In this presentation, I discuss using Google+ as a marketing channel. I take a close look at the opportunities available for businesses and brands to utilize the social network to increase awareness, visibility, build community and establish authority.
5. 55
Google+ is the social network and the
power behind it is the people. I’ve learned
success on the network is all about building
relationships which requires engaging your
audience and establishing trust and
authority.
59. 5959
Great Content Matters
View counts for business pages have replaced the +1 button and the
aggregate count for all +1s on a brand page. A view is counted as a view
of your profile or page, and all of your images and posts that you share.