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Out of the blog fog

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Christine Brown, Marketing Consultant
Christine Brown, Marketing Consultant

Welcome to OUT OF THE BLOG FOG: Intro to Blogging with your presenter Chris Brown. This 45-minute podcast and PowerPoint presentation was recorded live on Saturday May 1st at the very first annual PodCamp Cleveland un-conference. To find more sessions from Pod Camp Cleveland ’10, search #PCCLV10 in both twitter and in Google. Audio will be added soon.

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OUT OF THE BLOG FOG: Intro to Blogging Presented by Chris Brown May 1, 2010 Welcome to PodCampCleveland
Blogger since Feb 2006 www.BrandAndMarket.com www.RealCareers.Blogspot.com www.NEOhioNews.com Just completed 801 st post Use blogging to Generate leads for my business Stay 2 steps ahead of the curve Learn new marketing tools Meet like minded people Own a full service marketing agency
Agenda Self hosted or “Free”? WordPress or Blogger or TypePad? Pros and cons of various formats Parts of a Post Setting up your Layout Good resources How to Measure Readership
Free or Self Hosted? What’s the goal of your blogging? Self, fun, keep up with family Business, professional, career Practice with a free blog Move to self hosted later
Which Software to Use?
Formats & Your Layout One, two or three columns Header – www.bighugelabs.com Widgets Comments About Me page – why it’s important Photo
 
Parts of a Post Headline Date Body Photo Comments Tags Categories
 
This is what the Blogger interface looks like
 
Resources Drew’s Marketing Minute: New Bloggers Toolbox Branding & Marketing: Sites for New Bloggers Mike Sansone’s Converstations Blog Glossary
Mitch Cantor Lorelle VanFossen Check SlideShare.net for awesome WordPress Resources
How to Measure Readership # of Comments # of Subscribers # of Visitors Feedburner Google Analytics
How to Get Readers Comment on other blogs Ask Questions Tweet and Status Updates Share real information
More Questions? We’re all learning – in “beta!” Visit me at http://brandandmarket.com Twitter: ChrisBrown330 Have Fun and Good Luck!

More Related Content

Out of the blog fog

  • 1. OUT OF THE BLOG FOG: Intro to Blogging Presented by Chris Brown May 1, 2010 Welcome to PodCampCleveland
  • 2. Blogger since Feb 2006 www.BrandAndMarket.com www.RealCareers.Blogspot.com www.NEOhioNews.com Just completed 801 st post Use blogging to Generate leads for my business Stay 2 steps ahead of the curve Learn new marketing tools Meet like minded people Own a full service marketing agency
  • 3. Agenda Self hosted or “Free”? WordPress or Blogger or TypePad? Pros and cons of various formats Parts of a Post Setting up your Layout Good resources How to Measure Readership
  • 4. Free or Self Hosted? What’s the goal of your blogging? Self, fun, keep up with family Business, professional, career Practice with a free blog Move to self hosted later
  • 6. Formats & Your Layout One, two or three columns Header – www.bighugelabs.com Widgets Comments About Me page – why it’s important Photo
  • 7.  
  • 8. Parts of a Post Headline Date Body Photo Comments Tags Categories
  • 9.  
  • 10. This is what the Blogger interface looks like
  • 11.  
  • 12. Resources Drew’s Marketing Minute: New Bloggers Toolbox Branding & Marketing: Sites for New Bloggers Mike Sansone’s Converstations Blog Glossary
  • 13. Mitch Cantor Lorelle VanFossen Check SlideShare.net for awesome WordPress Resources
  • 14. How to Measure Readership # of Comments # of Subscribers # of Visitors Feedburner Google Analytics
  • 15. How to Get Readers Comment on other blogs Ask Questions Tweet and Status Updates Share real information
  • 16. More Questions? We’re all learning – in “beta!” Visit me at http://brandandmarket.com Twitter: ChrisBrown330 Have Fun and Good Luck!