91mobiles

Launching soon – an exclusive program for gadget enthusiasts, powered by MediaTek. Watch Anuj Sidharth (Deputy Director, Marketing & Corporate Communications, MediaTek) share what’s in store for you. Join us on July 08th at The Circle.Work, Gurugram, and let’s have some fun! Register now: https://lnkd.in/gFtjsFPS 

Huge congratulations to the MSI team on their 20th anniversary. Your journey is truly inspiring, especially your growing presence in India. To mark the occasion, here’s a quick recap of our community members experiencing your top-end laptops - from Stealth to Raider to Cyborg - at our recently held Tech Day. The MSI Claw was the center of attraction, and everyone loved getting their hands on it. Super thrilled to have partnered with MSI for this amazing event and wishing you continued success as you build your fan base in India Kudos to the stellar MSI team Yen-Liang Lin (Bruce), Jhan Rhyan Sy, Green (Changching) Lin, Shivangi BHADAURIA, Deepak Singh Negi and Manoj Dsouza for being our esteemed partners.

Henry Ford said, “If I’d have asked people what they wanted, they’d say faster horses.” The current sentiment around AI is somewhat similar and it was the hot topic of discussion at the recently held Pitch CMO Summit Delhi Edition. 91mobiles hosted an engaging panel where senior industry leaders dived deep into “How Gadget Brands are Rewriting the Marketing Playbook in an Era Dominated by AI with a Focus on Tech-Savvy Consumers”. Here are the key takeaways: 1. Communicate the use cases to users - Illustrate AI's practical applications to show how it enhances daily life, even for tech-savvy users. 2. Simplify feature naming and messaging - Use clear and straightforward names for AI features, like "AI Photography," to make benefits easy to understand. 3. Promote AI as a Beneficial Tool - Emphasize that AI enhances productivity and efficiency, positioning it as a helpful enabler, not a job replacer. 4. AI is new for consumers, so be patient - Keep building new use cases and share the same with users as they are yet to understand the true potential of AI.   Watch the full recording of the session: https://lnkd.in/gdrKKC_T Looking forward to being part of such insightful discussions and collaborations with industry leaders! Shivam Ranjan | Sumit Sonal | Puravansh Maitreya | Vipin Yadav | Sameer Mitha | exchange4media

We just wrapped up an epic 91mobiles Tech Day with MSI, and what an experience it was for our 300+ Tech Tribe community members. From experiencing the MSI Claw for the first time in India to exploring a massive lineup of latest MSI laptops, every tech enthusiast was in for a treat. It was one of the biggest showcases of MSI machines in India. - Latest gaming devices were on display including MSI Claw, Sword 16 and the Raider 18 - Professional and Productivity laptops like the MSI Prestige 16 and Modern 15 were on display - PC gaming tournament was a massive hit with the attendees who loved playing and winning cool MSI gaming headsets - Activities like tech quizzes and scavenger hunt kept our Tech Tribe engaged throughout the event.  Yen-Liang Lin (Bruce), Jhan Rhyan Sy, Green (Changching) Lin, Shivangi BHADAURIA, Deepak Singh Negi, Manoj Dsouza

Himanshu Tandon, Country Head of POCO India, and Saurabh Arora from Qualcomm's Mobile, Compute, and XR Business, recently shared exclusive insights with 91mobiles about the latest POCO F6, which is powered by Qualcomm's Snapdragon 8s Gen 3. Some of the key highlights of the interview: - POCO F6 is India's first smartphone powered by Snapdragon 8s Gen 3 resulting in its superior performance and efficiency. - Enhanced gaming experience: Its large screen and improved battery offer extended playtime and performance. - Flagship-level features: The phone has a 120Hz 1.5K AMOLED display, IP64 rating, and a 5000mAh battery, making it a formidable contender in the mid-range segment. Watch the full interview here: https://lnkd.in/gH36ijsS  

