Megatrends are strong global forces affecting everything and all life on our planet. By viewing the world from a distance and over several centuries, there are 8 global forces of change that stand out. They are: Population boom; Rapid urbanization; Ferocious consumption; Technology rush; Digital transformation; Global connectedness; Environmental degradation and Wealth inequality.
Is your marketing creating an ‘Expectation Debt’, and are your competitors now responsible for your customer's experience?
Customer Experience has taken great leaps forward as brands embrace the truth that good customer experience costs less than bad customer experience. However, for most businesses customer trust is eroded as expectations of experience fail to match the reality, forcing them to face their own ‘negative experience equity’.
1) DBS Bank executed a digital transformation strategy from 2009-2014 by fixing its basic infrastructure and building engineering capabilities. From 2014 onward, it increased transformation velocity by deeply understanding technology giants.
2) DBS adopted a strategy of becoming cloud native, increasing release cadence 10x, building for APIs and performance, reducing time-to-market, and becoming customer centric. This included insourcing technology staff and moving to a private cloud.
3) By 2018, DBS achieved cloud scale through automation and open source technologies. It reduced technology costs, improved resilience, and increased release frequency 10x through aggressive DevOps practices and an enterprise DevOps platform. DBS also launched a banking API platform with
This document provides an overview of branding and the five disciplines of brand-building: differentiation, collaboration, focus, brand extensions, and brand stewardship. It discusses how branding has become more important as choices have increased. A brand is defined as a person's gut feeling about a product/service/organization. Building a strong brand requires mastering the five disciplines: 1) differentiating through benefits and experiences instead of features; 2) collaborating either internally, through agencies, or hybrid models; 3) maintaining focus and avoiding ill-considered extensions; 4) developing brand extensions strategically; and 5) stewarding the brand over time through various collaborators.
In this update of his past presentations on Mobile Eating the World -- delivered most recently at The Guardian's Changing Media Summit -- a16z’s Benedict Evans takes us through how technology is universal through mobile. How mobile is not a subset of the internet anymore. And how mobile (and accompanying trends of cloud and AI) is also driving new productivity tools.
In fact, mobile -- which encompasses everything from drones to cars -- is everything.
The Digital Transformation Playbook_ Rethink Your Business for the Digital Ag...
The document discusses the digital transformation of Encyclopædia Britannica from a print publisher to an online business. Britannica faced challenges from new digital competitors like Microsoft Encarta and Wikipedia but was able to adapt by shifting to online delivery of its encyclopedia, experimenting with pricing, and maintaining a focus on editorial quality and education. Rather than defending its old print model, Britannica transformed its business to meet changing customer needs and behaviors in the digital age.
GAFAnomics Tesla Volume 2 - Is Tesla the disruptor we need?
Valued at 210 billion dollars, that is to say the valuations of Ford, GM, Draimler, PSA and Uber combined, Tesla, the leading company in electric car sales, recently became the world's leading manufacturer ahead of Toyota. It is because the company has succeeded in breaking the codes of a century-old industry, symbol of the industrial model of the 20th century, that Tesla deserves its place at the top of the list of the most disruptive companies. Fabernovel presents its new study "Is Tesla the disruptor we need? which reveals the secrets of its success but also provides thought on the future of mobility, which the company has not disrupted to date.
The document discusses how to approach big ideas in today's digital world. It advocates defining the creative brief, big idea, and engagement strategy in a more participatory way that considers how technologies and culture have changed. Specifically, it recommends:
1) Fueling the brief by understanding real problems and how audiences participate rather than just saying things at people.
2) Defining ideas as platforms that live on and are generous, multifaceted, responsive, and propagated rather than just TV campaigns.
3) Awesifying ideas by building ecosystems and engagement strategies tailored to cultural behaviors on channels like social networks, rather than just disrupting them.
4) Using the RISE framework to recruit,
The big ideaL: Ogilvy's framework for giving brands a purpose
Ogilvy & Mather developed a framework called "The big ideaL" to help brands find an authentic platform to speak from. It involves identifying a cultural tension in the market and finding the brand's core strength. For Louis Vuitton, this resulted in the ideal that the world is a better place when we live life as an exceptional journey. For Milo chocolate drink, it was the belief that play is essential for childhood development. Applying this process helps brands lift themselves above competitors by taking a clear point of view.
Digital transformation is about implementing new technologies in organizations, but many businesses forget that successful transformation is primarily about people. To transform digitally, a business needs a strong leader to guide change, must invest in digital experts to implement new technologies correctly, and should work closely with transformation experts to overcome challenges and take advantage of opportunities that technology provides across many industries.
Digital Business Transformation | Strategy + Execution
The document discusses how businesses need to transform into digital leaders to survive in today's digital world. It notes that 75% of businesses will be digital businesses or preparing to become one by 2020. Only 30% of companies attempting to go digital will succeed. The document provides advice on how businesses can overcome obstacles like traditional IT, sourcing, and literacy to transform their business models, customer experiences and operations through approaches like digital maturity assessments, accelerating speed to market, and gaining cost and quality transparency in technology investments. The goal is to help businesses reimagine themselves and adapt continuously to thrive in the digital age.
Workshop digital transformation strategy digital road-map training
Miodrag Kostić is a certified digital transformation expert who has been helping companies digitally transform since 1995. This document outlines his experience founding online stores in the 1990s and digital consulting company in 1997. It then covers a workshop on digital transformation strategies, developing a digital roadmap for Mokrin house, and the Austrian Chamber of Commerce's process for digital consulting including trend analysis and priority setting.
Moving digital transformation forward: Findings from the 2016 digital busines...
Are you ready for a digital future? Nearly 90 percent of managers and executives surveyed expect “great” or “moderate” digital disruption, but fewer than half say their organizations are adequately preparing. Companies can take steps toward digital maturity, though—without necessarily putting technologists in charge.
To read more and download the full report, visit: http://deloi.tt/2fnahoe
This document discusses opportunities for green ventures and reducing carbon emissions. It outlines key areas for corporations like telecom companies to participate in the decarbonization economy, such as scaling up carbon sinks, leveraging circularity, and upgrading infrastructure for renewables. Green Ventures explores new green business opportunities focused on customer enablement for telecom companies, such as reducing their own operational emissions and providing services to help customers reduce emissions. The document analyzes approaches to climate innovation based on technology maturity and business models, and provides four lenses to identify target opportunities based on their market impact and potential, viability, ability to succeed, and impact on reducing emissions.
Unleashing Competitiveness on the Cloud Continuum | Accenture
Accenture reports how the cloud continuum creates a seamless technology & capability foundation that meets business needs now and in the future. Read more.
What industries have been digitally disrupted? What are being disrupted? What types of digital disruption are there? Where should you focus your digital disruption/transformation efforts?
The document discusses insights about the world in 2020 from a cross-disciplinary programme called The Future Agenda. The programme brings together global experts to address challenges facing the next decade. It outlines 20 insights on topics like global connectivity, Asian economic influence, dense urbanization, access to information, food supply and demand, pandemics, transportation, luxury markets, digital identity, money, waste, water scarcity, knowledge economies, telehealth, and urban poverty. The document encourages readers to get involved by joining parallel global discussions on the insights and challenges outlined.
The document discusses how cities are becoming digital platforms that overlay the physical world. As computing and mobile devices become more integrated into daily life, digital experiences are complementing and sometimes replacing physical experiences. In the future, computing will surround and empower people in cities in more natural ways using environmental context. The city itself is becoming the platform, network, sensors, and interface - layering the physical and digital worlds and offering increased mobility options, data access, and connections to people and information.
The document outlines an activity where students are tasked with designing a sustainable city. It provides context for the activity and asks students to work in groups to generate ideas for making aspects of their town more sustainable, such as building a new school or encouraging less car usage. Several challenges are presented where students must suggest sustainable solutions that were not already proposed. The document emphasizes coming up with original, innovative, and realistic ideas focused on sustainability.
This document discusses trends and ideas related to sustainable city planning and development. It touches on declining populations, new technologies, and conceptualizing thinning urban spaces. Specific projects highlighted include Dongtan, the first planned sustainable city, and the Centre for Interactive Research on Sustainability at the University of British Columbia. The document also discusses renewable energy technologies like solar, wind, and biomass power. Overall it presents an optimistic vision of cities evolving to be more sustainable, self-sufficient, and harmonious with nature through innovative planning and technologies.
This document summarizes a presentation about hacking at different scales from the body to the city to the planet. It discusses how hacking involves intentionally altering existing systems for new purposes, both beneficially and harmfully. Examples are given of hacking the body, hacking the city through guerrilla gardening and bike lane modifications, and proposals for hacking the planet through large-scale engineering projects. The presentation argues that hacking the planet through geoengineering may be essential for human survival. It also shows how technology and social networks allow new representations of reality and participation in virtual worlds.
The document outlines three scenarios for future urban development:
1) "Gulliver's World" - cities develop unevenly, with a prosperous core and struggling fringe as basic challenges persist for most.
2) "Massive socio-technical revolution" - a period of decline and upheaval leads to new green, smarter cities with improved quality of life for all.
3) "Triumph of the Triads" - rapid climate change causes infrastructure breakdown and urban tribalism increases as people rely on local warlords for services in a global age of instability.
Creating and Implementing Green Plans: Mexico City Case Study
The document summarizes the Green Plan of Mexico City, which aims to redirect the city towards sustainability. The plan focuses on conservation of land, water, air quality, waste management and other critical areas through strategies and actions over 15 years. It outlines goals such as increasing green spaces and renewable energy, improving public transportation and encouraging non-motorized transportation, citizen participation and accountability. A citizen survey showed strong support for the plan's initiatives.
