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FITC Unconference @

     UX Concerns across Mobile Platforms
     Joseph Labrecque




© 2011 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Introduction                                                                                            FITC @



                                                                   Joseph Labrecque, MA
                                                                   University of Denver - CTL
                                                                   Senior Interactive Software Engineer
                                                                   Adjunct Faculty
                                                                   Fractured Vision Media, LLC
                                                                   Proprietor


                                                                   Adobe Community Professional
                                                                   Adobe Education Leader
                                                                                                               What’s New in
                                                                                                              Flash Player 11
                                                                                                           What’s New in
                                                                                                           Adobe AIR 3




© 2011 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.      2
What We’ll Talk About                                                           FITC @


  Desktop User Expectations
  Desktop Experiences
  How Mobile UX is Different
  Concerns Across Platforms
  Apple iOS!
  Google Android!
  Blackberry Tablet OS!
  Why Adhere to Existing Paradigms?
  When to Deviate from Existing Paradigms?




© 2011 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.   3
Who This Talk is For                                                            FITC @


  Q: Are you a seasoned mobile
  designer or developer?                                                                   ?
  A: Yeah? You should probably just
  leave now… unless you just want to
  hear me blabber.


  Q: Interested in my perspective on
  mobile UX across platforms?
  A: Mmm… perfect.


  Q: Are you simply mobile-curious?
  A: Yes? Cool- stick around.


© 2011 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.   4
Desktop User Expectations                                                       FITC @




  My normal setup: dual 1680 x 1050 displays
  Lots of applications opened simultaneously
  Uber-Multitasking!



© 2011 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.   5
Windows vs. Mac vs. Linux                                                       FITC @


  Example: Adobe AIR
  AIR allows developers to build desktop
  applications which can run on Windows,
  OSX, and Linux.
  This fact caused a stir among platform-
  specific UI purists as application interface
  controls could take on a variety of forms
  due to the open nature of Flash UI design.
  Any experience, if done well, does not
  necessarily need to conform strictly to any
  specific guidelines.




© 2011 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.   6
Mobile UX is Different                                                          FITC @


  Users generally have very small
  screens and therefore not a lot of
  room to work with.
  Applications take up the entire
  screen.
  The user’s full attention is directed
  toward the running application.
  You are guaranteed a captive
  audience, barring any disturbances.




© 2011 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.   7
Screen Paradigm                                                                 FITC @


  The fact that an application will fill
  the entire screen during the entire
  duration of an interaction is the
  single most important consideration
  for mobile UX.
  Depending upon the platform, this
  may mean that while an application
  is active, additional applications
  have been dismissed to the
  background or closed entirely.
  The user is always focused upon
  one screen at a time, and methods
  for navigating these screens are
  often dependent upon whichever
  operating system is in play.

© 2011 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.   8
Platform-Specific Hardware                                                      FITC @


  Dedicated Buttons


  iOS: one button.
  Android: four buttons along the
  bottom or side, which include a
  home key, dedicated back
  button, dedicated options menu
  button, and search.
  Tablet OS: a unique bezel
  through which a variety of
  gestures can be used, moving
  beyond simple button presses.




© 2011 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.   9
Touch and Gestures                                                               FITC @


  Touch interfaces completely derail the
  concept of a single, clicking arrow,
  substituting fingertips, gestures, and
  sensors for the simple mouse pointer.
  This fact alone reshapes the entire
  interactive landscape when considering
  UX with these devices.


  Touch and gestures are ancient and
  powerful! Nothing new at all- the mouse
  has been an imperfect deviation.




© 2011 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.   10
Cross-Platform Concerns                                                          FITC @


  Menu Systems
  Android: a dedicated menu button
  built into the device that can be
  programmed to reveal application
  options, normally via a menu at the
  bottom of the screen.
  iOS: a button within the application
  that allows the user to access
  application-specific menus.
  Tablet OS: a swipe from the top
  bezel will pull down or dismiss a set
  of menu options defined for any
  given application.



© 2011 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.   11
Existing Paradigms                                                                        FITC @


  When users have become familiar
  with a specific platform, they will
  expect certain behaviors when
  interacting with that device.
  Deviating from an established
  expectation can cause confusion for
  the user and lead to a frustrating
  experience, or even to total
  abandonment of the application.




                                                                                   [image courtesy of GestureWorks]


© 2011 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.   12
The Urge to Deviate                                                              FITC @


  Adhering to known user conventions is the
  safest way to approach UX, but it may not
  always be the best.
  At times, it may be worth the risk of deviating
  from the norm, either due to the uniqueness of
  some application process, or because it better
  establishes a connection with your user in a
  tighter way than the standard paradigm
  allows.


  Example: http://www.swype.com




© 2011 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.   13
Last Thoughts                                                                             FITC @


  Learn what makes the device platform
  different from others and to take advantage
  of that.
  Only deviate from established norms when
  it benefits the user in some way by making
  interactions better than they would be
  otherwise.
  Skinning your controls for each device,
  while not always necessary, will add a
  touch of polish and may go that extra little
  bit to win a user’s appreciation.




                                                                                   [image courtesy of GestureWorks]


© 2011 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.   14
Questions?                                                                           FITC @


  Ask ‘em.


                                                                                   ?




