Maker Lab

We’re thrilled to announce that we are once again the official sponsors of this year’s Sprintathon in partnership with The Marketing Society! 🏁 The Sprintathon is a fun and competitive marathon relay where industry teams race in 100-meter sprints, going head-to-head with other teams. Join us on June 12th for this exciting event. We’re proud to support Stand Up To Cancer through this important cause. More information coming soon. #MiromaGroup #SU2C #TheMarketingSociety #Sprintathon #Event #charity #sprintathon24

I’ll be speaking at Campaign Asia-Pacific Campaign360 this year. As we continue “Powering Through Disruption”, I’m looking forward to sharing my thoughts on “Rewriting the Rules: A New Era of the Agency-Brand Partnership” on 14 May. See you there!

What does the future of marketing look like? How should we approach creative marketing in a landscape that demands agility on top of quality? Maker Lab is proud to be part of Campaign Asia-Pacific Campaign360 this May, and our founder and CEO, Matt Shoult, will talk about REWRITING THE RULES: A NEW ERA OF THE AGENCY-BRAND PARTNERSHIP. We’re looking forward to the impactful conversations and marketing insights over the next week. Watch this space! #CampaignAsia #Campaign360 #marketingevents #ecommerce #awards

As part of our continued global expansion, we’re pleased to welcome George Porteous as Managing Director of EMEA. With immense experience in strategic consulting and in-housing, we’re looking forward to replicating our success in Asia for notable brands in EMEA. #MakerLab #MiromaGroup #Appointment #NewHire #Growth #Business #Marketing #Inhousing

Brands are opting for contract roles in marketing amid economic uncertainties. Explore the shift in hiring strategies and how you can prepare for this. https://lnkd.in/grct7MND #MarketingTrends #ContractRoles #HiringStrategies

Kicking off the festivities in SG! As we bid farewell to 2023 and welcome new opportunities in 2024, our SG team got together to celebrate a year of hard work and accomplishments 🎉✨. Let's toast to success, growth, and the fantastic journey ahead! 🥂🌟 #YearEndParty #CelebrationTime #WeAreMakerLab

Metrics and the way in which we measure success on social have always been under scrutiny. From page views to IG likes, not every metric available is useful to your brand. With more and more agencies and brands exploring the use of generative AI, the type of metrics tracked and the way in which that's managed will have to change. Are you exploring generative AI content creation tools? If so which ones are your favourite? Comment below ⬇ #metrics #measuringsuccess #socialmedia https://lnkd.in/ep5Z29ng

Join our Maker Lab Micro-Agencies and work with some of the world’s most impactful brands. 🔍 Check out these #creative and #marketing roles that we are looking to close in a few weeks ⬇️ 1. Project Manager: https://lnkd.in/gqb2M6uh 2. Marketing Specialist: https://lnkd.in/ggCwqz3V 3. Research Manager: https://lnkd.in/gDtd5tE7 4. Social Media Coordinator: https://lnkd.in/gnx2Qaxj 5. Product Marketing Specialist: https://lnkd.in/gSP66T53 #makeamove #wearemakerlab #careeropportunities

Despite challenges, AI automation holds the key to unlocking creative potential and reshaping the landscape of in-house agency models. An interesting article discussing the transformative impact of AI on in-house agencies. Read in full here: https://lnkd.in/dXNXEwM8 #AIinMarketing #InHouseAgency #CreativeTransformation

As concerns around AI taking over continue, sought-after skills and human creativity are driving discussions. It was a topic highlighted by Deeps D. in our recent Marketing Panel and The Drum discusses the benefits of using AI to relieve us of mundane tasks, giving us the space to be creative and indulge in more meaningful pursuits in this interesting article. What are your thoughts on the topic? Will AI take over or will our human qualities become more desired? Comment below ⬇ Full article here: https://lnkd.in/g92E2tED #generativeai #humancreativity #thefutureofwork