Dan Leeming of the Planning Partnership provides an overview of sustainable planning principles for the CaGBC's Sustainable Building Advisor Program in Apr 2012
Designing Our Future Cities now, Peter Newman (ICLEI World Congress 2009)
The document discusses opportunities for transforming cities to be more sustainable and resilient in the face of climate change and peak oil. It outlines several types of future cities that incorporate renewable energy, reduce carbon emissions, emphasize distributed systems, green spaces, and sustainable transportation. Examples are given of cities that have implemented aspects of these resilient city models through projects like renewable energy infrastructure, light rail public transit expansions, urban greening initiatives, and transit-oriented development. The document argues that dramatic changes in how cities are planned and built will be needed to transition to 80% lower greenhouse gas emissions by 2050.
The document discusses how cities are becoming smarter through the use of new technologies that are improving infrastructure systems. Key systems discussed include transportation, energy grids, water management, data collection and analytics. These smarter systems allow cities to better accommodate growing populations, improve services for residents, and address challenges around issues like traffic, resource use and public safety. The technologies described are helping to transform cities and make them more efficient, sustainable and livable.
The document discusses how cities will become smarter through becoming instrumented, interconnected, and intelligent. It argues that by 2050, 70% of the world's population will live in cities, so cities must act now to address major challenges through smarter systems. These include smarter transportation, energy/utilities, healthcare, telecommunications, education, public safety, and government services. The goal is to use data and technology to improve services, the environment, public health and safety, and drive economic growth.
My presentation illustrates an on-going study in the field of Smart cities’ evaluation. The analysis starts from a revised notion of triple helix considering that Civil society plays a prominent role toward the realization of sustainable development in cities (Etzkowitz and Zhou, 2006).
In order to assess the connections between Smart city development and this institutionalization of the Triple Helix, an Analytic Network Process model has been developed. This interrelated model is used for investigating the relations between smart cities components (smart governance; smart economy; smart people; smart living; smart environment), actors (Universities, Government, Industry and Civil Society ) and policy visions derived from the “Urban Europe” Joint Programme Initiatives, i.e. strategies to which the smart cities are moving to (Connected City, Entrepreneurial City, Liveable City and Pioneer City).
Smarter Cities | IET Talk on the Built Environment in 2050
Talk organised by The IET (Institution of Engineering & Technology) at Imperial College, London, on 27 November 2009.
- Build Environment Technologies sub-group:
http://kn.theiet.org/communities/betnet/
The talk commences with example startling data to seek audience attention & participation. Cities are a fulcrum of ever growing population migration, this presents various issues that must be faced promptly so as to allow the next generation an opportunity to define their own built environment (for living, working, and playing). The ecosystem of groups involved is presenting new opportunities for entrepreneurs and new partnerships. The talk ends with a brief look-back at the technology that has been developed over the last 50 years, before posing a set of new questions and opening for discussion.
Event Speakers:
- Hoare Lea (Huw Blackwell)- Sustainable Homes
- Arup (Duncan Wilson) - The future of the workplace
- IBM (Alexis Biller and Chris Phillips) - Smart Cities and Urban Informatics
Link to this presentation using: www.bit.ly/smartC
(IBM internal link http://ibmurl.hursley.ibm.com/20V2)
The document summarizes Amsterdam Smart City, a collaboration between Amsterdam residents, businesses, and government to reduce energy usage and emissions through sustainable initiatives. It focuses on living, working, transportation, and the municipality, enabled by smart grid technology. Projects described include sustainable neighborhoods, office buildings, shipping, and more. The challenges of coordinating multiple stakeholders and encouraging user involvement are also discussed.
Pedoman Penyusunan Rencana Detail Tata Ruang Kabupaten
Pedoman ini memberikan panduan penyusunan Rencana Detail Tata Ruang Kabupaten sesuai dengan Undang-Undang Nomor 26 Tahun 2007 tentang Penataan Ruang. RDTR Kabupaten merupakan penjabaran Rencana Tata Ruang Wilayah Kabupaten ke dalam rencana pemanfaatan ruang dan kegiatan di tingkat kawasan. Pedoman ini membahas proses penyusunan, muatan, format, dan ketentuan teknis RDTR Kabupaten.
This document discusses the rapid urbanization occurring globally as the world population grows. Some key points:
- The world population has grown from 300 million in 8000 BC to over 7 billion today, with 50% now living in cities compared to only 3% in 1800.
- 70 million people are added to urban populations each year, largely due to economic factors that began with the Industrial Revolution and continue with climate change and wars.
- By 2030, two-thirds of the world's population will reside in cities, with over 40 megacities of over 10 million people expected.
- Rapid urbanization is straining city infrastructure and environment, with air pollution now the fourth leading cause of death worldwide. Managing urban
The document discusses several trends related to society and the environment in 2016. It notes that climate change is entering everyday lives, sparking new approaches from individuals, businesses, and governments. Renewable energy is becoming more profitable as technologies advance and costs decline. Solar power in particular is nearing price parity with fossil fuels. There is also a shift towards more pluralism in society as diversity increases and traditions are increasingly questioned. Younger generations are driving changes through their embrace of technology and emphasis on equality.
The document discusses how increasing human population is putting pressure on the environment and economy. It notes that the world population is growing by 90 million people per year and will soon reach 6 billion people, posing challenges around food production and housing. Rapid population growth coincides with improved health and productivity, but questions whether agriculture can sustainably feed more people, especially with exponential growth. Technology has increased yields but may not keep pace with rising demand from population and diet changes. Overall human overpopulation is negatively impacting the environment, resources and economy.
Part one of four of my slides from my two-night talk at Seattle's Town Hall. This evening was introduced by Seattle City Council President Richard Conlin, and is about the global context in which Seattle finds itself making decisions.
This document summarizes a speech given by Prof. Yehuda Kahane on the occasion of the insurance industry signing the Principles for Sustainable Insurance treaty with the UN. The speech discusses how exponential growth in areas like population, resource consumption, and environmental damage have created a "perfect storm" that threatens humanity. Kahane argues the insurance industry, through financial leverage tools like the new treaty, can help lead the world to a more sustainable path by decoupling economic growth from environmental impacts.
This document provides a summary of key points regarding the history and future of humanity's relationship with the environment and climate change. It notes that humans evolved tools and agriculture that allowed greater exploitation of nature. Industrialization further increased human impacts. Current consumption and population levels are stressing planetary boundaries, with mass extinction, pollution and potential climate tipping points. Alternative solutions proposed, like geoengineering, are unlikely to solve the problem on their own. Decoupling economic growth from resource use and transitioning to renewable energy and sustainable systems will be required to avoid collapse and allow for continued prosperity within Earth's limits.
This presentation tells about how climate change is happening due to the population and its impact on the environment in terms of ecological impacts etc.
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This document provides an introduction to the author's views on achieving sustainable food security in the 21st century. The author believes this will be a "century of hope" due to advances in science and technology, the spread of democratic institutions, and new opportunities to reach more people through information technologies. However, challenges remain such as population growth, environmental degradation, poverty, and issues of intellectual property. The author advocates for an "Evergreen Revolution" in agriculture that intensifies production sustainably through approaches like water and soil management to eliminate hunger.
This document discusses the origins and history of sustainability and sustainable development. It traces the concept back to the 1600s but notes that the specific phrase "sustainable development" was first coined in the 1970s. A key moment was the 1968 publication of the photo "Earthrise" from the Apollo 8 mission, which influenced environmental perspectives. The 1973 oil crisis also highlighted dependence on natural resources. The document outlines problems faced by megacities like sanitation, air quality, and waste management. It introduces the Sustainable Development Goals as a framework to address global challenges through 2030.
The rapid growth of the world's population since the industrial revolution poses serious challenges. It took from the beginning of humanity until 1804 for the population to reach 1 billion, but it grew to 6 billion by the late 20th century and is projected to exceed 9 billion by 2050. This exponential growth places tremendous strain on limited resources like land, energy, water and food production. One of the biggest concerns is the strain on available land as population increases outpace agricultural production, threatening food security. Engineers face the challenge of improving systems to support growing resource demands of larger populations.
The document discusses two major revolutions that shaped human geography: the Agricultural Revolution began around 10,000 years ago as humans transitioned from hunting and gathering to farming, settling into villages. The Industrial Revolution began in 18th century Europe and was driven by technological innovations that increased agricultural and later industrial productivity. It also discusses models of population growth and debates around addressing overpopulation through reducing birth rates versus letting death rates increase.
Marketing: How to craft a brand that people love and value?
Discover the remarkable simple formula for crafting brands that stand out and people love and value. The formula is as powerful as it is simple: Aim to Serve, Build on Love and Spread the Joy.
Did you know? Total global wealth just hit a new record. US and Europe are the main drivers, but also emerging markets like Asia Pacific and China. In China and India, millions have risen out of poverty to join the working middle class.
The bad news is that the rich and poor gap is not only chronic - it keeps widening. According to Credit Suisse and Oxfam the richest of the rich are getting richer. The top 1% wealthiest people now own 50% of all household wealth in the world.
At the same time, there are still far too many, who are living with far too little. According to the World Bank and Pew Research Centre, 2 billion people live on less than $3 a day and 71% of the world's population remain low income or poor (living on $10 or less per day).
Is this the kind of society we want - where a few have a lot and many have a little. Extreme unequal societies break with the democratic ideal and they are neither stable nor sustainable in the long run.
Is the digital transformation making your life more convenient or difficult?
The purpose of technology, whether you call it information technology or digital technology, has always been to make our lives more simple and our work more effective.
What about the digital transformation that is now creating rumbling shifts in the marketplace? Everyone is going digital, Soon the entire world will be a digital jungle. Experts claim that we are all either a digital pioneer, digital native, digital immigrant or digital laggard. Personally, I believe there are also some digital monkeys out there.
