PepsiCo provided a safe harbor statement noting that any forward-looking statements are based on currently available information and are subject to risks and uncertainties. It also provided information on non-GAAP measures and directing readers to its website for disclosure and reconciliation. The document then discussed PepsiCo's business overview, including that it is a global beverage and convenient food company with iconic brands, $91 billion in net revenue in 2023, and nearly $14 billion in core operating profit. It operates through a divisional structure with a focus on local consumers.
Content Methodology: A Best Practices Report (Webinar)
This document provides an overview of content methodology best practices. It defines content methodology as establishing objectives, KPIs, and a culture of continuous learning and iteration. An effective methodology focuses on connecting with audiences, creating optimal content, and optimizing processes. It also discusses why a methodology is needed due to the competitive landscape, proliferation of channels, and opportunities for improvement. Components of an effective methodology include defining objectives and KPIs, audience analysis, identifying opportunities, and evaluating resources. The document concludes with recommendations around creating a content plan, testing and optimizing content over 90 days.
How to Prepare For a Successful Job Search for 2024
The document provides guidance on preparing a job search for 2024. It discusses the state of the job market, focusing on growth in AI and healthcare but also continued layoffs. It recommends figuring out what you want to do by researching interests and skills, then conducting informational interviews. The job search should involve building a personal brand on LinkedIn, actively applying to jobs, tailoring resumes and interviews, maintaining job hunting as a habit, and continuing self-improvement. Once hired, the document advises setting new goals and keeping skills and networking active in case of future opportunities.
Social Media Marketing Trends 2024 // The Global Indie Insights
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summary
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
The document provides career advice for getting into the tech field, including:
- Doing projects and internships in college to build a portfolio.
- Learning about different roles and technologies through industry research.
- Contributing to open source projects to build experience and network.
- Developing a personal brand through a website and social media presence.
- Networking through events, communities, and finding a mentor.
- Practicing interviews through mock interviews and whiteboarding coding questions.
Google's Just Not That Into You: Understanding Core Updates & Search Intent
1. Core updates from Google periodically change how its algorithms assess and rank websites and pages. This can impact rankings through shifts in user intent, site quality issues being caught up to, world events influencing queries, and overhauls to search like the E-A-T framework.
2. There are many possible user intents beyond just transactional, navigational and informational. Identifying intent shifts is important during core updates. Sites may need to optimize for new intents through different content types and sections.
3. Responding effectively to core updates requires analyzing "before and after" data to understand changes, identifying new intents or page types, and ensuring content matches appropriate intents across video, images, knowledge graphs and more.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project management
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
During this webinar, Anand Bagmar demonstrates how AI tools such as ChatGPT can be applied to various stages of the software development life cycle (SDLC) using an eCommerce application case study. Find the on-demand recording and more info at https://applitools.info/b59
Key takeaways:
• Learn how to use ChatGPT to add AI power to your testing and test automation
• Understand the limitations of the technology and where human expertise is crucial
• Gain insight into different AI-based tools
• Adopt AI-based tools to stay relevant and optimize work for developers and testers
* ChatGPT and OpenAI belong to OpenAI, L.L.C.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
Creative operations teams expect increased AI use in 2024. Currently, over half of tasks are not AI-enabled, but this is expected to decrease in the coming year. ChatGPT is the most popular AI tool currently. Business leaders are more actively exploring AI benefits than individual contributors. Most respondents do not believe AI will impact workforce size in 2024. However, some inhibitions still exist around AI accuracy and lack of understanding. Creatives primarily want to use AI to save time on mundane tasks and boost productivity.
Organizational culture includes values, norms, systems, symbols, language, assumptions, beliefs, and habits that influence employee behaviors and how people interpret those behaviors. It is important because culture can help or hinder a company's success. Some key aspects of Netflix's culture that help it achieve results include hiring smartly so every position has stars, focusing on attitude over just aptitude, and having a strict policy against peacocks, whiners, and jerks.
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
PepsiCo provided a safe harbor statement noting that any forward-looking statements are based on currently available information and are subject to risks and uncertainties. It also provided information on non-GAAP measures and directing readers to its website for disclosure and reconciliation. The document then discussed PepsiCo's business overview, including that it is a global beverage and convenient food company with iconic brands, $91 billion in net revenue in 2023, and nearly $14 billion in core operating profit. It operates through a divisional structure with a focus on local consumers.
