Career Planning - Social Media Breakfast Minneapolis St Paul
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The document provides tips and advice for career planning and job searching using social media and networking. It discusses developing deeper relationships through networking rather than just collecting contacts, and emphasizes taking control of one's online identity and presence. Key recommendations include conducting an online audit of oneself, developing one's LinkedIn, Facebook, and Twitter profiles with resume information and relevant keywords, and engaging with groups and individuals in one's industry.
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Career Planning - Social Media Breakfast Minneapolis St Paul
- 1. Career Planning Social Media Breakfast Minneapolis St Paul 06/28/2012
- 2. • 14 years as an IT Recruiter • Author of Minnesota Headhunter blog • Frequent local and national speaker on Recruiting/HR, Career and Social Media topics • Co-Founder and Advisory Board of Minnesota Recruiters • Active in the Minneapolis & St Paul technology, marketing and social media community as a sponsor, volunteer & mentor
- 3. If you leave here today and upon arrival to the office you were downsized, right sized, reorg’d, acquired, funding cut, project stopped... would you be ready for a job search or have new clients ready to go?
- 5. You Don’t Need More Contacts... You need deeper relationships!
- 6. Job Search And Dating... Do they like me Unreasonable expectations Baggage Playing hard to get When to call back Set expectations Blind date and being set up Making a commitment
- 7. STOP waiting for people to find you
- 8. “You can't stay in your corner of the Forest waiting for others to come to you. You have to go to them sometimes.”
- 9. Networking Is A Contact Sport
- 10. Source of Hire CareerXroads 2012 Sources of Hire: Channels that Influence
- 11. Source Of External Hire 55% of all hires: Internal employees, employee referrals and company career sites SilkRoad 2012 External Source of Hire
- 12. Getting Started: Do An Online Audit Of Yourself What can you (others) find about you? Use Google | Pipl | 123People In Google, if you have a common name you may need to do limit your search: Paul DeBettignies “Paul DeBettignies” “Paul DeBettignies” AND (MN OR Minneapolis)
- 14. Where Should I Look? Big job boards Niche and local job boards LinkedIn Facebook, Twitter, Social Networking sites Newspapers Trade, Professional, Association web sites Job search engines Recruiters, Search Firms, Employment Agencies Job clubs, state & county resources
- 15. IT’S NOT THE SIZE OF YOUR NETWORK… IT’S HOW YOU USE IT
- 16. WHO ARE YOUR CONNECTIONS? - Peers, Gurus, and Thought Leaders in your industry - Current/Former coworkers, bosses, vendors, clients* - Acquaintances you want to keep in touch with - College/High School friends - Friends, family and neighbors - Groups involved in - Who you have an email address for
- 17. Most companies SUCK at recruiting
- 18. HR and Recruiter folks are nice people (most of the time)
- 21. You have to take control of this
- 22. Until you know otherwise, assume the company has a position for you
- 23. Online Identity: Hub And Spokes (ADDED) For most of us it will look like this: Hub LinkedIn Spokes Facebook Twitter Blog Google Profile (profile) about.me (profile) Emurse (resume) Visual CV (resume) eFolioMinnesota (portfolio)
- 24. LinkedIn • Headline – Include keywords that will help people find you • Websites – Rename and link to company site, career page • Summary – Add skill sets and job titles you are recruiting for – Add your email address
- 25. Default is “Personal Website” “Company Website” Edit to name your “Resume”, “Portfolio”, “Web site”, etc More click through’s when sites are named
- 26. Include this in your: resume, online profiles, when leaving comments on web sites, business card
- 27. Tell A Story Include: Keywords – Buzzwords - Acronyms
- 29. Skills & Expertise Be sure to fill this out
- 30. Advanced Search HR OR “Human Resources” OR Recruiter OR “Hiring Manager” VP Marketing SEO OR “Search Engine Optimization” Refine by categories
- 31. Search Companies - Click “Companies” - Enter a company name - Results will include statistics, related companies, job posted on LinkedIn and people in your network who work there - “Follow”
- 33. Applications Import: Resume, PowerPoint presentations, Feeds, etc. - Box.net - Slideshare - Wordpress - Twitter - Amazon Reading List
- 34. Facebook • Include resume • Follow company pages • Join/participate in groups • Connect with your network • Consider making “Education and Work” public
- 35. Twitter • Include “real name”, nearest large city, keywords, buzzwords • “Follow” local “cool kids”, industry leaders, groups, those in the know • Search/follow Skill Sets, Titles, HR & Recruiters • Add yourself to directories • Find others lists • Groups: #smbmsp - #mnrec - #minnebar • Twitter Search
- 36. Minnesota Recruiter & HR Li Minnesota Recruiter & HR Li
- 37. Linkedin, Facebook & Twitter Updates Share links to: Events/conferences Seminars/webinars Industry articles/news/statistics/blog posts Local business articles/news/statistics/blog posts Ask/give advice Ask/answer questions Reply to others Forward others updates
- 38. How To Add Social Networking Buttons To Your Outlook Email Signature Icon Archive (one of many, many sites)
- 43. Would you hire you?
- 44. Would you call you back?
- 45. Who do you know who…?
- 46. How to make a career shift
- 48. Network Gravity
- 50. Create your “portfolio” as you go
- 52. Should I go to Grad School?
- 53. Great Recession
- 54. When do I try to connect with someone?
- 56. Paul DeBettignies VP Recruiting HireCast Consulting paul@hirecastconsulting.com