The word "digitalization" is the hottest buzzword of the decade. If you ask people what it means to go "digital", you'll get a myriad of different answers. The definitions on what it's all about, are are as many as there are bloggers out there.
To put it bluntly, there is only one yardstick to measure the success of your digital transformation: It should make your life and the lives of your customers more convenient, not more confusing and complicated. That's it.
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Did you know? A lot of evidence indicates that we are destroying the foundations of human life in our quest for prosperity. Yes, it’s true that we have become masters of the planet, but at the same time we have become the terror of the ecosystem. In fact, over the past few hundred years, we have been disturbing the ecological equilibrium of the planet to such an extent that the ability of the planet’s ecosystem to sustain future generations can no longer be taken for granted.
Maybe it's time to remember a fact that is so obvious it's easy to forget. We all depend on the natural resources of this planet for our livelihoods. The food we eat, the water we drink, the air we breath, the fuel we use, the timber in our house, the fibers in our cloth, are all products of Earths natural ecosystems. Honouring these systems will ensure our continued prosperity and well being. It's simple as this: if we look after nature, it will look after us.
The formula is as powerful as it is simple. To reach and captivate your most likely buyers in our new digital service economy, simply be more precise and more human in your communication.
10 min guide to Marketing Automation: What is the one common threat all marke...
This document discusses the importance of high quality customer data and intelligence for successful marketing. It notes that many marketers fail to utilize marketing automation and CRM tools effectively due to bad customer data. Poor or inaccurate customer data can undermine marketing efforts and the ability to provide excellent customer experiences. The document provides tips on improving customer data quality, such as identifying target customers, prioritizing contact information, regularly verifying data, and designating a data steward to manage data quality. It emphasizes that customer data and intelligence should be treated as a vital business asset.
3 min guide: How to reach and captivate your most likely buyers?
The battle for attention has changed. In the rumbling digital and urban jungle, people are bombarded with a quad zillion messages. Never have so many had so much content and so many offers to choose from. It has changed how people read and buy.
Firstly, people hate ads. Secondly, there are all sorts of ways to block out the messages you are trying to get through. Simply mashing up lots of content won’t work any longer. There are just too many marketers, news media, bloggers and so-me’s screaming to be heard at the same time.
With two decades of experience as a marketing director for large technology and consultancy firms, I understand how daunting the new digital marketing world can be. So, I started on a quest to find a surefire formula. I looked at all the best marketing methods and tools, and consolidated them into one surefire methodology: The Marketing Marksmanship Code.
It’s an easy to adopt and unbelievable powerful marketing formula. So you can create top-notch content, that’s relevant to your audience and capture high quality leads - all based on one methodology and a set of tactics. No more wondering how to do it all.
30 min guide: How to reach and captivate your most likely buyers?
The battle for attention has changed. In the rumbling digital and urban jungle, people are bombarded with a quad zillion messages. Never have so many had so much content and so many offers to choose from. It has changed how people read and buy.
Firstly, people hate ads. Secondly, there are all sorts of ways to block out the messages you are trying to get through. Simply mashing up lots of content won’t work any longer. There are just too many marketers, news media, bloggers and so-me’s screaming to be heard at the same time.
With two decades of experience as a marketing director for large technology and consultancy firms, I understand how daunting the new digital marketing world can be. So, I started on a quest to find a surefire formula. I looked at all the best marketing methods and tools, and consolidated them into one surefire methodology: The Marketing Marksmanship Code.
It’s an easy to adopt and unbelievable powerful marketing formula. So you can create top-notch content, that’s relevant to your audience and capture high quality leads - all based on one methodology and a set of tactics. No more wondering how to do it all.
5 min guide to sustainability: Go green - Save money and the planet
Going Green – is it just “greenwashing”? Do organizations prefer to just talk about being green rather than really living green? Let’s be pragmatic. The majority of companies do not embrace Green livingprimarily for ideal reasons. It has always been about cost savings. In the form of reduced expenditures or efficiency gains. Nothing wrong with that approach. Actually it’s the core idea of sustainable development. Saving money and the environment at the same time.
10 min guide: Present with punch! Avoid the 8 common mistakes
Created by Anders Lindgren. Some of us love to give lectures. Others fear public speaking more than death. They are neither in contact with the audience nor themselves. They use PowerPoint as a crutch and limp nervously through their presentation. Not noticing that their audience are on the brink of being bored to death. Here is how to avoid the eight most common mistakes. To deliver presentation with power and punch, it is useful to be aware of the most common mistakes that even professional speakers make and how to avoid them.
The document discusses the unsustainable rate at which humans are exploiting Earth's natural resources and outlines the consequences if changes are not made. It notes that 75% of natural ecosystems have been degraded, 50% of forests cleared, and 25% of species face extinction by 2050. The world's population and economy are projected to continue growing dramatically, requiring twice as many resources as the planet can replenish by 2050. If current trends continue, issues like food shortages, water scarcity, and mass migration will intensify. Industrialized nations created these problems and must lead efforts to address sustainability by rethinking energy, infrastructure, production and lifestyles.
Social Media: Make it social - Get better connected
The document discusses the importance of using social media for businesses to better connect with customers and employees. It notes that social media usage has exploded in recent years and is now a critical way for companies to engage with audiences. However, the document warns that businesses need to give people personally relevant content on social media and avoid being just another marketing message to be successful.
Sustainability - What's wrong with a little climate change?
You may have heard about the dangers of “global warming and climate change”. It’s like old news. It hardly get you concerned. Well, there are some recent findings. Our Earth is getting warmer, wetter, wilder and more crowded than ever. It's scaring the hell out of scientists.
Family/Indoor Entertainment Centers Market: Regulation and Compliance Updates
The global family/indoor entertainment centers market is valued at US$ 41 Bn in 2022 and is projected to exhibit growth at a CAGR of 12.2% and reach US$ 130 Bn by the end of 2032.
Cryptocurrency KYC Policies: Comparing Binance KYC Bypass with Rivals
Analyze the idea behind Binance KYC Bypass and compare it to the KYC policies of other cryptocurrency exchanges. Find out about the dangers of trying to bypass KYC and the verification procedure.
Guide to Obtaining a Money Changer License in Singapore
Obtaining a Money Changer License in Singapore involves thorough preparation and adherence to regulatory guidelines. Applicants must submit a detailed business plan, demonstrate financial stability, and fulfill stringent anti-money laundering requirements. The Monetary Authority of Singapore (MAS) carefully evaluates each application to ensure compliance with regulatory standards before granting the license.
More Information:- https://enterslice.com/sg/money-changer-license-in-singapore
Front Slide
ConvertKit: Best Email Marketing Tool for 2024
Next Slide
What is Email Marketing?
Email marketing involves promoting products or services via email to potential customers. Tools like ConvertKit enhance the effectiveness of email marketing by helping you reach your target audience and elevate your business.
Next Slide
What is ConvertKit?
ConvertKit is a top email marketing tool, favored by content creators and small businesses. It offers features like automation, landing pages, sequencing, and broadcasting, making it ideal for generating and converting leads efficiently.
Next Slide
Key Features of ConvertKit
1. Landing Pages: Easily create customizable landing pages.
2. Forms: Embed forms on your website to generate leads.
3. Automation: Automate email responses with pre-built templates.
4. Broadcasting: Send personalized emails to thousands of subscribers.
Next Slide
Key Features of ConvertKit
5. Sequencing: Automate email series to convert leads into customers.
6. Integration: Integrate with platforms like affiliate sites and e-commerce.
7. Commerce: Start an e-commerce business without a website.
8. Creator Pro: Advanced features for selling high-cost products.
Next Slide
How ConvertKit Can Help Your Business Grow
1. Convert Casual Visitors: Turn social media followers into subscribers.
2. Build Relationships: Customize emails to build strong audience relationships.
3. Source of Earnings: Use trust to convert subscribers into sales.
Next Slide
Join ConvertKit Affiliate Program
ConvertKit's affiliate program offers free training, premium tools, and a 30% commission for referrals.
Next Slide
ConvertKit Pricing Plans
ConvertKit has Monthly and Yearly plans with Free, Creator, and Creator Pro tiers. Start with the free plan and upgrade as needed.
Next Slide
ConvertKit Alternatives
1. Mailchimp: All-in-one marketing platform.
2. GetResponse: Focus on landing pages and email lists.
3. ActiveCampaign: Advanced follow-up sequences.
4. AWeber: Building mailing lists and designing newsletters.
Next Slide
ConvertKit vs. Mailchimp
- Automation: ConvertKit offers advanced options.
- Landing Pages: ConvertKit has more templates.
- Customer Support: ConvertKit offers 24/7 support in all plans.
- Email Sending Limit: ConvertKit allows unlimited emails.
- Migration: ConvertKit offers free migration services.
Next Slide
ConvertKit vs. GetResponse
- Simplicity: ConvertKit is user-friendly for small businesses.
- Sequencing: Easier to use in ConvertKit.
- WordPress Plugin: Available in ConvertKit.
- Charges: No charges for duplicate signups in ConvertKit.
Next Slide
Conclusion
Email marketing is an excellent method to showcase your business and sell high-value products. ConvertKit is a robust tool to help you reach your target audience and start earning.
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PROVIDING THE WORLD WITH EFFECTIVE & EFFICIENT LIGHTING SOLUTIONS SINCE 1976
Simple Ways to Make Your Commercial Space More Energy Efficient
In today's world, being energy efficient isn't just good for the planet—it's also good for your wallet. Whether you run a small shop or a large office building, there are plenty of simple steps you can take to reduce your energy consumption and save money on utility bills. Let's dive in!
1. Upgrade Your Lighting: One of the easiest ways to save energy is by switching to energy-efficient lighting options like LED bulbs. LEDs use significantly less energy than traditional incandescent bulbs and last much longer, so you'll save money on both energy and replacement costs in the long run.
