Sam’s Club Member Access Platform (MAP)

💡 Are you looking to reach Gen Z and Millennials? You can find them at Sam's Club.   Gen Z and Millennials are the highest growth cohort at Sam's Club 🌱 We believe our digital experience is one that really resonates with this segment. Now is the time to build a lasting relationship with a loyal audience. We can create a #digitaladvertising strategy to help you build brand awareness and attract new buyers.   Reach out to talk with us about your growth goals: https://lnkd.in/gz8QpTCy   #GenZ #Millennials #RetailMedia

❓Did you know that we can connect #Search and Sponsored Product Ads to in-club sales? 🔗 Sam's Club’s membership model gives us visibility into virtually every transaction—in-club or online—which means our advertisers can see the direct impact of their campaigns on sales, whether members purchase digitally or in person. With data going back decades and insight into members’ search and shopping behaviors, our advertisers get the complete picture of their campaign's performance. And we don’t grade our own homework: our results are validated by third-party partners, measuring incrementality, ROAS, and sales lift to provide greater transparency and trust. Want to gain powerful insights for more effective campaigns? Reach out: https://lnkd.in/gz8QpTCy #digitalmarketing #measurement 

Thanks Mars United Commerce for featuring us in the latest edition of the U.S. Retail Media Report Card! Find out what's new and upcoming at MAP! 👇

⚡We're feeling invigorated after an amazing week at the Path to Purchase Institute Retail Media Summit in Chicago! ⚡ Our team had the opportunity to engage in so many meaningful discussions and collaborate with our partners and advertisers. Thank you to everyone who took the time to join our Head of Strategy, Ryan Burns in a fascinating conversation with Andrew Lipsman about what's next for retail media including how ... 🛒 Experiential ads and customer lifetime value measurement will power the next wave of retail media 🔹 Sam's Club's membership model enables a true omnichannel experience, with data on virtually every transaction 📣 Upper funnel tactics and in-club activations improve the performance of digital-only campaigns 📈 Closed-loop measurement measures not just immediate conversions, but longer-term customer lifetime value impact We’re heading home freshly inspired—and we can’t wait for next year! #retailmedia #digitaladvertising #innovation

Are you attending the Path to Purchase Institute Retail Media Summit this week? Don’t miss our Head of Strategy, Ryan Burns, as he joins the stage with Andrew Lipsman to discuss the future of retail media. Session details ⤵ 💡 "The Next Wave of Retail Media: Trends and Innovations" 📅 Thursday, June 27 ⏰ 12:05 PM - 12:35 PM CT    The MAP team will be on the ground all week - schedule an in-person meeting: https://lnkd.in/gz8QpTCy  See you there!    #retailmedia #advertising #technology 

Running an effective ad campaign isn’t always about reaching the broadest audience—it’s about reaching the RIGHT audience. 🎯Our powerful targeting capabilities ensure your ads are connecting with exactly the right Sam's Club members. 🎯 📊 When you run a MAP campaign, our first party membership data helps bridge the gap between your brand and potential buyers with insights derived from members’ search and shopping behavior, actual purchases, and more. Plus, you can integrate our audience data into The Trade Desk to enhance your programmatic campaigns, helping you reach new and lapsed buyers to drive awareness and sales—with measurable, third-party verified results. Find out more about how our audience targeting can level up your impact at Sam’s Club: https://lnkd.in/gz8QpTCy #RetailMedia #AudienceTargeting #DigitalAdvertising

🏈Attention Advertisers! 🏈 Tailgating season is coming up fast, and we’re here to help you tackle an effective seasonal strategy to drive sales this fall. Sam’s Club members are sports fans who know how to throw epic tailgate parties.  They rely on the club for all their spectating and pre-game essentials including snacks, drinks, and prepared foods—all of which see spikes in sales during this season, along with folding furniture, seasonal apparel, and of course, team swag. This is a great opportunity to leverage our Display solutions—including Onsite and Offsite Display and Pinterest—to capture members’ attention and drive conversions on your items. Ready to start your campaign? Get in touch: https://lnkd.in/gz8QpTCy #DisplayAdvertising #RetailMedia #SeasonalMarketing

📱 At Sam's Club, most digital shopping journeys start with a search. Our Search and Sponsored Products Ads help you effectively reach members and grow sales! 🔍Sponsored Products: Capture high-intent buyers searching for items like yours  🔍Sponsored Videos: Tell a compelling video story within search results  🔍Brand Amplifier: Showcase your brand and up to four items at the top of search results We’re one of the few retail media platforms that can attribute physical sales to search ads— giving you a comprehensive understanding of your campaign's impact. Want to engage high-intent buyers more effectively—and measure results more accurately? Get in touch:  https://lnkd.in/gz8QpTCy #DigitalAdvertising #RetailMedia 

✨ At MAP, we create innovative experiences that immerse members in your brand’s message. ✨ Our Omni Experiences combine digital and physical activations to make shopping at Sam's Club more memorable, fun, and convenient. These one-of-kind experiences include integrated seasonal activations, multi-brand collaborations, and member exclusives. Get in touch to learn how your brand can be a part of an upcoming Omni Experience: https://lnkd.in/gz8QpTCy #ExperientialMarketing #RetailMedia

📚🎒 Back to school season will be here before we know it! 📚🎒 Our members consistently choose Sam's Club for their school year prep—because they know they can find everything they need in one place. From packed lunches to office supplies, and personal tech to toiletries, this time of year brings boosts in searches and sales across categories. Now is the time to activate a Back to Class or Back to College campaign to make your brand a must-have for members getting back to studies and offices. Reach out today to get started:  https://lnkd.in/eHUgkrwN #SeasonalMarketing #DigitalAdvertising #Retail