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2. See live demonstrations of the latest features that IBM Digital Experience on Cloud solutions can provide to companies looking to capitalize on their digital transformations
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Stream 2 - Drive Business Performance with Information AnalyticsIBM Business Insight
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HTML5 vs. Native Apps: Demystifying the Decision Making ProcessiTexico
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Cross-platform technologies, which allow app developers to create a shared solution for several platforms via hybrid mobile application development, will see the most promising improvements.
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1) IBM identifies five trends in mobile with significant implications for enterprises: mobile is about transacting, enabling the Internet of Things, becoming primary, requiring continuous brand experiences across devices, and providing opportunities from insights into mobile data.
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2. Webinar Overview
Mobile is the new desktop. However, unlike desktop, Mobile is more complex. In
order to build a robust mobile strategy for your organization, it is imperative to
understand the challenges and opportunities. This webinar identifies the
challenges and opportunities with Enterprise Mobility journey.
In this webinar, You will learn:
• Why Mobile is more complex than traditional web development
• Different challenges with Enterprise Mobile journey.
• Opportunities you have with Enterprise Mobile Enablement.
3. Agenda
• Company Introduction (2 mins)
• Speaker Introduction (1 min)
• Objective (1 min)
• Challenges (10 mins)
• Opportunities (10 mins)
• Conclusion (2 mins)
• Q&A – 19 mins
Total = 45 mins
5. Agenda
Opportunities
• Improved Productivity
• Reduced Errors
• Reduced costs with smart phones
• New Business Models
• Superior customer service
• Reduce Operating Costs
• Reduce maintenance costs.
• Attract new generation workforce.
• Catalyst for Cultural changes
• First steps towards Digitalization.
• Fortify security/authentication
6. ▪ An Award winning Enterprise Mobility Solutions
provider
▪ Prebuilt suite of 100+ Mobile Apps to solve
complex business problems
▪ Serving Fortune 1000 customers across
industries
▪ Elite team with expertise in Business Process,
User Experience & Design Thinking
▪ Global presence across US & India
50+
Mobile
Projects
75
people
4 years
in business
300+
Technical
Interfaces
Top 20
of the global enterprise
mobility firms
Google Mobile
App Challenge
winner
About Algarytm
7. Speaker Bio – Raj
Peddisetty
• Digital Transformation advisor and a seasoned practitioner of
Design Thinking, User Experience in Mobile, Ecommerce,
Cloud and Marketing automation.
• 11 years of experience in SAP, Oracle for industries ranging
from Wholesale, Retail to Manufacturing and Healthcare.
• Experience: consultant, architect, developer for system
integrators such as IBM, Accenture, Cap Gemini, SAP, CSC.
• Global business transformation projects for Fortune 500
clients.
• MBA from the University of Chicago Booth School of Business
and is certified in Design Thinking by IDEO.
8. Objective
Layout groundwork for a robust enterprise mobile strategy by
understanding the challenges and opportunities involved in mobilizing
business processes.
9. Why Mobile is more
challenging?
• Different devices
• Screen Sizes
• Offline mode
• Lower bandwidths
• Fast changing Mobile OS
10. Mobile vs Web
Mobile
• OS Dependent
• Frequent updates
• Different screen sizes
• Need to support offline
• Camera, GPS, Scanner, Geo
location, Bluetooth, etc
• Swipe, pinch, orientation, gestures
Desktop
• Browser based
• Once every 2/3 years
• Only one size
• Internet only
• None
• Only clicks.
12. Challenges – Selecting a Platform
• Unlike for web development, mobile has numerous platforms available to
choose from.
• Native – Hybrid – Mobile Web.
• ioS/Swift/Android/Sencha/Phone Gap/Ionic/Oracle MAX/MAF/ Oracle
MCS/Appcelerator/Xamarin.
• Different demographics need different types of apps.
Example: Consumers expect native apps while hybrid apps are sufficient for
Employees.
13. Challenges – Development
• Need to support multiple platforms and devices.
• Many organizations are not prepared enough for new technologies such as
ionic, ios, android and IoT.
• Challenging to balance existing resources with millennials.
• Cultural differences – waterfall vs agile, SOAP vs REST, Cloud vs On-
Premise, Proprietary vs Open Source, Web vs Mobile.
• Fast changing landscape.
• Need User Experience, Design Thinking, mobile testing expertise.
• Need to frequently update the apps.
• Connecting to different back ends.