Content Methodology: A Best Practices Report (Webinar)contently
This document provides an overview of content methodology best practices. It defines content methodology as establishing objectives, KPIs, and a culture of continuous learning and iteration. An effective methodology focuses on connecting with audiences, creating optimal content, and optimizing processes. It also discusses why a methodology is needed due to the competitive landscape, proliferation of channels, and opportunities for improvement. Components of an effective methodology include defining objectives and KPIs, audience analysis, identifying opportunities, and evaluating resources. The document concludes with recommendations around creating a content plan, testing and optimizing content over 90 days.
How to Prepare For a Successful Job Search for 2024Albert Qian
The document provides guidance on preparing a job search for 2024. It discusses the state of the job market, focusing on growth in AI and healthcare but also continued layoffs. It recommends figuring out what you want to do by researching interests and skills, then conducting informational interviews. The job search should involve building a personal brand on LinkedIn, actively applying to jobs, tailoring resumes and interviews, maintaining job hunting as a habit, and continuing self-improvement. Once hired, the document advises setting new goals and keeping skills and networking active in case of future opportunities.
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
The document provides career advice for getting into the tech field, including:
- Doing projects and internships in college to build a portfolio.
- Learning about different roles and technologies through industry research.
- Contributing to open source projects to build experience and network.
- Developing a personal brand through a website and social media presence.
- Networking through events, communities, and finding a mentor.
- Practicing interviews through mock interviews and whiteboarding coding questions.
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
1. Core updates from Google periodically change how its algorithms assess and rank websites and pages. This can impact rankings through shifts in user intent, site quality issues being caught up to, world events influencing queries, and overhauls to search like the E-A-T framework.
2. There are many possible user intents beyond just transactional, navigational and informational. Identifying intent shifts is important during core updates. Sites may need to optimize for new intents through different content types and sections.
3. Responding effectively to core updates requires analyzing "before and after" data to understand changes, identifying new intents or page types, and ensuring content matches appropriate intents across video, images, knowledge graphs and more.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Applitools
During this webinar, Anand Bagmar demonstrates how AI tools such as ChatGPT can be applied to various stages of the software development life cycle (SDLC) using an eCommerce application case study. Find the on-demand recording and more info at https://applitools.info/b59
Key takeaways:
• Learn how to use ChatGPT to add AI power to your testing and test automation
• Understand the limitations of the technology and where human expertise is crucial
• Gain insight into different AI-based tools
• Adopt AI-based tools to stay relevant and optimize work for developers and testers
* ChatGPT and OpenAI belong to OpenAI, L.L.C.
The document discusses various AI tools from OpenAI like GPT-3 and DALL-E 2, as well as ChatGPT. It explores how search engines are using AI and things to consider around AI-generated content. Potential SEO uses of ChatGPT are also presented, such as generating content at scale, conducting topic research, and automating basic coding tasks. The document encourages further reading on using ChatGPT for SEO purposes.
Cargos e salarios 2010 quanto ganha o profissional de qualidade no brasil
1. Cargos e salários 2010: Quanto ganha o profissional de teste e qualidade de software no Brasil?
Existem várias pesquisas sobre cargos e salários dos profissionais da área de Tecnologia da Informação. No entanto, você poderá notar que normalmente não
existem nestas pesquisas cargos para discriminar testadores, líderes de teste, gerentes de teste, etc. Para preencher esta lacuna, esta pesquisa se propõe a
desenhar o mapa dos profissionais de teste e qualidade de software do Brasil. Considerando que a área de teste e qualidade de software é uma das áreas em
franca expansão da atualidade, o resultado dessa pesquisa será de grande interesse para os profissionais que já atuam, assim como, os profissionais que têm
interesse em ingressar nesta área.
