Last night we won the GRAND PRIX at Art Directors Club (ADC). 👉🏼🏆
Not from a specific category, like Direct, or Promo, or Film.
But the Advertising Grand Prix.
Given to one idea, once a year.
It's hard to grasp, we know.
For you, but especially for us.
Just five years ago we were half a dozen heads in a co-working space.
Yet, something must have happened along the way.
Something to do with passion.
Passion for ideas.
Passion for creating a space where souls feel at ease, not haunted.
For proving to our own selves that, yes, a young player with no name has a chance at fame.
As long as the work speaks for itself.
As long as the people pour their hearts out.
Then, and only then, things started to happen.
Work happened.
Trophies happened.
More clients happened.
One, two, three floors at Rosenthaler Strasse 42 happened.
Not overnight.
Not due to the solo talent of this or that colleague.
But a collective belief that "No" is a temporary answer, and that whatever pain we could possibly face, glory awaits.
Just like last night.
Picking up the most coveted of German awards.
For a client that, just like us, doesn't shy away from the big boys.
Congrats Wer braucht Feminismus?
Congrats our partners in crime Stink Films and DaHouse.
And a shout out to everyone who's been part of our short but intense story, directly or indirectly.
This glory is yours, too.