2. Install Motion Sensors: Do you have areas in your commercial space that aren't always in use, like storage rooms or bathrooms? Consider installing motion sensors that automatically turn lights off when no one is around. This simple addition can lead to significant energy savings over time.
3. Optimize Heating and Cooling: Heating and cooling can account for a big portion of your energy bills, especially in larger commercial spaces. To save energy, make sure your HVAC system is properly maintained and consider investing in a programmable thermostat. You can also encourage employees to dress in layers to reduce the need for excessive heating or cooling.
4. Seal Leaks and Insulate: A well-insulated building is more energy efficient because it retains heat in the winter and keeps cool air in during the summer. Check for drafts around windows and doors and seal them with weather stripping or caulking. Adding insulation to walls, floors, and ceilings can also make a big difference in your energy consumption.
5. Use Energy-Efficient Equipment: When it's time to replace old appliances or equipment in your commercial space, opt for energy-efficient models. Look for the ENERGY STAR label, which indicates that the product meets strict energy efficiency guidelines set by the Environmental Protection Agency.
6. Encourage Energy-Saving Habits: Sometimes, the simplest changes can have the biggest impact. Encourage employees to turn off lights and electronics when they're not in use, unplug chargers and other devices when they're fully charged, and use natural light whenever possible.
7. Conduct an Energy Audit: If you're serious about improving energy efficiency in your commercial space, consider hiring a professional to conduct an energy audit. They'll assess your energy usage and identify areas where you can make improvements, ultimately helping you save even more money in the long run.
8. Educate and Involve Employees: Finally, don't forget to involve your employees in your energy-saving efforts. Educate them about the importance of energy efficiency and encourage them to come up with their own ideas for saving energy in the workplace. When everyone is on board, you'll see even greater results.
LED , Lights , Manufacturers in India , Efficient Lighting , Quality Products
Local SEO Strategies: Dominate Local Search with Effective SEO Tactics
Local SEO has grown in importance in today's digital environment for companies trying to draw clients from their target region. If you want to take your local SEO to the next level, work with Woosper to maximize the potential of your online presence.
With their ubiquitous presence in everyday transactions, credit card payment solution not only facilitate seamless payments but also shape global economic landscapes and consumer behaviors. Visit us at: https://webpays.com/credit-card-payment-solution.html
ADANI WILMAR PREDICTS GROWTH IN ITS SALES VOLUME THIS FISCAL YEAr.pptx
Adani Group will surpass these figures and experience a more significant increase in the price value. This will give the conglomerate’s business excellent exposure. It will also be able to recover from the struggle that the company was suffering after the Hindenburg Report Adani.
Accenture Consumer Behavior Research: The value shake-upaccenture
Consumers are spending more time at home due to the pandemic, shifting the center of gravity for consumption. This has led many consumers to adapt their homes for working, learning, exercising and socializing remotely. As a result, new opportunities are emerging for consumer goods companies in areas like home improvement, home entertainment and e-commerce. To capitalize on these opportunities, companies need to innovate new products and services for the home, re-evaluate their channel strategies to prioritize local stores, and build more agile operating models and supply chains.
Is your marketing creating an ‘Expectation Debt’, and are your competitors now responsible for your customer's experience?
Customer Experience has taken great leaps forward as brands embrace the truth that good customer experience costs less than bad customer experience. However, for most businesses customer trust is eroded as expectations of experience fail to match the reality, forcing them to face their own ‘negative experience equity’.
1) DBS Bank executed a digital transformation strategy from 2009-2014 by fixing its basic infrastructure and building engineering capabilities. From 2014 onward, it increased transformation velocity by deeply understanding technology giants.
2) DBS adopted a strategy of becoming cloud native, increasing release cadence 10x, building for APIs and performance, reducing time-to-market, and becoming customer centric. This included insourcing technology staff and moving to a private cloud.
3) By 2018, DBS achieved cloud scale through automation and open source technologies. It reduced technology costs, improved resilience, and increased release frequency 10x through aggressive DevOps practices and an enterprise DevOps platform. DBS also launched a banking API platform with
This document provides an overview of branding and the five disciplines of brand-building: differentiation, collaboration, focus, brand extensions, and brand stewardship. It discusses how branding has become more important as choices have increased. A brand is defined as a person's gut feeling about a product/service/organization. Building a strong brand requires mastering the five disciplines: 1) differentiating through benefits and experiences instead of features; 2) collaborating either internally, through agencies, or hybrid models; 3) maintaining focus and avoiding ill-considered extensions; 4) developing brand extensions strategically; and 5) stewarding the brand over time through various collaborators.
In this update of his past presentations on Mobile Eating the World -- delivered most recently at The Guardian's Changing Media Summit -- a16z’s Benedict Evans takes us through how technology is universal through mobile. How mobile is not a subset of the internet anymore. And how mobile (and accompanying trends of cloud and AI) is also driving new productivity tools.
In fact, mobile -- which encompasses everything from drones to cars -- is everything.
The Digital Transformation Playbook_ Rethink Your Business for the Digital Ag...DarkoGolec
The document discusses the digital transformation of Encyclopædia Britannica from a print publisher to an online business. Britannica faced challenges from new digital competitors like Microsoft Encarta and Wikipedia but was able to adapt by shifting to online delivery of its encyclopedia, experimenting with pricing, and maintaining a focus on editorial quality and education. Rather than defending its old print model, Britannica transformed its business to meet changing customer needs and behaviors in the digital age.
GAFAnomics Tesla Volume 2 - Is Tesla the disruptor we need?Fabernovel
Valued at 210 billion dollars, that is to say the valuations of Ford, GM, Draimler, PSA and Uber combined, Tesla, the leading company in electric car sales, recently became the world's leading manufacturer ahead of Toyota. It is because the company has succeeded in breaking the codes of a century-old industry, symbol of the industrial model of the 20th century, that Tesla deserves its place at the top of the list of the most disruptive companies. Fabernovel presents its new study "Is Tesla the disruptor we need? which reveals the secrets of its success but also provides thought on the future of mobility, which the company has not disrupted to date.
The document discusses how to approach big ideas in today's digital world. It advocates defining the creative brief, big idea, and engagement strategy in a more participatory way that considers how technologies and culture have changed. Specifically, it recommends:
1) Fueling the brief by understanding real problems and how audiences participate rather than just saying things at people.
2) Defining ideas as platforms that live on and are generous, multifaceted, responsive, and propagated rather than just TV campaigns.
3) Awesifying ideas by building ecosystems and engagement strategies tailored to cultural behaviors on channels like social networks, rather than just disrupting them.
4) Using the RISE framework to recruit,
The big ideaL: Ogilvy's framework for giving brands a purposeOgilvy
Ogilvy & Mather developed a framework called "The big ideaL" to help brands find an authentic platform to speak from. It involves identifying a cultural tension in the market and finding the brand's core strength. For Louis Vuitton, this resulted in the ideal that the world is a better place when we live life as an exceptional journey. For Milo chocolate drink, it was the belief that play is essential for childhood development. Applying this process helps brands lift themselves above competitors by taking a clear point of view.
Digital transformation is about implementing new technologies in organizations, but many businesses forget that successful transformation is primarily about people. To transform digitally, a business needs a strong leader to guide change, must invest in digital experts to implement new technologies correctly, and should work closely with transformation experts to overcome challenges and take advantage of opportunities that technology provides across many industries.
Digital Business Transformation | Strategy + Executionfeature[23]
The document discusses how businesses need to transform into digital leaders to survive in today's digital world. It notes that 75% of businesses will be digital businesses or preparing to become one by 2020. Only 30% of companies attempting to go digital will succeed. The document provides advice on how businesses can overcome obstacles like traditional IT, sourcing, and literacy to transform their business models, customer experiences and operations through approaches like digital maturity assessments, accelerating speed to market, and gaining cost and quality transparency in technology investments. The goal is to help businesses reimagine themselves and adapt continuously to thrive in the digital age.
Workshop digital transformation strategy digital road-map trainingMiodrag Kostic, CMC
Miodrag Kostić is a certified digital transformation expert who has been helping companies digitally transform since 1995. This document outlines his experience founding online stores in the 1990s and digital consulting company in 1997. It then covers a workshop on digital transformation strategies, developing a digital roadmap for Mokrin house, and the Austrian Chamber of Commerce's process for digital consulting including trend analysis and priority setting.
Moving digital transformation forward: Findings from the 2016 digital busines...Deloitte United States
Are you ready for a digital future? Nearly 90 percent of managers and executives surveyed expect “great” or “moderate” digital disruption, but fewer than half say their organizations are adequately preparing. Companies can take steps toward digital maturity, though—without necessarily putting technologists in charge.
To read more and download the full report, visit: http://deloi.tt/2fnahoe
This document discusses opportunities for green ventures and reducing carbon emissions. It outlines key areas for corporations like telecom companies to participate in the decarbonization economy, such as scaling up carbon sinks, leveraging circularity, and upgrading infrastructure for renewables. Green Ventures explores new green business opportunities focused on customer enablement for telecom companies, such as reducing their own operational emissions and providing services to help customers reduce emissions. The document analyzes approaches to climate innovation based on technology maturity and business models, and provides four lenses to identify target opportunities based on their market impact and potential, viability, ability to succeed, and impact on reducing emissions.
Unleashing Competitiveness on the Cloud Continuum | Accentureaccenture
Accenture reports how the cloud continuum creates a seamless technology & capability foundation that meets business needs now and in the future. Read more.
What industries have been digitally disrupted? What are being disrupted? What types of digital disruption are there? Where should you focus your digital disruption/transformation efforts?
