tracy Hermans
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Career Advice for Future DTC & Retail Marketers
Career Advice for Future DTC & Retail Marketers
By Tracy Hermans
Contributions
Activity
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☀ Calling the LA ecommerce community! Haven't you been to enough networking dinners? Who needs another night to go out and have that last glass of…
☀ Calling the LA ecommerce community! Haven't you been to enough networking dinners? Who needs another night to go out and have that last glass of…
Liked by Tracy Hermans
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Why do so many marketers get ecommerce analytics wrong? When it comes to analytics, I can count on 2 hands the marketers, GMs, or operators that…
Why do so many marketers get ecommerce analytics wrong? When it comes to analytics, I can count on 2 hands the marketers, GMs, or operators that…
Liked by Tracy Hermans
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Well done California. Grateful my kids will benefit from this program.
Well done California. Grateful my kids will benefit from this program.
Liked by Tracy Hermans
Experience & Education
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CommerceNext
View Tracy’s full experience
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Licenses & Certifications
Volunteer Experience
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Big Sister/Mentor
Big Brothers Big Sisters of Orange County
- Present 14 years 1 month
Children
Provide one-on-one mentoring to build ongoing, positive and meaningful impact to Little Sis.
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Presenter, Social Media and Ecommerce
Pepperdine University Graziadio School of Business and Management
- Present 9 years 5 months
Education
Present on ecommerce, multi channel marketing, segmentation, and user-generated content trends in social media.
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Volunteer
UC Irvine
- Present 9 years 9 months
Education
Member/Reader, UCI Distinguish Chancellor Scholarship Committee
Recommendations received
4 people have recommended Tracy
Join now to viewMore activity by Tracy
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Will Nitze shared on X a really cool new CPG metric: GRABBABILITY 👇 Grabbability refers to the number of sellable units a shopper can comfortably…
Will Nitze shared on X a really cool new CPG metric: GRABBABILITY 👇 Grabbability refers to the number of sellable units a shopper can comfortably…
Liked by Tracy Hermans
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You can do it alone. But last night was one of those nights that reminds you that you don't have to, and it's also more fun not to. From hilarious…
You can do it alone. But last night was one of those nights that reminds you that you don't have to, and it's also more fun not to. From hilarious…
Liked by Tracy Hermans
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KELLOGG’S x CRUMBL 🥣 Excited to partner with Kellogg’s to bring Crumbl cereal nationwide! Don’t miss this delicious brown sugar and vanilla…
KELLOGG’S x CRUMBL 🥣 Excited to partner with Kellogg’s to bring Crumbl cereal nationwide! Don’t miss this delicious brown sugar and vanilla…
Liked by Tracy Hermans
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More than 50% of smartphone users now engage with voice search technology daily. So how can businesses stand out in voice search results? Voice…
More than 50% of smartphone users now engage with voice search technology daily. So how can businesses stand out in voice search results? Voice…
Liked by Tracy Hermans
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Almost 2 months ago I left my full time job as a Director of ECOM. I didn’t have a fully-baked plan. I only knew 2 things for sure: 1. My husband…
Almost 2 months ago I left my full time job as a Director of ECOM. I didn’t have a fully-baked plan. I only knew 2 things for sure: 1. My husband…
Liked by Tracy Hermans
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This McDonalds alarm ad is genius. "Breakfast done properly" The best part of this ad? No McDonalds logo anywhere. You gotta' love that…
This McDonalds alarm ad is genius. "Breakfast done properly" The best part of this ad? No McDonalds logo anywhere. You gotta' love that…
Liked by Tracy Hermans
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"Rivian brings proven expertise with their state-of-the-art electric architectures and software defined vehicle technologies" Congratulations to…
"Rivian brings proven expertise with their state-of-the-art electric architectures and software defined vehicle technologies" Congratulations to…
Liked by Tracy Hermans
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Big news indeed... For some technologies it's hard to state the magnitude of accomplishment when it lies "under the hood" like Rivian's technology…
Big news indeed... For some technologies it's hard to state the magnitude of accomplishment when it lies "under the hood" like Rivian's technology…
Liked by Tracy Hermans
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Anyone else experience their posts being viewed/shared by far fewer people ever since LinkedIn started pushing this type of messaging/up-selling?…
Anyone else experience their posts being viewed/shared by far fewer people ever since LinkedIn started pushing this type of messaging/up-selling?…
Liked by Tracy Hermans
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