As the Fourth of July approaches, consider how your paid campaigns might be impacted. Avoid seasonal downturns that affect your #PPC performance through refined strategies. Counteract performance declines and enhance #ROI for your advertising spend.
iCrossing
Marketing Services
New York, NY 29,465 followers
Connected marketing and technology solutions. IT consulting, Marketing and Professional services
About us
We offer comprehensive end-to-end services, bridging marketing and technology to accelerate our clients' transformation journey. For over 25 years, iCrossing has partnered with the world’s largest B2B and B2C brands to provide connected marketing and technology solutions that transform brand experiences into superior business outcomes. We enable clients to engage with customers, employees, and partners, unlocking potential across digital and physical channels. Our full-funnel capabilities range from strategy to data and analytics, to creative and digital design, to technology enablement. Headquartered in New York with 19 offices worldwide, four key hubs, and a flexible nearshore and offshore model, we enable global brands to scale and rapidly achieve success.
- Website
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http://www.icrossing.com
External link for iCrossing
- Industry
- Marketing Services
- Company size
- 501-1,000 employees
- Headquarters
- New York, NY
- Type
- Privately Held
- Founded
- 1998
- Specialties
- Digital Transformation, SEO, Experience Transformation Strategy, User Experience (UX), Data Analytics, Paid Media, Creative Design, Customer Journey, Data and Consumer Insights, Marketing Technology, Digital Marketing, Loyalty/CRM, CDP, DAM, Digital Acceleration, and SEM
Locations
Employees at iCrossing
Updates
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Using user insights and SEO-optimized web content, we worked with a global skincare brand to boost conversions and solidify their brand authority. Learn more about how a global website strategy can do the same for your brand.https://hubs.la/Q02CGm5S0
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A leading automotive manufacturer wanted to improve content creation speed and organization. By configuring their existing AEM ecosystem, they were able to optimize user experience and streamline asset creation Learn how you can leverage your existing Martech stack to decrease cost and increase efficiency https://hubs.la/Q02CFJft0
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As the weather gets warmer, our team loves to take advantage of iCrossing's #SummerFridays in a variety of ways! From zoo visits to weddings, we've made the most of this season so far!
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iCrossing reposted this
No matter what your organization’s digital maturity is, we shared some best practices at Gartner’s Marketing Symposium on how to better connect Marketing & Technology to ACTUALLY drive change (most importantly when you aren’t getting what you need!): 💥Buy a plane ticket and bring a sheet of paper - want to truly transform? Get in a physical room with your tech partner and DRAW it out. Platforms, data feeds, UX. It may seem analog but doing this is crucial for the partnership and ultimately drives the right outcomes. 💥Create an internal drip campaign - your stakeholders are your customers too. Don’t forget to ‘drip’ updates to anyone impacted by your work so they feel invested. 💥Do NOT quietly quit - transformation is a hard and lonely road with many naysayers. Keep the course! Don’t settle for pushing paper. Find a partner (internal or external - I leveraged iCrossing) who can help you lay out ‘The Why’ to bring people along. Any other hacks to bridging the MarTech divide?
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Today, we celebrate #Juneteenth, which commemorates the end of slavery and the continued celebration of our African American communities.
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AI-driven marketing is set to drive 45% of the global economy by the end of 2030. See how your marketing team can leverage AI to make your efforts more effective.
Is your marketing optimized for the future?
icrossing.com
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Are you a solutions-oriented individual who takes pride in financial planning and best practices? Our team is looking to hire a Client Finance Manager who can optimize resource allocation and lead weekly financial reporting. If this sounds like you, apply today!
Client Finance Manager | Apply now!
icrossing.com
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This month, and every month, iCrossing celebrates and affirms the identities found in our community. Celebrate Pride, celebrate each other. #PrideMonth #Pride2024
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Days two and three of #GartnerMKTG are in the books! Between the connections we made in the booth, the sessions we attended, and the presentations we hosted, our team is coming away energized and ready to build on the relationships we made. Missed us at Gartner? Let's talk about how we can elevate value for your brand: https://lnkd.in/eEf9XqFt
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