Future Agenda 20 Insights For 2020 FinalFuture Agenda
The document discusses insights about the world in 2020 from a cross-disciplinary programme called The Future Agenda. The programme brings together global experts to address challenges facing the next decade. It outlines 20 insights on topics like global connectivity, Asian economic influence, dense urbanization, access to information, food supply and demand, pandemics, transportation, luxury markets, digital identity, money, waste, water scarcity, knowledge economies, telehealth, and urban poverty. The document encourages readers to get involved by joining parallel global discussions on the insights and challenges outlined.
The document discusses how cities are becoming digital platforms that overlay the physical world. As computing and mobile devices become more integrated into daily life, digital experiences are complementing and sometimes replacing physical experiences. In the future, computing will surround and empower people in cities in more natural ways using environmental context. The city itself is becoming the platform, network, sensors, and interface - layering the physical and digital worlds and offering increased mobility options, data access, and connections to people and information.
The document outlines an activity where students are tasked with designing a sustainable city. It provides context for the activity and asks students to work in groups to generate ideas for making aspects of their town more sustainable, such as building a new school or encouraging less car usage. Several challenges are presented where students must suggest sustainable solutions that were not already proposed. The document emphasizes coming up with original, innovative, and realistic ideas focused on sustainability.
This document discusses trends and ideas related to sustainable city planning and development. It touches on declining populations, new technologies, and conceptualizing thinning urban spaces. Specific projects highlighted include Dongtan, the first planned sustainable city, and the Centre for Interactive Research on Sustainability at the University of British Columbia. The document also discusses renewable energy technologies like solar, wind, and biomass power. Overall it presents an optimistic vision of cities evolving to be more sustainable, self-sufficient, and harmonious with nature through innovative planning and technologies.
This document summarizes a presentation about hacking at different scales from the body to the city to the planet. It discusses how hacking involves intentionally altering existing systems for new purposes, both beneficially and harmfully. Examples are given of hacking the body, hacking the city through guerrilla gardening and bike lane modifications, and proposals for hacking the planet through large-scale engineering projects. The presentation argues that hacking the planet through geoengineering may be essential for human survival. It also shows how technology and social networks allow new representations of reality and participation in virtual worlds.
Oxford "Future of Cities" @ the Harvard GSDNoah Raford
The document outlines three scenarios for future urban development:
1) "Gulliver's World" - cities develop unevenly, with a prosperous core and struggling fringe as basic challenges persist for most.
2) "Massive socio-technical revolution" - a period of decline and upheaval leads to new green, smarter cities with improved quality of life for all.
3) "Triumph of the Triads" - rapid climate change causes infrastructure breakdown and urban tribalism increases as people rely on local warlords for services in a global age of instability.
Creating and Implementing Green Plans: Mexico City Case StudyElizabeth Baker
The document summarizes the Green Plan of Mexico City, which aims to redirect the city towards sustainability. The plan focuses on conservation of land, water, air quality, waste management and other critical areas through strategies and actions over 15 years. It outlines goals such as increasing green spaces and renewable energy, improving public transportation and encouraging non-motorized transportation, citizen participation and accountability. A citizen survey showed strong support for the plan's initiatives.
Dan Leeming of the Planning Partnership provides an overview of sustainable planning principles for the CaGBC's Sustainable Building Advisor Program in Apr 2012
The document discusses opportunities for transforming cities to be more sustainable and resilient in the face of climate change and peak oil. It outlines several types of future cities that incorporate renewable energy, reduce carbon emissions, emphasize distributed systems, green spaces, and sustainable transportation. Examples are given of cities that have implemented aspects of these resilient city models through projects like renewable energy infrastructure, light rail public transit expansions, urban greening initiatives, and transit-oriented development. The document argues that dramatic changes in how cities are planned and built will be needed to transition to 80% lower greenhouse gas emissions by 2050.
The document discusses how cities are becoming smarter through the use of new technologies that are improving infrastructure systems. Key systems discussed include transportation, energy grids, water management, data collection and analytics. These smarter systems allow cities to better accommodate growing populations, improve services for residents, and address challenges around issues like traffic, resource use and public safety. The technologies described are helping to transform cities and make them more efficient, sustainable and livable.
The document discusses how cities will become smarter through becoming instrumented, interconnected, and intelligent. It argues that by 2050, 70% of the world's population will live in cities, so cities must act now to address major challenges through smarter systems. These include smarter transportation, energy/utilities, healthcare, telecommunications, education, public safety, and government services. The goal is to use data and technology to improve services, the environment, public health and safety, and drive economic growth.
My presentation illustrates an on-going study in the field of Smart cities’ evaluation. The analysis starts from a revised notion of triple helix considering that Civil society plays a prominent role toward the realization of sustainable development in cities (Etzkowitz and Zhou, 2006).
In order to assess the connections between Smart city development and this institutionalization of the Triple Helix, an Analytic Network Process model has been developed. This interrelated model is used for investigating the relations between smart cities components (smart governance; smart economy; smart people; smart living; smart environment), actors (Universities, Government, Industry and Civil Society ) and policy visions derived from the “Urban Europe” Joint Programme Initiatives, i.e. strategies to which the smart cities are moving to (Connected City, Entrepreneurial City, Liveable City and Pioneer City).
Smarter Cities | IET Talk on the Built Environment in 2050Alexis Biller
Talk organised by The IET (Institution of Engineering & Technology) at Imperial College, London, on 27 November 2009.
- Build Environment Technologies sub-group:
http://kn.theiet.org/communities/betnet/
The talk commences with example startling data to seek audience attention & participation. Cities are a fulcrum of ever growing population migration, this presents various issues that must be faced promptly so as to allow the next generation an opportunity to define their own built environment (for living, working, and playing). The ecosystem of groups involved is presenting new opportunities for entrepreneurs and new partnerships. The talk ends with a brief look-back at the technology that has been developed over the last 50 years, before posing a set of new questions and opening for discussion.
Event Speakers:
- Hoare Lea (Huw Blackwell)- Sustainable Homes
- Arup (Duncan Wilson) - The future of the workplace
- IBM (Alexis Biller and Chris Phillips) - Smart Cities and Urban Informatics
Link to this presentation using: www.bit.ly/smartC
(IBM internal link http://ibmurl.hursley.ibm.com/20V2)
The document summarizes Amsterdam Smart City, a collaboration between Amsterdam residents, businesses, and government to reduce energy usage and emissions through sustainable initiatives. It focuses on living, working, transportation, and the municipality, enabled by smart grid technology. Projects described include sustainable neighborhoods, office buildings, shipping, and more. The challenges of coordinating multiple stakeholders and encouraging user involvement are also discussed.
Pedoman Penyusunan Rencana Detail Tata Ruang KabupatenPenataan Ruang
Pedoman ini memberikan panduan penyusunan Rencana Detail Tata Ruang Kabupaten sesuai dengan Undang-Undang Nomor 26 Tahun 2007 tentang Penataan Ruang. RDTR Kabupaten merupakan penjabaran Rencana Tata Ruang Wilayah Kabupaten ke dalam rencana pemanfaatan ruang dan kegiatan di tingkat kawasan. Pedoman ini membahas proses penyusunan, muatan, format, dan ketentuan teknis RDTR Kabupaten.
This document discusses the rapid urbanization occurring globally as the world population grows. Some key points:
- The world population has grown from 300 million in 8000 BC to over 7 billion today, with 50% now living in cities compared to only 3% in 1800.
- 70 million people are added to urban populations each year, largely due to economic factors that began with the Industrial Revolution and continue with climate change and wars.
- By 2030, two-thirds of the world's population will reside in cities, with over 40 megacities of over 10 million people expected.
- Rapid urbanization is straining city infrastructure and environment, with air pollution now the fourth leading cause of death worldwide. Managing urban
The document discusses several trends related to society and the environment in 2016. It notes that climate change is entering everyday lives, sparking new approaches from individuals, businesses, and governments. Renewable energy is becoming more profitable as technologies advance and costs decline. Solar power in particular is nearing price parity with fossil fuels. There is also a shift towards more pluralism in society as diversity increases and traditions are increasingly questioned. Younger generations are driving changes through their embrace of technology and emphasis on equality.
The document discusses how increasing human population is putting pressure on the environment and economy. It notes that the world population is growing by 90 million people per year and will soon reach 6 billion people, posing challenges around food production and housing. Rapid population growth coincides with improved health and productivity, but questions whether agriculture can sustainably feed more people, especially with exponential growth. Technology has increased yields but may not keep pace with rising demand from population and diet changes. Overall human overpopulation is negatively impacting the environment, resources and economy.
Part one of four of my slides from my two-night talk at Seattle's Town Hall. This evening was introduced by Seattle City Council President Richard Conlin, and is about the global context in which Seattle finds itself making decisions.
This document summarizes a speech given by Prof. Yehuda Kahane on the occasion of the insurance industry signing the Principles for Sustainable Insurance treaty with the UN. The speech discusses how exponential growth in areas like population, resource consumption, and environmental damage have created a "perfect storm" that threatens humanity. Kahane argues the insurance industry, through financial leverage tools like the new treaty, can help lead the world to a more sustainable path by decoupling economic growth from environmental impacts.
Alex Steffen of Worldchanging Night One part 1Worldchanging
This document provides a summary of key points regarding the history and future of humanity's relationship with the environment and climate change. It notes that humans evolved tools and agriculture that allowed greater exploitation of nature. Industrialization further increased human impacts. Current consumption and population levels are stressing planetary boundaries, with mass extinction, pollution and potential climate tipping points. Alternative solutions proposed, like geoengineering, are unlikely to solve the problem on their own. Decoupling economic growth from resource use and transitioning to renewable energy and sustainable systems will be required to avoid collapse and allow for continued prosperity within Earth's limits.
