airfocus

What an awesome morning at the Product People Breakfast, hosted by Product People and airfocus! We kicked things off with some delicious food, coffee, and lots of networking, then jumped into a super insightful panel discussion on "Navigating the Future: Mastering Product Roadmapping for Success." A big thank you to our fantastic moderator, Jon Freeman, and our amazing panellists, Malte Scholz, Viktoria Korzhova, Marcel Sandoval, and Milena Toporek! Here are some of our favourite insights from the Panel & QA session: ⭐ Flexibility in vision: Balancing the big picture with daily realities is key. The main challenge is to stay flexible, but all while keeping your long-term goals in sight. ⭐ Transparent prioritization: Let's stop making prioritization a secret. Involve stakeholders in decisions to help everyone understand trade-offs and keep things balanced. ⭐ Using the right tools: Tools that let you switch between a bird’s eye view and detailed roadmaps are crucial. They help you manage both execution and strategy. That's one of the main goals of our product management platform. ⭐ Building for B2B audiences: Know the difference between buyers and users. Build features for decision-makers while ensuring user stickiness. ⭐ KPIs as guides: KPIs should guide you, not become the goal. Use two sets of metrics: guardrail KPIs to make sure new initiatives don’t harm existing ones and goal-oriented metrics. A huge thank you to everyone who joined us. Let’s keep driving success in product management with flexibility, transparency, and a strong focus on delivering value! ❤️ If you're interested in joining our future events, please reach out! 😉 #ProductManagement #ProductRoadmap #ProductPeople #airfocus

Are you looking for ways to scale your business globally? 🌍 🤩 Want to hear from industry leaders like Shahzad S., Head of Product Management at Asana, Harsh Srivastava, Principal Product Manager at Microsoft, Asya Kuznetsova, Senior Product Manager at Wise, and even our own Malte Scholz, CPO of airfocus, about their past experiences and best practices from their global initiatives? Then this event is for you! We've partnered with Global App Testing to bring you this exclusive panel discussion!    📍Date & Time Wednesday, July 17th - 5 PM BST / 6 PM CEST / 12 PM EDT / 9 AM PDT In this panel, we will talk about: 🤔 How can I infuse my business and my product team with global feedback? How can I make that feedback coherent? How do I get people to care? How can I introduce frameworks which are not generalisations? 🌐 How can I get a lightweight model of user panels and testing that works internationally? What’s the best way to deliver “economies of scale” in user understanding? Does that even make sense? 🤝 How do I handle the problem of users that are very different? What if my users become too diverse in their problem sets? How should I handle that? If these questions are similar to what you have in mind, then save your seat here: https://hubs.ly/Q02DshsF0

Ever wondered if AI is truly the game-changer it's hyped up to be? 🤔 We're super excited to announce that we will be hosting Dr Bart Jaworski for the 11th episode of Top PM Voices, focusing on a very hot topic: AI. 🤖 Why You Shouldn't Miss This Session: ✨ Uncover real-world examples of AI transforming product management. 😲 Cut through the noise and learn to spot exaggerated AI claims, enabling more informed decisions about incorporating AI into your product strategies. 💪 Gain insights into future AI developments and how to stay ahead. Join the live session to ask Dr. Bart your questions and engage with our community. If you can't make it, register to receive the recording the next day! Save your spot here: https://lnkd.in/dWwyAAm4

Hamburg Product Leaders Assemble! 🚀 Product People x airfocus are hosting a product leaders breakfast, here are all the details 👇 Event: Navigating the Future: Mastering Product Roadmapping for Success 📅 Date: Friday, July 12 🕤 Time: 9:30 - 12:00 CEST 📍 Location: Hamburg (Register to see the address) 🔗 Register Now: https://lu.ma/3is6l7or We'll kick off the morning with breakfast and coffee, followed by an insightful panel discussion with industry leaders and networking opportunities. Agenda: 09:30 - 10:00 ☕️ Arrival, Food & Coffee, Networking 10:00 - 11:00 🎯 Panel Discussion & Q&A Moderator: Mirela Mus, Founder & CPO Product People Panelists: - Malte Scholz, Co-Founder, CEO & CPO airfocus - Marcel Sandoval, Head of Product Eskimi 11:00 - 12:00 💡 Networking The event is limited to 25 participants, register now to secure your spot. P.S. Check out some photos 👇 from our January event to get a sneak peek of what's in store 👀. Looking forward to seeing you all. #productmanagement #networking #productroadmapping #hamburg #productcommunity

Ever wondered what the secret sauce to compelling product storytelling is? 🤔 We asked Craig Unsworth, and his answer might surprise you! 👇 Swipe through to find out! 👇 Hint: It involves a bit of repetition... but in a good way! ✨ Ready to up your storytelling game? 🗣 Join us tomorrow for our upcoming webinar with Craig Unsworth and dive deep into the art of effective storytelling! Link to register: https://lnkd.in/dWZt-eF5

New event alert! ⏰ Next Wednesday, Craig Unsworth will take us on a journey through the art of storytelling in product leadership. ✨ Why You Should Join: 🔓 Unlock the Power of Storytelling: Discover how to bridge the gap between your product vision and stakeholder buy-in with compelling stories. 💪 Master the Nine Grid Comms Model: Learn Craig's innovative framework for structuring impactful product narratives. 💙 Leverage airfocus: See how airfocus can become your secret weapon in crafting and distributing powerful product stories. 🗣 Communicate with Impact: Understand the magic of repetition and varied communication styles to make your story stick! Register here to attend the live session or receive the recording: https://lnkd.in/dWZt-eF5

"Top PM Voices" Episode 9, featuring the legendary Itamar Gilad is happening tomorrow! 🔥🔥🔥 Here is another "We asked the speaker" series. This time, we asked Itamar Gilad about the most important benefits of using the Confidence Meter in product management. Swipe to see his answers. 😍 Join us tomorrow at 5 PM CEST to discover: 🤔 How evidence-guided development enables teams to consistently make better, data-informed decisions. ⭐ The use of the Confidence Meter to quantify the 2nd metric of the ICE scoring model. 💪 How evidence-guided development empowers teams by fostering a culture of learning and collaboration, transforming developers into researchers, and elevating the role of product managers to strategic value drivers. Register here before it's too late: https://lnkd.in/dTekykGF

Here are some snippets of how our day is going at #ProductConNYC 🙌 🚀 🗽   Make sure you check out our booth #2 😉 #productmanagement #airfocus #flexiblesoftware #productcon #newyork

Come say Hi 👋 at booth #2 Get your discounted ticket here with the code AIRFOCUS20 👉 https://lnkd.in/gp4fC5Xe See you tomorrow 🎉 #ProductCon #productmanagement #productsoftware #flexiblesoftware #airfocus #newyork

Are you tired of endless roadmaps, never-ending backlogs, and committee decisions? 🤯 We've got just the thing for you! We’re beyond excited to host the legendary Itamar Gilad, the brain behind the GIST framework and the Confidence Meter, on the 9th episode of Top PM Voices! 📊✨ In this episode, we’ll explore evidence-guided alternatives to the usual suspects: roadmaps, backlogs, and decision-by-committee. Itamar Gilad will show us how to use the Confidence Meter to upgrade your discussions and decisions. Trust us; you don't want to miss this! 😉 Secure your spot here: https://lnkd.in/eEATiMXB