Google My Business 101

If you've ever wondered what in the world Google My Business is, or why it's so important, you've come to the right place. In this world of digital jargon, “Google My Business” holds true to its name and is as simple as can be — it is literally putting your business on Google.

What is Google My Business?

Google My Business (formerly Google Places) is a free tool to help you manage your online presence. It's a way to create a presence on Google Maps and on the biggest search engine in the world by allowing you to create an official listing for your business on Google Maps.

Your listing will include your business name, address, phone number, website and hours of operation. In addition to this information, you can also add photos of your store or office building so customers can see if they'd like to visit in person.

Google My Business listings are very important because they provide people with easy access to some basic information about each company that’s listed. With this information at their fingertips during their search process for a new product or service provider within their area (and sometimes beyond), consumers are able to make more informed decisions about who they want to do business with next time around.

Why is Google My Business important?

Google My Business is a free service that helps people find your business online. When you claim your Google My Business listing, you can add information about the kinds of services your business offers and share information about upcoming sales and events. The more complete your listing is, the more likely it will appear at the top of search results when someone searches for your business name or keywords that describe what you do.

Google My Business gives businesses access to additional tools like Google Search Ads (formerly known as “AdWords Express”). This service allows users to create ads that appear on both desktop and mobile devices in the form of text ads above organic results on Google Search pages, as well as in other placements such as Gmail inboxes or websites across the web through various ad formats such as standard text and display banner ads.

Setting up a business page on Google My Business is a good idea for many businesses. The benefits include:

1. It's free! You can set up your page, add photos and videos, and keep it updated for free.

2. It's easy to use. You can create an account with just your name, email address, and password, so it’s very simple to get started.

3. It will make your business more visible on Google Search results pages—and that means more customers might discover you!

To learn the right way of setting up your business on Google My Business, check out this blog that narrows down the details to a t. -> https://socialknowhow.com/blog/google-my-business-101