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3 Benefits of Marketing Automation

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ITVibes, Inc.
ITVibes, Inc.

What is marketing automation and how can it benefit your business? Find out the answers to these common questions.

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itvibes.com itvibes.com/linkedin © 2016 ITVibes, Inc. All rights reserved. Material may not be reproduced or distributed in any form without permission.
2 8/2/2016 Marketing automation is a suite of tools that enable businesses to more effectively market across multiple channels while automating repetitive tasks, generating more leads, driving more sales and optimize ROI.
3 8/2/2016 Three benefits of marketing 1. DRIVE MORE LEADS – Identify up to 98% of anonymous web traffic with Visitor ID and track leads, whether they come by phone, form or email list 2. CONVERT LEADS TO SALES – Connect with your leads with behavior-based tracking and follow up with customized automated emails 3. PROVE YOUR ROI – Understand your end-to-end ROI and make key decisions with accurate and relevant data. automation are as follows:
4 8/2/2016 Let’s look at each benefit more closely.  Allowing you to identify anonymous visitors.  Capturing lead data with dynamic forms.  Allowing you optimize your campaigns in real time, including social media campaigns. First, marketing automation drives more leads by:
5 8/3/2016 Let’s look at each benefit more closely.  Lead scoring to alert you of hot leads.  Email automation for nurturing leads.  Behavior tracking for deeper lead insights.  Automated sales notifications. Second, it can help you convert leads to sales with:
6 8/3/2016 Let’s look at each benefit more closely.  Comprehensive campaign analytics.  Google AdWords integration.  Exportable graphs and reports.  Content ROI tracking. Finally, marketing automation can accurately measure the return on investment (ROI) with:
7 8/3/2016 Quick reminder: Marketing ROI is defined by the business value of the outcomes it generates. Are you calculating the business value of any of your marketing outcomes?
8 8/3/2016 There you have it! Three benefits of marketing automation and their supporting details to help answer the question of why you need marketing automation. With everything in one place, you’ll find it easier than ever to grow your marketing programs and increase your sales.
9 8/2/2016 Contact us linkedin.com/company/itvibes-inc facebook.com/itvibes twitter.com/itvibes itvibes.com siva@itvibes.com (281) 636 4616

More Related Content

3 Benefits of Marketing Automation

  • 1. itvibes.com itvibes.com/linkedin © 2016 ITVibes, Inc. All rights reserved. Material may not be reproduced or distributed in any form without permission.
  • 2. 2 8/2/2016 Marketing automation is a suite of tools that enable businesses to more effectively market across multiple channels while automating repetitive tasks, generating more leads, driving more sales and optimize ROI.
  • 3. 3 8/2/2016 Three benefits of marketing 1. DRIVE MORE LEADS – Identify up to 98% of anonymous web traffic with Visitor ID and track leads, whether they come by phone, form or email list 2. CONVERT LEADS TO SALES – Connect with your leads with behavior-based tracking and follow up with customized automated emails 3. PROVE YOUR ROI – Understand your end-to-end ROI and make key decisions with accurate and relevant data. automation are as follows:
  • 4. 4 8/2/2016 Let’s look at each benefit more closely.  Allowing you to identify anonymous visitors.  Capturing lead data with dynamic forms.  Allowing you optimize your campaigns in real time, including social media campaigns. First, marketing automation drives more leads by:
  • 5. 5 8/3/2016 Let’s look at each benefit more closely.  Lead scoring to alert you of hot leads.  Email automation for nurturing leads.  Behavior tracking for deeper lead insights.  Automated sales notifications. Second, it can help you convert leads to sales with:
  • 6. 6 8/3/2016 Let’s look at each benefit more closely.  Comprehensive campaign analytics.  Google AdWords integration.  Exportable graphs and reports.  Content ROI tracking. Finally, marketing automation can accurately measure the return on investment (ROI) with:
  • 7. 7 8/3/2016 Quick reminder: Marketing ROI is defined by the business value of the outcomes it generates. Are you calculating the business value of any of your marketing outcomes?
  • 8. 8 8/3/2016 There you have it! Three benefits of marketing automation and their supporting details to help answer the question of why you need marketing automation. With everything in one place, you’ll find it easier than ever to grow your marketing programs and increase your sales.