Cello

We keep hiring at Cello 👋🏻 We seek a driven & passionate individual to support us as a Founder's Associate (m/f/x). Cello is growing rapidly, and we need a hands-on person to help us navigate this exciting journey. The FA will work closely with me, tackling strategic initiatives (e.g., the affiliate module), streamlining operations (marketing and sales), and ensuring we hit our ambitious milestones. ✨ Why join us? 👉 Remote-first (±3 CET): Flexibility to work from anywhere within this time zone. 👉 Unique growth opportunity: Join an early-stage GrowthTech start-up and take ownership from day one 👉 Backed by top-tier investors: HVCapital, ByFounders, TinyVC, and angels from YouTube, Personio, and Workday. 👉 Impactful work: Our product went from inception to live within 8 months and now serves 1.5M monthly enabled users from leading SaaS operators like Typeform, Moss, Join, and more. 👉 Dynamic team: Collaborate with experienced professionals from Twilio, Microsoft, Wise, and other top companies. If you know of someone you could recommend or want to apply yourself, just shoot me a message or apply here: https://lnkd.in/eA2NvtDS Let's goooo! #cello #hiring #foundersassociate #b2bsaas #startup

It's a wrap! 🎉 Last month was intense for Cello on #producthunt. Still overwhelmed by the amount of support we received from this community. 🙏 You all helped us reach some fantastic milestones. Here’s what Cello achieved in this launch: ⭐️ #1 Product of the Day 🎖️ #1 Product of the Week 🏆 #2 Product of the Month 🔥 #1 Product of the Month Marketing Plus, we also received 1500+ upvotes and 400+ comments on PH! And now, it’s time to announce the winner of our raffle….🥁 Check out the comment section to find out who it is! Thank you once again to everyone who has been part of this journey. Onward & upward! 🚀

👋🏻 Hi LinkedIn Network. I need your help. Please spread the news or let me know if you know someone.... 🙏 We're looking for a Senior Customer Success Manager (m/f/x) at Cello! Your mission is to ensure our (enterprise) customers thrive, driving their success and our growth. Enable fast time-to-value and unlock user-led growth. ✨ Why Join Us? - Remote-first (±3 CET) - Competitive base salary + eVSOP - Unique growth opportunity in an early-stage GrowthTech start-up - Backed by top-tier investors: HVCapital, ByFounders, TinyVC, and angels from YouTube, Personio, and Workday - Work on a product that went from inception to live within 8 months and already serves 1.5M monthly enabled users from leading SaaS operators (Typeform, Moss, Join etc.) - Join a passionate, experienced team from Twilio, Microsoft, Wise, and more Ready to make an impact? Apply now, and let's reinvent the way how companies sell their products: https://lnkd.in/eZ-HXr2p #CustomerSuccess #GrowthTech #JoinUs #RemoteWork #TechJobs #

The Cloud Challengers Top 100 🚀 What does it take to be a leading early-stage software company in Europe? We looked at data on the sector, stage, and location to create our report (view here: https://lnkd.in/exAu-sGC). Congratulations to the Top 10 listed below, check the comments for the rest of the Top 100 companies ✅ 1) Wikifarmer 2) We Are Learning 3) Cello 4) CUR8 5) Aikido Security 6) Solarize 7) metergrid GmbH 8) marta 9) Carbonfact 10) Reflect #cloudchallengerstop100 #cc100 #notioncapital #cloudchallengers #report #B2B #SaaS

What if the key to successful, engaging UX… Simply lied in psychology? Well, psychology (both positive and negative) can make or break your UX design. You see, we have two brain modes: 1) The task-positive network: When we're on a mission to get things done. 🎯 2) The task-negative network: When we're daydreaming or the mind-wandering mode. Knowing this can make a huge difference in UX design. Let me explain. 👉 Task-Positive Network When users have a clear goal, they want: ✅ Simple, direct paths. ✅ No distractions. Think about online shopping. People want to find what they need quickly and check out smoothly. 👉 Task-Negative Network When users are just browsing, they enjoy: ✅ Exploring new things. ✅ Engaging content. Imagine scrolling through a news app or a social feed. Interactive elements and rich content keep them interested. Now, here’s how to design for both: ⭐️ Visual Grouping We naturally group things we see (Gestalt Principles). Use this to: ✅ Create clear, organized layouts. ✅ Use white space wisely. ⭐️ Less is More Too many choices overwhelm us (Hick’s Law). Keep it simple: ✅ Fewer options mean quicker decisions. ✅ Clean, uncluttered designs make for happy users. By balancing these insights, you can design natural and enjoyable experiences. Remember, it’s not just about making things look good – it’s about making users feel good. 🤩 #ux #design #saas #growth

