FERNRIDE

Reading Sequoia Capital's insightful article (link in the comments) on the AI investment landscape made me reflect on what's happening in the #autonomous #driving space. According to Sequoia’s David Cahn, current investments in AI hardware and infrastructure build-out need to generate around $600 billion in revenue - only to pay back the investments. That's quite a target to hit - especially investors have a high risk of being a loser in this game. Similarly, investment in the autonomous driving space in recent years has been enormous, with investors having high expectations of returns that need to be created through enormous revenues. So far, we have yet to see the commercialization of this technology at a level that justifies the massive investments. Autonomy is not a simple problem to solve, especially on open roads. While many favor moonshot approaches in the AV space that tackle the largest TAMs first with the promise of full autonomy, I firmly believe in our pragmatic, step-by-step method. Here's why FERNRIDE's strategy allows us to execute realistically and generate the best possible value per Euro invested: 🚛 We start in logistics yards, perfecting our solutions in controlled environments. 🧑🤝🧑 Utilizing human-assisted autonomy (1:n) ensures reliability and the best possible productivity gains per € invested 📈 We scale our initial use cases first, delivering value today. 🚗 Together with our customers, we venture onto the open road. Being pragmatic and cost-effective simultaneously, we deliver the product and hit our milestones step-by-step, all while delivering the desired value to our customers - starting from day 1. This approach doesn't just create great returns for investors; it’s optimal for our customers too, ensuring sustainable and scalable growth. When you change logistics operations from diesel and manual towards autonomous and electric the transition and change management for organizations is much more successful in a gradual way, then changing everything with a big bang. #AI #BusinessStrategy #LogisticsInnovation #AutonomousTrucking #FERNRIDE

#Throwback to this #TOCEurope interview with Peter Szelei and Toomas Uibokant about our deployment in the HHLA Hamburger Hafen und Logistik AG terminal in Tallinn. Toomas concludes after one year of operations that the technology is viable and the future for container terminals. He also pointed out that there is no special need for extra effort from the operations side for it to perform. We are grateful to receive such high praise from our main counterpart in Tallinn! 🙌 Watch the interview here: https://lnkd.in/eJMPDgqx #FERNFRIDE #autonomoustrucking #containerterminalautomation #futureoflogistics TOC Worldwide

The trend towards automation in container terminals is not merely a possibility, but a definite path forward. ➡ Oliver Risse from HHLA Next shared his expertise and recent observations. He stated that automation increases safety and productivity while offering opportunities to upskill existing workers. You can watch the full discussion during the webinar here: https://lnkd.in/g8NsPbcH What questions about autonomy, automation, and human-machine collaboration should we address next? #FERNRIDE #autonomoustrucking #humanassistedautonomy #logisticsautomation #futureoflogistics

There is a great tradition emerging at FERNRIDE! Every quarter, we gather for a demo hosted by our engineering teams to showcase our progress. This is usually a highlight for the whole team because everyone gets to see the advancements made over the past weeks. 🚛 It's a great opportunity not only to keep up with the technological updates and capabilities of the product but also to come closer together, celebrate wins, and foster the FERNRIDE #culture! And, of course, take a great team picture 📸 🙌 🎉 Pictures by: Andreas Ehrlich 🔥 👏 #FERNRIDE #autonomoustrucking #logisticsautomation #wewinasoneteam

As we continue to grow, we are thrilled to introduce our new joiners 🚀 - Nur Hemami as Senior Staff Engineer - Jigar Malani as Senior Engineer - Elizabeth Christian as Workplace Specialist  - Jacob Lechner as Account Manager  - Gaoxiang Hu as Technical Support Specialist  - Yiliang Liu as Senior Staff Engineer - Muhammad Usman Latif as Electric Engineer Working Student  - Tun Karlu as Electric Engineer Working Student  - Jannik Steinkamp as Senior Engineer - Hasan B. Onmak as Financial Accounting Working Student Each of them brings a unique set of skills, experiences, diverse backgrounds and fresh perspectives that will undoubtedly enrich and propel us towards greater success 🎉 Here's to new beginnings, shared goals, and endless possibilities🌟

Did you know that FERNRIDE was founded in 2019, drawing on over 10 years of research from the Technical University of Munich (TUM), a leading institution for engineering research and teaching? This technical foundation has been instrumental in the success of our early projects. Last week, we hosted a meet-up and a BBQ with the TUM Autonomous Motorsport Team. This was a great opportunity to introduce FERNRIDE and connect with the new generation of scientists and engineers who will help shape the automated future. The event also celebrated the team's remarkable victory at the AbuDhabi Autonomous Racing League (A2RL) during DRIFTx Abu Dhabi in April. We're immensely proud to sponsor such a talented and determined team! We extend our gratitude to the entire group for their visit and engagement, and a special thank you to Professor Markus Lienkamp for his entrepreneurial spirit and continuous support of FERNRIDE, and his role in fostering this amazing pool of new talent. #autonomoustechnology #TUM #autonomoustrucking #FERNRIDE #innovation

