Rand Riley Greenroad Webinar
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INJURY RESULTS IN 12
DAYS ABSENTEE
12
5,000
Drivers
100,000
impacted
customers
$10M
annual direct cost
+Brand Impact
1 IN 5 FLEET VEHICLES
ARE INVOVLED IN A
CRASH ANNUALLY
AVERAGE REPAIR
COST OF AN ON-THE-
JOB CRASH
Statistics – the bottom line
Source: The National Highway Traffic Safety Administration (NHTSA), USA
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Ripple Affect of Aggressive Driving
Aggressive Driving
High Fuel Consumption
Absentees
Injury, Fatality
Accidents/Incidents
High risk of collision
CO2 footprint
Service Disruption
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Dispatchers (gravel level):
“I love those drivers who manage to keep the bus on time, no matter what it take
Adding tight safety adherence will kill our punctuality and customer satisfaction”
What A Service Manager Sees From 30k ft?
Managers need a 30k ft view on their field force Safety vis-a-vis
Performance in order to resolve the conflict
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Successful Organizations
Mobile Workforce CustomersManagers & Executives
Improve workforce safety
and productivity, optimize
asset performance and
transform service delivery
Enable service technicians
to more efficiently address
customer calls in a safe and
timely manner with
reduced disruptions
Rapidly analyze asset and
service performance,
safety trends, financial and
regulatory exposure
• Reduce Safety Incidents
• Keep Your technicians Free From
False Claims
• Improve Customer Satisfaction –
Happy technicians on the road
• Shortened work cycles
• Increase Margins
• Reduce Service Costs
• Reduce Risk and
Associated costs
• Faster Response Times
• Identify correct resource
• Identify closet resource
• Happier Customers
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Growth Factors for Mobile – More than Safety
• Expense control in operations management
• Fuel
• Vehicle maintenance
• Bad driver behavior cause vehicle and cargo damage
• Driver training
• Compliance:
• CSA 2015: Hours of service regulation
• IFTA: Any heavy truck that crosses state, province, or country boundaries
must file IFTA paperwork that declares the number of miles driven in each
jurisdiction.
• Low cost
• Not focused on
tracking
• Take advantage
of existing data
plans
• Easily deployed
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Mobile Workforce Trends
Total Mobile Workforce - 2015
1.3 billion total
mobile workforce
IDC 2015
~ 3.3 billion
IDC 2015
Global MWFM Solutions
$9
BILLION
in 2019
Technavio 2015
U.S. Mobile Workers
2015
105.4
IDC Research 2014
MILLION
(Early Adopters)
• The Market is large and growing for next 3-5 years
• Mobile workers are already equipped with mobile devices
• As fleets and technology modernize mobile technology will quickly outpace and replace hardwired technology.
• MWFM Users will leverage their existing mobile/wifi data plan
• Progressive organizations will include safety and fleet performance as part of their business monitoring.
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Mobile Device Solutions vs. Black box telematics
Pros:
• Little to no hardware costs
• No install costs (self installs)
• No maintenance costs
• Leverage existing data plan
• Immediate and Global Roll Out opportunity
• 1 driver – many vehicles
• Next generation mobile devices
• GPS, accelerometer, voice, data, barcode
scanning
• Powerful wireless data networks
• Access to Additional Workforce Management
capabilities:
• HOS
• Navigation
• Proof of delivery
• Work management and planning
• Integration to inventory and billing
• Flexible pricing model using SaaS
Cons:
• High cost of implementation
• High cost of equipment
• Complex set up
• Inventory turn around time
• Expanded capabilities to useful life
without adding more hardware
• Limited Innovation
• Tied to one vehicle
• Device maintenance costs
• Higher ongoing network or satellite
charges
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Hours of Service and Electronic Logging – Why is it important?
• The purpose of the HOS is to reduce accidents caused by
driver fatigue. As the graph to the right illustrates, the
number of hours spent driving has a strong correlation to
the number of fatigue-related accidents.
Source: FMCSA
Fleets utilizing a mobile electronic logging system along
with a driver safety system can realize the following
benefits when used correctly:
• Avoid fines and penalties
• Up to a 15% reduction in crashes,
• Significant reduction in speeding and braking related
safety events
• Up to a 25% saving in fuel related costs
• Significant reduction in idling related waste
• Significant reduction in vehicle maintenance costs
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The Methodology Behind Driver Safety
Unconscious
Errors
Conscious
Errors
Conscious
Improvement
Subconscious
Improvement
Continuous Self-Correction Cycle Predictable and Lower Fleet Risk
Minor Crashes
Severe Crashes
Catastrophic Crashes
Driving Errors
Close Calls
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Using Scorecards and Gamification to Drive Change
A VARIANCE OF “UNKNOWN” DRIVERS
DRIVERS ARE MAPPED TO AN INDIVIDUAL RISK PROFILE
UNIFORM, IMPROVED DRIVING BEHAVIOR ACROSS YOUR FLEET
No Visibility
Gain Insight
Manage Change &
Driver Behavior
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How to Drive Sustainable Change
UNFREEZE
Helping stakeholders recognize
that change is indeed necessary.
CHANGE
Developing new behaviors, values and
attitudes.
RE-FREEZE
Actions to reinforce and support changes so
that they become a permanent behaviors.
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How do your Drivers Measure Up
Implement a blind profile period before starting your program
0
20
40
60
80
100
120
140
160
180
Blind Profile
Begin Feedback and Drivers Self-
Improvement
Management by Exception &
Organizational Policies
Safety
Score
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What Is Happening In This Instance?
What did the driver do wrong?
What risk does this pose to your
organization?
What data is missing from this
event?
What can you do to prevent this
in the future?
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What Is Happening In This Instance?
What did the driver do wrong?
What risk does this pose to your
organization?
What data is missing from this
event?
What can you do to prevent this
in the future?
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What Is Happening In This Instance?
What did the driver do wrong?
What risk does this pose to your
organization?
What data is missing from this
event?
What can you do to prevent this
in the future?