vetsak is one of the fastest growing D2C companies in the premium furniture segment. We combine South African lifestyle with German innovation and quality. So far, we have made the lives of over 150,000 customers in 60 countries more comfortable, and we are adding more every day. In order to expand our growth, we are looking for bold, creative, driven, self-motivated, entrepreneurial individuals with a “sky’s the limit” kind of outlook, to join and develop our team.
Your Responsibilities
Develop and implement a comprehensive CRM strategy tailored to our ecommerce business, focusing on customer retention, loyalty, and lifetime value, and utilising various CRM channels to do so.
Design and execute targeted email marketing campaigns, leveraging segmentation, personalisation, and automation to deliver relevant content and drive customer engagement.
Utilise CRM tools and analytics platforms to extract actionable insights, track key performance indicators, and measure the effectiveness of marketing campaigns.
Collaborate with cross-functional teams, including Marketing, Sales, and Product, to align CRM initiatives with overall business goals and drive a unified customer experience.
Segment customer data based on behavioral, demographic, and transactional information to create highly targeted marketing campaigns and loyalty programs.
Develop and optimise customer journeys for all of our markets, ensuring consistent messaging and a seamless customer experience across all touchpoints.
Monitor customer satisfaction, feedback, and support metrics to identify areas for improvement and implement strategies to enhance the customer experience.
Stay up-to-date with industry trends, emerging technologies, and best practices in CRM, ecommerce, and digital marketing, and proactively make recommendations to drive innovation and efficiency.
About You
Proven experience (at least 2-3 years) as a CRM Manager or similar role, preferably within an ecommerce environment.
Strong understanding of CRM principles and strategies, with a track record of developing and executing successful CRM campaigns.
Experience with CRM platforms (preferably Klaviyo!), email marketing tools, and marketing automation software.
Experience setting up CRM strategies and operations from scratch is a plus
Strong in data analysis and segmentation, with the ability to extract insights from customer data and translate them into actionable strategies.
Solid understanding of ecommerce dynamics, customer lifecycle, and revenue models.
Excellent project management skills, with the ability to prioritize tasks, manage multiple projects simultaneously, and meet deadlines.
Excellent written and verbal communication skills, with the ability to give helpful feedback on messaging and design related to CRM activities.
Customer-oriented mindset and a deep understanding of the ecommerce landscape.
You are fluent in English - German is not required, but a plus
What you can expect from us
A company in its strongest expansion and growth phase
Great technical equipment - we provide you with everything you need
A warm and open atmosphere and an inspiring working environment
Creative freedom and colleagues who are among the best in their field
A good salary and flat hierarchies
A beach right outside the door and the most comfortable office in the world!
Important to know
Applicants must hold a valid German work permit
Your CV & cover letter must be written in English (our company language)
We hire in Düsseldorf, Munich and Berlin
This role can also be executed partly remote
Karrierestufe
Management
Beschäftigungsverhältnis
Vollzeit
Tätigkeitsbereich
Sonstiges
Branchen
Herstellung von Möbeln und Einrichtungsgegenständen
Mit einer Empfehlung lassen sich Ihre Chancen auf ein Vorstellungsgespräch bei vetsak® verdoppeln.