“Stephanie is a high-energy, smart, innovative entrepreneur whose business is as valuable to Mother Earth as it is to its clients' bottom line. I would like to highly recommend Stephanie as a visionary businessperson who works hard to execute her well thought out plans while also being just a throughly good person too. ”
About
Contributions
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How can you prioritize your marketing efforts on a limited budget?
The first thing we did was write a press sheet--before we had any press! It spoke to the interesting topics that we had a unique point of view on. And we attached it to every email we sent. Then, as press started writing about us, we built out the page even more and links in our signature. I still include it in everything I send. It builds a buzz and gets everyone excited--employees, customers, investors, and the world at large! To date we have spent barely anything in PR, marketing, or advertising while achieving 100s of millions of positive impressions globally. You got this!
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What are some effective ways to involve customers in your corporate social responsibility initiatives?
Customer rewards should be economic as well as environmentally driven. In our platform, everyone who participates in the circular economy can scan a QR code and see the water, chemicals, carbon emissions, waste, and dollars saved by the actions they take. That’s an algorithm we built developed with the support of MIT. Democratizing access to resources is the future!
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How can you overcome resistance to change when introducing a corporate entrepreneurship initiative?
I agree, but I have also found that incentives work best. When employees, customers, and stakeholders can clearly see the ROI, along with the mission and values, it drives a willingness to participate, with actions and results. Too often we forget the economy in “circular economy”. Let’s demonstrate how innovation saves everyone time, money, and resources. Then it’s a win-win-win for people, planet, and profit. And how do you say no to that?!
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How can you effectively handle customer complaints as a customer success manager at an early-stage startup?
In my experience a lot of technology companies are tools. They sell their offering to a customer and it’s up to the customer to engage. We have found what sets companies apart are those that offer solutions to a customer’s problem. And then they actually drive the solution and deliver a result in a way that is quick, easy, and cost-effective for a customer to adopt. This drives the ROI and enterprise adoption. Let’s build solutions that make sense for people, planet, and profit!
Activity
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Such an exciting day with the official launch of Amazon Sustainability Exchange today. The Exchange is a curated set of sustainability tools and…
Such an exciting day with the official launch of Amazon Sustainability Exchange today. The Exchange is a curated set of sustainability tools and…
Liked by Stephanie Benedetto
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In June I spent the better part of the month speaking about and supporting one of my favorite topics, cotton & cotton farming. I had the great…
In June I spent the better part of the month speaking about and supporting one of my favorite topics, cotton & cotton farming. I had the great…
Liked by Stephanie Benedetto
Experience & Education
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Join the movement shaping the future of sustainability! We are searching for the most innovative solutions in our 7 challenge areas: 🔄 circular…
Join the movement shaping the future of sustainability! We are searching for the most innovative solutions in our 7 challenge areas: 🔄 circular…
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Honored to be named a Green Champion at the Bloomberg Green Festival this week. I'll be speaking about "Climate Action in the Era of AI" at 1:25 on…
Honored to be named a Green Champion at the Bloomberg Green Festival this week. I'll be speaking about "Climate Action in the Era of AI" at 1:25 on…
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Thank you to The Fashion Pact for including me and Tapestry in this video that highlights this incredible initiative! Proud to be part of the…
Thank you to The Fashion Pact for including me and Tapestry in this video that highlights this incredible initiative! Proud to be part of the…
Liked by Stephanie Benedetto
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SHEIN announces its commitment to invest €250 million in the EU and UK over the next five years. Reflecting our goal of creating a future-ready…
SHEIN announces its commitment to invest €250 million in the EU and UK over the next five years. Reflecting our goal of creating a future-ready…
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Is your company celebrating its wins? My guess is not enough. I am 100% guilty of not celebrating our firm's wins. If we get a good result, I…
Is your company celebrating its wins? My guess is not enough. I am 100% guilty of not celebrating our firm's wins. If we get a good result, I…
Liked by Stephanie Benedetto
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🌟 Exciting Update on Hope House NYC! 🌟 Hope House has a new home! We are now activating our space of optimism and action on an awe-inspiring…
🌟 Exciting Update on Hope House NYC! 🌟 Hope House has a new home! We are now activating our space of optimism and action on an awe-inspiring…
Liked by Stephanie Benedetto
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Future Planet Capital is delighted to feature in Sifted’s article on the most active early-stage investors in the UK, having completed the fifth most…
Future Planet Capital is delighted to feature in Sifted’s article on the most active early-stage investors in the UK, having completed the fifth most…
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