Women, Let's be A Dream Catcher & Be Success_Supavadee T. eXperience Matters_Thailand_16072022.pdf
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This document discusses the evolving role of women entrepreneurs and provides statistics on women's entrepreneurship globally and in Thailand. It finds that while COVID-19 has impacted women's employment more than men's, women have proven resilient and many economies saw an increase in women's entrepreneurial activity during the pandemic. The document advocates for greater access to financing and training to support women entrepreneurs as well as policies that promote women's entrepreneurship and networking opportunities.
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Women, Let's be A Dream Catcher & Be Success_Supavadee T. eXperience Matters_Thailand_16072022.pdf
- 1. EVO LVING ROL E | | WOMEN ENTREPRENEUR BE A DREAMCATCHER NOT A DREAMER 16.07.2022 By: Supavadee Tantiyanon eXPerience Matters Thailand
- 2. eXperience MATTERS Copyright eXperience Matters 2022. Proprietary and Con fi dential. Supavadee Tantiyanon Founder Experience Matters A Free-mind Marketing Practitioner MullenLowe Group : CEO Ogilvy APAC : APAC Regional Consultant OgilvyOne : Managing Director Minor Group : Digital Service Director Leo Burnett : Business Director (CRM / Digital) Unilever Thailand : Snr. Brand Manager Pond’s Past Volunteering Marketing Association of Thailand : VP Government Relationship Digital Technology User Group of Thailand Association : Vice President Program Management Unit on Area Based Development : Marketing & Business Advisory Board พอแล้วดีThe Creator : Trainer Thai Chamber of Commerce : Strategic Committee - Wellness SB Thailand : Working Group Member Experience Matters : Founder & Consultant Malee Group PLC : Board of Director Current CU RadioPlus : Board of Director Thamasart University || ผู้ทรงคุณวุฒิ ภาควิชาการตลาด คณะบัญชีฯ KKU’s Lithium Ion Battery Lab & Factory : Board of Director Massive experiences: Marketing, Branding, Customer Experience, CRM, Digital, Data Driven Marketing, Business Process, Technology Integration People is the great mystery on earth. Understand them and initiate relationship with them are quite a challenge. I love to observe, articulate the meanings and plan for the relationship quest to see if my hypothesis is working or not. Specialties: CRM, Business Process, Marketing, Digital, Customer Experiential Marketing https://www.linkedin.com/in/supavadee-tantiyanon-1990138/ Email: supavadee.T@experiencematters.biz
- 3. eXperience MATTERS Copyright eXperience Matters 2022. Proprietary and Con fi dential. WOMEN’S ROL ES IN 21ST CENTURY SELF || FAMILY || PROFESSIONAL || SOCIETY
- 4. G L O B A L R A N K I N G #1 United States #2 New Zealand #3 Canada #4 Australia #5 Switzerland #6 Taiwan #7 #8 #9 #10 Germany Israel Sweden United Kingdom SOURCE: MASTERCARD INDEX OF WOMEN ENTREPRENEURS 2021 eXperience MATTERS Copyright eXperience Matters 2022. Proprietary and Con fi dential. Mastercard Women’s Entrepreneurs Index2021
- 5. eXperience MATTERS Copyright eXperience Matters 2022. Proprietary and Con fi dential. 2 in 3 women-led fi rms have been strongly impacted by the pandemic (64%) 52% of men 54% of those who lost jobs during the pandemic were women 39% of global e m p l o y m e n t were women 90% of women who lost jobs didn’t return to work 70%of men ECO NOMIC PARTICIPATION 36 m o r e y e a r s t o t h e estimated time, it will take to close the global gender gap COVID-19 impacts women more than men economically. SOURCE: MASTERCARD INDEX OF WOMEN ENTREPRENEURS 2021 eXperience MATTERS Copyright eXperience Matters 2022. Proprietary and Con fi dential.