A pesquisa de cargos e salários foi realizada no período de junho a novembro de 2010 e contou com a participação de 1219 respondentes. Para efeito de
classificação de senioridade, foi usada a seguinte regra (apesar de muitas empresas usarem regras e políticas próprias com base em critérios internos):
0 a 2 anos de experiência: Júnior
3 a 6 anos de experiência: pleno
7 a 15 anos de experiência: Sênior
Superior a 16 anos de experiência: Master
5. Total de respostas agrupadas por estado
Estado Total
AC 1
AM 13
AP 1
BA 19
CE 23
DF 92
ES 3
GO 30
MG 132
MS 2
MT 2
PA 5
PB 3
PE 63
PR 72
RJ 88
RN 3
RO 1
RR 1
RS 157
SC 82
SE 8
SP 418
Total geral 1219
6. Média geral de salários agrupada por estado e função
Estado Analista de
testes
Auditor da
qualidade
(SQA)
Automatizador de
testes (funcionais ou
de performance)
Líder/Diretor/
Gerente de testes
Outros Testador
AC 1000
AM 2553 850 3600 2600
AP 600
BA 1762 1733 1650 1077
CE 2210 2400 3000 2383 1125
DF 3313 2769 7100 3385 1485
ES 2433
GO 1774 2250 1112 900
MG 2395 2700 2625 5308 2680 1317
MS 1700 2030
MT 1000 800
PA 2360 4260 4000
PB 1550 1000
PE 2217 1900 2300 3550 1983 2033
PR 2058 2800 1090 4742 2015 1022
RJ 3487 5000 4000 5787 3475 1254
RN 1500 2800
RO 510
RR 900
RS 2612 2580 4045 4906 4069 1458
SC 2071 1498 2917 3322 3834 1275
SE 2100 1200 1138
SP 3116 3943 4354 5970 2740 1610
Média geral 2755 3209 3168 5228 2885 1420
7. Média geral de salários agrupada por função e formação
Análise de
sistemas
Ciência da
computação
Não possui Outros Sistemas de
informação
Técnico Tecnólogo
Analista de testes 2933 2973 2356 3263 2376 2269 2928
Auditor da qualidade
(SQA)
3033 3517 3800 2568 3648
Automatizador de
testes (funcionais ou de
performance)
3850 2881 2335 510 2718 4263
Líder/Diretor/Gerente
de testes
5953 5267 1000 5714 4540 2450 5396
Outros 3343 4419 825 2177 2137 1304 2546
Testador 1429 1480 1223 2009 1296 1260 1535
Média geral 3423 3423 1548 2912 2606 1821 3386
8. Média geral de salários agrupada por função e certificação conquistada
CBTS COBIT CSQA CSTE CTFL ITIL PMI/PMP Outros Não possui
Analista de testes 3296 2500 4500 4744 3324 3222 2000 2767 2549
Auditor da qualidade
(SQA)
4130 4025 1000 3350 3011
Automatizador de
testes (funcionais ou de
performance)
4200 6500 3226 2625 4138 2642
Líder/Diretor/Gerente
de testes
5382 4000 7114 4690 6000 6950 6143 4696
Outros 3233 3857 9300 2862 2554
Testador 2200 1555 2000 1251 1388
Média geral 3740 2500 4250 6120 3446 4025 4475 3419 2807
9. Média geral de salários agrupada por função e forma de contratação
CLT PJ Estagiário
Analista de testes 2580 3907 1395
Auditor da qualidade
(SQA)
3107 3533
Automatizador de
testes (funcionais ou de
performance)
3006 4248 800
Líder/Diretor/Gerente
de testes
4637 7093
Outros 2727 5084 750
Testador 1529 2291 782
Média geral 2931 4359 932
10. Média geral de salários agrupada por função e senioridade
Júnior Pleno Sênior Master
Analista de testes
1958 3088 4090 4220
Auditor da qualidade
(SQA)
2579 3272 3650
Automatizador de
testes (funcionais ou de
performance)
2163 3383 4812
Líder/Diretor/Gerente
de testes
3303 4449 6477 6666
Outros
1738 2740 4212 6386
Testador
1218 1934 2700 600
Média geral
2160 3144 4324 4468
11. Média geral de salários agrupada por estado, função e senioridade
Júnior
Estado Analista de
testes
Auditor da
qualidade
(SQA)
Automatizador de
testes (funcionais ou de
performance)
Líder/Diretor/
Gerente de testes
Outros Testador