This presentation tells about how climate change is happening due to the population and its impact on the environment in terms of ecological impacts etc.
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This document provides an introduction to the author's views on achieving sustainable food security in the 21st century. The author believes this will be a "century of hope" due to advances in science and technology, the spread of democratic institutions, and new opportunities to reach more people through information technologies. However, challenges remain such as population growth, environmental degradation, poverty, and issues of intellectual property. The author advocates for an "Evergreen Revolution" in agriculture that intensifies production sustainably through approaches like water and soil management to eliminate hunger.
This document discusses the origins and history of sustainability and sustainable development. It traces the concept back to the 1600s but notes that the specific phrase "sustainable development" was first coined in the 1970s. A key moment was the 1968 publication of the photo "Earthrise" from the Apollo 8 mission, which influenced environmental perspectives. The 1973 oil crisis also highlighted dependence on natural resources. The document outlines problems faced by megacities like sanitation, air quality, and waste management. It introduces the Sustainable Development Goals as a framework to address global challenges through 2030.
The rapid growth of the world's population since the industrial revolution poses serious challenges. It took from the beginning of humanity until 1804 for the population to reach 1 billion, but it grew to 6 billion by the late 20th century and is projected to exceed 9 billion by 2050. This exponential growth places tremendous strain on limited resources like land, energy, water and food production. One of the biggest concerns is the strain on available land as population increases outpace agricultural production, threatening food security. Engineers face the challenge of improving systems to support growing resource demands of larger populations.
The document discusses two major revolutions that shaped human geography: the Agricultural Revolution began around 10,000 years ago as humans transitioned from hunting and gathering to farming, settling into villages. The Industrial Revolution began in 18th century Europe and was driven by technological innovations that increased agricultural and later industrial productivity. It also discusses models of population growth and debates around addressing overpopulation through reducing birth rates versus letting death rates increase.
Marketing: How to craft a brand that people love and value?Anders Lindgren
Discover the remarkable simple formula for crafting brands that stand out and people love and value. The formula is as powerful as it is simple: Aim to Serve, Build on Love and Spread the Joy.
Did you know? Total global wealth just hit a new record. US and Europe are the main drivers, but also emerging markets like Asia Pacific and China. In China and India, millions have risen out of poverty to join the working middle class.
The bad news is that the rich and poor gap is not only chronic - it keeps widening. According to Credit Suisse and Oxfam the richest of the rich are getting richer. The top 1% wealthiest people now own 50% of all household wealth in the world.
At the same time, there are still far too many, who are living with far too little. According to the World Bank and Pew Research Centre, 2 billion people live on less than $3 a day and 71% of the world's population remain low income or poor (living on $10 or less per day).
Is this the kind of society we want - where a few have a lot and many have a little. Extreme unequal societies break with the democratic ideal and they are neither stable nor sustainable in the long run.
Is the digital transformation making your life more convenient or difficult?
The purpose of technology, whether you call it information technology or digital technology, has always been to make our lives more simple and our work more effective.
What about the digital transformation that is now creating rumbling shifts in the marketplace? Everyone is going digital, Soon the entire world will be a digital jungle. Experts claim that we are all either a digital pioneer, digital native, digital immigrant or digital laggard. Personally, I believe there are also some digital monkeys out there.
The word "digitalization" is the hottest buzzword of the decade. If you ask people what it means to go "digital", you'll get a myriad of different answers. The definitions on what it's all about, are are as many as there are bloggers out there.
To put it bluntly, there is only one yardstick to measure the success of your digital transformation: It should make your life and the lives of your customers more convenient, not more confusing and complicated. That's it.
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Did you know? A lot of evidence indicates that we are destroying the foundations of human life in our quest for prosperity. Yes, it’s true that we have become masters of the planet, but at the same time we have become the terror of the ecosystem. In fact, over the past few hundred years, we have been disturbing the ecological equilibrium of the planet to such an extent that the ability of the planet’s ecosystem to sustain future generations can no longer be taken for granted.
Maybe it's time to remember a fact that is so obvious it's easy to forget. We all depend on the natural resources of this planet for our livelihoods. The food we eat, the water we drink, the air we breath, the fuel we use, the timber in our house, the fibers in our cloth, are all products of Earths natural ecosystems. Honouring these systems will ensure our continued prosperity and well being. It's simple as this: if we look after nature, it will look after us.
30 min guide: Discover the ZEN of B2B marketingAnders Lindgren
The formula is as powerful as it is simple. To reach and captivate your most likely buyers in our new digital service economy, simply be more precise and more human in your communication.
10 min guide to Marketing Automation: What is the one common threat all marke...Anders Lindgren
This document discusses the importance of high quality customer data and intelligence for successful marketing. It notes that many marketers fail to utilize marketing automation and CRM tools effectively due to bad customer data. Poor or inaccurate customer data can undermine marketing efforts and the ability to provide excellent customer experiences. The document provides tips on improving customer data quality, such as identifying target customers, prioritizing contact information, regularly verifying data, and designating a data steward to manage data quality. It emphasizes that customer data and intelligence should be treated as a vital business asset.
3 min guide: How to reach and captivate your most likely buyers?Anders Lindgren
The battle for attention has changed. In the rumbling digital and urban jungle, people are bombarded with a quad zillion messages. Never have so many had so much content and so many offers to choose from. It has changed how people read and buy.
Firstly, people hate ads. Secondly, there are all sorts of ways to block out the messages you are trying to get through. Simply mashing up lots of content won’t work any longer. There are just too many marketers, news media, bloggers and so-me’s screaming to be heard at the same time.
With two decades of experience as a marketing director for large technology and consultancy firms, I understand how daunting the new digital marketing world can be. So, I started on a quest to find a surefire formula. I looked at all the best marketing methods and tools, and consolidated them into one surefire methodology: The Marketing Marksmanship Code.
It’s an easy to adopt and unbelievable powerful marketing formula. So you can create top-notch content, that’s relevant to your audience and capture high quality leads - all based on one methodology and a set of tactics. No more wondering how to do it all.
30 min guide: How to reach and captivate your most likely buyers?Anders Lindgren
The battle for attention has changed. In the rumbling digital and urban jungle, people are bombarded with a quad zillion messages. Never have so many had so much content and so many offers to choose from. It has changed how people read and buy.
Firstly, people hate ads. Secondly, there are all sorts of ways to block out the messages you are trying to get through. Simply mashing up lots of content won’t work any longer. There are just too many marketers, news media, bloggers and so-me’s screaming to be heard at the same time.
With two decades of experience as a marketing director for large technology and consultancy firms, I understand how daunting the new digital marketing world can be. So, I started on a quest to find a surefire formula. I looked at all the best marketing methods and tools, and consolidated them into one surefire methodology: The Marketing Marksmanship Code.
It’s an easy to adopt and unbelievable powerful marketing formula. So you can create top-notch content, that’s relevant to your audience and capture high quality leads - all based on one methodology and a set of tactics. No more wondering how to do it all.
5 min guide to sustainability: Go green - Save money and the planetAnders Lindgren
Going Green – is it just “greenwashing”? Do organizations prefer to just talk about being green rather than really living green? Let’s be pragmatic. The majority of companies do not embrace Green livingprimarily for ideal reasons. It has always been about cost savings. In the form of reduced expenditures or efficiency gains. Nothing wrong with that approach. Actually it’s the core idea of sustainable development. Saving money and the environment at the same time.
10 min guide: Present with punch! Avoid the 8 common mistakesAnders Lindgren
Created by Anders Lindgren. Some of us love to give lectures. Others fear public speaking more than death. They are neither in contact with the audience nor themselves. They use PowerPoint as a crutch and limp nervously through their presentation. Not noticing that their audience are on the brink of being bored to death. Here is how to avoid the eight most common mistakes. To deliver presentation with power and punch, it is useful to be aware of the most common mistakes that even professional speakers make and how to avoid them.
The document discusses the unsustainable rate at which humans are exploiting Earth's natural resources and outlines the consequences if changes are not made. It notes that 75% of natural ecosystems have been degraded, 50% of forests cleared, and 25% of species face extinction by 2050. The world's population and economy are projected to continue growing dramatically, requiring twice as many resources as the planet can replenish by 2050. If current trends continue, issues like food shortages, water scarcity, and mass migration will intensify. Industrialized nations created these problems and must lead efforts to address sustainability by rethinking energy, infrastructure, production and lifestyles.
Social Media: Make it social - Get better connectedAnders Lindgren
The document discusses the importance of using social media for businesses to better connect with customers and employees. It notes that social media usage has exploded in recent years and is now a critical way for companies to engage with audiences. However, the document warns that businesses need to give people personally relevant content on social media and avoid being just another marketing message to be successful.
Sustainability - What's wrong with a little climate change? Anders Lindgren
You may have heard about the dangers of “global warming and climate change”. It’s like old news. It hardly get you concerned. Well, there are some recent findings. Our Earth is getting warmer, wetter, wilder and more crowded than ever. It's scaring the hell out of scientists.
Family/Indoor Entertainment Centers Market: Regulation and Compliance UpdatesAishwaryaDoiphode3
The global family/indoor entertainment centers market is valued at US$ 41 Bn in 2022 and is projected to exhibit growth at a CAGR of 12.2% and reach US$ 130 Bn by the end of 2032.
Analyze the idea behind Binance KYC Bypass and compare it to the KYC policies of other cryptocurrency exchanges. Find out about the dangers of trying to bypass KYC and the verification procedure.
Guide to Obtaining a Money Changer License in SingaporeEnterslice
Obtaining a Money Changer License in Singapore involves thorough preparation and adherence to regulatory guidelines. Applicants must submit a detailed business plan, demonstrate financial stability, and fulfill stringent anti-money laundering requirements. The Monetary Authority of Singapore (MAS) carefully evaluates each application to ensure compliance with regulatory standards before granting the license.
