Complex projects involve a lot of people, tasks, and procedures. Having a comprehensive knowledge of the project life cycle, its types, and its various phases can lead to a more […]
Let’s be honest with ourselves here. Meeting deadlines can be stress-inducing and feel absolutely impossible. And when they’re not set realistically, they can result in shipping subpar work. So, what’s […]
To be good at marketing project management, you require a unique set of skills. Type A; organized; on-top-of-it… these are just a couple that come to mind. Some skills that make for […]
You’ve sat in a meeting for two hours. By the end of it, you’re left with one overwhelming (and frustrating) thought: “That meeting could’ve been an email.” It’s a surprisingly […]
Feeling FOMO (fear of missing out) as a marketer isn’t very fun, and it happens a lot. Ideas come to you often; new channels and tactics are trending all […]
Setting goals for your marketing team is one of the most powerful actions you can take. After all, one study after another has shown that goal setting is linked to higher […]
Your marketing calendar is full. It keeps your team constantly working on projects you already know will impact your audience and improve your bottom line. And you know that agile marketing would […]
As marketers, we have a lot on our plates at all times. Our teams don’t just execute campaigns; they fuel successful launches and grow customer loyalty. And that’s what makes […]
Marketing project management isn’t easy. Projects can turn into team fire drills, and working under disorganized conditions negatively impacts results. Research data bears this out, too: Marketers who are organized […]
Setting up clear company folder structures with your marketing team might seem like a trivial detail. However, if you’ve ever dealt with hassles in trying to find important assets you […]
Remote work is the new black. More and more specialists understand the pros of remote work for their productivity and professional growth, choosing this type of employment today. To be specific, […]
Even if you’re not a project manager by trade, sooner or later as a marketer, you’ll likely need to develop project management skills. For example, you may get promoted from […]
Project management can be intimidating at first. As marketers, we are often more comfortable executing work, rather than managing how it gets done. If that sounds like you, you’ll need […]
Like it or not… Project management is a skill a lot of marketers need. From campaign planning to budgeting and tracking, marketing managers need to have acute project management skills to get […]
No one enjoys doing employee performance reviews. They’re often slightly uncomfortable conversations, and even in a best-case scenario, everyone involved feels relieved when they’re done. That isn’t exactly a ringing […]
Marketing teams have it tough. You’re one of the few departments that are expected to have a pulse on what every other department in the company is up to. From […]
Managing a team can feel like the weight of the world is on your shoulders. You’re responsible not only for your own work, but for the output of all your […]
What does it take to build a modern marketing team? That’s a question every company should be asking itself right now. Even if you already have a fully-stocked marketing department. […]
How do you get the most from your marketing team? The most productivity. The most team satisfaction. The most success overall, however you choose to define it. That’s all anyone […]