91mobiles hosted an electrifying Tech Day in collaboration with MSI to showcase the MSI Claw for the first time in India, along with their impressive lineup of gaming, content creation, and professional laptop series. - Over 300 gadget enthusiasts attended the event - Latest MSI laptops including Stealth 18 AI, Raider 18, and Sword 16 were on display - Attendees enjoyed participating in the PC Gaming tournament and winning MSI’s latest gaming headphones - 10+ micro-influencers attended the event covering the MSI Claw and the latest laptops - Over 200 people posted about their experience of attending the event - Multiple engagement activities also gave attendees the chance to win exciting MSI giveaways A huge shoutout to MSI team Yen-Liang Lin (Bruce), Jhan Rhyan Sy, Green (Changching) Lin, Shivangi BHADAURIA, Deepak Singh Negi, and Manoj Dsouza for being our esteemed partners. Thank you to everyone who participated in yesterday’s Tech Day. Stay tuned as we have many more exciting experiences planned for our partner brands and our community of gadget enthusiasts.

In our recent Smart TV Buyer Insights survey, we asked over 3,000 TV buyers about the key aspects they consider when purchasing a new TV. Here’s what matters most to them: 1. Picture quality was rated by 50% consumers as the most important factor 2. Almost 70% TV shoppers consider user interface and navigation very important 3. Android TV is the most popular and preferred TV operating system 4. 7 in 10 people want display enhancing features like Dolby Vision IQ, HDR10+ in their new TV. Read our article to deep dive into insights unveiled in the Smart TV report: https://lnkd.in/gNJQNbvf Write to us at survey@91mobiles.com to get your free copy of the full report.

We asked 3,000+ consumers which smart TV brand they own currently and which brand they will buy from when they upgrade next. Here’s what we saw. 1.  Samsung India, Sony and LG Electronics are the most popular smart TV brands, with 1 in 2 consumers owning a TV from these brands 2.  Sony has the most loyal users, with 2 out of 3 users saying they will buy a Sony smart TV again when they upgrade 3.  After Sony, TCL Electronics India, Acer and Hisense India are the other top 3 brands likely to see a jump in ownership share when consumers upgrade next. To learn about more such insights on smart TV buying preferences, read our article:https://lnkd.in/gifJppz8 For a free copy of the full report, write to survey@91mobiles.com. 

Just published – Smart TV Buyer Insights Survey by 91mobiles, based on the voice of 3,000+ consumers   The study looks at which smart TV brands are popular among buyers, what factors matter most to them while buying a new TV and which brands they want to upgrade to next.   A special shoutout to Debasish Jana at IDC India for his invaluable inputs in helping us design a well-rounded report. And a big thank you to Navkendar Singh at IDC India for being kind enough to pen a foreword on his views about the Indian smart TV market.   A quick preview of the top insights from the survey: - Samsung India is the most popular TV brand, followed by Sony India - Brands likely to see a jump in ownership share: TCL Electronics India, Acer, Hisense India and Xiaomi India - Over 4 in 10, people buy a new TV solely for an upgrade  - Around 40% would prefer Android TV as their next TV - Almost 80% of people said display technology matters most when buying a new TV   Write to us at survey@91mobiles.com for your free copy. Upasana Joshi Sameer Mitha Deepak Dhingra

The inaugural episode of 91mobiles X IDC Tech Dialogues is now available at: https://lnkd.in/gk3G-wDP In this episode, Navkendar Singh, Associate Vice President, IDC Asia Pacific and Sameer Mitha, Associate Director, 91mobiles deep dive into: - Smartphone market performance in 2023 including MediaTek’s exceptional growth. - How OnePlus, Motorola Solutions, and TECNO Mobile India challenged Samsung India's dominance in the Flip-n-foldable phone segment in 2023. - Forecast that AI in PCs is likely to drive consumer refresh in the laptop market in the next 2 years. - Larger screens are expected to lead the TV market in 2024. This is our debut episode and we would love to hear your feedback, so do share your comments. Watch it at: https://lnkd.in/gk3G-wDP  You can also listen to this episode on: - Spotify - https://lnkd.in/gFwPksaB  - Amazon Music - https://amzn.to/4bbAAY3  - Google Podcast - https://bit.ly/3UavLaN