More Information:- https://enterslice.com/sg/money-changer-license-in-singapore
ConvertKit: Best Email Marketing Tool for 2024Rakesh Jalan
Front Slide
ConvertKit: Best Email Marketing Tool for 2024
Next Slide
What is Email Marketing?
Email marketing involves promoting products or services via email to potential customers. Tools like ConvertKit enhance the effectiveness of email marketing by helping you reach your target audience and elevate your business.
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What is ConvertKit?
ConvertKit is a top email marketing tool, favored by content creators and small businesses. It offers features like automation, landing pages, sequencing, and broadcasting, making it ideal for generating and converting leads efficiently.
Next Slide
Key Features of ConvertKit
1. Landing Pages: Easily create customizable landing pages.
2. Forms: Embed forms on your website to generate leads.
3. Automation: Automate email responses with pre-built templates.
4. Broadcasting: Send personalized emails to thousands of subscribers.
Next Slide
Key Features of ConvertKit
5. Sequencing: Automate email series to convert leads into customers.
6. Integration: Integrate with platforms like affiliate sites and e-commerce.
7. Commerce: Start an e-commerce business without a website.
8. Creator Pro: Advanced features for selling high-cost products.
Next Slide
How ConvertKit Can Help Your Business Grow
1. Convert Casual Visitors: Turn social media followers into subscribers.
2. Build Relationships: Customize emails to build strong audience relationships.
3. Source of Earnings: Use trust to convert subscribers into sales.
Next Slide
Join ConvertKit Affiliate Program
ConvertKit's affiliate program offers free training, premium tools, and a 30% commission for referrals.
Next Slide
ConvertKit Pricing Plans
ConvertKit has Monthly and Yearly plans with Free, Creator, and Creator Pro tiers. Start with the free plan and upgrade as needed.
Next Slide
ConvertKit Alternatives
1. Mailchimp: All-in-one marketing platform.
2. GetResponse: Focus on landing pages and email lists.
3. ActiveCampaign: Advanced follow-up sequences.
4. AWeber: Building mailing lists and designing newsletters.
Next Slide
ConvertKit vs. Mailchimp
- Automation: ConvertKit offers advanced options.
- Landing Pages: ConvertKit has more templates.
- Customer Support: ConvertKit offers 24/7 support in all plans.
- Email Sending Limit: ConvertKit allows unlimited emails.
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Next Slide
ConvertKit vs. GetResponse
- Simplicity: ConvertKit is user-friendly for small businesses.
- Sequencing: Easier to use in ConvertKit.
- WordPress Plugin: Available in ConvertKit.
- Charges: No charges for duplicate signups in ConvertKit.
Next Slide
Conclusion
Email marketing is an excellent method to showcase your business and sell high-value products. ConvertKit is a robust tool to help you reach your target audience and start earning.
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2. The trends that break all other trends
MEGATRENDS are strong global forces
affecting everything and all life on our
planet. By viewing the world from a
distance and over several centuries,
there are 3 revolutionary turning points
and 8 global forces of change that stand
out and break all other trends.
By understanding these deep founded
grass root trends and the forces that have
shaped the society we have today, it is
also easier to predict the future. Especially
if we understand how the different forces
interact.
Our population boom, rapid urbanization,
consumption patterns, manufacturing
methods and technology craze are all
inextricably linked. Anders Lindgren, Futurist,
PR-veteran, Digital Pioneer
and Services Marketer
In the same manner as ocean waves can
amplify one another, the 8 megatrends
are gaining in magnitude and influence,
as they interact with one another.
Together, they are producing the greatest
changes the world has ever seen.
Opposing forces and counter cyclical
trends will surely arise. They tend to
balance things out and are as natural
as life itself. They too, are easier to spot
when we have a good grasp of the waves
of change shaping our past, present
and future lives.
7. And over
100 years of ups and downs
in the American stock market
Source: Robert Schiller, professor of economics at Yale University
800
1600
400
0
2000
1200
(S&P Index adjusted for inflation)
TIME
8. You’ll discover the mighty megatrends
HIDDEN behind
all the turmoil
and change…
9. The megatrends
impact all life and
They are macroeconomic forces,
spanning hundreds of years and
backed by verifiable data
EVERYONE
They are undeniable in their magnitude
11. 1
2
3
Three revolutionary
TURNING POINTS
The Agricultural Revolution
(16th and 17th Century)
The Industrial Revolution
(18th Century)
The Digital Revolution
(20th and 21st Century)
stand out
19. 8000 BC
AD 1
6000 BC
4000 BC
2000 BC
1700
10 000 BC
1
Then in the 17th century
we reached a
According to anthropologist it is
the most significant change
in our way of thinking and living
TURNING POINT
20. Two behavioral shifts ignited
A MONUMENTAL CHANGE
We understood the vital
importance of personal
HYGIENE
It vastly improved our living conditions
We started farming
food crops and animals
for NUTRITION
21. Historians call it the
Dawn of Civilization
The AGRICULTURAL
REVOLUTION started
26. 300 millions
We have grown from
1 billion people to
8000 BC
AD 1
6000 BC
4000 BC
2000 BC
1700
1800
The Agricultural revolution
1
billion
5 millions
in just 200 years!
2000
7
billions
YEAR 2016
9
billions
YEAR 20507 BILLION
27. The strongest growth
will be seen in AFRICA
It’s population
will double by 2050
while Europe’s is
expected to shrink.
28. The boom has TRIGGERED
explosive growth in all areas
Social
Technical
Creative
29. 2
Shortly after the population boom
started in 18th century
A 2nd revolution
happened
30. The steam engine
gave it power
The industrial revolution
came with full speed
1950 20001850 19001800
YEAR
2
31. It fuelled rapid
economic progress
Growth in
world
Domestic
Product
Source: Angus Maddison
30
25
20
15
10
5
TRILLIONDOLLARS
0
1950 20001850 19001800
YEAR
2
42. Explosive growth of
MEGACITIES
1970 Today 2030
30 today and counting: The number of megacities with > 10 million
people is expected to grow to over 40 by 2030.
43. Every year, 70 million people
join the URBAN POPULATION
Through a combination of
migration and childbirth
44. CLIMATE CHANGES
and wars also force
people to move
Every year millions of refugees migrate
to urban areas in search of a better life
SOURCE: Synthesis Report,
Climate Change, Global
Risks, Challenges &
Decisions
46. Our cities are more
DENSELY
Inevitably, this is putting cities’social
fabric and infrastructure under pressure
populated than ever
47. The cities are struggling
TO KEEP UP
With growing need for houses, transport,
food, water, sanitation, care and education
48. 1 BILLION
The number is expected to rise, despite great
efforts to counteract the problem
people live in
urban slums
Source: UN-Habitat
49. Air pollution is now
the deadliest form
and the fourth leading risk factor
for premature deaths worldwide
SOURCE: The Cost of Air
Pollution 2016, the World Bank
OF POLLUTION…
50. Managing urban areas
has become one of
the most important
development challenges
of the 21st century.”
– JOHN WILMOTH, Director of
UN DESA’s Population Division
51. trying to keep our cities livable for everyone
We face TOUGH
CHOICES…
52. Quai Branly Museum. Photo courtesy
http://www.verticalgardenpatrickblanc.com/
At the same time
opportunities for
SMART solutions abound
53. Obviously, there is still
plenty of space in
RURAL AREAS
Only 3% of Earth’s landmass is urbanized
SOURCE: GRUMP
54. Many urban people
long back to the
In everything from interior to personal
development and housing we can see
groups of people seeking back to their
natural heritage and RURAL LIFE
SOURCE: Jean Viard
and Bertrand Hervieu
COUNTRYSIDE
58. Key challenge
Our getting and spending
culture seems to consume
the time to nourish our bonds
with family and nature.
59. World production
of goods and services
has grown 240-fold
1500
$ 250BILLIONS*
2016
$ 60,000BILLIONS
* In today’s dollars, World economy (GDP) is a monetary measure of the market value of all
final goods and services produced. Source: Angus Maddison and the World Bank
62. The median size of today’s supermarket in the US
are 46,000 square feet (6 x FOOTBALL FIELDS)
Source: Food Marketing Institute
choice of
groceries
ABUNDANT
63. Average number of items in a US supermarket has
grown from 15,000 in 1980 to 50,000 in 2014
Source: Food Marketing Institute
ABUNDANT
choice of
groceries
64. The size of a typical grocery store in the 1920’s
was probably around 1,000 square feet
Shopping has
RADICALLY
changed
67. We have become the
greatest consumers
in the history
of life on earth
IN SHORT:
68. People in
EMERGING
Also want a richer material life and are swiftly
adopting the western consumer culture
like Brazil, China and
India and Russia…
economies
69. India and China
will be the new
In 2020 the size of the
middle class in Asia Pacific
is expected to overtake
Europe and America
combined
Source: World Bank
BIG SPENDERS
79. Key challenge
We can do incredible
things with technology –
does that mean we
always should?
80. Time to reach 150
million users, years
Phone TV Cell
phone
iPod Facebook Internet Google
Earth
89
38
14
7 5 4 2
Source: The Magazine Imaging Notes. See also Ray Kurzweil's book The Singularity is Near and The Economist
Adoption of new
technologies is
ACCELERATING
81. Number of patent
filings in leading
economies
800,000
600,000
400,000
0
200,000
Patents has grown to
DIZZYING HEIGHTS
Source: WIPO,
China
USA
Japan
EU
89. Two innovations has
We invented the
TRANSISTOR to
help us use and send
electronic signals
It vastly improved our communication
We invented
WRITING and the
PRINTING PRESS
than anything else
MEANT MORE
90. Writing and printing
has allowed us to
CONQUER THE WORLD
It's pure magic how we have used
the written language to teach each
other things, invent things and
create great wonders.