AC 1000
AM 1652 850 2600
AP 600
BA 1587 1550 1650 1077
CE 1480 1875 1125
DF 2209 2417 2500 1388
ES
GO 1470 2250 1112 900
MG 1851 750 7000 2368 1196
MS 1700
MT 800
PA 2040 4000
PB 1550 1000
PE 1580 1000 1575 1253
PR 1538 670 2600 1700 924
RJ 2186 4000 775 850
RN 2800
RO 510
RR 900
RS 1715 2600 2248 1208
SC 1535 995 1950 2600 1258 962
SE 1500 1200 1138
SP 2280 4150 3300 4375 1763 1489
Média geral 1742 2186 2050 3047 1619 1165
12. Pleno
Estado Analista de
testes
Auditor da
qualidade
(SQA)
Automatizador de
testes (funcionais ou de
performance)
Líder/Diretor/
Gerente de testes
Outros Testador
AC
AM 2779
AP
BA 1972 2100
CE 2616 2400 3400
DF 3808 4000 5500 4306 2133
ES 2433
GO 2129
MG 2939 4500 4406 1941 1576
MS 2030
MT 1000
PA 3000 4260
PB
PE 2279 2800 2300 3550 2798 2150
PR 2438 1300 5545 1658 1416
RJ 3721 5000 5500 4933 2061
RN 1500
RO
RR
RS 2585 2100 3451 4043 1500 2104
SC 2312 2000 3400 2533 7500 1811
SE 2000
SP 3494 3761 4037 4630 2134 2080
Média geral 2625 3189 3284 3712 3352 1916
13. Sênior
Estado Analista de
testes
Auditor da
qualidade
(SQA)
Automatizador de
testes (funcionais ou de
performance)
Líder/Diretor/
Gerente de testes
Outros Testador
AC
AM 3600
AP
BA
CE 3000
DF 3467 3300 7740 3350
ES
GO 3500
MG 2400 2700 7150 2870
MS
MT
PA
PB
PE 4000 3200
PR 3005 2800 4296 1500
RJ 5083 5700 4500
RN
RO
RR
RS 3635 4000 4936 5967 4970 2500
SC 2910 3940 4850
SE 2800
SP 4763 4375 5233 7588 4200 2550
Média geral 3556 3469 4490 5442 3749 2750
14. Master
Estado Analista de
testes
Auditor da
qualidade
(SQA)
Automatizador de
testes (funcionais ou de
performance)
Líder/Diretor/
Gerente de testes
Outros Testador
AC
AM
AP
BA
CE
DF
ES
GO
MG 5800
MS
MT
PA
PB
PE 5500
PR 3200
RJ 2200 8600
RN
RO
RR
RS 5000 6167 8500
SC
SE
SP 4200 6758 7133
Média geral 4225 7175 6158
15. Média geral de salários agrupada por estado, função e forma de contratação
Analista de testes
Estado CLT Estagiário PJ
AC 2553
AM
AP 1762
BA 2304 1400 3700
CE 3340 3000 3040
DF 2100 3100
ES 1831 800 1500
GO 2267 1317 3283
MG 1700
MS
MT 2360
PA 1550
PB 2221 2167
PE 1953 755 3833
PR 3572 950 3599
RJ 1500
RN
RO
RR 2522 3529
RS 2080 1967
SC 2100
SE 2703 1548 4380
SP 2703 1548 4380
Média geral 2270 1415 3206
16. Auditor da qualidade (SQA)
Estado CLT Estagiário PJ
AC
AM
AP
BA
CE 2400
DF
ES
GO
MG 2700
MS
MT
PA 4260
PB
PE 1000 2800
PR 2800
RJ 5000
RN
RO
RR
RS 2575 2600
SC 1498
SE
SP 3797 4333
Média geral 2904 3133
17. Automatizador de testes (funcionais ou de performance)
Estado CLT Estagiário PJ
AC
AM 850
AP
BA
CE
DF 2881 2100
ES
GO
MG 750 4500
MS
MT
PA 4000
PB
PE 2300
PR 1090
RJ 4000
RN
RO 510
RR
RS 3951 4186
SC 2917
SE
SP 3447 6167
Média geral 3073 800 3493
18. Líder/Diretor/Gerente de testes
Estado CLT Estagiário PJ
AC
AM 3600
AP
BA 1733
CE 3000
DF 6675 7667
ES
GO 2250
MG 4600 5300 8500
MS 2030
MT 1000
PA
PB
PE 3550
PR 4413 6550
RJ 5575 6633
RN 2800
RO
RR
RS 4632 5500
SC 3322
SE 1200
SP 5270 7434
Média geral 3478 5300 7047
19. Outros
Estado CLT Estagiário PJ
AC
AM
AP 600
BA 1650
CE 3200 750
DF 2920 5712
ES
GO 1112
MG 2723 600 3487
MS
MT
PA
PB
PE 1983
PR 2015
RJ 3970 1000
RN
RO
RR
RS 4069
SC 3311 7500
SE
SP 2332 800 5980
Média geral 2662 750 4686
20. Testador
Estado CLT Estagiário PJ
AC 1000
AM 2600
AP
BA 1077
CE 1125
DF 1548 600
ES
GO 900
MG 1441 809 2500
MS
MT 800
PA
PB 1000
PE 2208 650 1308
PR 1146 836
RJ 1591 917
RN
RO
RR 900
RS 1633 737
SC 1315 550
SE 1397 360
SP 1593 783 2704
Média geral 1455 740 1878