🚀 Excited to share an insightful clip from my recent podcast interview with Stefan Bader, the founding CEO of Cello! 🎧 In this episode, Stefan dives deep into how Cello is revolutionising customer acquisition for SaaS companies leveraging user referral strategies. With their innovative platform, Cello transforms word-of-mouth into a powerful and scalable growth channel, helping clients achieve significant growth by turning their users into ambassadors. Listen to the brief clip below and follow the links in the 1st comment to learn more about Cello’s unique approach to growth, their journey so far, and what’s next for this dynamic startup. #startup #saas #growth #customeracquisition #entrepreneurship #userledgrowth

Fresh off the press…👇 Sifted just dropped their report on sales & customer service tech for 2024, and here are the highlights: 💡 France led the pack with $2,577.5M invested in sales startups (2015-2023), followed by the UK ($1,508.4M) and Germany ($786.1M). 💡 Sales tech boom is on fire, driven by fierce competition for talent, leading to a rise in automation tools and new growth channels. 💡 While Series C+ funding surged, Pre-Series A and Series A stages have been a bit unpredictable. This year looks super exciting, especially with all the buzz around generative AI making things way more efficient. Here are some key trends to watch: → AI-driven support: Klarna's AI handled 2/3rds of customer queries, equivalent to 700 human agents in a month, showing how AI-powered support is getting popular. 🤖 → Sales tools for SMEs: AI sales & customer support startups target SMEs that can’t afford Salesforce or Adobe Commerce. → Data-driven B2B sales: Startups focusing on data to track the entire sales funnel are gaining a lot of traction. And the cherry on top - Cello was named one of 4 European rising stars by Sifted! 🔥 Link to the report in the comments 👇🏻

Think funnels are enough? Well, you might be wrong… 😑 For years, marketers have sworn by funnels to fuel growth. After all, they’ve served us well. 💁 But as technology evolves & competition intensifies, it’s time to shake things up! If we look at it closely, funnels optimize the customer journey & have these perks: 1. Speed: Rapid identification & validation of growth opportunities. 💯 2. Efficiency: Automation & creative hacks to slash lead acquisition costs. 3. Effectiveness: Boost conversion rates with continuous optimization. 4. Virality: Utilizing referral methods to amplify reach. 📣 But, funnels aren’t without flaws: - Lead gen overkill: Too focused on snagging new leads, not enough on post-purchase growth. - Crowded arena: Everyone’s optimizing, making it tough to stand out. 👎 - Ad spend spiral: Skyrocketing digital ad costs hurt your ROI. - Straight-line limitations: Constant investment leads to diminishing returns. Now let’s talk about Growth Loops - here’s how they benefit you: 1. Rocket-fueled growth: Each user brings in more users, creating a compounding effect. 🤝 2. Penny-wise: Once set up, loops leverage organic and viral mechanisms to cut costs. 3. Built to last: Focused on long-term engagement, loops ensure that growth is not just a one-time spike but a continuous upward trajectory. 🚀 However, loops have their own hurdles: - Brain-busting complexity: Designing effective loops requires deep user insight. - Initial investment: Building loops can be resource-intensive upfront. So, what’s the secret sauce? A mix of both funnels and loops! 🔥 Here’s the winning formula: 1. For initial momentum - Use funnels to kickstart customer acquisition. 2. To scale - Implement loops for sustainable, long-term growth. 🙌 3. For retention - Engagement loops help reduce churn and enhance loyalty. By integrating loops and funnels, you’ll create a growth engine that’s scalable, sustainable, and adaptable to the ever-changing market landscape. 🌟 #growth #loops #B2B #SaaS

#Tuesday is #ToolDay 🚀 you can find more than 30,000 #SaaS tools on the Sastrify platform, but which ones are we using as a company? Cello supports us in customer recommendations, making it very easy and compliant for happy customers to refer Sastrify to friends and colleagues. Stefan and Robert built an amazing product and just become #ProductOfTheWeek on Product Hunt. Congrats!

Product Hunt isn't just about earning badges. 🙅♂️ In real, the focus is receiving genuine, constructive feedback from users and customers. Badges are always nice, but the unique, valuable feedback from users and customers is priceless. 👌 Reading through the 400+ comments Cello received, we found incredible insights (and some much-appreciated praises!). Swipe through to see the feedback from our wonderful community ➡️ Shoutout to Raphael, Linus, Christopher, Nicolaas, Filip, Michael and Harrison – your encouragement and kind words mean a lot. I look at these comments as more than just feedback; they confirm that we’re on the right path. Here’s to more real learnings and an exciting journey ahead!