91. Writing is possible the most
important single invention
of the last few thousand
years.”
– JARED M. DIAMOND, professor,
University of California, author of
the Pulitzer book Guns, Germs, and
Steel.
93. The rate of progress
defies the
The first transistor invented in
1947 could be held in your hand
Today the worlds tiniest transistor
is the size of a single molecule
IMAGINATION
100. It all started in the 70’s with a
revolutionaryturningpoint
THE DIGITAL
REVOLUION
101. All of a sudden, almost every aspect
of life around the world is being
recorded and stored in some digital
information format. That's a real
change in our human ecology.”
– PETER LYMAN, (1940 – 2007)
professor emeritus at UC Berkeley
102. Size of circles
indicate actual and
expected amount
of digitally stored
information in
the world.
DID YOU KNOW?
We live in an exploding digital universe.
By the start of 2013, there were almost
as many bits of data in our digital universe
as there are known stars in the physical
universe (4.4 zb). By 2020, the amount
is expected to be 10x.
Source: The EMC Digital Universe study
2013
2020
0,1 ZB 44 ZB4,4 ZB
2005
103. By one calculation,
we’ve created more
information in the last
10 years than in all of
human history before
that.”
– DANIEL LEVITIN, McGill
University psychology professor,
author of The Organized Mind:
Thinking Straight in the Age of
Information Overload.
104. All of this is more
information than
the brain is
configured to
handle.”
– DANIEL LEVITIN, McGill University
psychology professor, author of The
Organized Mind: Thinking Straight in
the Age of Information Overload.
108. 1. We have become digital animals
2. We try to avoid content overload
3. We want things to be easy
4. Everything should happen quickly
5. We seek help and guidance
6. We want to be seen and heard
7. We trust word of mouth
109. There are only
They read, buy
and shop differently -
so learn about their
differences.
4 types of people
say experts
110. A stimulus sparks
an interest that
meets a need.
People ask around
and go online to
find out more.
People reevaluate
the purchase
and share their
experiences.
People decide
to buy, join,
sign up etc.
People try demos
and seek proof points
to compare solutions.
People use the
product or
service.
Do what you can to understand
every step of the
CUSTOMERJOURNEY
The better you do it,
the easier it will be to do
and say the right things
in your communication
customer handling
111. This human quality
will be a key to
empathy
noun | em·pa·thy |
ˈem-pə-thē
The ability to identify
with the situation
and emotions of
other people.
The capacity to
understand what
other beings are
experiencing as if
we were feeling it
ourselves.
SUCCESS
112. The advances in digital
communications
ONLINE USAGE HAS SOARED
is directly linked to the fact that
113. LOG OFF
It’s about turning off, shutting down and
logging out from the digital world
mini-boom
Be alert to the
IT’S CALLED DIGITAL DETOX!
On the new digital free resorts,
people are forced to ditch their
smart devices as they check in
117. Today’s world is more interconnected
than ever before. Yet, for all its
advantages, increased connectivity
brings increased risk of theft, fraud,
and abuse. As people become more
reliant on modern technology, we also
become more vulnerable to
cyberattacks.”
– U.S. DEPARTMENT OF HOMELAND SECURITY
120. Key challenge
Human survival have always
depended on our ability
to work together as a team.
Now, we are being forced
to manage it on a global scale.
121. Global trade has
EXPLODED Source: Manfred Steger, Globalization:
A Very Short Introduction, Oxford 2013
2010
$ 15,000BILLIONS
1947
$ 57BILLIONS*
126. In just 4 years time, between 20 and 30 billion
things will be connected to the internet.
In 1992 it was 1 million
Source: Gartner, McKinsey
of the world’s population is
connected to internet today.
In 1995 it was 1%.
Source: Internet Live Stats
40%
25 billion
127. ENGLISH has become
a truly global language
Source: Neil Reynolds, Spread the word
2016
2000MILLIONS
Growth in English speakers
and learners globally
1582
4MILLIONS
132. The good
STUFF
Rise of democratization
Number of nations scoring 8 or more
on Polity IV scale, a measure of democracy
Source: The Polity IV project
20
100
80
60
40
134. The market is more
VOLATILE
The ups and downs
in American stock market
Source: Robert Schller, professor of economics at Yale University
800
1600
400
0
2000
1200
(S&P Index adjusted for inflation)
136. The networked world
isn't just a little bigger,
a little faster, and
a little more complex.
It is qualitatively
different.”
– JAMES CLEICK, author,
reporter, and essayist
144. Climbing and clawing our way
to be the top rung of the food chain
We have won
the evolutionary
ARMS RACE
145. In fact, we have
OVERRUN
We have
cut down forest,
drained swamps,
dammed rivers,
flooded plains,
laid railroads and
built skyscraping
megacities
the planet
146. Our colonization of the planet has been
a disaster for plants and wildlife
The bad news is that we
DESTROY NATURE
in the process
147. Historical records makes
Homo sapiens look like an
ecological serial killer.”
– YUVAL NOAH HARARI,
professor of history, Hebrew
University of Jerusalem and
author of the international
bestseller Sapiens, A Brief
History of Humankind.
148. All the experts
give us the same
MESSAGE
United Nations (IPCC),
World Resources Institute,
NASA, IUCN and WWF
149. The scale of damage
to the natural ecosystems
that are vital to our lives
IS ALARMING
150. Up to 25% of the
world’s food
production may
become lost due
to environmental
breakdown by
2050 unless
action is taken.”
– UNEP, (United Nations
Environment Programme)
151. More than 80% of
the natural forests
that once covered
the Earth, have
been destroyed.”
– World Resource Institute,
Global Forests Resources
Assessment 2015
152. Over the past few
hundred years, humans
have increased the
species extinction
rate by as much as
1,000 times over
background rates
typical over the
planet’s history.”
– World Resource Institute,
Millennium Ecosystem Assessment
153. Population sizes of
vertebrate species -
mammals, birds,
reptiles, amphibians,
and fish - have
declined by 52 %
the last 40 years.”
– World Wildlife Fund (WWF)
Living Planet Report 2014
Our planet has lost more than half of its creatures since 1970
154. IN SHORT:
and the terror of
the ecosystem
THE MASTER OF
THE PLANET
We have become
155. It’s time to remember a fact
that’s so obvious
IT’S EASY TO FORGET
166. Key challenge
Do we really want a society
where a few have a lot
and many have little?
167. The good news:
Total global wealth just
US and Europa are the main drivers, but also
emerging markets like Asia Pacific and China
HIT A NEW RECORD
New York City is ranked as the
second richest city in the world
after Tokyo
168. In China and India,
millions have risen out of poverty
to join the working MIDDLE CLASS
169. The bad news:
The rich and poor gap
is not only chronic,
IT KEEPS WIDENING
170. The top 1% wealthiest people now own
50% of all household wealth in the world
THE RICHEST
of the rich are
getting richer
SOURCE: Credit Suisse and Oxfam
171. 2 billion people live on less than $3 a day
SOURCE: World Bank
TOO LITTLE
Still, far too many
are living with far
172. 71% of the world’s
population remain
Living on $10 or less per day
SOURCE: Pew Research Centre
LOW INCOME OR POOR
175. Extreme unequal
societies break with the
DEMOCRATIC IDEAL
They are neither stable nor sustainable
in the long run
Abraham Lincoln’s legendary
definition of democracy:
“Democracy is the government
of the people, by the people,
for the people.”
177. Growing income inequality
is the biggest risk the
world may face within
the next 10 years. It
has already squeezed
the middle class in
both developed and
emerging economies.”
– World Economic Forum,
The Global Risks Report 2014
178. The top 1 per cent have the best houses,
the best educations, the best doctors, and
the best lifestyles, but there is one thing
that money doesn't seem to have bought:
and understanding that their fate is
bound up with how the other 99 per cent live.
Throughout history, this is
something that the top
1 per cent eventually do
learn. Too late.”
– Joseph E. Stiglitz,
winner of the nobel price
in economics
179. How can we make it bright for all?
THEFUTURE?
What about
180. The transformation starts in our mind
To transform our future, we must understand
and learn from the past. Looking back on the
12,000 year history of humankind, there has
really been minor changes in our way of
thinking that has ignited monumental
changes.
We understood the importance of having a
language, cultivating food crops, keeping
clean, utilizing technology and working
together.
These five small changes in our mindset
started the greatest revolutions the world
has ever seen.
Perhaps another small change in our way of
thinking will be enough to make life on earth
better for everyone including animals and
plants.
It might be, that the discoveries made by
modern physicists hold the key to the
greatest transformation of all time.
“The universe, including us, is made up of
energy, not matter, and we are all connected”,
the scientist say.
What if they are right?
Perhaps we only need to change our
worldview, to discover that the essential
character of life, is so much more than our
physical bodies and the material world we
see around us?
Maybe we simply need to open our hearts
and minds, to tune into the invisible and
universal energy that connects us all?
It could be, that when we start to get a
sense of this underlying energy, we will
naturally begin to honor ourselves and all
other humans and life forms with the
dignity they deserve.
All the best wishes for a bright future.
Regards,
182. About the author
Hey, my name is Anders Lindgren. People
who know me well, will label me as a
content marketing specialist, digital
pioneer, PR-veteran and futurist.
I have two decades of experience as a
marketing and communication director for
some of the most renowned brands in the
world, primarily PwC, AT&T and Sopra
Steria. Today, I work as partner for PLOT,
a market strategy consulting firm, based
in Oslo, Norway.
Throughout my career I have been
passionate about understanding the world
around us, sharing insights and helping
people and brands communicate in a way
that makes them shine.