© 2011 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.   15
Get in Touch!                                                                                             FITC @



                                                                   Joseph Labrecque, MA
                                                                   University of Denver - CTL
                                                                   Senior Interactive Software Engineer
                                                                   Adjunct Faculty
                                                                   Fractured Vision Media, LLC
                                                                   Proprietor


                                                                   EMAIL      Joseph.Labrecque@du.edu

                                                                   WEB        http://josephlabrecque.com/

                                                                   TWITTER @JosephLabrecque                      What’s New in
                                                                                                                Flash Player 11
                                                                                                             What’s New in
                                                                                                             Adobe AIR 3




© 2011 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.         16
FITC Unconference @




© 2011 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.

More Related Content

UX Concerns across Mobile Platforms

  • 1. FITC Unconference @ UX Concerns across Mobile Platforms Joseph Labrecque © 2011 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
  • 2. Introduction FITC @ Joseph Labrecque, MA University of Denver - CTL Senior Interactive Software Engineer Adjunct Faculty Fractured Vision Media, LLC Proprietor Adobe Community Professional Adobe Education Leader What’s New in Flash Player 11 What’s New in Adobe AIR 3 © 2011 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. 2
  • 3. What We’ll Talk About FITC @ Desktop User Expectations Desktop Experiences How Mobile UX is Different Concerns Across Platforms Apple iOS! Google Android! Blackberry Tablet OS! Why Adhere to Existing Paradigms? When to Deviate from Existing Paradigms? © 2011 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. 3
  • 4. Who This Talk is For FITC @ Q: Are you a seasoned mobile designer or developer? ? A: Yeah? You should probably just leave now… unless you just want to hear me blabber. Q: Interested in my perspective on mobile UX across platforms? A: Mmm… perfect. Q: Are you simply mobile-curious? A: Yes? Cool- stick around. © 2011 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. 4
  • 5. Desktop User Expectations FITC @ My normal setup: dual 1680 x 1050 displays Lots of applications opened simultaneously Uber-Multitasking! © 2011 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. 5
  • 6. Windows vs. Mac vs. Linux FITC @ Example: Adobe AIR AIR allows developers to build desktop applications which can run on Windows, OSX, and Linux. This fact caused a stir among platform- specific UI purists as application interface controls could take on a variety of forms due to the open nature of Flash UI design. Any experience, if done well, does not necessarily need to conform strictly to any specific guidelines. © 2011 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. 6
  • 7. Mobile UX is Different FITC @ Users generally have very small screens and therefore not a lot of room to work with. Applications take up the entire screen. The user’s full attention is directed toward the running application. You are guaranteed a captive audience, barring any disturbances. © 2011 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. 7
  • 8. Screen Paradigm FITC @ The fact that an application will fill the entire screen during the entire duration of an interaction is the single most important consideration for mobile UX. Depending upon the platform, this may mean that while an application is active, additional applications have been dismissed to the background or closed entirely. The user is always focused upon one screen at a time, and methods for navigating these screens are often dependent upon whichever operating system is in play. © 2011 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. 8
  • 9. Platform-Specific Hardware FITC @ Dedicated Buttons iOS: one button. Android: four buttons along the bottom or side, which include a home key, dedicated back button, dedicated options menu button, and search. Tablet OS: a unique bezel through which a variety of gestures can be used, moving beyond simple button presses. © 2011 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. 9
  • 10. Touch and Gestures FITC @ Touch interfaces completely derail the concept of a single, clicking arrow, substituting fingertips, gestures, and sensors for the simple mouse pointer. This fact alone reshapes the entire interactive landscape when considering UX with these devices. Touch and gestures are ancient and powerful! Nothing new at all- the mouse has been an imperfect deviation. © 2011 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. 10
  • 11. Cross-Platform Concerns FITC @ Menu Systems Android: a dedicated menu button built into the device that can be programmed to reveal application options, normally via a menu at the bottom of the screen. iOS: a button within the application that allows the user to access application-specific menus. Tablet OS: a swipe from the top bezel will pull down or dismiss a set of menu options defined for any given application. © 2011 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. 11
  • 12. Existing Paradigms FITC @ When users have become familiar with a specific platform, they will expect certain behaviors when interacting with that device. Deviating from an established expectation can cause confusion for the user and lead to a frustrating experience, or even to total abandonment of the application. [image courtesy of GestureWorks] © 2011 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. 12
  • 13. The Urge to Deviate FITC @ Adhering to known user conventions is the safest way to approach UX, but it may not always be the best. At times, it may be worth the risk of deviating from the norm, either due to the uniqueness of some application process, or because it better establishes a connection with your user in a tighter way than the standard paradigm allows. Example: http://www.swype.com © 2011 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. 13
  • 14. Last Thoughts FITC @ Learn what makes the device platform different from others and to take advantage of that. Only deviate from established norms when it benefits the user in some way by making interactions better than they would be otherwise. Skinning your controls for each device, while not always necessary, will add a touch of polish and may go that extra little bit to win a user’s appreciation. [image courtesy of GestureWorks] © 2011 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. 14
  • 15. Questions? FITC @ Ask ‘em. ? © 2011 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. 15
  • 16. Get in Touch! FITC @ Joseph Labrecque, MA University of Denver - CTL Senior Interactive Software Engineer Adjunct Faculty Fractured Vision Media, LLC Proprietor EMAIL Joseph.Labrecque@du.edu WEB http://josephlabrecque.com/ TWITTER @JosephLabrecque What’s New in Flash Player 11 What’s New in Adobe AIR 3 © 2011 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. 16
  • 17. FITC Unconference @ © 2011 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.