“Working at FERNRIDE has been a beautiful cocktail of exciting, eye-opening, challenging, and quite frankly the truest expression of the way I view the modern working environment,” says our Senior Compliance Manager Sylvie Waitumbi. She shared her journey at FERNRIDE as follows: When FERNRIDE opened its doors to me just over a year ago, I never believed that my role would transform into what it is today. I had the privilege of working in the People and Culture department, focusing on Talent Acquisition. As the first point of contact for potential candidates, I introduced them to the exciting work we do at FERNRIDE. This experience laid a solid foundation for my career. Today, as a Senior Compliance Manager, I advise colleagues on compliance with various laws and regulations. This role has given me a broader understanding of the intricacies involved in ensuring our operations align with legal standards 💯 . Here is how Sylvie sees working in the compliance department: 💼 We are open to change: Being open to change has allowed FERNRIDE to embrace new insights on how we can continue to evolve our practices, enabling us to adapt to new ones. By fostering a culture of continuous improvement and innovation, FERNRIDE empowers its teams to proactively address emerging issues, implement best practices, and stay ahead of industry trends. This openness to change not only enhances our product offerings but also strengthens our commitment to upholding the highest standards of integrity and customer satisfaction. 🚛 We put customer value first: At FERNRIDE, we put customer value first, and this principle extends to every facet of our operations, including compliance. Ensuring that we adhere to various laws and regulations is essential to maintaining the trust and satisfaction of our customers. My role allows me to deeply engage with different departments to ensure that our practices not only meet legal standards but also enhance customer value by promoting transparency and integrity in all our dealings. 🏆 We win as one team: The diverse and International culture at Fernride is another aspect that makes working here incredibly rewarding. We win as one team, and this ethos is reflected in our daily cross-functional collaboration with engineering teams, operations, commercial teams, and the customers and users of our product. The firsthand insights and data we gather are instrumental in making informed compliance decisions that support the overall success of our projects. If you are passionate about technology and want to contribute to something that will make a difference in the autonomous logistic industry, please see our career page link below ⤵

🌟 Recap of TOC Europe 2024 🌟 We had a great time at TOC Europe 2024! This year’s event was a remarkable journey filled with innovation, networking, and inspiring discussions. We can see a clear shift towards automation and especially a great interest when it comes to the automation of horizontal transportation in brownfield container terminals. 🏢 Insightful Conversations at Our Booth 🗣️ It was a pleasure to connect with industry leaders, potential partners, and fellow innovators. The great conversations we had will definitely lay out the foundation for the industry transformation! 🎤 Highlight: Talk by Peter Szelei (FERNRIDE) and Toomas Uibokant (HHLA Hamburger Hafen und Logistik AG) on the TECH TOC Stage 🚀 A major highlight for us was the insightful talk delivered by our own Peter Szelei and our counterpart from HHLA TK Estonia Toomas, focusing on the deployment of FERNRIDE’s autonomous trucking solution at the Estonian terminal in the Port of Muuga. Here are some talk takeaways: - FERNRIDE’s human-assisted autonomy provided reliable, disruption-free integration into daily operations. - Integration with the terminal's TOS is essential for automation. - FERNRIDE’s solution allows flexible operational planning and enhances safety and predictability. - FERNRIDE’s Vehicle Kit, tested in extreme weather, proved durable. - Pre-deployment concerns have not materialized. The solution's deep integration into the terminal and seamless task execution make it nearly invisible during operations. 🙏 Thank You 🙏 We extend our heartfelt thanks to the organizers of TOC Europe 2024 for putting together such a stellar event. Additionally, we would like to thank our fellow exhibitors and visitors for the great vibes and shared passion for innovation. We leave TOC Europe 2024 inspired and motivated to continue pushing the boundaries of autonomous innovation. Until next time! #TOCEurope2024 #AutonomousTrucking #LogisticsInnovation #ContainerTerminalAutomation #FERNRIDE #FutureOfLogistics TOC Worldwide Maria Tarasova Hendrik Kramer Martin Isik Guenter Schmidmeir Kevin Jonczyk Bene Fried Michael Ruehs Simon Schmitt Christian Dudzik Charlotte Han

How do autonomous vehicles “see”? 👀 Autonomous vehicles, like FERNRIDE-enabled terminal tractors, are automating horizontal transportation in mixed-traffic terminals. These tractors perceive their environment through cameras, LiDAR, and radar, which gather data to identify objects, track movement, and assess conditions. Autonomous tractors navigate using detailed maps and SLAM technology. However, FERNRIDE's approach also combines advanced perception with human oversight to improve productivity, enhance safety, and provide the highest level of reliability. Read the full article: the link is in the comment section. 🔗👇 #AutonomousVehicles #TerminalOperations #HumanAssistedAutonomy

#TOCEurope - what a great first day! What was your highlight? We are excited and ready for the second day of the event. The absolute highlight of today will be the talk by our Senior Director of Business Development Peter Szelei and Toomas Uibokant, Operations Manager from HHLA Hamburger Hafen und Logistik AG to share the learnings and insights from one year of continuous operations. Catch them at TECH TOC Theatre at 4 pm! Stop by at our booth K54 for a cup of coffee ☕ and a discussion about how FERNRIDE's automation solution can help automate the horizontal transportation in your container terminal. 🚛 🤖 Kevin Jonczyk Maria Tarasova Bene Fried Simon Schmitt Charlotte Han Martin Isik Christian Dudzik Hendrik Kramer Michael Ruehs Guenter Schmidmeir TOC Worldwide