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@AlanMorte @ThreeVentures #SDVM
Sac. Data Viz. Meetup
@AlanMorte
Director of Analytics
@ThreeVentures
amorte@threeventures.com
Selecting The Right Data
Visualization For Your Business
Problem
#SDVM
@AlanMorte @ThreeVentures #SDVM
How about a
round of
applause for
our meetup?
200+ Members, including you!
@AlanMorte @ThreeVentures #SDVM
Tonight’s
Agenda
Food, booze, and data visualizations.
Quick review of our last meetup topic
Breaking down your business problem
Selecting the right visualization
@AlanMorte @ThreeVentures #SDVM
Review from our last meetup
@AlanMorte @ThreeVentures #SDVM
Remember
this?
The data analytics lifecycle
framework.
Data
analytics
lifecycle
1.
2.
3.
4.
5.
6.
@AlanMorte @ThreeVentures #SDVM
This session
focuses on
Discovery and model planning!
Model planning can be interchanged
with data visualization planning.
Data
analytics
lifecycle
1.
2.
3.
4.
5.
6.
@AlanMorte @ThreeVentures #SDVM
Breaking Down Your Business
Problem
@AlanMorte @ThreeVentures #SDVM
Known as
discovery
In the data analytics lifecycle.
Gather decision makers
Facilitate questions
Align with agreement
@AlanMorte @ThreeVentures #SDVM
Gathering
Decision
Makers
To have a focused discussion
Goal is to identify the inputs of a problem
By getting into the decision makers way of
thinking, not yours
Through asking questions about the problem
@AlanMorte @ThreeVentures #SDVM
Facilitating
Questions
Relating to the problem.
● What are the key drivers of the issue?
● What do we need to know about them?
Relationships
Comparisons
Compositions / segments
● Is this a static, or time based issue?
@AlanMorte @ThreeVentures #SDVM
Align Through
Agreement
Don’t assume!
@AlanMorte @ThreeVentures #SDVM
Selecting The Right Visualization
@AlanMorte @ThreeVentures #SDVM
Known as
visualization
planning
In the data analytics lifecycle.
● Use your agreements on the business
problem to...
@AlanMorte @ThreeVentures #SDVM
Follow This
Flow Chart!
Awesome, huh?
@AlanMorte @ThreeVentures #SDVM
Real life example
@AlanMorte @ThreeVentures #SDVM
Website
Traffic
Changes
Over time.
Problem Inputs Definition
Key Drivers Website traffic segments
What’s to be known Comparison of segments
Static, over time? Changes overtime
Selecting the right data visualization for your business problem
@AlanMorte @ThreeVentures #SDVM
Website
Traffic
Changes
Over time visualization!
@AlanMorte @ThreeVentures #SDVM
What’s an example of your
business problem?
@AlanMorte @ThreeVentures #SDVM
Let’s select a
visualization
to solve it.
That was easy (que staples button!)
@AlanMorte @ThreeVentures #SDVM
Now you���re ready for a great
session from Niels!
@AlanMorte @ThreeVentures #SDVM
Thank you
@AlanMorte
Director of Analytics
@ThreeVentures
amorte@threeventures.com
#SDVM

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Selecting the right data visualization for your business problem