14. Survey Results on Mobile Dev
DZone survey revealed that the biggest pain points for mobile app development
are :
Building Native Apps
Testing Efficiency
Lack of Skilled Developers
0 10 20 30 40 50 60
Mobile App Development
15. Challenges – App distribution
• How do you distribute apps at scale?
• How do you categorize apps and distribute in a non-disruptive fashion?
• How do you on-board users securely?
• End user training?
• Communicating w/ mobile end users is a Challenge.
• How to distribute to Dealers, Partners, customers, remote, part-time employees,
contractors, suppliers?
• MDM is a partial solution.
16. Challenges – UX Challenges
• Enterprise users expect consumer grade user experience similar to apps such as
Linkedin, Facebook, and Twitter.
• In mobile apps, they do not like trainings, manuals, etc.
• A clunky app is deleted right after 30 secs.
• Apps should be simple, elegant and beautiful.
• Need a professional UX expert’s help.
17. Challenges – Governance
• How to Balance convenience with Security?
• In BYOD world, what is personal and what is business?
• Remote locking, wiping of data?
• User consent to manage devices.
• Permissions, policies, managing, shadow IT, etc.
18. Challenges – Security
• Protecting corporate data over public
Wi-Fi and cellular networks.
• Making sure only authorized users are
using the apps.
• End to End Encryption
• Protecting corporate assets from
espionage (cam, blue tooth, etc).
• Protecting lost and stolen devices.
• Compromised BYOD phones.
19. ROI Challenges
Proving ROI for
enterprise Mobility
funding is
challenging.
01
Poor one off mobile
apps results in lousy
returns.
02
Hard to quantify the
value of mobile apps.
03
20. Challenges – Maintenance
No of new releases a year = (# Apps * # platforms * # OS upgrades)
+ functional upgrades.
New development platforms, new versions of ERP, new versions of Mobile
platforms.
Need to update apps promptly before the user upgrades OS.
21. Challenges – Device Selection
• There are more than 20 Hardware rugged device vendors to choose.
• Android vs Apple in the smart phone arena.
• Need to be compatible with personal devices.
• Rugged vs Smart Phone for EAM Apps.
22. Challenges – Testing
• In a BYOD scenario, all the form factors have to be tested.
• For Mobile Web, all the mobile browsers have to be tested.
24. Higher Productivity
• Eliminate manual data entries
• Faster Decision making with approval apps.
• Field service.
Examples:
Managers can approve request on the go.
Sales people can carry all the necessary information to close a deal.
25. First step toward Digitalization
• Mobilizing your organization is a big step towards your digital journey.
• By extending ERP systems and automating everything using mobile, you are
instilling a digital culture.
Mobile projects are shorter, simple and bridges the last-mile connectivity
26. Reduce Errors
• Replace paper in warehouses, field sales, customer support.
• Scanning Pos, Material #s, equipment, you find accurate information.
Examples: Asset Tagging, Service Notification, Quality inspection, Proof of
Delivery.
27. Lower costs w/ Smart Phones
• Rugged devices cost thousands of dollars.
• Maintenance costs, extra.
• Some android devices costs around $200 each vs $1200 avg cost of a rugged
device.
28. New Business Models
• Open a new channel of revenue with Mobile commerce.
• Salesforce taking orders from mobile devices.
• Through IoT, parts etc could be bought from solutions such as preventive
maintenance.
Example:
Dominos generate more than $1B revenue through their mobile app.
Industrial manufacturer generates a new revenue of around $50m/year by
selling parts and services through mobile apps.
29. Attract Millennials
• Millennials have grown up with smart phones and they prefer smart phones.
• Attracting millennials is easier with smartphones and apps.
• When Milleanials work with mobile apps, end user training needs are reduced
and results in quicker adoption.
30. Catalyst for cultural changes
Infuse innovative concepts such as Design Thinking, User Experience,
Agile/Scrum project methodologies with Mobile.
Our experience: Mobile projects provide perfect opportunities for embarking on
innovative culture.
31. Fortify Security/Authentication
• Use mobile as a security device in addition to basic authentication.
• With Geo fencing, control confidential information.
• Office badges/keys can be provided on Mobile.
Examples: 2-factor authentication used by Google.
32. Superior customer service
• Customer could have all the support information at his/her fingertips
• Through alerts, GPS tracking, asset tagging, customers could stay on top of
their transactions.
• Examples: W/o calling a call center, a customer could have all the info he/she
needs on his mobile app.