- 6. eXperience MATTERS Copyright eXperience Matters 2022. Proprietary and Con fi dential. E N T R E P R E N E U R I A L A C T I V I T Y Despite challenges, women have proven to be RESILIENT, CONFIDENT and OPTIMISTIC ENTREPRENEURs SOURCE: MASTERCARD INDEX OF WOMEN ENTREPRENEURS 2021 eXperience MATTERS Copyright eXperience Matters 2022. Proprietary and Con fi dential. 14 economies saw increased women’s entrepreneurial activity during the pandemic +9.3% +7.5% +5.2% In Colombia In Uruguay In Angola
- 7. eXperience MATTERS Copyright eXperience Matters 2022. Proprietary and Con fi dential. E N T R E P R E N E U R I A L A C T I V I T Y Despite challenges, women have proven to be RESILIENT, CONFIDENT and OPTIMISTIC ENTREPRENEURs SOURCE: MASTERCARD INDEX OF WOMEN ENTREPRENEURS 2021 eXperience MATTERS Copyright eXperience Matters 2022. Proprietary and Con fi dential. 10 economies where women’s entrepreneurship surpassed that of men 51% of working age women in Angola are about to start a business or run a young one
- 8. eXperience MATTERS Copyright eXperience Matters 2022. Proprietary and Con fi dential. M E A N I N G F U L I N T E N T Women are seizing opportunities to further their aspiration, but other are driven by necessity 80% of working entrepreneurs in Vietnam, Thailand, Costa Rica and Nigeria are opportunity- driven i n S a u d i A r a b i a started a business to build wealth in the UK started a business to make a difference in Taiwan started a business to continue a family tradition eXperience MATTERS Copyright eXperience Matters 2022. Proprietary and Con fi dential.
- 9. eXperience MATTERS Copyright eXperience Matters 2022. Proprietary and Con fi dential. eXperience MATTERS Copyright eXperience Matters 2022. Proprietary and Con fi dential. SOURCE: MASTERCARD INDEX OF WOMEN ENTREPRENEURS 2021 THA IL AN D AT A GL A NCE Women’s Entrepreneurs Index 2021 MIWE 2021 RANK #19 SCORE 61.8 WOMEN PROFESSIONALS #5 WOMEN BUSINESS LEADERS #17 Driven by: Rapid growth in digitization Strong and ongoing public sector support Vibrant & fast growing MSME sector
- 10. D R E A M ?
- 11. eXperience MATTERS Copyright eXperience Matters 2022. Proprietary and Con fi dential. eXperience MATTERS Copyright eXperience Matters 2022. Proprietary and Con fi dential. DREAMCATCHER
- 12. MODE RATI ON REASO NABL ENESS BAL A NC E / STA BILIT Y / SUSTA INA B ILIT Y OF ECONOMY / SOC IET Y / ENVIRONM ENTAL / C ULTURE SUFFICIENT E C O N O M Y REASONABLENESS SE LF-I MMUNIT Y THE M IDDLE PATH SELF-IMM UNIT Y
- 13. eXperience MATTERS Copyright eXperience Matters 2022. Proprietary and Con fi dential. TIME FOR ACTION eXperience MATTERS Copyright eXperience Matters 2022. Proprietary and Con fi dential. ACCESS TO FI NANCE & TRAINING POLIC IE S THAT SUPPORT WO MEN’S ENTREP RENE URSHIP SUPPORTING NET WORKING FROM WOM EN AROUND THE WO RLD YOU R OWN WILL’S POWER AND DE TE RMI NATIO N and m ost im por t ant ly…
- 14. We cannot be alone and still be happy if others around us are suffering instead we should share their suffering and help ease their troubles according to our ability and capability. HM King Bhumibol Adulyadej, Rama IX
- 15. eXperience MATTERS Copyright eXperience Matters 2022. Proprietary and Con fi dential. WHEN WOM EN WORK , ECONOMIES GROW
- 16. eXperience MATTERS Copyright eXperience Matters 2020. Proprietary and Con fi dential. THANK YOU Supavadee Tantiyanon supavadee.t@experiencematters.biz https://www.linkedin.com/in/supavadee-tantiyanon-1990138/